Concierge Nurse Navigators

What Concierge Nurse Navigators does

Concierge Nurse Navigators (CNN) is a privately-held, Ohio-based LLC founded in 2018 by Bryce Heinbaugh (CEO) and Casey Billington (Chief Clinical Officer) that delivers dedicated nurse navigation as an embedded benefit within employer-sponsored self-funded health plans. The firm employs roughly 24 people, including a 20+ strong team of registered nurses holding specialties such as CCTC, CCM, CCRN, and CAPA, supplemented by administrative, clinical program management, and a Data and Implementation Specialist.

CNN's service architecture is a single integrated clinical-advocacy offering centered on pairing covered employees and their families with a dedicated R.N. team that supports care coordination across the continuum - from initial education and provider selection through diagnosis, treatment, and recovery. Service modules include Employee Education, Centers of Excellence Referrals for complex cases, Emotional Health Screenings, a multi-channel (email, phone, text) Communication Platform, quarterly Member Newsletters, and a Health Analytics/Predictive Modeling capability used for provider quality identification, clinical assessment, and medication cost management. The firm's underlying technology stack is not publicly disclosed beyond references to analytics and predictive modeling; no APIs, SDKs, or proprietary AI models are documented.

Revenue mechanics are recurring in nature, sold through a B2B2C channel: CNN negotiates services directly with employers and third-party administrators/advisors, who in turn deliver the benefit to covered employees. CEO Heinbaugh's distribution leverages his position as a Health Rosetta Accel member, providing reach into 200+ accredited benefits advisors nationally. Pricing is not publicly disclosed, and no customer logos or revenue figures are available; the firm has not raised institutional capital or made acquisitions to date.

Name

Concierge Nurse Navigators

Legal name

Concierge Nurse Navigators, LLC

Website

https://mynursenavigators.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Concierge Nurse Navigators is an Ohio-based nurse navigation firm that pairs employees of self-funded health plans with dedicated registered nurse teams to coordinate care, identify high-quality providers, and support members across the healthcare continuum.

Ownership category

akta.pro rank

Product category

Healthcare Navigation Services

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Health Services (8000)

akta.pro primary industry

Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)

akta.pro secondary industries

Provider Coordination & Appointment Management (HSABAIAH), Care Management & Coordination Platforms (case/disease management workflows) (HLACAHAD)

Keywords

• Nurse navigation services
• Healthcare advocacy
• Employee health benefits
• Care coordination services
• Self-funded health plans

Headquarters

HQ city

Ashtabula

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Embedded Employer Health Plan Services: Nurse navigator services embedded within employer self-funded health plans as an employee benefit. Services include employee education, dedicated R.N. team support, high-quality provider identification using data analytics, Centers of Excellence referrals, emotional health screenings, health screenings and disease prevention education, medication cost management, and predictive modeling.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Concierge Nurse Navigators embeds a dedicated registered nurse (R.N.) healthcare navigation service into employer-sponsored self-funded health plans as an employee benefit. Each member is assigned a dedicated R.N. team that provides education, helps identify high-quality providers through data analytics, coordinates Centers of Excellence referrals for complex diagnoses, performs emotional health screenings, manages medication costs, and supports members throughout the continuum of care. Services are delivered via phone, email, text, and in-person engagement, targeting employees and dependents of self-funded employer plans across the United States.

Product overview

Concierge Nurse Navigators offers a single integrated healthcare advocacy platform centered on its Concierge Nurse Navigator Service. The core offering provides dedicated registered nurses who support employees and families throughout their healthcare journey. The service portfolio includes complementary modules: Employee Education Program (in-person and telecommunication enrollment and ongoing education), Health Analytics and Predictive Modeling (data-driven provider selection and prevention), Centers of Excellence Referral Program (complex diagnosis and second opinions), Emotional Health Screenings, and Nurse Navigator Communication Platform (email, phone, text access). The company also produces quarterly Member Newsletters for client education. The overall architecture functions as a unified service where a dedicated R.N. team serves as the primary touchpoint, with analytics and referral programs supporting the navigation mission.

Differentiator

Problem solved

Functional benefit

Products and services

• Concierge Nurse Navigator Service A healthcare advocacy and navigation service providing dedicated registered nurses to help employees and families navigate the healthcare system, with support from initial diagnosis through treatment and recovery. Delivered as an embedded employee benefit within employer-sponsored self-funded health plans, targeting plan members (employees and their dependents) in the United States.

Quantifiable outcome

• High-Quality care has been shown to decrease complications and shorten recovery time.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Health RosettacoreStrategic or Co-development Partner · 1 January 2017Health Rosetta is a national movement of professionals working to change how healthcare coverage is purchased by employers. Bryce Heinbaugh joined as an Accel member, working with 200+ accredited advisors around the country. Concierge Nurse Navigators emerged from this ecosystem as the nurse navigation solution embedded within Health Rosetta-based health plans.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Emerging players

• Transcarent: Self-funded employer health and care experience platform offering navigation, virtual care, and surgery/COE benefits. Comparable buyer (self-funded employers) and care-navigation value proposition, at a different scale and capital base.
• Eden Health: Employer-focused virtual primary care and navigation provider combining in-person clinics, virtual care, and dedicated care teams. Comparable employer-channel GTM and nurse/clinician-led coordination, but with owned clinical infrastructure.
• Centria Healthcare: Specialty nurse-led care services for employer and payer clients including care coordination and complex case management. Relevant peer for nurse-led care coordination delivered under contract to employer/plan sponsors.

Direct peers

• Accolade: Public, technology-enabled healthcare navigation and advocacy platform sold primarily to employer-sponsored health plans. Most directly comparable business model — embedded in self-funded plans, nurses and clinicians as primary touchpoint, B2B2C GTM to HR/benefits leaders.
• Quantum Health: Specialist in healthcare navigation and care coordination for self-funded employer health plans, with proprietary analytics and dedicated clinician teams. Closest functional peer to CNN's model of embedded nurse navigation in self-funded plans.
• Included Health: Employer-facing navigation and virtual care company combining care navigation, behavioral health, and virtual primary care for self-funded plans. Comparable employer-channel GTM and care-coordination value proposition, with broader clinical scope.
• HealthAdvocate: Provides employee health advocacy, nurse-led navigation, and care coordination services to employer-sponsored plans and their members. Highly comparable in target customer (employer health plans) and dedicated-nurse delivery model.

Broad incumbents

• Personify Health (formerly Virgin Pulse + Wellbeats): Large employer wellbeing, navigation, and engagement platform serving self-funded plans with a broader portfolio that includes navigation, wellness, and analytics. Overlaps with CNN on employer benefits buyers and care-coordination modules.
• Premise Health: Large direct primary care and onsite/near-site health provider for employers, offering navigation, primary care, and care coordination within self-funded plan ecosystems. Broad incumbent serving similar employer buyers with overlapping navigation services.

Others

• Health Rosetta: Ecosystem partner rather than competitor — the advisor network and certification body that drives employer demand for CNN's service. Listed as OTHERS because CNN embeds within Health Rosetta-built health plans, making it a key distribution and ecosystem enabler.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mynursenavigators
• LinkedInlinkedin.com/company/concierge-nurse-navigators

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Concierge Nurse Navigators