Jake and Gino
Jake and Gino is a privately held multifamily real estate education company offering courses, podcasts, books, mentorship, and a passive investor program to individual investors, founded and run by operators with $450M+ in AUM.
- Company typePrivate
- Founded2011
- HeadquartersKnoxville, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Jake and Gino does
Jake and Gino LLC is a privately held, founder-owned education and investment company based in Knoxville, Tennessee, focused exclusively on multifamily real estate investing. The company was effectively founded in 2011 when co-founders Jake Stenziano and Gino Barbaro partnered to acquire small apartment deals in Tennessee, with the formal education platform launching in 2015 alongside the Wheelbarrow Profits Podcast and the founders' first book. Today the company serves three primary customer segments: aspiring multifamily investors learning the basics, active investors scaling portfolios, and passive accredited investors seeking exposure to syndicated deals.
The product surface is a multi-channel education ecosystem rather than a single platform. It includes at least six podcast shows, four published books, tiered courses (Beginners Course, Monthly Course, Academy Insider), the Passive Investor Pro program, an application-based Mentorship program, the 360 Community member platform, and annual Multifamily Mastery Live events. The underlying technology stack is standard SaaS for course delivery and content distribution — Kajabi for courses, Simplecast for podcast hosting, YouTube and SoundCloud for video/audio, and WordPress for the marketing site — with no proprietary technology platform or AI capabilities identified. A proprietary "Buy Right, Finance Right, Manage Right" framework underpins the curriculum and functions as the company's branded methodology.
The business model combines subscription-like recurring education revenue (Academy Insider, Monthly Course), application-based higher-touch mentorship (one-on-one coaching), one-time book sales, free-content-driven top-of-funnel acquisition, and capital-markets-adjacent revenue from syndicated multifamily deals through the Passive Investor program and the founders' own $450M+ AUM property management and development operations. GTM is community-led: podcasts, YouTube, blog content, live events, and social media feed into an application process for paid programs. Co-founders Jake Stenziano (Knoxville) and Gino Barbaro (St. Augustine, Florida) remain active operators and the public face of the brand, which is both the primary customer acquisition asset and a key-person concentration risk.
Jake and Gino firmographics
Firmographics- Name
- Jake and Gino
- Legal name
- Jake and Gino LLC
- Website
- https://jakeandgino.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Jake and Gino is a privately held multifamily real estate education company offering courses, podcasts, books, mentorship, and a passive investor program to individual investors, founded and run by operators with $450M+ in AUM.
- Ownership category
- akta.pro rank
Jake and Gino industry classification
Industry- Product category
- Real Estate Investing Education
- NAICS
- Portfolio Management and Investment Advice (523940), Offices of Real Estate Agents and Brokers (53121)
- SIC
- Investment Advice (6282), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Investing Fundamentals (Stocks, Bonds, Funds, Risk) (EDAAAJAH)
- akta.pro secondary industries
- Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO)
Keywords
Where Jake and Gino is headquartered
LocationHeadquarters
- HQ city
- Knoxville
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Jake and Gino business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Education and Mentorship Programs: Jake and Gino generates revenue through paid educational programs including a Beginners Course, Monthly Course, Academy Insider Program, and Mentorship applications. These programs teach multifamily real estate investing strategies.
- Book Sales: Sale of authored books including 'Wheelbarrow Profits' and 'Happy Money Happy Family Happy Legacy' and 'The Honey Bee'.
- Passive Investor Program: Passive Investing Launch enables investors to participate in syndicated deals, potentially generating deal fee and carried interest revenue.
- Podcast and Content: Free podcast content attracts potential customers to paid programs. Multiple podcast shows under the Jake & Gino umbrella generate audience engagement.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Jake and Gino product offering
Product offeringCore offering
Jake and Gino sells multifamily real estate investing education to individual investors through online courses, books, podcasts, and selective mentorship, structured around their proprietary Buy Right, Finance Right, Manage Right framework. They also operate a property management company and a development arm (1,000+ acres) that complement the educational offerings and provide real-world operator credibility.
Product overview
Jake & Gino is a multifamily real estate investment education company offering a platform of interconnected products and services. The core offering includes multiple podcast shows (The Jake and Gino Show, How To Series, Movers and Shakers, The Julia and Gino Show, The 100 Year), published books (Wheelbarrow Profits, The Honey Bee, Happy Money Happy Family Happy Legacy, Creative Cash), and structured educational programs (Beginners Course, Monthly Course, Academy Insider, Passive Investor Pro). The ecosystem is supported by mentorship services and their proprietary property management company. The three-step framework—Buy Right, Finance Right, and Manage Right—underpins all educational content and resources.
Differentiator
Problem solved
Functional benefit
Products and services
- The Jake and Gino Show Podcast Flagship multifamily real estate investing podcast providing entrepreneurs and business leaders with tools and knowledge to create, build and achieve long-term success through apartment investing.
- How To Podcast Series Educational video series hosted by Jake Stenziano and Gino Barbaro teaching how to build wealth through multifamily real estate investing.
- Movers and Shakers Podcast Podcast hosted by Gino Barbaro and Josh Roosen featuring Jake and Gino students who are closing deals and becoming experts in the multifamily space.
- The Julia and Gino Show Podcast where Julia Barbaro and Gino Barbaro focus on spousal relationships, communication, and how those can successfully co-exist with business.
- The 100 Year Podcast Podcast where Jake and Gino discuss long-termism and how to implement the Dual Asset Strategy for wealth building.
- Wheelbarrow Profits Book First book published by Jake and Gino covering multifamily real estate investing principles and strategies.
- The Honey Bee Book Second book released by Jake and Gino on building wealth through real estate.
- Happy Money Happy Family Happy Legacy Book Guide to understanding the philosophy of money and how it intertwines with emotions and values, authored by Gino Barbaro.
- Creative Cash Book
Quantifiable outcome
- Students have collectively acquired over 30,000+ units
- +2 more outcomes
Companies that use Jake and Gino
Customer profileSegments3 records
Ideal customer profiles3 records
Jake and Gino technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Jake and Gino partnerships and signals
Strategic signalScale indicators7 records
Recent moves18 records
Expansion highlights5 records
Jake and Gino competitors and assessment
Company assessmentEmerging players
- Spartan Investing: Education and mentorship platform focused on turnkey rental and multifamily investing. Spartan Investing's audience, content-led GTM, and live-event-heavy model closely mirror Jake and Gino's structure, though at a smaller scale.
- Mashvisor: Real estate investment analysis software and education platform. Mashvisor overlaps with Jake and Gino in teaching data-driven multifamily analysis, but differentiates through proprietary analytics tooling rather than a mentorship/community model.
- Real Estate Investing Mastery (Joe McCall): Podcast- and course-led real estate education business covering multifamily, house hacking, and creative financing. Mirrors Jake and Gino's content-first, community-led acquisition model and audience overlap in the multifamily investor segment.
Direct peers
- FortuneBuilders: Real estate education and mentorship company offering training programs, live events, and coaching on real estate investing. Overlaps directly with Jake and Gino's tiered course-to-mentorship funnel and live event model (Multifamily Mastery Live).
- Roofstock: Online marketplace and education platform for single-family and small multifamily investing. Roofstock's Academy and learning content target the same 'aspiring investor' segment and combine education with a transaction layer, paralleling Jake and Gino's blend of education and syndication/passive investing programs.
- BiggerPockets: The largest U.S. real estate investing community and education platform. BiggerPockets offers podcasts, forums, books, and paid pro tools targeting the same aspiring-to-active multifamily/single-family investor audience as Jake and Gino, with overlapping content (deal analysis, financing, property management) and a community-led GTM motion.
Broad incumbents
- JLL (Jones Lang LaSalle): Global commercial real estate services and investment firm. Compares tangentially because Jake and Gino's property management and syndication activities touch the same multifamily investment universe, even though JLL is a far larger, institutional incumbent serving different buyer segments.
- Grant Cardone (Cardone Capital / Cardone Training Technologies): Sales training and real estate investment education brand with a large media footprint and a multifamily fund. Compares to Jake and Gino as a personality-driven, content-led real estate education business that also runs its own investment vehicles.
- Rich Dad (The Rich Dad Company): Long-standing personal finance and real estate education brand built around books, courses, and a large media presence. Overlaps with Jake and Gino in educating retail investors on real estate as a wealth-building vehicle, though at a much broader personal-finance level.
Others
- RentRedi: Property management software for small and mid-sized landlords. Adjacent to Jake and Gino's property management subsidiary (1,500+ units) and signals a tooling/operating layer of the multifamily ecosystem the company participates in.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Jake and Gino social profiles
Digital presenceJake and Gino financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jake and Gino leadership team
Management profileNumber of profiles
Profiles2 records
Jake and Gino subsidiaries and ownership
Company hierarchySubsidiaries10 records
Jake and Gino funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jake and Gino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jake and Gino
What does Jake and Gino do?
Jake and Gino sells multifamily real estate investing education to individual investors through online courses, books, podcasts, and selective mentorship, structured around their proprietary Buy Right, Finance Right, Manage Right framework. They also operate a property management company and a development arm (1,000+ acres) that complement the educational offerings and provide real-world operator credibility.
Is Jake and Gino a public or private company?
Jake and Gino is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jake and Gino founded?
Jake and Gino was founded in 2011. It employs 1 to 10 people.
Where is Jake and Gino based?
Jake and Gino is headquartered in Knoxville, United States, in the North America region.
How does Jake and Gino make money?
Four revenue lines are on record. Education and Mentorship Programs are the primary driver. The others are book Sales, passive Investor Program and podcast and Content.
Who are Jake and Gino's main competitors?
Emerging players on record are Spartan Investing, Mashvisor and Real Estate Investing Mastery (Joe McCall). Direct peers are FortuneBuilders, Roofstock and BiggerPockets. Broad incumbents are JLL (Jones Lang LaSalle), Grant Cardone (Cardone Capital / Cardone Training Technologies) and Rich Dad (The Rich Dad Company). RentRedi is listed as an others.
Does Jake and Gino have an API?
No public API is recorded for Jake and Gino.
What industry is Jake and Gino in?
Jake and Gino's product category is Real Estate Investing Education. Its primary akta.pro industry code is EDAAAJAH, Investing Fundamentals (Stocks, Bonds, Funds, Risk), with a secondary code of BPAJANAA, Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation). Its NAICS code is 523940 and its SIC code is 6282.