Birdie Products

What Birdie Products does

Birdie Products (operating as Birdie Media, LLC) is a privately held custom signage, promotional products, and apparel company founded in 2015 and headquartered in Gilbert, Arizona. The company produces and decorates physical signage and merchandise — including golf tournament tee signs, banners, cart accessories, school-spirit flags and yard signs, and apparel — using full-color printing on substrates such as 4mm Coroplast, 13oz scrim vinyl, 3oz polyester, neoprene, and aluminum. Its in-house graphic design team provides bundled logo recreation and tournament artwork services at no additional setup or design fees, and it operates a proprietary QuickStick quick-attachment system (protected by registered trademark) for tool-free golf-cart signage installation.

The business runs a sales-led, phone-assisted commerce model: customers browse the Shopify-based online storefront but complete customized or volume orders through a dedicated 800-number staffed by representatives who manage logo procurement, production scheduling, and delivery. Birdie supplements this with school-specific branded Team Shop storefronts (currently serving 17 Arizona high schools), a blog and social media presence, and two core distribution partnerships with apparel suppliers SanMar and S&S Activewear, which provide access to branded blank apparel for in-house decoration.

Birdie targets three primary segments: golf tournaments and charity events (sponsor signage and event merchandise), schools and booster organizations (team-spirit banners, mascot flags, yard signs, and graduation products), and increasingly businesses seeking branded apparel. Pricing is transactional and unit-based across a broad catalog spanning economy items (~$2.95 stakes) through premium products ($899.95 canopy tents), with minimum order quantities and volume discounts. The company is founder-owned, employs 1–10 people, and discloses no external funding or institutional investors.

Name

Birdie Products

Legal name

Birdie Media, LLC

Website

https://birdieproducts.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Birdie Products (Birdie Media, LLC) is a Gilbert, Arizona-based custom signage, promotional products, and apparel company serving golf tournaments, schools and booster organizations, and small businesses nationwide via phone-assisted e-commerce and school-branded Team Shop storefronts.

Ownership category

akta.pro rank

Product category

Custom Signage and Promotional Products

NAICS

Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)

akta.pro secondary industry

Golf Apparel Retail (Men’s/Women’s/Youth) (CRAMAGAD)

Keywords

• Custom signage
• Promotional products
• Decorated apparel
• Golf tournament signage
• School spirit merchandise

Headquarters

HQ city

Chandler

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Signage and Promotional Products: One-time product sales of golf tournament signage including tee signs, banners, flags, cart accessories, and event supplies. Products range from economy options ($2.95 stakes) to premium items ($899.95 canopy tents). Volume discounts available through minimum order quantities.
2. Apparel and Accessories: Sale of blank and personalized apparel sourced from SanMar and S&S Activewear. Includes t-shirts, polos, jackets, sweatshirts, hats, bags, totes, scrubs, and aprons with decoration services for customization.
3. Custom Design and Logo Services: Professional graphic design services including logo recreation for sponsors ($39.95) and golf tournament logo designs ($124.95) to ensure proper print quality and brand consistency.
4. Hole-In-One Insurance: Insurance program offered as add-on service for golf tournament events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Birdie Products customizes and produces eye-catching signage (tee signs, hole signs, banners), promotional products, and decorated apparel primarily for golf tournaments, schools, and sports organizations. The company operates an in-house graphic design team, runs phone-based sales and a direct online storefront, and ships orders nationally from its Gilbert, Arizona production facility.

Product overview

Birdie Products is a signage, promotional products, and apparel company founded in 2015, based in Gilbert, Arizona. The company offers three core product lines: (1) Golf Tournament Signage & Promotional Products, which includes BroadSign Range Dividers, Tent Markers, Golf Selfie Frames, QuickStick Mini Pin Flags, Dimple T-markers, QuickStick Birdie Banners, QuickStick Pennants, various tee signs (Economy, Sports Graphic, Standard, Golf Ball, Athletic Sport), banners, cart accessories, and golf merchandise; (2) School Spirit & Fan Gear encompassing Hero Banners, Mascot Flags, Sports Banners, SportStars Yard Signs, Graduation Yard Signs, and School Team Shops for individual schools; and (3) Apparel & Accessories sourced from SanMar and S&S Activewear suppliers, plus company-branded merchandise. The company employs professional graphic designers to craft customized products and works nationally with thousands of customers across tournaments, schools, and sports organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Tournament Signage
• School Spirit and Fan Gear
• Decorated Apparel
• Custom Graphic Design Services
• School Team Shops

Quantifiable outcome

• Sponsors are more likely to participate in subsequent golf tournaments when properly represented
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• SanMarcoreChannel Partner/ Reseller/ DistributorOne of two largest and most well-known apparel suppliers in the industry. Birdie Products partners with SanMar for blank and personalized apparel including t-shirts, polos, jackets, sweatshirts, hats, bags, totes, scrubs, and aprons.
• S&S ActivewearcoreChannel Partner/ Reseller/ DistributorOne of two largest and most well-known apparel suppliers partnered with Birdie Products for apparel distribution. Provides access to massive inventory of brand-name apparel and accessories.

Scale indicators6 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• CustomInk: Custom decorated apparel and promotional products platform serving schools, teams, corporate customers and events — directly comparable to Birdie's apparel decoration and school team-shop business, with a fully digital self-service ordering model that competes with Birdie's phone-assisted motion.
• Signs.com: Online custom signage retailer producing yard signs, banners, A-frames, coroplast signs and event signage — directly comparable to Birdie's core tee-sign and yard-sign product lines with a fully self-service web ordering model.
• Discount Mugs: Promotional products and custom-decorated apparel/accessories supplier operating online at scale — comparable e-commerce promotional product model with broader category depth than Birdie.
• FASTSIGNS: Franchise-based custom signage and visual communications company producing banners, yard signs, event signage and similar printed/finished products — directly comparable manufacturing capability to Birdie's signage line, with hundreds of physical locations.
• SpeedPro Imaging: Large-format printing franchise network specializing in banners, event signage, wraps, and custom printed graphics for events and businesses — directly comparable to Birdie's coroplast tee signs, banners, and event signage products.
• Quality Logo Products: Online promotional products company selling custom-decorated apparel, signage, drinkware and event giveaways with a digital self-service ordering model — comparable product mix and target customer (schools, events, businesses).
• Crestline: Promotional products distributor selling decorated apparel, drinkware, signs, and event accessories to corporate, school, and event buyers — directly comparable product mix and customer segments to Birdie's golf tournament and school signage/apparel catalog.
• ETS Express: Mid-sized promotional products company offering decorated apparel, drinkware, signage, and event accessories to schools, teams, and corporate buyers — directly comparable catalog and customer mix to Birdie's school-and-tournament focus.

Broad incumbents

• 4imprint: Large publicly listed promotional products company offering decorated apparel, signage, and giveaway items to businesses and event organizers — the broadest direct comparable for Birdie's tournament and school signage/apparel offering, but at vastly larger scale and via a self-service online model.
• Vistaprint (Cimpress): Mass-market custom printing platform for signs, apparel, marketing materials and small-business merchandise — a broad incumbent in custom printed products serving a similar SMB/customer-base, though at vastly greater scale and digital-first.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCfng4ROJJs0dsV2GcVnj5DA
• Facebookfacebook.com/birdiebanners
• LinkedInlinkedin.com/company/birdieproducts
• Xx.com/MediaBirdie

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Birdie Products