KaffeBox

Name

KaffeBox

Legal name

KaffeBox AS

Website

https://kaffebox.no

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Specialty Coffee Subscription

NAICS

Coffee and Tea Manufacturing (31192)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)

akta.pro secondary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Specialty coffee subscriptions
• Scandinavian micro-roasters
• Specialty coffee e-commerce
• Coffee equipment retail
• Coffee gift subscriptions

Headquarters

HQ city

Sarpsborg

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Coffee Subscription: Monthly recurring subscription delivering freshly roasted specialty coffee from Scandinavian micro-roasters. Flexible plans from 250g to 1.5kg monthly with filter, espresso, or mixed roast profiles. No commitment required.
2. Specialty Coffee Subscriptions: Specialized subscriptions including Natural (naturally processed coffees), Washed, and Natural+ offerings featuring specific processing methods from featured roasters.
3. Gift Subscriptions: Pre-paid gift subscriptions without auto-renewal, available in various durations and sizes. One-time payment upfront for fixed-term coffee deliveries.
4. Brew Shop / Equipment: E-commerce store selling coffee brewing equipment, accessories, espresso machines, grinders, kettles, scales, storage solutions, and craft chocolate. Includes brands like Fellow, Flair, Normcore, xBloom, Loveramics.
5. Chocolate Pairing Subscription: Combined monthly subscription pairing KaffeBox coffee with bean-to-bar craft chocolate from small-scale producers.
6. Referral Program: Customers earn 50 NOK credit for each friend referred who makes their first purchase. Credits can be used for equipment purchases or subscription payments.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

KaffeBox curates specialty coffee from Scandinavian micro-roasters and delivers it on a monthly subscription basis. Subscribers can choose filter roast, espresso roast, mixed, natural-processed, washed, or coffee-and-chocolate-pairing variants in sizes from 250 g to 2 kg, with no commitment and free shipping. The company also sells a Brew Shop range of coffee equipment (espresso machines, grinders, kettles, scales, filters, accessories) and craft chocolate, and operates a separate TastyBox specialty-food subscription.

Product overview

KaffeBox is a Norwegian specialty coffee subscription company that operates as a multi-product platform centered around delivering freshly roasted Scandinavian micro-roaster coffee. The core offering is the KaffeBox Subscription, available in multiple roast profiles (Filter, Espresso, Mixed) and sizes (250g to 2kg). Supporting products include specialized subscriptions for naturally processed coffees (KaffeBox Natural), washed coffees, and coffee-chocolate pairings. The platform extends through TastyBox for broader specialty food subscriptions, seasonal offerings like the Advent Calendar, and a Brew Shop retail section for equipment, accessories, craft chocolate, and coffee roasting supplies. Gift subscription options provide prepaid alternatives without auto-renewal.

Differentiator

Problem solved

Functional benefit

Brands

• TastyBox: A subscription box featuring rotating small-batch craft chocolate from bean-to-bar producers, paired with monthly coffee selections.
• KaffeBox Natural

Products and services

• KaffeBox Subscription Monthly recurring subscription delivering freshly roasted Scandinavian specialty coffee from rotating micro-roasters; subscribers choose filter, espresso, or mixed roast profiles and sizes from 250 g to 2 kg, with no commitment, free shipping, and online self-serve management.
• KaffeBox Natural Monthly subscription featuring only naturally processed light-roast single-origin coffees from Scandinavian small-batch roasters, pitched at vibrant, fruity, complex flavor profiles.
• KaffeBox Washed Monthly subscription devoted to washed-process coffees, delivering two washed coffees from the featured monthly Scandinavian roaster.
• KaffeBox Coffee x Chocolate Pairing Subscription Monthly subscription that pairs the featured Scandinavian roaster's coffee with rotating single-origin craft chocolate from small-scale bean-to-bar producers.
• KaffeBox Gift Subscription Prepaid fixed-term coffee subscription for gifting to coffee enthusiasts; one-time upfront payment, no auto-renewal, available in multiple durations and sizes.
• TastyBox Monthly subscription box from KaffeBox featuring rotating small-batch craft chocolate and other artisanal specialty-food items beyond coffee.
• Scandinavian Specialty Coffee Advent Calendar Limited seasonal advent-calendar offering of specialty coffees from Scandinavian roasters, sold annually as a holiday gift product.
• KaffeBox Single Shipment One-time purchase option for individual bags of KaffeBox-curated Scandinavian specialty coffee without an ongoing subscription commitment.
• Brew Shop Online retail section selling coffee and espresso brewing equipment, grinders, kettles, scales, filters, accessories, craft chocolate, home roasting supplies, and learning materials from third-party brands.
• KaffeBox Merch Branded KaffeBox merchandise and accessories sold through the Brew Shop section of the kaffebox.no store.
• Gift Coffee x Chocolate Pairing Subscription Prepaid gift-version of the coffee and bean-to-bar chocolate pairing subscription, marketed as a distinct gift-subscription option.

Quantifiable outcome

• Every bag provides 3 months of clean water to one person in a developing country
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Water.orgcoreStrategic or Co-development PartnerFor every bag of coffee sold, KaffeBox donates 1 NOK (~USD $0.12) to Water.org. Each bag provides three months of safe water for a person in a developing country. For Advent Calendar purchases, 200 NOK (~USD $25) is donated per calendar to charitywater.org.
• The Coffee CollectivecoreStrategic or Co-development PartnerDanish micro-roastery featured as one of KaffeBox's curated partner roasters, providing specialty coffee for monthly subscriptions.
• La CabracoreStrategic or Co-development PartnerDanish specialty coffee roaster partnering with KaffeBox to deliver light-roasted Scandinavian coffee to subscribers.
• da MatteocoreStrategic or Co-development PartnerSwedish specialty coffee roaster featured in KaffeBox's Scandinavian roaster selection.
• KoppicoreStrategic or Co-development PartnerSwedish micro-roastery included in KaffeBox's curated network of Scandinavian specialty coffee roasters.
• Torungen KaffecoreStrategic or Co-development PartnerNorwegian specialty coffee roaster partnering with KaffeBox for monthly subscription deliveries.
• charity:waterminorStrategic or Co-development PartnerFor each Advent Calendar purchased, KaffeBox donates 200 NOK (~USD $25) to support clean water projects. The 2017 calendar funded an entire well project.

Scale indicators3 records

Recent moves6 records

Broad incumbents

• Blue Bottle Coffee: Large specialty coffee company with cafes, retail, and subscription service. Broader incumbent that overlaps with KaffeBox in the freshness-driven, light-roast subscription space but at significantly greater scale.
• La Colombe: Specialty coffee roaster and cafe operator with a DTC subscription business. A broader incumbent with overlapping subscription, equipment, and retail offerings versus KaffeBox's narrower curated-DTC model.

Direct peers

• La Cabra: Danish specialty micro-roaster with its own global DTC and subscription business; also a featured roaster for KaffeBox. Direct overlap in Scandinavian light-roast subscription with a shared product aesthetic.
• Trade Coffee: US-based specialty coffee subscription that curates freshly roasted beans from a rotating network of independent roasters and matches them to subscriber taste profiles. Closely mirrors KaffeBox's curated, multi-roaster, freshness-first subscription model.
• The Coffee Collective: Danish specialty micro-roaster with cafes, wholesale, and direct-to-consumer subscription. Direct overlap with KaffeBox in curated Scandinavian specialty coffee and a shared roaster-partner relationship.
• Driftaway Coffee: Subscription-first specialty coffee company that ships rotating roaster selections and uses tasting feedback to personalize shipments. Closely matches KaffeBox's discovery-and-education subscription approach.
• Atlas Coffee Club: Subscription service delivering single-origin coffees from around the world with educational content about origin and culture. Comparable on international discovery positioning and direct-to-consumer shipping model.
• Mistobox: Specialty coffee subscription curating from a large network of artisan US roasters, with flexible plans, brewing equipment add-ons, and gift options. Directly comparable in curation-led D2C model and product breadth.
• Bean Box: Seattle-based specialty coffee subscription pairing curated roaster selections with tasting notes and food pairings. Comparable to KaffeBox on curation-plus-education positioning and gift-subscription extensions.
• Crema.co: Specialty coffee subscription marketplace curating from independent roasters with flexible plans. Mirrors KaffeBox's curated multi-roaster model and equipment/accessory retail extension.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/kaffebox
• Facebookfacebook.com/kaffebox.no
• LinkedInlinkedin.com/company/kaffeboxno

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KaffeBox