EngageLive

Experiential Marketing and Live Entertainment Servicesengagelivellc.com

EngageLive LLC (operating as Loud And Live) is a Miami-based multicultural entertainment and experiential marketing agency producing live events, concert tours, and brand activations for major global brands and Latin music artists.

Company typePrivate
Founded2021
HeadquartersMiami, United States
Headcount11–50
GTM typeB2B
OfferingServices

What EngageLive does

EngageLive LLC, operating as Loud And Live (and variants Loud And Live Entertainment, Loud Live), is a Miami-based multicultural entertainment and experiential marketing company that produces live events, concert tours, brand activations, and content for both major global brand marketers and Latin music artists. The firm is built around deep expertise in Hispanic and Latin American audiences, maintaining a working roster of top-tier Latin artists including Juan Luis Guerra, Camilo, Ricardo Arjona, Prince Royce, Romeo Santos, Carlos Vives, Farruko, and Ruben Blades, and delivering campaigns for clients such as McDonald's, Walmart, Amazon, Sony Music Latin, ESPN, Mattel, Pepsi, Michael Kors, and Samsung. Its work spans touring production, live event execution, experiential marketing activations, and content creation, with growing exposure to sports (Inter Miami, ESPN Miami Grand Prix, Madrid Championship, TYR Wodapalooza) and immersive formats (Frida Kahlo: The Immersive Biography).

The business operates as a B2B services firm selling end-to-end experiential and entertainment services through direct enterprise sales to global brand marketers. Revenue is generated through project-based fees for campaigns, tour production, and live event execution; pricing is not publicly disclosed. The company is structured as a Florida LLC with 11-50 employees, is privately held with no reported institutional investors or parent company, and claims a global operating footprint while being headquartered in Miami. Distribution is direct-to-enterprise, supported by earned media presence in Billboard and Event Marketer. In 2024, the company's principal, Nelson Albareda, was named on Billboard's Power 100 List, and the firm pledged $1 million to the Latin Grammy Cultural Foundation, reinforcing its positioning within the Latin music ecosystem.

No distinct software products, technology platforms, or AI/ML capabilities are described in the source material; the company's assets are relational (artist and brand relationships), cultural (Hispanic/Latin market fluency), and executional (event production). Revenue, funding, and detailed financial metrics are not publicly disclosed.

EngageLive firmographics

Firmographics

Name: EngageLive
Legal name: EngageLive LLC
Website: https://engagelivellc.com
Company type: Private
Founded year: 2021
Operating status: Operating
Headcount range: 11–50 employees
Short description: EngageLive LLC (operating as Loud And Live) is a Miami-based multicultural entertainment and experiential marketing agency producing live events, concert tours, and brand activations for major global brands and Latin music artists.
Ownership category
akta.pro rank

EngageLive industry classification

Industry

Product category: Experiential Marketing and Live Entertainment Services
NAICS: Performing Arts, Spectator Sports, and Related Industries (711), Performing Arts Companies (7111), Musical Groups and Artists (71113)
SIC: Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry: Live Event Marketing, Sponsorship & Brand Partnerships (MPAIAFAI)
akta.pro secondary industries: Broadcast/Recording for Live Events (OB, Multicam, Livestream Capture) (MPAGAKAI), Corporate Catering, Staffing & Guest Services (F&B, Security, Ushers) (MPAGAHAM), Motivational/Inspirational Talks (MPAGACAL)

Keywords

Live event production
Experiential marketing services
Multicultural entertainment
Concert touring services
Brand activation campaigns

Where EngageLive is headquartered

Location

Headquarters

HQ city: Miami
HQ country: United States
HQ region: North America

Markets served

EngageLive business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels8 records

EngageLive product offering

Product offering

Core offering

EngageLive, operating as Loud And Live, is an entertainment, experiential, and content company that produces live events, concert tours, experiential marketing campaigns, and branded content for global brands and Latin music artists. It serves multicultural and Hispanic audiences through end-to-end event production, touring services, and cultural brand activations across entertainment, sports, retail, and lifestyle sectors.

Product overview

EngageLive, as represented in the sourced material, is associated with Loud And Live — a multicultural entertainment, experiential, and content company. The company specializes in live events, touring, experiential marketing activations, and content production for clients across entertainment, sports, retail, and lifestyle sectors. No distinct software products, platforms, or modules are described in the source material.

Differentiator

Problem solved

Functional benefit

Products and services

Concert Touring Production
Live Event Production
Experiential Marketing Campaigns
Branded Content Production

Companies that use EngageLive

Customer profile

Segments3 records

Ideal customer profiles2 records

EngageLive technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

EngageLive partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

Ronaldinho and oficialrc3 (Roberto Carlos)coreStrategic or Co-development Partner · 1 January 2023Partnership with football legends Ronaldinho and Roberto Carlos for The Beautiful Game event, described as 'the most anticipated match of the year' featuring a star-studded celebration.
Primo EntertainmentcoreStrategic or Co-development Partner · 1 January 2023Partnership around immersive experiences, announced via PR Newswire. Both companies collaborate on creating immersive entertainment experiences.
SamsungcoreStrategic or Co-development Partner · 1 January 2023Wodapalooza and Samsung partnership around the new Galaxy Watch5 Series, announced via PR Newswire. Joint marketing and brand activation partnership.

Recent moves6 records

Expansion highlights5 records

EngageLive competitors and assessment

Company assessment

Broad incumbents

AEG Presents: AEG Presents is a major global concert promoter and live event producer with extensive touring and festival operations - comparable to Loud And Live in concert promotion, touring, and event production for premium artists.
Live Nation Entertainment: Live Nation is the world's largest live entertainment company promoting and producing concerts, festivals, and touring events globally - a broad incumbent whose concert promotion and tour production scope overlaps directly with Loud And Live's Latin artist touring business.
CAA (Creative Artists Agency): CAA represents many Latin and global artists in music and entertainment while also powering brand consulting and live event initiatives - comparable to Loud And Live through artist representation, brand partnerships, and concert touring capabilities.
Sony Music Latin: Sony Music Latin is one of the leading Latin music labels working with many of the same artists (e.g., Romeo Santos) that Loud And Live tours - a major label partner whose artist roster and live-event activations create direct overlap with Loud And Live's touring capabilities.
WME (Endeavor): WME/Endeavor is a global talent representation and entertainment company representing many of the same Latin and international artists Loud And Live tours - comparable through shared artist representation, brand partnerships, and live event production.

Emerging players

C3 Presents: C3 Presents is an Austin-based live entertainment and festival producer behind events like Lollapalooza - comparable to Loud And Live in music festival production, touring, and live event production services.

Direct peers

Roc Nation: Roc Nation is a full-service entertainment company combining artist management, touring, live events, and brand partnerships - directly comparable to Loud And Live's bundled entertainment-live events-experiential model, with a strong presence in Latin and multicultural music.
Vibra Marketing: Vibra Marketing is a Hispanic experiential marketing and events agency producing concerts, brand activations, and cultural events for major brands - a directly comparable multicultural experiential and live events peer to Loud And Live.
Cardenas Marketing Network: Cardenas is one of the largest Hispanic experiential marketing agencies in the U.S., delivering multicultural brand activations and live events for global brands - directly comparable to Loud And Live's multicultural experiential and live events offering targeting the same Hispanic audience.

Regional players

SBS (Spanish Broadcasting System): SBS operates Hispanic radio and live event properties including Uforia music tours and festivals - directly overlapping with Loud And Live's Hispanic live music touring and events business (e.g., Uforia 'Amor a la Música' featured in their portfolio).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

EngageLive financial estimates

Financial estimate

Revenue estimate

Valuation estimate

EngageLive leadership team

Management profile

Number of profiles

Profiles2 records

EngageLive funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

EngageLive M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EngageLive

What does EngageLive do?

Is EngageLive a public or private company?

EngageLive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was EngageLive founded?

EngageLive was founded in 2021. It employs 11 to 50 people.

Where is EngageLive based?

EngageLive is headquartered in Miami, United States, in the North America region.

Who are EngageLive's main competitors?

Broad incumbents on record are AEG Presents, Live Nation Entertainment, CAA (Creative Artists Agency), Sony Music Latin and WME (Endeavor). C3 Presents is listed as an emerging player. Direct peers are Roc Nation, Vibra Marketing and Cardenas Marketing Network. SBS (Spanish Broadcasting System) is listed as a regional player.

Does EngageLive have an API?

No public API is recorded for EngageLive.

What industry is EngageLive in?

EngageLive's product category is Experiential Marketing and Live Entertainment Services. Its primary akta.pro industry code is MPAIAFAI, Live Event Marketing, Sponsorship & Brand Partnerships, with a secondary code of MPAGAKAI, Broadcast/Recording for Live Events (OB, Multicam, Livestream Capture). Its NAICS code is 711 and its SIC code is 7900.