Banzai
Banzai is a Porto-based operator of proprietary interactive action games, escape rooms, and themed experiences (Challenge, Pixel, Arena, Bomb, Splatter Room) serving consumer and corporate group customers in Portugal.
- Company typePrivate
- Founded2019
- HeadquartersPorto Carreiro, Portugal
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Banzai does
Banzai is a Porto-based, privately held experiential-entertainment operator (legal entity: Naraskima Lda, NIPC 513970681) that designs and runs proprietary interactive action games, escape rooms, and themed activities for both consumer and corporate audiences. Its core product line comprises four in-house developed games — Banzai Challenge (a 5-mission sensory adventure), Banzai Pixel (a 100 m² interactive LED floor arena, the largest in Portugal), Banzai Arena (a 7-game interactive arena described as unique in the Iberian Peninsula), and Banzai Bomb (a team communication defusal game) — supported by related escape rooms under the Porto Exit Games brand and a paint-throwing experience called Splatter Room. The underlying technology stack combines LED floors, light sensors, laser grids, wall-mounted button systems, and proprietary software, all developed internally by the company's R&D team.
The company's business model is a direct-to-consumer, pay-per-participant structure with volume-discounted per-head pricing (roughly €7.90–€30/participant depending on activity and group size) plus bundled add-ons for birthday parties, bachelor/hen events, and corporate team building (single-package pricing for events of 5–500 participants). Revenue is generated one-time per session with no recurring subscription layer; gift vouchers (digital or mystery-box) provide a secondary prepaid channel with 6-month validity. There are no disclosed funding rounds, no external investors, and no published financials. The company operates four physical venues in central Porto (Bolhão, Camões, Baixa, Estádio do Dragão), all near metro stations, and also delivers off-site events at client premises. Marketing is concentrated on the company's own website booking, social media (Facebook, Instagram, LinkedIn, YouTube, TripAdvisor), and word-of-mouth driven by a stated 2,000+ reviews at 4.8/5. The company is exclusively Portugal-based with no current geographic expansion beyond Porto.
Banzai firmographics
Firmographics- Name
- Banzai
- Legal name
- Naraskima Lda
- Website
- https://banzai.pt
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Banzai is a Porto-based operator of proprietary interactive action games, escape rooms, and themed experiences (Challenge, Pixel, Arena, Bomb, Splatter Room) serving consumer and corporate group customers in Portugal.
- Ownership category
- akta.pro rank
Banzai industry classification
Industry- Product category
- Experiential Entertainment and Leisure Venues
- NAICS
- Amusement Arcades (71312), Amusement Parks and Arcades (7131), Other Amusement and Recreation Industries (7139)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Trampoline & Active Play Parks (Trampoline, Ninja/Obstacle, Indoor Active Parks) (THAJAEAJ)
- akta.pro secondary industries
- Party Games, Activities & Interactive Entertainment (HSACACAJ), Corporate Hospitality, VIP Hosting & Client Entertainment (Internal-led) (THAHAIAI)
Keywords
Where Banzai is headquartered
LocationHeadquarters
- HQ city
- Porto Carreiro
- HQ country
- Portugal
- HQ region
- Europe
Offices2 records
Markets served
Banzai business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Activity Session Fees: Per-participant fees for individual activity sessions including Banzai Challenge, Pixel, Arena, and Bomb activities. Pricing varies by group size with volume discounts applied.
- Birthday Party Packages: Bundled packages combining game sessions with celebration elements including catering, decorations, and congratulations moments. Includes PIXEL/CLASSIC, PIXEL/CAKE, ARENA/CLASSIC variants.
- Gift Vouchers: Prepaid vouchers available in digital format or with mystery box/puzzle packaging. Vouchers can be used for any Banzai activity and have 6-month validity.
- Corporate Team Building: Customized team building events for corporate clients with personalized proposals, on-site or off-site delivery, accommodating groups from 5 to 500 participants.
- Bachelor/Hen Party Events: Special event packages for bachelor parties combining multiple activities with celebration elements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Banzai Challenge: Sensory adventure for 2-10 participants |
| Unit Pricing | Pay-as-you-go | Banzai Pixel: LED floor game for 2-16 participants |
| Unit Pricing | Pay-as-you-go | Banzai Arena: Interactive multi-game arena by session length |
| Unit Pricing | Pay-as-you-go | Banzai Bomb: Team defusal challenge for 2-7 participants |
| Unit Pricing | Pay-as-you-go | Birthday Party Packages |
| Unit Pricing | Pay-as-you-go | Generic Vouchers: Monetary credit vouchers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Banzai product offering
Product offeringCore offering
Banzai (operated by Naraskima Lda) is a Porto-based experiential leisure company that designs, develops, and operates proprietary action games and entertainment experiences across multiple physical venues in Porto, Portugal. Its core products are four in-house developed games — Banzai Challenge (5-sense sensory adventure), Banzai Pixel (LED floor arena), Banzai Arena (multi-game interactive arena), and Banzai Bomb (team defusal) — supplemented by related escape rooms under Porto Exit Games, the Splatter Room paint experience, gift vouchers, and packaged events for birthdays, bachelor/hen parties, and corporate team building.
Product overview
Banzai is a leisure experience company operating a multi-location portfolio of physical adventure activities in Porto, Portugal. The core offerings consist of four proprietary action games—Banzai Challenge (sensory adventure), Banzai Pixel (interactive LED floor arena), Banzai Arena (multi-game interactive arena), and Banzai Bomb (communication/teamwork game)—complemented by related escape rooms under the Porto Exit Games brand and the Splatter Room paint experience. These activities are designed for families, corporate groups, and celebrations, with add-on services including customizable gift vouchers (digital and mystery box formats), team building packages for groups up to 500 participants, birthday party packages with catering options, and bachelor/hen party events. The company operates four central locations in Porto and also provides off-site activities at client premises.
Differentiator
Problem solved
Functional benefit
Brands
- Banzai Challenge: A unique sensory adventure experience with 5 missions testing participants' 5 senses and teamwork. Players aged 8+ in teams of 2-10 experience challenges involving sight, hearing, touch, smell, and taste.
- Banzai Pixel
- Banzai Arena
- Banzai Bomb
- Banzai Vouchers
- Porto Exit Games
- Splatter Room
Products and services
- Banzai Challenge A sensory adventure experience inspired by escape room concepts, consisting of 5 missions that test participants' 5 senses (sight, hearing, touch, smell, taste) and teamwork skills, featuring mental and physical challenges for teams of 2-10 players.
- Banzai Pixel The largest pixel arena in Portugal featuring 100 m² of interactive LED floor where teams of 1-16 players jump, run, and compete in 'The Floor is Lava' style challenges by flashing the correct LED tiles across dozens of levels.
- Banzai Arena Next-generation interactive games arena featuring 7 distinct mini-games (Laser beam maze, Grid interactive floor, Hoops digital basketball, Push light pattern buttons, Hide sensor surveillance, Control motor coordination, Strike target shooting) with lights, sensors, and physical challenges.
- Banzai Bomb Team communication game where teams of 2-7 players split between bomb handlers and instruction readers must successfully defuse a bomb before time runs out, testing attention to detail under pressure. Capacity supports up to 170 simultaneous participants.
- Porto Exit Games Escape room brand operated by the same company as Banzai, featuring multiple themed rooms including Dark Cube (100% darkness), Cyber Cube (Humans vs AI), The Sacrifice, Port Wine Sabotage, and Lost Memories, available at Baixa downtown and Estádio do Dragão locations.
- Splatter Room Immersive paint experience located at Estádio do Dragão featuring UV lights, music, and paint throwing activities where participants paint canvases, walls, and each other; no prior artistic experience required.
- Banzai Vouchers Gift vouchers available in digital format or with mystery box/puzzle packaging, redeemable for any Banzai activity (Challenge, Pixel, Arena, Bomb) or as monetary credit (Banzai Credit), with a 6-month validity period.
- Team Building Packages Customized corporate team building packages combining Banzai's action games (Challenge, Pixel, Bomb, Arena) with specialized corporate games like Top Secret (secret agent themed) and Hacker (large-group escape room), accommodating groups of 5 to 500 participants with personalized proposals delivered on-site or off-site at client premises.
- Birthday Party Packages Birthday celebration packages that combine Banzai activity sessions (PIXEL, ARENA, or CHALLENGE) with catering elements including food, drinks, cake, and a congratulations moment, offered across multiple priced tiers (PIXEL/CLASSIC, PIXEL/CAKE, PIXEL/ULTIMATE, PACK CHALLENGE/ULTIMATE, PACK ARENA/CLASSIC, etc.) with a minimum of 10 participants.
- Bachelor and Hen Party Packages Special event packages for bachelor and bachelorette parties that combine multiple Banzai activities with celebration elements, delivered in central Porto locations convenient for nearby restaurants and bars.
Quantifiable outcome
- Up to 500 participants can be accommodated simultaneously for team building events
- +1 more outcomes
Companies that use Banzai
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Banzai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Banzai partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Porto Exit GamescoreRelated brand under the same company group (Naraskima Lda). Operates escape rooms in Porto including Baixa downtown location and Estádio do Dragão location. Offers complementary experiences including Dark Cube (100% dark escape room), The Sacrifice, Port Wine Sabotage, Cyber Cube, and Lost Memories escape games. Porto Exit Games is presented alongside Banzai as part of the same entertainment group.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Banzai competitors and assessment
Company assessmentDirect peers
- Hint Hunt: Escape room and live action game operator in Lisbon and other European cities. Comparable to Banzai's escape room products and birthday/corporate event packages for groups.
- Activate Games: Interactive gaming and active entertainment venue chain featuring sensor-based, LED-floor, and technology-driven game rooms. Highly comparable to Banzai's Pixel and Arena concepts, with similar target demographic of groups, families, and corporate team building.
- Porto Exit Games: Sister brand of Banzai, operated by the same parent company Naraskima Lda, offering escape room experiences in central Porto. Comparable because it is the in-house companion product line, sharing venues, marketing, and customer segments.
- All in Adventures: Franchised escape room and team building venue chain in the US and beyond. Comparable to Banzai for franchise model reference, group activity format, and corporate/customer mix.
Regional players
- Exitus Lisboa: Portuguese escape room and action game operator in Lisbon. Comparable because it is a Portugal-based experiential entertainment venue targeting similar audiences (corporate, families, tourists) with team building and group event offerings.
- Fox in a Box: Escape room chain operating in Spain and other European cities. Comparable because it targets the same Iberian market with similar group activity, team building, and themed adventure experiences.
- Cluedo Escape Live: Live escape room and themed adventure operator. Comparable in offering themed group experiences, corporate team building, and party packages similar to Banzai's birthday and hen party products.
Broad incumbents
- The Escape Game: Large US-based escape room chain with multiple themed rooms and team building offerings. Comparable to Banzai's escape room and group activity proposition, though operating at greater scale and across more geographies.
- Escape Hunt: Global escape room and immersive experience brand with a franchised venue model. Comparable to Banzai's franchise potential and core product overlap (themed adventure games, corporate team events, gift vouchers).
Emerging players
- Sandbox VR: Immersive VR experience venue with location-based entertainment model. Comparable in target customer (groups, corporate events, celebrations) and unit economics, though differentiated by VR technology vs. Banzai's sensor/LED approach.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Banzai social profiles
Digital presenceBanzai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Banzai leadership team
Management profileNumber of profiles
Banzai funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Banzai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Banzai
What does Banzai do?
Banzai (operated by Naraskima Lda) is a Porto-based experiential leisure company that designs, develops, and operates proprietary action games and entertainment experiences across multiple physical venues in Porto, Portugal. Its core products are four in-house developed games — Banzai Challenge (5-sense sensory adventure), Banzai Pixel (LED floor arena), Banzai Arena (multi-game interactive arena), and Banzai Bomb (team defusal) — supplemented by related escape rooms under Porto Exit Games, the Splatter Room paint experience, gift vouchers, and packaged events for birthdays, bachelor/hen parties, and corporate team building.
Is Banzai a public or private company?
Banzai is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Banzai founded?
Banzai was founded in 2019. It employs 1 to 10 people.
Where is Banzai based?
Banzai is headquartered in Porto Carreiro, Portugal, in the Europe region.
How does Banzai make money?
Five revenue lines are on record. Activity Session Fees are the primary driver. The others are birthday Party Packages, gift Vouchers, corporate Team Building and bachelor/Hen Party Events.
Who are Banzai's main competitors?
Direct peers on record are Hint Hunt, Activate Games, Porto Exit Games and All in Adventures. Regional players are Exitus Lisboa, Fox in a Box and Cluedo Escape Live. Broad incumbents are The Escape Game and Escape Hunt. Sandbox VR is listed as an emerging player.
Does Banzai have an API?
No public API is recorded for Banzai.
What industry is Banzai in?
Banzai's product category is Experiential Entertainment and Leisure Venues. Its primary akta.pro industry code is THAJAEAJ, Trampoline & Active Play Parks (Trampoline, Ninja/Obstacle, Indoor Active Parks), with a secondary code of HSACACAJ, Party Games, Activities & Interactive Entertainment. Its NAICS code is 71312 and its SIC code is 7900.