Vibra Marketing

What Vibra Marketing does

Vibra Marketing is a Chilean entertainment marketing agency headquartered in Vitacura, Santiago, Chile, founded in 2015 and operating as a private company with 11–50 employees. The firm packages its offering around four branded service lines: Eventos Propios (own events), Experiencias de Marca (brand experiences), Talentos (talent), and Viajes (travel experiences), positioning itself as a one-stop creative partner for brands seeking consumer-facing entertainment-led activations in Chile.

The agency’s client base is concentrated among large consumer brand marketers, with disclosed engagements including DIRECTV, Cristal, Purina Doko, Gillette, Gatorade, Pepsi, and Huawei. This roster indicates a B2B go-to-market targeting multinational brand managers operating in the Chilean market rather than a long SMB tail. Vibra markets its services and showcases campaign work through a corporate website and an active presence on Facebook, Twitter/X, Instagram, and LinkedIn.

The business model follows the standard project-based agency economics of the marketing services industry: clients engage Vibra to design and execute entertainment, experiential, talent-driven, and travel-based marketing campaigns, with revenue generated via agency fees, production markups, and talent/travel commissions tied to each activation. No pricing structure, contract terms, or revenue figures are publicly disclosed, and there is no evidence of funding rounds, acquisitions, or partnerships outside the disclosed client engagements.

Name

Vibra Marketing

Legal name

Vibra Marketing

Website

https://vibramarketing.cl

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Vibra Marketing is a Chilean entertainment marketing agency founded in 2015 in Santiago that delivers own events, brand experiences, talent bookings, and travel-based activations to enterprise consumer brands including DIRECTV, Pepsi, Huawei, and Gillette.

Ownership category

akta.pro rank

Product category

Experiential Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Arts, Entertainment, and Recreation (71)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Brand Activations & Experiential Campaign Design (MPAAAGAA)

akta.pro secondary industries

Experiential, Event & Sponsorship Marketing (BPAFAAAH), Creator Partnerships & Sponsorship Sales (Brand Partnerships) (MPAAAHAK)

Keywords

• Experiential marketing services
• Entertainment marketing agency
• Brand activation events
• Event production services
• Talent management marketing

Headquarters

HQ city

Santiago

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Marketing Services: Entertainment marketing services connecting audiences with brands through high-value experiences, events, and brand experiences.

Distribution channels1 record

Marketing channels4 records

Core offering

Vibra Marketing is a Chilean entertainment marketing agency that connects audiences with brands through four integrated service lines: proprietary branded events (Eventos Propios), customized brand experiences (Experiencias de Marca), talent management and representation (Talentos), and travel-based marketing activations (Viajes). The company designs and produces live entertainment experiences, brand storytelling campaigns, and experiential activations for corporate clients seeking to engage consumers through high-value content.

Product overview

Vibra Marketing is an entertainment marketing agency in Chile operating as a unified service offering. The company provides four integrated service areas: Eventos Propios (proprietary branded events), Experiencias de Marca (custom brand experiences), Talentos (talent management and representation), and Viajes (travel-based marketing activations). These services work together to unite audiences, high-value content, and brand experiences for companies seeking to engage and captivate their target markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Eventos Propios Proprietary branded events organized by Vibra Marketing to connect audiences with client brands through live entertainment experiences. Targeted at brands and companies seeking event-driven consumer engagement.
• Experiencias de Marca Customized brand experience services that create high-value content and experiences designed to captivate target audiences and tell compelling brand stories. For brands and companies seeking differentiated consumer engagement.
• Talentos Talent management and representation services connecting brands with influencers, artists, and entertainment personalities for marketing collaborations. For brands seeking entertainment-driven marketing partnerships.
• Viajes Travel-based marketing experiences that take brand audiences to exclusive destinations for events, activations, and experiential marketing campaigns. For brands seeking premium consumer travel engagements.

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights2 records

Direct peers

• Lápiz: Lápiz is a US-based Hispanic creative and brand experience agency serving Latin American and US Hispanic markets. It is the most direct functional peer to Vibra Marketing given overlapping service offerings in entertainment-driven brand experiences and culturally relevant campaign work.
• Geometry Global: Geometry (a WPP agency) is a global activation and experiential marketing specialist. It is directly comparable to Vibra's Experiencias de Marca and Eventos Propios product lines, though at much larger scale and geographic reach.
• Alma DDB: Alma is a Hispanic-focused creative agency with deep roots in cultural and experiential marketing for brands targeting Latin audiences. Comparable to Vibra because both occupy the entertainment-meets-marketing niche for Latino-demographic brand storytelling.
• Momentum Worldwide: Momentum Worldwide is an IPG-owned experiential marketing agency running activations, sponsorships, and brand experiences globally. Comparable to Vibra in service mix and target customer (enterprise brand marketers), but at substantially larger scale.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency specializing in events, sponsorships, and experiential campaigns. It overlaps with Vibra's core offering of proprietary events and brand activations for enterprise clients.
• George P. Johnson Experience Marketing: GPJ is a global experience marketing agency with deep expertise in branded events and experiential campaigns. It overlaps directly with Vibra's Eventos Propios and Experiencias de Marca offerings, particularly for multinational brand clients.
• TEAM Marketing Agency: TEAM is a Chicago-based experiential marketing agency serving major consumer brands. Its focus on creating memorable live brand experiences makes it a direct functional peer to Vibra Marketing's event-driven go-to-market.

Regional players

• Orci: Orci is a Mexican independent creative agency with strong entertainment and experiential marketing capabilities. It is comparable to Vibra as a regional LatAm creative shop focused on entertainment-driven brand storytelling, though primarily Mexico-focused.
• Pinto Brand Activation: Pinto is a Latin American brand experience agency with operations across multiple LatAm markets. It is comparable to Vibra because it also primarily serves enterprise brands seeking experiential marketing services in the region.

Broad incumbents

• McCann Worldgroup: McCann is a global advertising holding company with significant Latin American operations and a dedicated experiential arm. It is a broad incumbent competing for the same enterprise brand-experience budgets that Vibra targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/vibramarketing
• Facebookfacebook.com/vibracl
• LinkedInlinkedin.com/company/vibracl
• Instagraminstagram.com/vibracl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vibra Marketing