Modern Auto Body
Modern Auto Body is a single-location Edmonton collision and refinish shop founded in 1971, holding 14 OEM certifications to serve luxury and electric vehicle owners across Northern Alberta with factory-grade collision repair, PDR, and ADAS calibration.
- Company typePrivate
- Founded1971
- HeadquartersEdmonton, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Modern Auto Body does
Modern Auto Body Ltd. is a single-location collision and refinish repair facility based in Edmonton, Alberta, founded in 1971 (operating 50+ years under current ownership). The shop provides collision repair, structural repairs, panel replacement, painting and refinishing, paintless dent repair (PDR), windshield replacement, and Advanced Driver Assistance Systems (ADAS) calibration for owners of luxury and electric vehicles in Northern Alberta. Its competitive position is anchored by 14 OEM factory certifications — Mercedes-Benz, BMW, Tesla, Porsche, Rivian, Jaguar, Land Rover, Lexus, Mini, Acura, Smart, Bentley, Sprinter, and Infiniti (plus Subaru per the website footer) — requiring specialized tooling, OEM-trained technicians, genuine parts, and annual audits. It holds Tesla Approved status (only such shop in Edmonton) and is the sole Rivian Certified Collision Centre in Northern Alberta. PDR capability is delivered by an in-house Vale-certified technician capable of removing 80-90% of small dents while preserving original factory finish on aluminum panels.
The business runs on a direct-to-consumer, transaction-based revenue model. Pricing is not publicly disclosed and varies by vehicle type, damage extent, and required parts; repair costs are typically settled via insurance claims (collision, hail, windshield) with customers paying deductibles or out-of-pocket for non-covered work. The shop has no subscription, recurring, or platform revenue streams. Customer segments are (1) luxury vehicle owners seeking OEM-compliant warranty-preserving repairs, (2) Tesla and Rivian owners requiring EV-specific high-voltage, aluminum, and ADAS recalibration expertise, and (3) insurance-affiliated customers using claim-driven repair channels. Acquisitions are primarily relationship-driven and inbound — generated through long-standing word-of-mouth reputation, OEM dealer locator page placement (Mercedes-Benz, BMW, Jaguar, Land Rover, Porsche, Lexus, Mini, Acura, Tesla, Subaru), insurance company referrals, and direct walk-ins or appointments. In January 2026, AutoCanada Inc. acquired Modern Auto Body, integrating it into its ACX collision centre platform alongside nearby dealerships and collision centres to capture cross-network synergies.
Modern Auto Body firmographics
Firmographics- Name
- Modern Auto Body
- Legal name
- Modern Auto Body Ltd.
- Website
- https://modernautobody.ca
- Company type
- Private
- Founded year
- 1971
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Modern Auto Body is a single-location Edmonton collision and refinish shop founded in 1971, holding 14 OEM certifications to serve luxury and electric vehicle owners across Northern Alberta with factory-grade collision repair, PDR, and ADAS calibration.
- Ownership category
- akta.pro rank
Modern Auto Body industry classification
Industry- Product category
- Collision Repair Services
- akta.pro primary industry
- Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)
Keywords
Where Modern Auto Body is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Modern Auto Body business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Collision and Auto Body Repair Services: Transaction-based auto body repair services including collision repair, refinish work, paintless dent repair, and windshield replacement. Revenue is generated through one-time repair transactions, typically billed to insurance companies or directly to consumers. No subscription or recurring revenue model.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Modern Auto Body product offering
Product offeringCore offering
Modern Auto Body is a single-location collision and refinish repair facility in Edmonton, Alberta providing structural repairs, panel replacement, painting, refinishing, paintless dent repair, windshield replacement, and ADAS calibration. The shop holds 14 OEM certifications covering luxury and electric vehicle brands (Mercedes-Benz, BMW, Tesla, Porsche, Rivian, Jaguar, Land Rover, Lexus, Mini, Acura, Smart, Bentley, Sprinter, Infiniti, Subaru) and uses OEM parts with manufacturer-approved procedures.
Product overview
Modern Auto Body is a single-location collision and refinish repair facility offering a unified portfolio of auto body repair services. The core offering is collision repair, which includes structural repairs, panel work, painting, and refinishing, supplemented by specialized Paintless Dent Repair (PDR) for minor damage. The company holds 14 OEM certifications from luxury brands (Mercedes-Benz, BMW, Tesla, Porsche, Rivian, Jaguar, Land Rover, Lexus, Mini, Acura, Smart, Bentley, Sprinter, Infiniti, Subaru), positioning their OEM-certified repair services as distinct branded offerings alongside their Tesla Approved Body Shop certification. Additional services include windshield replacement and ADAS calibration, all utilizing OEM parts and manufacturer-approved procedures. The company serves both standard and luxury vehicle owners in Edmonton, Alberta.
Differentiator
Problem solved
Functional benefit
Products and services
- Collision and Auto Body Repair Services Comprehensive collision repair and auto body services for luxury and standard vehicles, including structural repairs, panel replacement, painting, and refinishing. The shop holds OEM certifications from 14 luxury brands, ensuring repairs meet manufacturer specifications.
- Paintless Dent Repair (PDR) Non-invasive dent removal technique that eliminates dents without repainting, preserving the vehicle's original factory finish. Vale-certified PDR technicians use hand tools and adhesive tabs; can address 80-90% of small dents and door dings.
- Tesla Approved Body Shop Factory-certified Tesla repair services covering high-voltage systems, aluminum structure repairs, and calibration of onboard assistance and driving systems. Factory-trained technicians use Tesla-specific diagnostic tools and specialized procedures.
- OEM-Certified Luxury Brand Repair Factory-certified collision repair for luxury and electric vehicle brands including Mercedes-Benz, BMW, Porsche, Rivian, Jaguar, Land Rover, Lexus, Mini, Acura, Smart, Bentley, Sprinter, Infiniti, and Subaru. Technicians receive ongoing training and the facility uses manufacturer-approved tools and genuine OEM parts.
- Windshield Replacement Factory-grade windshield replacement with proper frame handling and ADAS camera/sensor calibration to ensure vehicle safety systems function correctly after replacement.
- ADAS Calibration Advanced Driver Assistance Systems calibration ensuring cameras, sensors, and safety features are properly recalibrated after collision repairs, particularly critical for electric vehicles and luxury brands.
Quantifiable outcome
- OEM-certified luxury vehicle repairs preserving warranty and resale value
- +2 more outcomes
Companies that use Modern Auto Body
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Modern Auto Body technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Modern Auto Body partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- AutoCanadacoreAutoCanada acquired Modern Autobody in January 2026, expanding its collision repair network in Edmonton. The acquisition strengthens AutoCanada's luxury and electric vehicle certification coverage, adding Modern's 14 OEM certifications to its portfolio. AutoCanada expects operational synergies with nearby collision centres and dealerships, plus opportunities to build insurer partnerships.
- Alberta TeslaminorModern Auto Body is a proud partner of Alberta Tesla, participating in the Alberta Tesla community as a Tesla Approved Body Shop. This partnership positions Modern as the go-to repair facility for Tesla owners in Northern Alberta.
- Mercedes-Benz (OEM Certification)coreMercedes-Benz factory-certified collision repair facility. Technicians receive ongoing training and testing from Mercedes-Benz. Must use Mercedes-approved tools, equipment, and genuine parts. Subject to annual audits for compliance.
- BMW (OEM Certification)coreBMW Certified Collision Repair Centre (CCRC). Must follow BMW-approved repair procedures, use BMW-specific tools and equipment, employ BMW-trained technicians, repair with genuine BMW parts, and complete regular audits.
- Tesla (OEM Certification)coreTesla Approved Body Shop with factory-trained technicians and specialized tools for Tesla vehicles. Handles high voltage power systems, aluminum structures, and diagnostic calibration. Only shop with this status in Edmonton/Northern Alberta.
- Porsche (OEM Certification)corePorsche Factory-Certified Auto Body Shop meeting exacting standards for repair and restoration. Uses genuine Porsche parts, specialized equipment, and follows manufacturer-specific repair guidelines.
- Rivian (OEM Certification)coreRivian Certified Collision Centre providing factory-approved repair standards, advanced tools, genuine parts, and expert technicians. The only Rivian-certified collision centre in Northern Alberta.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Modern Auto Body competitors and assessment
Company assessmentBroad incumbents
- Caliber Collision: Caliber Collision is the largest US collision repair chain with thousands of locations and growing OEM-certified luxury capability. Broad incumbent in the same category but operating predominantly in the US rather than directly in Edmonton's market.
Direct peers
- Speedy Auto Service / Speedy Collision: Speedy operates automotive service and collision repair locations across Canada. Comparable as a Canadian multi-service shop network serving walk-in and insurance-driven customers with general and specialty collision repair.
- Fix Auto: Fix Auto is an international franchise network of collision repair shops operating in Canada and globally, with many locations certified for luxury and EV brands. Operates under similar franchise/affiliate model and serves the same insurance-paid collision repair market as Modern Auto Body.
- Maaco (Driven Brands): Maaco is a North American collision repair and paint franchise network operating in Canada and the US. Comparable as a multi-location collision repair provider serving both retail and insurance-driven customers.
- Assured Automotive (Boyd Group): Assured Automotive is Boyd Group's Canadian collision repair brand operating dozens of shops across Canada, including OEM-certified locations. Directly comparable as a same-country, multi-brand chain competitor targeting insurance and OEM work.
- CARSTAR (Driven Brands): CARSTAR is a major Canadian and US franchise collision repair network owned by Driven Brands. Comparable as a high-quality collision repair franchise targeting insurer-direct work and OEM-certified repairs across multiple provinces.
- Boyd Group Services Inc. Boyd Group is the largest Canadian collision repair chain (parent of Assured Automotive in Canada and Boyd Autobody in the US), operating hundreds of shops and serving insurers and OEMs across North America. Directly comparable as a multi-brand, multi-location collision repair network that complements dealership service rather than competes with it.
- CSN Collision Centres: CSN Collision Centres is a Canadian network of independently owned collision repair shops, many carrying OEM certifications for luxury and EV brands. Comparable as a network counterpart in the OEM-certified repair market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Modern Auto Body social profiles
Digital presenceModern Auto Body financial estimates
Financial estimateRevenue estimate
Valuation estimate
Modern Auto Body leadership team
Management profileNumber of profiles
Modern Auto Body funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Modern Auto Body M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Modern Auto Body
What does Modern Auto Body do?
Modern Auto Body is a single-location collision and refinish repair facility in Edmonton, Alberta providing structural repairs, panel replacement, painting, refinishing, paintless dent repair, windshield replacement, and ADAS calibration. The shop holds 14 OEM certifications covering luxury and electric vehicle brands (Mercedes-Benz, BMW, Tesla, Porsche, Rivian, Jaguar, Land Rover, Lexus, Mini, Acura, Smart, Bentley, Sprinter, Infiniti, Subaru) and uses OEM parts with manufacturer-approved procedures.
Is Modern Auto Body a public or private company?
Modern Auto Body is a private company. It is classified as corporate owned and is currently acquired.
When was Modern Auto Body founded?
Modern Auto Body was founded in 1971. It employs 11 to 50 people.
Where is Modern Auto Body based?
Modern Auto Body is headquartered in Edmonton, Canada, in the North America region.
How does Modern Auto Body make money?
One revenue line is on record: collision and Auto Body Repair Services.
Who are Modern Auto Body's main competitors?
Caliber Collision is listed as a broad incumbent. Direct peers are Speedy Auto Service / Speedy Collision, Fix Auto, Maaco (Driven Brands), Assured Automotive (Boyd Group), CARSTAR (Driven Brands), Boyd Group Services Inc. and CSN Collision Centres.
Does Modern Auto Body have an API?
No public API is recorded for Modern Auto Body.
What industry is Modern Auto Body in?
Modern Auto Body's product category is Collision Repair Services. Its primary akta.pro industry code is TLAKAEAA, Auto Body Collision Repair (Cars & Light Trucks).