Tortas Paquime

Name

Tortas Paquime

Legal name

Tortas Paquime

Website

https://tpqfoods.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Mexican Casual Dining Restaurants

NAICS

Limited-Service Restaurants (722513), Full-Service Restaurants (722511), Mobile Food Services (72233)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Mexican & Tex-Mex Fast Casual (THAFABAC)

akta.pro secondary industry

Mexican/Latin QSR (Tacos, Burritos, Bowls) (THAFAAAE)

Keywords

• Mexican casual dining
• Authentic tortas restaurant
• Mexican food catering
• Food truck services
• Scratch-made Mexican cuisine

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Restaurant Dining: Revenue from sit-down dining at 5+ restaurant locations across the Phoenix metropolitan area, serving authentic Mexican cuisine including tortas, tacos, and other traditional dishes.
2. Online and Takeout Orders: Mobile app ordering with 50% discount on first order up to $100. Customers order via the Applova platform for pickup.
3. Catering Services: Corporate and event catering services including full catering with professional setup and delivery services for office gatherings.
4. Food Truck Events: Mobile food truck participation at community events, festivals, and private events offering the same quality food as restaurant locations.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Tortas Paquime operates a chain of casual Mexican restaurants serving authentic, scratch-made dishes such as signature tortas, ribeye tacos, chilaquiles, homemade popsicles, ice cream, and sweet bread, with fresh bread baked on-site daily. Beyond dine-in service, the company delivers its food through catering orders, a mobile app, and a food truck deployed at community events, festivals, and sports venues across the Phoenix metropolitan area.

Product overview

Tortas Paquime is a Mexican casual dining restaurant chain founded in 2002 by Omar Alvarez, operating under TPQ Foods corporate umbrella. The company operates 7 locations across the Phoenix metropolitan area including a commissary, with over 90 employees. The core product offering is authentic Mexican cuisine including signature tortas (sandwiches), tacos, and homemade Mexican delights. The company provides multiple service channels: dine-in restaurants, food truck services, catering for events, and mobile app ordering via Applova. Supporting services include an employment application portal and customer feedback system. Brands under the TPQ Foods umbrella include Tortas Paquime, Street Food of Mexico, and Pa'La Wood-Fired Kitchen.

Differentiator

Problem solved

Functional benefit

Products and services

• Tortas Paquime Restaurant Dining Authentic Mexican casual dining restaurant offering handmade dishes including signature tortas (sandwiches), ribeye tacos, chilaquiles, ice cream, popsicles, and sweet bread, with bread baked fresh on-site daily. For walk-in dine-in and takeout customers across the Phoenix metropolitan area.
• Catering Services Full-service Mexican food catering for corporate events, office gatherings, and private functions, including professional setup, friendly staff, and delivery. Available directly and through the EZ Cater platform.
• Food Truck Services Mobile food truck serving the same quality Mexican food as restaurant locations, including ribeye steak tacos, grilled chicken tacos, and guacamole, deployed at community events, festivals, sports venues, and private bookings.
• Mobile App Ordering Digital ordering platform via Applova allowing customers to place pickup and delivery orders, with a 50% discount (up to $100) on first-time orders to drive acquisition.
• Street Food of Mexico A wholly-owned sub-brand under the TPQ Foods corporate umbrella focused on bringing authentic Mexican street food flavors.
• Pa'La Wood-Fired Kitchen A wholly-owned sub-brand under the TPQ Foods corporate umbrella offering a wood-fired kitchen dining experience.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• EZ CaterminorChannel Partner/ Reseller/ DistributorTortas Paquime is available for catering orders through the EZ Cater platform, allowing corporate customers to easily order catering services.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Taco Cabana: Regional Mexican fast-food chain with dine-in, drive-thru, and catering in the Southwest. Comparable to Tortas Paquime on Mexican QSR service style, multi-channel revenue (dine-in, takeout, catering), and regional concentration strategy.
• Barrio Cafe: Well-known Phoenix-based, chef-owned Mexican restaurant operating in the same metro market. Comparable regional peer for positioning, authentic Mexican differentiation, and local brand-loyal customer base in Phoenix.

Direct peers

• Moe's Southwest Grill: Chain Mexican fast-casual concept with counter-service format, catering program, and broad menu of burritos, tacos, and quesadillas. Comparable on core offering, service model, and channel mix including catering.
• Rubio's Coastal Grill: Multi-unit Mexican fast-casual chain serving tacos, burritos, and signature specialties at counter-service locations. Closely comparable to Tortas Paquime in cuisine, order-and-pay service model, and multi-location regional brand positioning.
• Del Taco: Mexican quick-service chain combining tacos and burritos with American fare via counter service. Comparable to Tortas Paquime on QSR-style ordering, Mexican menu lead, and value-driven positioning against fast casual.
• Qdoba Mexican Eats: National Mexican fast-casual chain offering tacos, burritos, and customizable bowls. Directly comparable to Tortas Paquime on cuisine category, fast-casual service model, and mobile/digital ordering capabilities.
• Fuzzy's Taco Shop: Baja-style Mexican taco shop chain with dine-in, takeout, and catering channels. Comparable to Tortas Paquime in casual Mexican positioning, tortilla-based menu, and multi-location regional brand identity.

Emerging players

• Torchy's Tacos: Fast-growing Texas-born taco chain with a premium, chef-driven menu comparable to Tortas Paquime's signature torta and ribeye taco differentiation. Comparable on counter-service Mexican fast casual with a focus on signature items.

Broad incumbents

• Taco Bell: Dominant Mexican-inspired QSR chain with mass-market value pricing. Comparable to Tortas Paquime only on cuisine category, but materially shapes Phoenix price competition and customer expectations for speed and value.
• Chipotle Mexican Grill: Largest U.S. fast-casual Mexican chain with national scale, digital ordering, and catering. Sets the competitive ceiling for sub-scale Mexican concepts like Tortas Paquime and frames the brand's positioning gap relative to a national incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/tpqfoods
• Instagraminstagram.com/tortas_paquime_official

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tortas Paquime