i2 Software

What i2 Software does

i2 Software (legal name: i2 Intercâmbio de Informações Software Ltda) is a privately held Brazilian SaaS company founded in 1993 by computer science graduates from UFMG who received a FUNSOFT/SEBRAE/UFMG award for an early sales-force automation product. The company is headquartered in Belo Horizonte and operates with 11-50 employees, serving more than 60,000 daily users across Brazil.

The company's core offering is the Pedido Eletrônico platform, a SaaS-based B2B electronic ordering system targeted at distributors and industries in the Brazilian medication and HPC (hygiene, personal care, cosmetics) markets. The platform is supported by an EDI (Electronic Data Interchange) module, a B2B/B2C sales portal with web services APIs, Big Data services for storage and data mining of large transactional and fiscal-document volumes, and integrations with Android-based sales representative tools and desktop POS systems. The company also markets i2Give, a micro-donation (Troco Solidário) product that extends its retail integration rails into nonprofit fundraising.

Revenue is generated primarily through SaaS subscriptions on a quote-based pricing model, with the company claiming sales increases of at least 10% and cost reductions of 30% for clients adopting its platform. Distribution is via direct sales to distributors and industries in Brazil, supported by content marketing (blog, LinkedIn, Facebook) and webinars. The company has no disclosed external funding, no named institutional investors, no disclosed M&A activity, and its public web presence (blog activity) does not extend beyond 2019 in the available sources.

Name

i2 Software

Legal name

i2 Intercâmbio de Informações Software Ltda

Website

https://i2.com.br

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

i2 Software is a Brazilian SaaS company that provides B2B electronic ordering, EDI, and Big Data platforms primarily to medication distributors and HPC (hygiene, personal care, cosmetics) companies across Brazil, serving over 60,000 daily users.

Ownership category

akta.pro rank

Product category

B2B E-Commerce and Electronic Ordering Software

NAICS

Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK)

akta.pro secondary industries

B2B/EDI & Partner Integration (BPAMAOAJ), Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG)

Keywords

• B2B e-commerce platform
• Electronic ordering system
• EDI integration software
• Big Data analytics
• SaaS distribution software

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Subscription: Software as a Service model with low initial investment cost and horizontal expansion under demand. Revenue generated from subscription-based pricing for electronic ordering, EDI, and B2B e-commerce platforms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

i2 Software provides a SaaS-based electronic ordering platform (Pedido Eletrônico) that enables B2B e-commerce, EDI, and Big Data services for distributors and industries across Brazil. The platform is complemented by i2Give, a separate micro-donation product that supports nonprofits and social causes. The company focuses on the pharmaceutical, HPC (health, personal care, and cosmetics), and broader distribution sectors, serving more than 60,000 daily users.

Product overview

i2 Software is a Brazilian SaaS company offering an integrated portfolio of B2B e-commerce, electronic ordering, EDI, and big data solutions primarily serving the pharmaceutical, health and personal care (HPC), and general distribution markets. The core offering is the Pedido Eletrônico (Electronic Ordering) platform, which integrates with the E-Commerce B2B portal, Portal de Vendas B2B/B2C, EDI solution, and Big Data services. The company also offers i2Give for micro donations. All solutions operate on a fully cloud-based SaaS infrastructure incorporating analytics, big data, artificial intelligence, and blockchain technologies.

Differentiator

Problem solved

Functional benefit

Brands

• i2Give: Micro donations system for nonprofits allowing round-up donations at retail checkout

Products and services

• Pedido Eletrônico (Electronic Ordering) SaaS-based electronic ordering platform that enables distributors and industries to capture, manage, and fulfill orders electronically, with emphasis on pharmaceutical and HPC distribution use cases.
• i2Give - Micro Doações (Micro-Donations) Standalone micro-donation / social-commerce product that lets nonprofits and grassroots organizations run small-amount donation campaigns tied to everyday consumer purchases.

Quantifiable outcome

• Sales increase of at least 10% and cost reduction of 30% according to company claims

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature9 records

Scale indicators2 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• Oracle NetSuite: Cloud ERP suite with order management, EDI, and B2B commerce functionality. Competes for mid-market distribution accounts across Latin America.
• Totvs: Largest Brazilian enterprise software provider offering ERP, CRM, and vertical SaaS solutions including distribution management. Competes broadly with i2 in Brazilian distribution and pharmacy verticals.
• Salesforce Commerce Cloud: Global B2B/B2C commerce platform offering order management and integration capabilities. Represents the modern API-first competitor to i2's legacy EDI-centric stack.
• SAP Business One: Global ERP solution with distribution and supply chain modules that compete for the same SMB distribution customers i2 serves. Represents the larger incumbent threat.

Direct peers

• Linx: Brazilian SaaS company specializing in retail and distribution management software, including electronic ordering, EDI, and ERP for similar verticals. Direct overlap with i2 in Brazilian distribution and HPC markets.
• VTEX: Brazilian-origin B2B and B2C commerce platform with strong penetration in Latin American distribution. Competes with i2 in B2B e-commerce and electronic ordering capabilities.

Regional players

• Omie: Brazilian cloud ERP platform targeting SMBs in distribution, retail, and services. Comparable SaaS positioning and customer base in the Brazilian market.
• Senior Sistemas: Brazilian ERP and management software provider serving distribution, logistics, and manufacturing verticals. Comparable in regional focus and target customer segments.
• Tray: Brazilian e-commerce platform owned by Locaweb with B2B commerce capabilities. Competes in the same regional B2B ordering and commerce space as i2.
• Sankhya: Brazilian ERP and business management platform serving distribution and similar industries. Overlaps with i2 in the Brazilian distribution management market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/i2software
• LinkedInlinkedin.com/company/i2-software

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about i2 Software