Rythme
Rythme is a French consumer mobile app (iOS/Android) that automates routine grocery reordering for individual households by scanning products, setting purchase frequencies, and consolidating orders into scheduled deliveries through partner retailers (Carrefour, Intermarché, Super U) and logistics provider Cogepart.
- Company typePrivate
- Founded2022
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Rythme does
Rythme (legal entity RYTHME.TECH, a French Société par actions simplifiée headquartered in Paris) develops a consumer mobile application for iOS and Android that automates replenishment of routine grocery and household consumer goods. Users scan product barcodes or browse a catalog of 70,000+ items, set a purchase frequency (e.g., weekly, monthly, or annually), and the app consolidates the basket into a scheduled 'rhythmic' delivery, learning each household's consumption patterns to predict reorder timing. The technical stack combines in-app barcode scanning (powered by Scandit), predictive consumption analysis, and integration with partner retailers (Carrefour, Intermarché, Super U) for catalog and pricing, with home delivery fulfilled by Cogepart, which is also Rythme's majority owner following a March 2023 acquisition. Click-and-collect is also available at partner retail locations within 4–6 days.
Rythme monetizes the consumer app through a freemium model: non-subscribers pay €2–€6 per order in service fees on a minimum basket of €60, while a monthly subscription (no commitment, tacit renewal) waives service fees; delivery fees apply to both tiers, and payments are processed by Stripe. Beyond the consumer app, Rythme operates two B2B modules — 'Rythme for Distributors' (offering purchase automation, predictive inventory management, and optimized recurring delivery to supermarket chains) and 'Rythme for Brands' (offering CPG manufacturers a recurring sales channel, price/EAN tracking, and direct consumer communication), acquired via a Calendly-driven demo funnel.
The company was founded in 2021/2022 by Rodolphe Bloch-Lainé (Président and legal representative), launched its iOS app in May 2022 and the Android app in September 2022, and remains privately held under Cogepart's majority ownership. Operations span Paris (headquarters and engineering) and Marseille (where Cogepart, the parent and logistics partner, is based). Rythme holds no disclosed patents and reports a small team (1–10 employees with 11+ open positions across Tech, Marketing, and Commercial functions). The company is GDPR-compliant and operates exclusively in France, with no disclosed revenue or funding figures.
Rythme firmographics
Firmographics- Name
- Rythme
- Legal name
- RYTHME.TECH
- Website
- https://rythme.tech
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rythme is a French consumer mobile app (iOS/Android) that automates routine grocery reordering for individual households by scanning products, setting purchase frequencies, and consolidating orders into scheduled deliveries through partner retailers (Carrefour, Intermarché, Super U) and logistics provider Cogepart.
- Ownership category
- akta.pro rank
Rythme industry classification
Industry- Product category
- Mobile grocery automation / automated consumer goods reordering
- NAICS
- Food and Beverage Retailers (445)
- akta.pro primary industry
- Online B2B Grocery Supply for Small Businesses (Wholesale-to-Consumer/Prosumer) (CRAHAIAL)
Keywords
Where Rythme is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Rythme business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription (Abonnement): Monthly subscription model with no commitment that renews tacitly at month-end. Subscribers avoid service fees on each order. Payments are non-refundable.
- Service Fees (non-subscribers): Non-subscribers pay service fees of €2 to €6 per order depending on basket size and composition. These fees are in addition to product prices and delivery charges.
- Delivery Fees: Delivery fees charged per order based on selected delivery option, time slot, and delivery address. Applied to both subscribers and non-subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | No subscription (Free tier) |
| Subscription | Monthly | Monthly Subscription |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Rythme product offering
Product offeringCore offering
Rythme develops and operates a consumer mobile application (iOS and Android) that automates the routine replenishment of everyday consumer goods for French households. Users scan product barcodes or browse a catalog of 70,000+ products, define personalized purchase frequencies, and receive consolidated deliveries scheduled through a predictive AI engine. Orders are fulfilled by partner retailers (Carrefour, Intermarché, Super U) and delivered by logistics partner Cogepart. The platform also offers B2B modules enabling French distributors to access predictive inventory management and recurring order automation, and CPG brands to gain recurring sales channels and consumer data.
Product overview
Rythme is a consumer mobile application (iOS and Android) that automates daily grocery replenishment for households. Users scan product barcodes or select from a catalog of 70,000+ products, define purchase frequencies, and receive combined deliveries on a scheduled rhythm. The core consumer app is complemented by two B2B modules: Rythme for Distributors (offering purchase automation, predictive stock management, and optimized delivery) and Rythme for Brands (providing recurring sales, communication channels, and price/EAN tracking). A monthly subscription (without commitment) is also available to waive service fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Rythme Consumer Mobile Application A consumer-facing mobile app (iOS and Android) that lets individual households scan product barcodes or browse a catalog of 70,000+ products, define personalized purchase frequencies, and receive consolidated deliveries scheduled by an AI-driven consumption engine. Orders are fulfilled by partner retailers (Carrefour, Intermarché, Super U) and delivered by Cogepart, with home delivery and click-and-collect options and a minimum order value of €60.
- Rythme for Distributors A B2B offering for French supermarket chains and large/medium surface retailers (GMS) that connects them to Rythme's automated consumer base, provides predictive inventory management, automated purchasing flows, customer retention features, and optimized recurring delivery, governed by each partner retailer's General Conditions of Sale.
- Rythme for Brands A B2B offering for consumer packaged goods brands delivering recurring sales through Rythme's automated consumer ordering platform, alongside consumer communication channels, price/EAN tracking, and access to anonymized consumption data signals.
Companies that use Rythme
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Rythme technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature5 records
Rythme partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- StripecoreStripe handles all online payment processing for orders placed through the Rythme app, including card payments and billing information collection. Stripe may transfer customer payment data outside the EU (e.g., to the US).
- Google Cloud / FirebasecoreGoogle Cloud Platform hosts the Rythme website and infrastructure. Firebase provides analytics, crashlytics, and push notification services. Both services may transfer data outside the EU.
- CarrefourcoreCarrefour is one of Rythme's partner retailers ( grandes et moyennes surfaces) fulfilling product orders placed through the Rythme app. The commercial relationship is governed by Carrefour's General Conditions of Sale.
- IntermarchécoreIntermarché is a partner retailer fulfilling product orders through Rythme's automated ordering platform. Orders are governed by Intermarché's General Conditions of Sale.
- Super UcoreSuper U is a partner retailer in the Rythme network. Products ordered through Rythme are sourced from Super U locations, with commercial terms governed by Super U's General Conditions of Sale.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Rythme competitors and assessment
Company assessmentDirect peers
- Picnic: Dutch online supermarket delivering to households on scheduled routes with a low-cost, automated reordering-style model. Closest European functional analog to Rythme's 'rhythmic, consolidated delivery' value proposition, competing for the same consumer behavior of automated, planned grocery purchasing.
- Getir: Turkish-origin European quick-commerce grocery delivery app offering rapid home delivery from partner supermarkets. Directly comparable mobile ordering and grocery delivery consumer experience in overlapping European markets.
- Instacart: North America's leading consumer grocery delivery app connecting shoppers to retailers. Directly comparable to Rythme as a consumer mobile app that orchestrates grocery orders and delivery from partner supermarkets, targeting the same use case of convenient recurring grocery purchasing.
- Flink: Berlin-based instant grocery delivery app operating across European cities. Comparable as a mobile-first grocery delivery consumer app in Europe with similar B2C ordering and last-mile partnership dynamics.
Broad incumbents
- Uber Eats: Global on-demand food and grocery delivery app with expanding grocery partnerships. Broad incumbent offering overlapping consumer grocery ordering and delivery that competes for the same French consumer wallet share.
- Panier (Carrefour/Intermarché own services): Direct rival technology embedded in French retailer apps (Intermarché, Carrefour) offering 'panier récurrent' or subscription-style shopping features. Comparable as incumbent retailer-owned automation features competing head-on with Rythme's value proposition.
- Ocado Group: UK-headquartered online grocery technology and fulfillment platform partnering with global retailers. Broad incumbent in automated grocery picking, fulfillment, and e-commerce; overlaps with Rythme's B2B distribution/distributor module on automation, inventory prediction, and recurring-delivery optimization.
- Carrefour (digital / Quiétalis): One of Rythme's own partner retailers and France's largest grocery chain, with its own mobile app, drive, and home-delivery services. Comparable as a broad incumbent that could itself launch auto-reordering features directly competitive to Rythme.
Emerging players
- Takeoff Technologies: US-based grocery fulfillment technology provider offering automated micro-fulfillment for retailers. Comparable as an emerging player providing B2B technology for retailers to enable automated e-grocery and recurring fulfillment, the same buyer persona as Rythme's distributor module.
Others
- Coursengo / Bringg: Delivery orchestration and last-mile technology provider used by retailers and grocers. Comparable as infrastructure layer enabling scheduled and on-demand grocery delivery for partner supermarkets, in the same supply chain that Rythme participates in.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Rythme social profiles
Digital presenceRythme compliance and trust
Trust signalCompliance1 record
Rythme financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rythme leadership team
Management profileNumber of profiles
Profiles1 record
Rythme funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rythme M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rythme
What does Rythme do?
Rythme develops and operates a consumer mobile application (iOS and Android) that automates the routine replenishment of everyday consumer goods for French households. Users scan product barcodes or browse a catalog of 70,000+ products, define personalized purchase frequencies, and receive consolidated deliveries scheduled through a predictive AI engine. Orders are fulfilled by partner retailers (Carrefour, Intermarché, Super U) and delivered by logistics partner Cogepart. The platform also offers B2B modules enabling French distributors to access predictive inventory management and recurring order automation, and CPG brands to gain recurring sales channels and consumer data.
Is Rythme a public or private company?
Rythme is a private company. It is classified as corporate owned and is currently operating.
When was Rythme founded?
Rythme was founded in 2022. It employs 1 to 10 people.
Where is Rythme based?
Rythme is headquartered in Paris, France, in the Europe region.
How does Rythme make money?
Three revenue lines are on record. Subscription (Abonnement) is the primary driver. The others are service Fees (non-subscribers) and delivery Fees.
Who are Rythme's main competitors?
Direct peers on record are Picnic, Getir, Instacart and Flink. Broad incumbents are Uber Eats, Panier (Carrefour/Intermarché own services), Ocado Group and Carrefour (digital / Quiétalis). Takeoff Technologies is listed as an emerging player. Coursengo / Bringg is listed as an others.
Does Rythme have an API?
No public API is recorded for Rythme.
What industry is Rythme in?
Rythme's product category is Mobile grocery automation / automated consumer goods reordering. Its primary akta.pro industry code is CRAHAIAL, Online B2B Grocery Supply for Small Businesses (Wholesale-to-Consumer/Prosumer). Its NAICS code is 445.