Studio/E
Studio/E is a Minneapolis-based leadership development company founded in 2011 that delivers its Exploratory Leadership methodology through 90-day cohort-based Expedition Programs to influential leaders across business, nonprofit, healthcare, and education sectors.
- Company typePrivate
- Founded2011
- HeadquartersMinneapolis, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Studio/E does
Studio/E is a Minneapolis-based leadership development company founded in 2011 that delivers the Exploratory Leadership methodology through its flagship 90-day cohort-based Expedition Program. The company serves influential leaders across business, nonprofit, healthcare, education, and civic sectors, including executives, founders, educators, and medical professionals who need to navigate uncertainty, ambiguity, and change. Its core intellectual property is a seven-principle framework — Explore your Purpose, Launch your Mindset, Build an Exploratory Learning Community, Navigate your Packaged Idea MVPs, Ask Exploratory Questions, Declare Action, and Power your Reflection — codified in the published book "Explore or Expire" and applied through guided cohort sessions.
The Expedition Program is delivered in three formats: open enrollment cohorts for individual leaders, customized internal cohorts for organizations, and modular workshops ranging from one-hour lunch-and-learns to full-day sessions. Studio/E supplements the cohort engagement with downloadable practice worksheets covering each principle. Customer adoption spans Fortune 500 enterprises (Target, Cargill, General Mills, US Bank, Blue Cross Blue Shield, Allina Health, Ecolab) alongside nonprofits and smaller organizations (CaringBridge, T.E.A.M.S Initiative, Denamico, Teach For America, Humane Society). The company has documented at least 37 cohorts delivered since founding.
The business model is subscription-based with multi-year contracts for cohort and workshop engagements, complemented by retail book sales through Amazon and Barnes & Noble. Pricing is not publicly disclosed. The company operates with 1-10 employees, has no disclosed funding rounds or institutional investors, and relies primarily on content marketing, case studies, alumni referrals, and endorsements from thought leaders such as Greg McKeown and Michael Bungay Stanier for customer acquisition.
Studio/E firmographics
Firmographics- Name
- Studio/E
- Legal name
- Studio/E
- Website
- https://yourstudioe.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Studio/E is a Minneapolis-based leadership development company founded in 2011 that delivers its Exploratory Leadership methodology through 90-day cohort-based Expedition Programs to influential leaders across business, nonprofit, healthcare, and education sectors.
- Ownership category
- akta.pro rank
Studio/E industry classification
Industry- Product category
- Leadership Development & Professional Training Services
- NAICS
- Professional and Management Development Training (61143), Professional and Management Development Training (611430), Business Schools and Computer and Management Training (6114), Educational Services (611)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742), Services-Management Services (8741)
- akta.pro industry
- Executive Leadership & C-Suite DevelopmentC-Suite & Senior Executive CoachingLeadership Assessment, 360 Feedback & Development Planning
Keywords
Where Studio/E is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Studio/E business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Expedition Program: Revenue generated from flagship 90-day cohort-based leadership development program delivered in three formats: open enrollment cohorts, internal organizational cohorts, and modular workshops.
- Book Sales - Explore or Expire: Sale of the published book 'Explore or Expire: Exploratory Leadership Principles for a Rapidly Changing World' through major retail channels including Amazon and Barnes & Noble.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Expedition Program - Open Enrollment Cohort |
| Subscription | Multi-year contract | Expedition Program - Internal Organizational Cohort |
| Subscription | Multi-year contract | Expedition Program - Modular Workshops |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Studio/E product offering
Product offeringCore offering
Studio/E sells leadership development services built around its proprietary Exploratory Leadership methodology, a seven-principle framework for navigating uncertainty. The core commercial offering is the Expedition Program, a 90-day cohort-based program delivered in three formats: open enrollment cohorts for individual leaders, internal organizational cohorts tailored to companies, and modular workshops (lunch-and-learns, half-day, or full-day sessions). The company also publishes the 'Explore or Expire' book and supporting downloadable practice worksheets that document and reinforce the seven principles.
Product overview
Studio/E is a leadership development company offering a portfolio of interconnected programs and resources centered on Exploratory Leadership—a methodology for navigating uncertainty. The core offerings include the Expedition Program (a 90-day cohort-based training available in multiple delivery formats), the Explore or Expire book (which documents the seven principles), and accompanying downloadable practice tools. These products work together as a unified system: the book and worksheets provide standalone self-study resources, while the Expedition Program offers guided, cohort-based implementation of the same principles.
Differentiator
Problem solved
Functional benefit
Brands
- Exploratory Leadership: The core leadership philosophy and methodology developed by Studio/E, encompassing seven principles: Explore your Purpose, Launch your Mindset, Build an Exploratory Learning Community, Navigate your Packaged Idea MVPs, Ask Exploratory Questions, Declare Action, and Power your Reflection.
- Expedition Program
- Explore or Expire
Products and services
- Exploratory Leadership Studio/E's proprietary leadership development methodology that equips individuals and organizations to navigate uncertainty, ambiguity, and change through seven principles: Explore your Purpose, Launch your Mindset, Build an Exploratory Learning Community, Navigate your Packaged Idea MVPs, Ask Exploratory Questions, Declare Action, and Power your Reflection.
- Expedition Program Studio/E's flagship 90-day cohort-based leadership development program teaching the seven Exploratory Leadership principles across four guided session days. Delivered as open enrollment cohorts for individual leaders, internal organizational cohorts customized for companies, and modular workshops (twelve one-hour lunch-and-learns, half-day, or full-day sessions). Designed for executives, non-profit leaders, artists, entrepreneurs, civic leaders, educators, medical professionals, and others navigating into new territories.
- Explore or Expire (Book) A published book that documents Studio/E's seven Exploratory Leadership principles for navigating a rapidly changing world. Covers Purpose, Mindset, Learning Community, Packaged Idea MVPs, Exploratory Questions, Declared Action, and Reflection. Features endorsements from Greg McKeown (Essentialism), Michael Bungay Stanier (The Coaching Habit), and Andrew Zimmern. Sold through Amazon and Barnes & Noble.
Quantifiable outcome
- In twelve weeks of the program, made more progress toward launching business than in prior two years
Companies that use Studio/E
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles2 records
Studio/E technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Studio/E partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor.
- Blue Cross Blue ShieldminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- CargillminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- Allina HealthminorHealthcare organization whose CHRO Christine Moore participated in the program and provided testimonial.
- TargetminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- General MillsminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- University of MinnesotaminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- University of St. ThomasminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- EcolabminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- US BankminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- CaringBridgeminorNon-profit organization whose former CEO Liwanag Ojala completed the program and provided a testimonial case study.
- Teach For AmericaminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- Humane SocietyminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
- Science Museum of MinnesotaminorOrganization whose leaders have adopted Exploratory Leadership principles. Listed among organizations with leaders enrolled in the program.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Studio/E competitors and assessment
Company assessmentDirect peers
- Conscious Leadership Group: Conscious Leadership Group is a leadership development firm offering cohort-based immersive programs (CLG Experience, Conscious Leadership Summits) for executives. Highly comparable to Studio/E in cohort-based executive leadership development and themed cohort experiences, with overlapping buyer persona (senior leaders seeking transformation).
- Center for Creative Leadership: CCL is a non-profit research and training institution specializing in leadership development programs for executives and organizations worldwide. Highly comparable to Studio/E in mission (advancing leadership practice for navigating complexity) and in cohort-based program delivery, though operating at significantly larger scale and with deeper assessment tools.
- The Arbinger Institute: Arbinger is a leadership and organizational development firm built around a published methodology (Outward Mindset) delivered through training and coaching for executives and teams. Comparable to Studio/E as a methodology-anchored leadership training provider selling book-supported programs to organizations.
- Marshall Goldsmith Stakeholder Centered Coaching: Marshall Goldsmith is a globally recognized executive coach with a published methodology (Stakeholder Centered Coaching) and a network of certified coaches. Comparable to Studio/E as a methodology-driven executive coaching offering targeting senior leaders, with similar IP-and-author-platform positioning.
Broad incumbents
- FranklinCovey: FranklinCovey is a large, publicly-traded leadership and organizational performance firm offering the '7 Habits' framework and enterprise training. Comparable to Studio/E as a leadership development provider selling to executives and organizations, though at vastly greater scale and with a broader portfolio.
- Korn Ferry: Korn Ferry is a global organizational consulting firm offering leadership development, executive coaching, and talent solutions. Comparable to Studio/E on the executive development and leadership coaching axis, but at consultancy scale with assessment-based offerings and global delivery.
- DDI (Development Dimensions International): DDI is an international leadership and workforce development firm specializing in leadership training, assessment, and selection for mid-to-senior managers. Comparable to Studio/E in the leadership training space for organizations and managers, but with a stronger assessment/data orientation and global enterprise footprint.
- Dale Carnegie Training: Dale Carnegie is a global leadership and professional development training franchise with a long-established curriculum and certified instructor network. Comparable to Studio/E as a leadership training provider serving individuals and corporations, but with global delivery, structured franchise model, and broader course catalog.
Emerging players
- Brené Brown / Dare to Lead: Brené Brown's Dare to Lead program is a research-based leadership training curriculum delivered through certified facilitators to corporate and individual leaders. Comparable to Studio/E in the codified-methodology-meets-author-brand model and cohort-based leadership training for mid-to-senior leaders.
- GiANT Worldwide: GiANT Worldwide is a leadership development company offering 5 Voices and related cohort-based leadership programs for executives and teams. Comparable to Studio/E as a smaller-scaled methodology-driven leadership training provider selling cohort programs and workshops to organizations.
Market position
Strengths4 records
Weaknesses1 record
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Studio/E social profiles
Digital presenceStudio/E financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio/E leadership team
Management profileNumber of profiles
Profiles1 record
Studio/E funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio/E M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio/E
What does Studio/E do?
Studio/E sells leadership development services built around its proprietary Exploratory Leadership methodology, a seven-principle framework for navigating uncertainty. The core commercial offering is the Expedition Program, a 90-day cohort-based program delivered in three formats: open enrollment cohorts for individual leaders, internal organizational cohorts tailored to companies, and modular workshops (lunch-and-learns, half-day, or full-day sessions). The company also publishes the 'Explore or Expire' book and supporting downloadable practice worksheets that document and reinforce the seven principles.
Is Studio/E a public or private company?
Studio/E is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio/E founded?
Studio/E was founded in 2011. It employs 1 to 10 people.
Where is Studio/E based?
Studio/E is headquartered in Minneapolis, United States, in the North America region.
How does Studio/E make money?
Two revenue lines are on record. Expedition Program is the primary driver. The others are book Sales - Explore or Expire.
Who are Studio/E's main competitors?
Direct peers on record are Conscious Leadership Group, Center for Creative Leadership, The Arbinger Institute and Marshall Goldsmith Stakeholder Centered Coaching. Broad incumbents are FranklinCovey, Korn Ferry, DDI (Development Dimensions International) and Dale Carnegie Training. Emerging players are Brené Brown / Dare to Lead and GiANT Worldwide.
Does Studio/E have an API?
No public API is recorded for Studio/E.
What industry is Studio/E in?
Studio/E's product category is Leadership Development & Professional Training Services. Its primary akta.pro industry code is EDABAAAA, Executive Leadership & C-Suite Development, with a secondary code of EDABANAA, C-Suite & Senior Executive Coaching. Its NAICS code is 61143 and its SIC code is 8200.