Loop Design
Loop Design is a Glasgow-based creative design and digital marketing agency (founded 2001, 1-10 employees) delivering brand development, web design, campaigns, and motion graphics primarily to UK sports organisations and retail/lifestyle brands.
- Company typePrivate
- Founded2001
- HeadquartersGlasgow, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Loop Design does
Loop Design (legal entity: Loop Design Ltd) is a Glasgow-based creative design and digital marketing agency founded in 2001, operating as a private limited company in Scotland, United Kingdom. The firm describes itself as a 'small, but perfectly formed' team of 1-10 employees delivering professional creative services across brand development, creative campaigns, web design and development, motion graphics, digital marketing, magazine design, corporate communication, and videography. Its technology stack is built on industry-standard design tools and the WordPress CMS platform; no proprietary software product or platform is offered.
The agency's client base is concentrated in the UK sports sector, with marquee retained engagements spanning over a decade including Celtic Football Club, the Scottish Football Association, Commonwealth Games Scotland, and Kukri Sports (6+ years). Notable project work includes the Team Scotland brand identity and Scotland House branding for the Birmingham 2022 Commonwealth Games, the Scottish FA base camp branding for UEFA Euro 2024 in Germany, and the integrated branding vision for the Glasgow 2026 Commonwealth Games. Beyond sport, the agency has served retail and lifestyle clients including Lee Cooper (e-commerce), Elle Sport, and Princess Square, with recent client roster additions extending into professional services (Forensic Analytics, Source Lab) and consumer brands.
Loop Design operates a sales-led go-to-market model, acquiring work through competitive pitches (e.g., Birmingham 2022 tender), long-term retained agency relationships, and referrals from existing clients. Revenue derives from project-based and retained professional services engagements; pricing is not publicly disclosed and is negotiated on a contact basis. The firm markets primarily through organic social channels (Instagram, LinkedIn) and a portfolio website featuring client testimonials as social proof. No funding rounds, M&A activity, or AI/ML capabilities are disclosed.
Loop Design firmographics
Firmographics- Name
- Loop Design
- Legal name
- Loop Design Ltd
- Website
- https://loopdesignagency.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Loop Design is a Glasgow-based creative design and digital marketing agency (founded 2001, 1-10 employees) delivering brand development, web design, campaigns, and motion graphics primarily to UK sports organisations and retail/lifestyle brands.
- Ownership category
- akta.pro rank
Loop Design industry classification
Industry- Product category
- Creative Design Services
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Motion Brand Design (Title Design, Brand Animation) (MPAAAEAH)
- akta.pro secondary industry
- Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)
Keywords
Where Loop Design is headquartered
LocationHeadquarters
- HQ city
- Glasgow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Loop Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Project-based creative services including brand identity development, campaign creation and delivery, web design and development, motion graphics, and digital marketing. The agency also maintains long-term retained agency relationships with key clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Loop Design product offering
Product offeringCore offering
Loop Design is a Glasgow-based creative agency that develops brand identities, designs and builds campaign assets, creates websites (primarily WordPress), produces motion graphics, and runs digital marketing for sports organisations and retail brands in the UK. Engagements are delivered as project-based work and long-term retained agency relationships, with deep specialisation in sport and retail sectors.
Product overview
Loop Design is a Scottish-based creative design agency offering a comprehensive suite of services including brand development, creative campaigns, web design and development (primarily WordPress-based), motion graphics, digital marketing, magazine design, corporate communication, and videography. The agency specializes in sports and retail sectors, working with major clients including Celtic FC, Scottish FA, Commonwealth Games Scotland, Kukri Sports, and Tennis Scotland. Their portfolio spans project-based work including Glasgow 2026 Commonwealth Games branding, Tennis Scotland rebrand, Scottish FA Euro 2024 base camp branding, Team Scotland Birmingham 2022, Celtic FC campaigns, and Kukri Sports marketing materials. The agency's services are delivered as professional creative services rather than a unified software product platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Development Strategic brand development service creating brand identities and concepts for sports organisations and retail clients.
- Creative Campaigns Campaign creation and delivery service spanning social, digital, and print media for sports and retail clients.
- Web Design and Development Website design and development service using WordPress CMS, producing responsive and user-friendly websites for clients.
- Motion Graphics Digital motion graphics and animated content production for campaigns, social media, and video output.
- Digital Marketing Digital marketing service covering email marketing, social content creation, and online advertising for clients.
- Magazine Design Publication design service including editorial layout, typography, and premium print production for clients.
- Corporate Communication Corporate literature design including annual reports, policy documents, and strategic communications for clients.
- Videography Video production service for behind-the-scenes content, promotional materials, and campaign assets.
- Glasgow 2026 Commonwealth Games Branding Branding and creative vision project for the Glasgow 2026 Commonwealth Games, including logo design inspired by Glasgow landmarks and integrated branding across the event.
- Tennis Scotland Rebrand Complete rebrand project for Tennis Scotland modernising the logo and revitalising the colour palette with dynamic Saltire-inspired design elements.
- Scottish FA Euro 2024 Base Camp Branding Branding project for Scotland National Team's base camp in Germany during UEFA Euro 2024, covering media centres, training areas, bedrooms, and fan zones.
- Team Scotland Birmingham 2022 Commonwealth Games Branding Brand identity, magazine design, accreditation materials, and Scotland House branding delivered for Team Scotland at the Birmingham 2022 Commonwealth Games.
- Kukri Sports Website Bespoke website design project for Kukri Sports with enhanced user experience, navigation, and accessibility focus.
Companies that use Loop Design
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Loop Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Loop Design partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
Loop Design competitors and assessment
Company assessmentDirect peers
- Robot Food: Leeds-based branding and packaging agency of similar boutique size, competing in the same UK brand-design market for ambitious consumer and lifestyle clients.
- BrandOpus: Independent brand strategy and design agency, comparable in scale and offering (identity, packaging, brand-led campaigns) to Loop's core service set.
- Moving Brands: Global independent brand agency with strong motion-brand-design heritage, directly comparable to Loop's brand + motion creative model.
- Studio Output: Independent UK design studio producing brand systems, motion, and digital experiences for major brands, with a comparable full-service creative offering.
- Carter Wong Design: Long-established London brand and graphic design agency offering identity, digital, and motion work to enterprise clients at a comparable boutique scale.
- Kemistry: Independent London creative and brand design agency of similar scale to Loop, offering brand identity, motion, and digital design services to enterprise clients.
- Exposure Creative: UK-based creative agency with deep sports-sector specialisation, comparable to Loop in offering integrated brand, campaign, and digital work for sports and lifestyle clients.
- Love Creative: Independent London creative agency combining brand, campaign, and digital work for ambitious clients — a closely matched boutique competitor.
Broad incumbents
- Design Bridge: Global brand design network (Superunion/WPP family) with overlapping brand and motion capabilities, competing for the same enterprise brand-identity briefs but with broader sector reach.
- Superunion: WPP-owned global brand agency; overlaps with Loop across brand identity and campaign work but operates at significantly greater scale and resourcing across multiple sectors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Loop Design social profiles
Digital presenceLoop Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Loop Design leadership team
Management profileNumber of profiles
Loop Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Loop Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Loop Design
What does Loop Design do?
Loop Design is a Glasgow-based creative agency that develops brand identities, designs and builds campaign assets, creates websites (primarily WordPress), produces motion graphics, and runs digital marketing for sports organisations and retail brands in the UK. Engagements are delivered as project-based work and long-term retained agency relationships, with deep specialisation in sport and retail sectors.
Is Loop Design a public or private company?
Loop Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Loop Design founded?
Loop Design was founded in 2001. It employs 1 to 10 people.
Where is Loop Design based?
Loop Design is headquartered in Glasgow, United Kingdom, in the Europe region.
How does Loop Design make money?
One revenue line is on record: creative Agency Services.
Who are Loop Design's main competitors?
Direct peers on record are Robot Food, BrandOpus, Moving Brands, Studio Output, Carter Wong Design, Kemistry, Exposure Creative and Love Creative. Broad incumbents are Design Bridge and Superunion.
Does Loop Design have an API?
No public API is recorded for Loop Design.
What industry is Loop Design in?
Loop Design's product category is Creative Design Services. Its primary akta.pro industry code is MPAAAEAH, Motion Brand Design (Title Design, Brand Animation), with a secondary code of BPAFAGAK, Event Fabrication & Scenic/Set Build (Custom Builds, Installations). Its NAICS code is 541430 and its SIC code is 7311.