Parts City

What Parts City does

Parts City is a US chain of locally owned and operated auto parts retail stores, operated corporately by Ozark Automotive Distributors, Inc., a subsidiary of O'Reilly Auto Parts, with headquarters in Springfield, Missouri. The company maintains a website-anchored e-commerce catalog (partscityauto.com) that supports vehicle selection, category browsing, a shopping list feature, and a store locator directing customers to their nearest independently owned location, where most owners operate a single store and work the counter daily, often as second- or third-generation operators.

The product offering spans six core categories: replacement parts (brakes, filters, ignition, suspension, etc.), performance (engine, drivetrain, exhaust, safety), accessories (interior, exterior, truck, mobile audio), tools and shop equipment (diagnostic tools, lifts, shop supplies), fluids and chemicals (oil, antifreeze, cleaners, sealants), and specialty items (marine, power sports, golf cart, heavy-duty/agricultural, and winter accessories). The platform is a standard catalog-driven e-commerce site with no proprietary technology, app, API, or AI features described.

The business model is a distribution-and-affiliation arrangement rather than corporate ownership of stores. Through its relationship with O'Reilly Auto Parts, Parts City provides independently owned operators with Big Box-level pricing, parts availability, and a nationwide warranty, while store owners retain operational independence and local branding. Revenue is generated from retail auto parts sales across the network, with pricing set at the individual store level and not publicly disclosed online. The primary customer segments are individual vehicle owners performing DIY repair and maintenance, with a secondary segment of professional mechanics and repair shops; no enterprise customers or contract-based revenue streams are disclosed.

Name

Parts City

Legal name

Ozark Automotive Distributors, Inc.

Website

https://partscityauto.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Parts City is a US chain of locally owned, independent auto parts retail stores offering replacement parts, performance, accessories, tools, fluids, and specialty products through a multi-location network backed by O'Reilly Auto Parts.

Ownership category

akta.pro rank

Product category

Auto Parts Retail

NAICS

Automotive Parts and Accessories Retailers (44133)

akta.pro primary industry

Automotive Parts & Accessories Online Retailers (CRAFADAK)

Keywords

• Auto parts retail
• Replacement parts
• Automotive aftermarket
• Vehicle maintenance supplies
• Performance auto parts

Headquarters

HQ city

Clarksville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Retail Auto Parts Sales: Parts City generates revenue through retail sales of automotive parts and accessories at independently owned store locations. Products span replacement parts, performance parts, tools, fluids, chemicals, and specialty items for various vehicle types including cars, trucks, marine, and power sports.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Parts City operates a chain of locally owned and operated auto parts retail stores that sell replacement parts, performance parts, accessories, tools, fluids, chemicals, and specialty items for cars, trucks, marine, and power sports vehicles. The business is supported by an e-commerce catalog website and a nationwide warranty arrangement with O'Reilly Auto Parts.

Product overview

Parts City Auto Catalog is a multi-category auto parts retail platform offering a comprehensive range of automotive products through six main product lines: Replacement Parts (core OE-style components for vehicle repair), Performance (aftermarket upgrades and racing equipment), Accessories (interior/exterior/truck customization items), Tools & Shop (professional automotive equipment and diagnostic tools), Fluids & Chemicals (automotive fluids, antifreeze, and maintenance chemicals), and Specialty (marine, power sports, golf cart, agricultural, and seasonal winter products). The platform operates as a network of locally-owned independent auto parts stores that provide competitive pricing with nationwide warranty support through O'Reilly Auto Parts.

Differentiator

Problem solved

Functional benefit

Products and services

• Replacement Parts Comprehensive catalog of automotive replacement parts including air conditioning, battery and accessories, belts and hoses, body/trim/mirrors, brakes, charging and starting, cooling and heating, engine parts and mounts, exhaust, filters, fuel and emissions, hardware, ignition, lighting, suspension, tire and wheel, transmission, and wipers for vehicle repair.
• Performance Parts Performance-oriented automotive parts and upgrades including body styling components, brakes, chassis and suspension, drivetrain, engine components, exhaust, gaskets and seals, gauges, oil/sealers/additives, racing safety equipment, safety equipment, and tuners/analyzers.
• Accessories Vehicle accessories including chrome and dress-up items, exterior accessories, interior accessories, keys and keyless entry, mobile audio, and truck accessories for customization.
• Tools and Shop Equipment Professional automotive tools and shop equipment including body repair tools, books and repair manuals, diagnostic tools, electrical tools, lift equipment, safety equipment, shop/garage supplies, tapes, tools, tool bags, tool boxes and chests, and work wear and gloves.
• Fluids and Chemicals Automotive fluids and chemicals including air conditioning chemicals, antifreeze, battery chemicals, brake fluids, cleaners, de-icers, diesel exhaust fluid, driveway de-icer and ice melt, fuel system chemicals, gasket makers, glues and adhesives, grease and lube, leak detectors, maintenance chemicals, oil, paint and body repair, tire sealant, transmission fluids, wash and wax products, windshield wash, and refrigerant oil.
• Specialty Products Specialty automotive products including golf cart parts and accessories, HD/agriculture parts and accessories, lawn and garden small engine parts, license plate frames, marine parts and accessories, power sports, shop equipment, and winter accessories.
• Marine Parts and Accessories Marine-specific parts and accessories including deep cycle and marine batteries, battery boxes, bearings, carburetors, cleaners, cables, charging and starting components, cooling systems, covers, drain plugs, electrical components, electronics and navigation, engines and engine parts, exhaust, filters, fuel system components, gauges, hardware, ignition, impellers, maintenance products, propeller locks, steering wheels, seals, solenoids, spark plugs, sterndrive parts, tools, tune-up kits, ventilation, water pumps, and winches.
• Shop Equipment Professional shop equipment including air compressors, air compressor accessories, air/fluid hoses, bench grinders, brake lathes, clamps and vises, engine diagnostics, extension cords, fluid exchangers, generators, headlight aimers, hydraulic equipment, lifts, parts washers, pressure washers, refrigerant recovery systems, sand blasters, shop coolers and fans, shop presses, shop stools, tire changers, tire spreaders, welding tools, wheel alignment systems, wheel balancers, wheel dollies, and workbenches.
• Winter Accessories Winter and cold weather automotive accessories including 12-volt heaters and fans, battery heaters, defrosters, diesel fuel warmers, de-icers, emergency kits, engine heaters, hand and foot warmers, salt spreaders, snow brushes and ice scrapers, snow plows, snow shovels, tire chains, traction boards, and winter window covers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• O'Reilly Auto PartscoreStrategic or Co-development PartnerParts City maintains a strategic relationship with O'Reilly Auto Parts that enables competitive Big Box pricing, parts availability, and a nationwide warranty for its independently owned store network. This partnership allows Parts City stores to compete with large retail chains while maintaining local ownership and personalized service.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Summit Racing: Summit Racing is a leading retailer of performance and racing auto parts, with deep strength in aftermarket upgrades that mirrors Parts City's Performance product line. Comparable in serving enthusiasts and professional mechanics.
• AutoZone: AutoZone is one of the largest U.S. auto parts retailers, operating thousands of corporate-owned stores with a strong online catalog and in-store pickup model. Highly comparable to Parts City in product breadth and dual DIY/professional customer base.
• PartsGeek: PartsGeek is an online auto parts retailer offering replacement and aftermarket parts across a wide range of categories. Comparable to Parts City in catalog breadth and online ordering for replacement components.
• Advance Auto Parts: Advance Auto Parts operates a major chain of auto parts stores serving both DIY and professional customers with a comprehensive parts catalog. Directly comparable to Parts City in store-based retail format and product categories.
• RockAuto: RockAuto is a pure-play online retailer of automotive parts known for catalog depth and competitive pricing across makes and models. It competes directly with Parts City's online catalog and shares the DIY and professional repair customer base.
• NAPA Auto Parts: NAPA operates a network of independently owned auto parts stores supplied by a centralized distribution arm. NAPA's hybrid corporate/independent structure is the closest structural analog to Parts City's locally owned store model with backing from a large distributor.
• CARiD: CARiD is an online retailer specializing in automotive parts and accessories with a broad catalog spanning replacement, performance, and accessories. Comparable to Parts City in online catalog breadth and product mix.

Broad incumbents

• O'Reilly Auto Parts: O'Reilly Auto Parts is the strategic parent and distribution partner of Parts City. A Fortune 500 retailer and distributor with thousands of corporate-owned stores and direct retail operations, O'Reilly is the source of Parts City's Big Box pricing, parts availability, and nationwide warranty.
• Amazon Automotive: Amazon's Automotive category competes with Parts City on price and convenience across replacement parts, accessories, tools, and fluids. While not specializing in auto parts, Amazon's scale and Prime-driven delivery pose a structural threat to local pick-up-oriented retailers.
• Walmart Auto: Walmart's auto parts section competes with Parts City on routine replacement categories such as filters, batteries, wiper blades, and fluids. While not a specialist, Walmart's footprint and scale pressure parts-only retailers on commodity items.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parts City