Redlof Medien

What Redlof Medien does

Redlof Medien GmbH & Co. KG is a privately held, founder-controlled digital media agency headquartered in Ansbach, Germany. Founded in 1992 and led by Andreas Redlof and Markus Redlof, the firm operates as a limited partnership (GmbH & Co. KG) with a stated headcount of 1-10 employees. The company builds and operates an integrated portfolio of digital communication services centered on the Fahrgast TV out-of-home advertising network — a passenger television system on dual 19-21.5 inch LED screens in buses, trams and U-Bahn across five German cities (Ansbach, Augsburg, Bayreuth, Nürnberg, Ulm/Neu-Ulm) — plus the Center TV 15 m² LED infotainment wall at Brücken-Center Ansbach and four additional 42-inch food-court screens.

The product portfolio extends well beyond DOOH into AI-assisted services, virtual environments, event production, and custom software. The AI Voice & Media Agents product wraps Eleven Labs text-to-speech and voice-cloning technology into a multilingual (up to 30 languages), 24/7 conversational assistant marketed for sales, service and training. Digital Showrooms, Virtual Presenters, and Matterport+ Virtual Tours provide virtual presentation and 3D walkthrough capabilities. Digital Events, Hybrid Events, MS Teams Live Events, HR Experience Hubs, and Analyst & Press Call services target enterprise corporate communications and employer branding. Video/Film Production, Graphic Design, Digital Signage, WiFi Advertising, and Custom Software Solutions round out the offering.

Revenue is generated through a mix of channels: direct enterprise sales of advertising inventory on Fahrgast TV and Center TV (sold by named account executives Benjamin Wagener and Alexandra Gessler), self-service campaign booking via the Spotlight Manager platform, and project-based professional services for production, events, and software. Customer segments span enterprise advertisers (Siemens, Bosch, Allianz, Airbus, P&G, Seeberger, AOK Bayern, NürnbergMesse, Sparkasse, BR), the public sector (Stadt Nürnberg), sports clubs (1. FC Nürnberg), and nonprofit organizations (Johanniter). Pricing is not publicly disclosed; media kits and price lists are distributed as PDFs. The firm has no disclosed external funding, no M&A activity, and no public listing.

Name

Redlof Medien

Legal name

Redlof Medien GmbH & Co. KG

Website

https://redlof-medien.de

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Redlof Medien is a founder-controlled German digital media agency operating the Fahrgast TV out-of-home advertising network across five Bavarian cities and offering AI voice agents, digital event production, video production, and custom software services to enterprise advertisers, public institutions, and SMBs.

Ownership category

akta.pro rank

Product category

Digital Media & Out-of-Home Advertising

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)

akta.pro secondary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Digital media advertising
• Public transport advertising
• Digital signage solutions
• Event production services
• AI voice agents

Headquarters

HQ city

Ansbach

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Fahrgast TV Advertising: Advertising spots displayed on screens in buses, trams, and U-Bahn throughout public transport networks in German cities. Program loop includes advertising interspersed with news, entertainment, and traffic information. Targets commuters and public transport users.
2. Center TV / LED Display Advertising: Large-format LED wall advertising (15 m²) and screen networks in shopping centers like Brücken-Center Ansbach.
3. Digital Events & Live Communication: Production and technical services for hybrid events, online conferences, digital trade fairs, HR experience hubs, analyst and press calls, and MS Teams live events.
4. Video and Film Production: Professional video production services including commercials, image films, and spot creation for advertising campaigns.
5. Digital Signage Solutions: Installation and operation of digital signage systems using modern LED screens for advertising or internal corporate communications.
6. Custom Software Solutions: Individual software development services for digital media applications and infrastructure.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Redlof Medien operates a digital media advertising network including Fahrgast TV (passenger TV on public transport screens) and Center TV (LED infotainment walls in shopping centers), while producing digital events, hybrid conferences, video/film content, and digital showrooms. The company also develops custom software and self-service platforms such as Spotlight Manager, and offers AI-based voice and media agents for clients in the Ansbach/Bavaria region of Germany.

Product overview

Redlof Medien is a medium-sized digital media agency based in Ansbach, Germany, offering a comprehensive portfolio of digital communication solutions. The core offering includes AI-powered products (AI Voice & Media Agents, Digital Showrooms, Virtual Presenters, Matterport+ Virtual Tours), public transport advertising (Fahrgast TV across multiple German cities), and event services (hybrid events, digital trade fairs, MS Teams Live Events, HR Experience Hubs). The company also provides production services (video/film production, graphic design) and software solutions (custom software, digital signage, WiFi advertising). The products operate as interconnected services that can be deployed individually or as integrated cross-media solutions for national and international clients.

Differentiator

Problem solved

Functional benefit

Brands

• Fahrgast TV: Passenger TV advertising platform operating on screens in buses, trams, and underground trains across multiple German cities including Ansbach, Augsburg, Bayreuth, Nuremberg, and Ulm.
• Spotlight Manager
• Spotlight Manager
• AI Voice & Media Agents
• Center TV

Products and services

• Fahrgast TV Passenger television advertising network displayed on screens inside public transport vehicles in the Ansbach region, sold to advertisers seeking reach among commuters.
• Center TV LED-based infotainment and advertising wall installed in shopping centers, providing retailers and brand advertisers with high-traffic indoor exposure.
• Spotlight Manager Self-service software platform from Redlof Medien that allows advertisers and partners to manage and book digital out-of-home media placements.
• AI Voice & Media Agents AI-powered voice and media agent services that produce voiceovers, conversational agents, and automated media assets for clients' campaigns and digital experiences.
• Digital Showrooms Custom-built virtual showroom environments that enable B2B clients to showcase products and brand experiences online to prospects and stakeholders.
• Virtual Presenters Digital human/avatar presenter solutions that deliver scripted or AI-driven on-camera messaging for events, showrooms, and corporate communications.
• Virtual Tours (Matterport+) Immersive 3D virtual tours built using Matterport+ technology, allowing real estate, retail, and event clients to present physical spaces online.
• Digital Events & Live Communication End-to-end production of digital/online events and live streamed corporate communications for B2B audiences including product launches and town halls.
• Hybrid Events & Online Conferences Hybrid event and online conference production that combines in-person and remote audiences with broadcast-grade streaming and interaction.
• Digital Trade Fairs End-to-end production of virtual trade fairs, providing exhibitors with digital booths and visitors with online browsing and interaction.
• HR Experience Hubs Digital employer branding and recruiting experience environments built for HR departments to engage candidates and showcase culture.
• MS Teams Live Event Service Production service supporting Microsoft Teams Live Events, providing streaming, technical direction, and broadcast support for enterprise clients.
• Video/Film Production Professional video and film production service for corporate, advertising, and event clients, covering concept to post-production.
• Custom Software Solutions Bespoke software development for clients needing tailored digital tools, integrations, or platforms beyond Redlof's standard products.
• WiFi Advertising WiFi network-based advertising service, monetizing captive user sessions at venues with brand and content messaging.
• Digital Signage Digital signage solution including content design, scheduling, and playback across screens in retail, transport, and corporate environments.
• Analyst & Press Calls Production and streaming of analyst briefings and press conferences for corporate communications teams.

Quantifiable outcome

• 4.9/5 average customer rating based on 32 reviews
• +1 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Stadtwerke AnsbachcoreChannel Partner/ Reseller/ DistributorTransport service provider partnership for operating Fahrgast TV screens in Ansbach public transport. Stadtwerke Ansbach operates the local transport network with Redlof providing advertising screens and content.
• Stadtwerke BayreuthcoreChannel Partner/ Reseller/ DistributorTransport service provider partnership for operating Fahrgast TV screens in Bayreuth public transport.
• Stadtwerke AugsburgcoreChannel Partner/ Reseller/ DistributorTransport service provider partnership for operating Fahrgast TV screens in Augsburg public transport.
• SWU (Stadtwerke Ulm)coreChannel Partner/ Reseller/ DistributorTransport service provider partnership for operating Fahrgast TV screens in Ulm public transport.
• VAG (Verkehrs-Aktiengesellschaft Nürnberg)coreChannel Partner/ Reseller/ DistributorTransport service provider partnership for operating Fahrgast TV screens in Nuremberg U-Bahn and public transport.
• Brücken-Center AnsbachcoreChannel Partner/ Reseller/ DistributorShopping center partnership hosting Center TV LED infotainment wall (15 m²) and four 42" LED screens in the food court area.
• Eleven Labs Inc.coreTechnology or IntegrationTechnology partnership for AI Voice Agent functionality. Eleven Labs provides text-to-speech and voice cloning technology powering the AI assistant feature on the website.
• 1. FC NürnbergminorGTM or Marketing PartnerClub partnership for joint marketing activities and promotions on the Fahrgast TV network.
• SpVgg Ansbach 09minorGTM or Marketing PartnerClub partnership for joint marketing activities and promotions on the Fahrgast TV network.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Wall GmbH: Specialist DOOH and street-furniture advertising operator in German cities. Directly comparable to Redlof's Fahrgast TV and Center TV because both sell digital ad inventory in transit and retail environments to regional and national advertisers using the same business model.
• HybrID Media GmbH: German specialist in digital advertising and DOOH screens in regional public-transport and retail settings. Comparable to Redlof because both sell commuter-facing digital ad inventory in German cities with similar use cases (employer branding, regional campaigns).
• Vivalyte: European provider of LED display and digital signage solutions for retail and public-transport advertising. Comparable to Redlof because it sells LED-based DOOH inventory in transit and shopping-center environments with similar advertiser customers.
• Vignold GmbH: German DOOH network operator focused on regional public-transport and out-of-home screens. Comparable to Redlof because it sells advertising slots on transit screens to regional advertisers using a similar Stadtwerke-style partnership model.

Emerging players

• VIOOH: Programmatic DOOH marketplace connecting media owners with digital ad buying platforms. Relevant to Redlof as the structural direction of DOOH trading; represents the platform-level threat and potential integration partner for Fahrgast TV inventory.
• Awingu: European digital signage and workspace-display vendor. Comparable to Redlof's digital-signage business because both deliver managed LED display infrastructure and content to enterprise and public-sector clients.

Broad incumbents

• Scholz & Friends: Established German creative and digital agency with media, content, and event capabilities. Comparable to Redlof as a competitor for integrated cross-media briefs from large German advertisers.
• Serviceplan Group: Largest independent German agency group offering full-service advertising, digital, and media services. Comparable to Redlof as a competitor for advertising budgets and as a partner for cross-media campaign execution at much larger scale.
• pilot GmbH: Major German-speaking full-service agency with strong media, digital, and event capabilities. Comparable to Redlof's integrated media-services offering and competes for the same enterprise advertiser budgets.
• Ströer SE: Germany's largest out-of-home media operator, running tens of thousands of digital and analog advertising faces in public space including transit. Comparable to Redlof as it operates the same DOOH category at vastly larger scale, including in the same Bavarian cities where Fahrgast TV competes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/Redlofmedien
• LinkedInde.linkedin.com/company/redlof-medien-gmbh-&-co.-kg
• Instagraminstagram.com/redlof.medien

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redlof Medien