Angostura
Angostura Limited is a privately held Trinidad and Tobago-based spirits producer founded in 1824, manufacturing and globally distributing ANGOSTURA aromatic bitters, a multi-tier rum portfolio, ready-to-drink cocktails, non-alcoholic beverages, and limited-edition ultra-premium rums to consumers across 170+ markets.
- Company typePrivate
- Founded1824
- HeadquartersLake Bluff, United States
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What Angostura does
Angostura Limited is a privately held spirits producer headquartered in Laventille, Trinidad and Tobago, operating as the operating subsidiary of holding company Angostura Holdings Limited. The company manufactures and globally distributes alcoholic and non-alcoholic beverages built on a portfolio anchored by its 1824 proprietary ANGOSTURA aromatic bitters formula and a multi-tier rum range. Its production technology combines continuous-still distillation, bespoke yeast cultures, multi-cask aging (Bourbon Oak, French Oak, Oloroso Sherry, Madeira, Cognac), and traditional bitters blending, supported by on-site infrastructure including a Water Resource Recovery / Anaerobic Digester and a 432-panel solar PV system with battery storage.
The product portfolio spans core bitters (aromatic, orange, cocoa), standard rums (White Oak, Forres Park Puncheon, Fernandes Black Label, Royal Oak, VAT 19), premium aged rums (3-, 5-, 7-, 15-year, Founders Reserve 1824, Grand Reserve 1919), flavoured rums (Sorrel, Coconut, Pineapple, Tamboo), ready-to-drink lines (420 OG/Haze Passion/High Grade, Angostura Cubata, Puncheon Punch variants), non-alcoholic carbonated soft drinks (Angostura Chill LLB, Sorrel, Blood Orange, Ginger, Pear & Bitters), cocktail syrups (U.S.), limited-edition ultra-premium rums (Legacy, Infinity, Cusparia, Cask Collection, Tribute Chairman's Choice, 200-year Anniversary Bitters), and ancillary spirits (Amaro di Angostura, Mokatika coffee liqueur, Fernandes Cherry Brandy, Blu Vodka).
Revenue is generated through one-time unit sales across price tiers ranging from entry-level standard rums (e.g., 3-year-old) to ultra-premium limited editions priced at TTD$750 per bottle, distributed to over 170 markets via exclusive regional distributors (Velier S.p.A. for Italy, Paterno Imports for USA rums, Mizkan America for USA bitters), owned retail outlets under the Solera Wines & Spirits / House of Angostura banner across Trinidad and Tobago, third-party retailers, and direct e-commerce through soleratt.com. Target customer segments include Caribbean consumers, 21-35 urban professionals (especially via RTDs), professional bartenders and on-trade accounts, global premium spirits consumers, and ultra-premium rum connoisseurs. The current Angostura 2.0 x3 strategy publicly targets revenue doubling and profit tripling by 2028.
Angostura firmographics
Firmographics- Name
- Angostura
- Legal name
- Angostura Limited
- Website
- https://angostura.com
- Company type
- Private
- Founded year
- 1824
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Angostura Limited is a privately held Trinidad and Tobago-based spirits producer founded in 1824, manufacturing and globally distributing ANGOSTURA aromatic bitters, a multi-tier rum portfolio, ready-to-drink cocktails, non-alcoholic beverages, and limited-edition ultra-premium rums to consumers across 170+ markets.
- Ownership category
- akta.pro rank
Angostura industry classification
Industry- Product category
- Premium Spirits and Beverages
- NAICS
- Distilleries (312140), Soft Drink Manufacturing (312111), Beer, Wine, and Liquor Retailers (4453)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Bottled & Canned Soft Drinks & Carbonated Waters (2086)
- akta.pro primary industry
- Spirits Distilling & Brands (CRADAIAC)
- akta.pro secondary industries
- Ready-to-Drink (RTD) Alcoholic Beverage Production (Canned Cocktails, Hard Seltzer) (AFAFAAAE), Alcoholic Beverage Mixers & Cocktail Ingredients Brands (Non-alcoholic) (CRADAIAH), Spirits Retail & Whiskey Shops (Off-Premise) (CRANAAAD), Cocktail Mixes & Alcoholic Beverage Bases (non-alcoholic mixers, RTD spirit bases) (AFAFAGAH), Spirits/Cocktail Bars Operated by Producers (THAFALAJ)
Keywords
Where Angostura is headquartered
LocationHeadquarters
- HQ city
- Lake Bluff
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Angostura business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Premium Spirits (Rum and Bitters): Angostura generates primary revenue from manufacturing and selling premium rums (aged 3-22+ years) and aromatic bitters globally. Products range from standard rums to ultra-premium limited editions.
- Ready-to-Drink (RTD) Beverages: Growing category including 420 RTD line (7%, 5%, 12% alcohol variants), Angostura Cubata (spiced rum and cola), and Puncheon Punch flavored rum drinks.
- Non-Alcoholic Beverages: Angostura Chill carbonated soft drinks (Lemon Lime & Bitters, Sorrel & Bitters, Blood Orange & Bitters, Ginger & Bitters, Pear & Bitters) and cocktail syrups (Demerara Sugar Syrup, Spicy Honey Syrup) for the US market.
- Premium Limited Edition Products: Ultra-premium limited edition rums including Legacy by Angostura (world's most expensive rum), Infinity, Cask Collection series, and 200-year anniversary commemorative products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Angostura Tribute Chairman's Choice 20YO |
| Unit Pricing | Pay-as-you-go | ANGOSTURA 3-year-old premium rum |
| Unit Pricing | Pay-as-you-go | ANGOSTURA 15 Year Old ultra-premium rum |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Angostura product offering
Product offeringCore offering
Angostura manufactures, ages, blends, and distributes premium Caribbean spirits under the ANGOSTURA brand — most notably its flagship aromatic bitters (invented in 1824) and a portfolio of aged and flavoured rums. The company also produces bitters-based carbonated soft drinks (Angostura Chill), ready-to-drink rum beverages (420, Cubata, Puncheon Punch), ultra-premium limited-edition rums, liqueurs, brandy, and vodka, distributing these to over 170 markets worldwide.
Product overview
Angostura is a Trinidad-based spirits company producing a diversified portfolio of alcoholic beverages and mixers. The core offerings include world-renowned ANGOSTURA® aromatic bitters (flagship product since 1824), orange bitters, and cocoa bitters. The rum portfolio spans standard rums (White Oak, Forres Park Puncheon, Fernandes Black Label, Royal Oak), premium aged rums (3-, 5-, 7-, 15-year, Founders Reserve 1824, Grand Reserve 1919), and flavoured rums (White Oak Sorrel, Coconut, Pineapple, Tamboo). Ready-to-drink products include the 420 line (OG, Haze Passion, High Grade), Angostura Cubata (spiced rum and cola), and Puncheon Punch line. Limited editions include luxury rums (Legacy, Infinity, Cusparia, Cask Collection No. 1 variants, Tribute Chairman's Choice, 200-year Anniversary Bitters). Additional products encompass Amaro di Angostura liqueur, Mokatika coffee liqueur, Fernandes Cherry Brandy, Rum Punch, and Blu Vodka. The company also produces ANGOSTURA® Chill carbonated soft drinks using bitters. Products are distributed to over 170 markets globally.
Differentiator
Problem solved
Functional benefit
Brands
- ANGOSTURA: Core brand for aromatic bitters and premium rums
- ANGOSTURA CHILL
- 420
- Angostura Cubata
- Puncheon Punch
- Fernandes
- White Oak
- Royal Oak
- Forres Park Puncheon
- Solera Wines & Spirits
- Angostura Champions
- Cusparia
- No. 1 Cask Collection
- Legacy by Angostura
- Infinity by Angostura
- Siegert's 190
Products and services
- ANGOSTURA® Aromatic Bitters World-renowned flagship bitters adding complexity to classic cocktails such as Old Fashioned, Manhattan, Pink Gin, and Mai Tai; an essential bar ingredient with the iconic oversized label and yellow cap.
- ANGOSTURA® Orange Bitters Complex blend of tropical oranges and spices used in cocktails and savoury cuisine.
- ANGOSTURA® Cocoa Bitters Indulgent bitters using Trinitario cocoa from Trinidad and Tobago paired with the brand's 200 years of bitters expertise.
- ANGOSTURA® 3-Year-Old Premium Rum Superior white rum aged in oak casks for up to three years, twice charcoal-filtered for clarity and smoothness, with tropical fruit aromas and mellow vanilla and coconut notes.
- ANGOSTURA® 5-Year-Old Rum Rum aged a minimum of five years in bourbon oak barrels with spice, brûlée sugar, vanilla and chocolate notes; designed for tropical cocktails.
- ANGOSTURA® 7-Year-Old Rum Dark, treacly rum with mahogany spirit from 7 years of Caribbean aging, with aromas of molasses, espresso, chocolate and bittersweet mocha finish.
- ANGOSTURA® 15 Year Old (1787) Super-Premium Rum Super-premium rum expertly blended from rums aged a minimum of fifteen years in oak casks, with luxurious body of treacle, honey, vanilla, chocolate and warm spices.
- Angostura Founders Reserve 1824® Hand-crafted blend of mature rums aged in charred oak barrels, named for Angostura's founding year 1824; an expression of heritage and craftsmanship.
- ANGOSTURA Grand Reserve 1919® Legendary rum born from charred casks salvaged after the 1932 fire at Trinidad's Government Rum Bond, containing a 13-year-old blended rum; heritage premium sipping rum.
- ANGOSTURA® White Oak Rum Leading standard rum brand in Trinidad and Tobago and St. Vincent and the Grenadines; light, delicately flavoured blend of rums fermented and distilled from sugar cane molasses.
- Forres Park Puncheon Rum Trinidad's preferred overproof rum with smooth and clean taste, crystal clear with clean spirit and underlying rummy notes.
- Fernandes Black Label Rum Undisputed leader in the amber rum category in Trinidad and Tobago, with a distinct aroma, medium-dry taste, and history dating to the early 20th century.
- ANGOSTURA Single Barrel® Reserve Dark aged rum derived from a master blender's special blend stored in selected oak barrels; best consumed neat or on the rocks as a sipping rum.
- Royal Oak Rum Blend of carefully selected Trinidad rums aged a maximum of 5 to 7 years; long regarded as 'Trinidad's Finest' with mellow taste and golden amber hue.
- Fernandes VAT 19 Rum Distinctive rum conceived through mastery of blending, toasting to the rich heritage and passion of Trinidad and Tobago.
- ANGOSTURA® White Oak Sorrel Flavoured Rum Blend of White Oak rum with pure Sorrel flavour; floral notes with hints of sorrel, cinnamon and clove, balanced sweet and rummy.
- ANGOSTURA® White Oak Coconut Flavoured Rum Blend of White Oak rum with natural Caribbean coconut flavour; crystal clear with full-bodied coconut flavour.
- ANGOSTURA® White Oak Pineapple Flavoured Rum Bold refreshing blend of White Oak rum with crisp pineapple taste and lingering sweet pineapple notes.
- ANGOSTURA® Tamboo Spiced Rum Beautifully balanced spiced rum inspired by the timeless Carnival spirit of Trinidad & Tobago; named after the handmade bamboo instruments that created the Carnival soundtrack.
- ANGOSTURA® Chill – Lemon, Lime & Bitters Bitters-based carbonated refreshment using ANGOSTURA aromatic bitters; positioned as an any-occasion refreshment.
- ANGOSTURA® Chill – Sorrel & Bitters Bitters-based carbonated refreshment with sorrel flavour; modern reimagining of a classic Caribbean drink, available in 275ml and 750ml multi-serve bottles.
- ANGOSTURA® Chill – Blood Orange & Bitters Bitters-based carbonated refreshment with blood orange flavour, marketed as stress-free refreshment for any occasion.
- ANGOSTURA® Chill – Ginger & Bitters Bitters-based carbonated refreshment with ginger; a modern take on classic bitter refreshers.
- ANGOSTURA® Chill – Pear & Bitters Bitters-based carbonated refreshment with pear flavour; bitters-based drinks reimagined for today's generation.
- ANGOSTURA® Cubata (Spiced Rum & Cola RTD) Premium ready-to-drink spiced rum and cola crafted with Angostura Tamboo Spiced Rum; 7% alcohol with aromas of warm cinnamon, cardamom, vanilla and cola freshness.
- 420 OG Ready-to-Drink Original 420 RTD variant at 7% alcohol, smooth yet impactful for those who appreciate authenticity and strength; distributed across nine Caribbean markets.
- 420 High Grade Ready-to-Drink Higher-strength RTD at 12% alcohol; delivers flavour and strength without compromising smoothness, part of the expanding 420 range.
- 420 Haze Passion Ready-to-Drink RTD variant with 5% alcohol; bright and refreshing for laid-back moments and high-energy settings, with a tropical edge.
- ANGOSTURA® Puncheon Punch Sorrel RTD Refreshing blend of spices, sweetness, and zest with Forres Park Puncheon Rum in festive sorrel punch mix.
- ANGOSTURA® Puncheon Punch Passion Fruit RTD Fresh, sweet tropical fusion balanced with Forres Park Puncheon Rum and a lingering mild tartness.
- ANGOSTURA® Puncheon Punch Portugal RTD Sweet and lightly tangy Portugal mix with Forres Park Puncheon Rum and a refreshing citrus finish.
- ANGOSTURA® Puncheon Punch Fruit Punch RTD Refreshing blend of sweet and tangy fruits with Forres Park Puncheon Rum and citrus zest kick.
- Cusparia Limited Edition Premium Rum Rare and luxurious blend of 21- to 24-year-old rums further matured in Madeira, Cognac, and Bourbon casks; golden bronze brilliance with layers of treacle, bittersweet citrus and cocoa.
- Ferdi's Limited Edition Premium Rum Crafted to commemorate Trinidad & Tobago's 60th anniversary of Independence; liquid love letter to the T&T palette from the 1930s in Fernandes style.
- ANGOSTURA Symphony Limited Edition Premium Rum Limited-edition premium sipping rum with a blend of 5- to 10-year-old mixed origins rums from pot and column stills; rich amber with sweet fruity bouquet.
- Siegert's 190 Limited Edition Rum Limited-edition rum commemorating the 190th Anniversary combining warm aged rums with the iconic aromatic bitters; created in memory of Pink Rum and Siegerts Bouquet traditions.
- Legacy by Angostura Limited Edition Rum World's most expensive rum; special blend of seven rarest and most precious rums representing the ultimate expression of Angostura rum craftsmanship.
- Infinity by Angostura Limited Edition Rum Unique blend of eight different rums, youngest 8 years and oldest 22 years; fitted in Asprey of London decanter.
- ANGOSTURA® Tribute Chairman's Choice (20YO Private Single Cask) First selection from the Private Single Cask Collection; 20YO rum hand-selected from a single cask with sweet, smoky depth; bottled at 44.7% with only 510 bottles.
- No. 1 Oloroso Sherry Cask Limited Edition Rum First rum matured in sherry casks; blend of rarest rums aged up to 22 years and finished nine months in Oloroso Sherry Casks; only 16,200 bottles worldwide.
- No. 1 French Oak Limited Edition Rum Second edition of the Cask Collection; aged minimum 10 years in American Oak then additional 6 years in French Oak casks previously used for cognac; only 15,030 bottles.
- No. 1 Bourbon Oak Limited Edition Rum First premium rum in the Cask Collection celebrating heritage and artistry; only 9,600 bottles available worldwide; well-rounded blend with delicate nose and smooth taste.
- ANGOSTURA® 200-Year Anniversary Limited Edition Bitters Luxurious golden amber bitters celebrating 200 years; features aniseed, spice, cardamom, orange, and earthiness; blend of Angostura aged rum, angelica root, Roman wormwood, exotic botanicals and nutmeg.
- Amaro di Angostura® Liqueur Deep amber liqueur with aromas of cinnamon, dark chocolate and ANGOSTURA aromatic bitters; balanced finish reminiscent of Trinidad and Tobago's tropical climate.
- Mokatika Coffee Liqueur Deep, dark and rich coffee liqueur with robust aromas and rounded coffee flavours; the most affordable in its class; perfect for Brown Cows and Black Russians.
- Fernandes Cherry Brandy Extracted from local ripe dark red cherries with exotic spices blended with fine brandy; number one selling Cherry Brandy in Trinidad & Tobago; essential for fruit cake recipes.
- ANGOSTURA® Rum Punch Signature drink of the Caribbean and number one selling flavoured rum punch in the region; rich and exotic tropical natural flavours.
- Blu Vodka Sensationally elegant vodka with quality, purity and versatility at affordable price; extremely mixable with juices and carbonated beverages; clean, crisp and pure taste.
- ANGOSTURA® Premium Cocktail Syrups (U.S. Market) Premium cocktail syrups including Demerara Sugar Syrup and Spicy Honey Syrup, designed for bartenders, retailers, and home cocktail enthusiasts in the U.S. market.
Quantifiable outcome
- Legacy by Angostura is recognized as the world's most expensive rum
- +1 more outcomes
Companies that use Angostura
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Angostura technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Angostura partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Velier S.p.A.coreStrategic partnership appointing Velier S.p.A. as exclusive distributor for Angostura's premium rum portfolio in Italy. Velier will lead distribution, brand development, and market expansion across Italy, focusing on visibility in leading on-trade accounts with trade education, bartender engagement, tasting experiences, and consumer activations.
- Fever-Tree (Australia)coreCollaboration to launch premium Lemon, Lime & Bitters non-alcoholic beverage for the Australian market using ANGOSTURA aromatic bitters. Fever-Tree's Sicilian lemons and Mexican limes paired with Angostura bitters to create authentic Australian-style drink. Marks first LLB developed specifically for Australian market by Fever-Tree.
- WIRSPA (West Indies Rum and Spirits Producers' Association)coreAngostura hosted WIRSPA Supplier Showcase and Technical Conference activities at its facility in Trinidad, welcoming over 150 regional and international delegates including industry suppliers, producers, and technical experts.
- OmnifissionminorCollaborated with WIRSPA and Omnifission to host a cocktail reception for industry delegates during the WIRSPA conference.
- Seprod Foundation (Jamaica)minorPartnership with Seprod Foundation to execute hurricane recovery initiatives in Jamaica, supporting communities in Crawford, St. Elizabeth and Seaford Town, Westmoreland through housing restoration and community rebuilding efforts following Hurricane Melissa in 2025.
- Jamaica Society for the Prevention of Cruelty to Animals (JSPCA)minorFinancial support provided to JSPCA to assist dogs in its care and support communities following Hurricane Melissa. Support includes vaccination clinics, spay and neuter services, animal food supplies distribution, and procurement of medical supplies.
Scale indicators9 records
Recent moves7 records
Expansion highlights7 records
Angostura competitors and assessment
Company assessmentBroad incumbents
- Rémy Cointreau: Owner of premium and aged spirits (Rémy Martin cognac, Cointreau liqueur, Mount Gay and Bruichladdich rums). Comparable to Angostura in targeting ultra-premium and aged rum consumers and leveraging heritage brand storytelling in global markets.
- Pernod Ricard: Global spirits major with rum brands (Havana Club, Malibu) and a strong portfolio of premium mixology-relevant spirits. Comparable to Angostura as a global spirits portfolio competing for the same on-trade and premium retail channels.
- Diageo: Largest global premium spirits company, owner of Captain Morgan and Zacapa rums as well as major cocktail-relevant brands (Tanqueray, Bulleit). Directly comparable to Angostura's premium rum and bitters/cocktail ingredient strategy, but with vastly greater resources and distribution.
- Bacardi Limited: The world's largest privately held spirits company and a major rum producer (Bacardi, Havana Club via joint venture, Patrón, Grey Goose). Comparable to Angostura as a global rum portfolio operator with multiple price tiers, but substantially larger in scale and distribution.
Direct peers
- Mount Gay Distilleries: Barbados-based premium rum producer (Mount Gay, Eclipse, XO) and one of the oldest rum distilleries in the world. Directly comparable to Angostura as a heritage Caribbean rum brand competing in the premium and aged rum segment globally.
- Maison Ferrand / Plantation Rum: Producer of premium and aged Caribbean-style rums (Plantation) with cask-finishing expertise and limited-edition releases. Highly comparable to Angostura's premium rum range (Cask Collection, Legacy, Cusparia) in target customer, aging approach, and collectible positioning.
- Fee Brothers: Rochester, NY-based producer of cocktail bitters and mixers with a broad flavored bitters portfolio. Directly comparable to Angostura's bitters category leadership, mixology-driven sales motion, and bar/bartender customer base.
- Foursquare Rum Distillery: Barbados-based independent rum producer known for limited-edition aged and cask-finished expressions (Doorly's, RL Seale, Foursquare ECS). Comparable to Angostura's premium aged rum and limited-edition strategy in positioning, pricing, and connoisseur-driven go-to-market.
- Rhum JM / Rhum Clément (Martinique): Martinique-based producer of agricultural rums with strong terroir-led branding and premium positioning. Comparable to Angostura in single-island heritage distillery positioning, aged rum expertise, and premium global brand-building.
Emerging players
- The Bitter Truth (and Peychaud's/Bittermens in bitters): Craft and premium bitters producers (Peychaud's, Bittermens, The Bitter Truth) competing in the same aromatic and flavored bitters category. Comparable to Angostura in mixology-led marketing and on-trade focus, though at smaller scale and with less heritage brand equity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Angostura social profiles
Digital presenceAngostura financial estimates
Financial estimateRevenue estimate
Valuation estimate
Angostura leadership team
Management profileNumber of profiles
Profiles8 records
Angostura subsidiaries and ownership
Company hierarchySubsidiaries1 record
Angostura funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Angostura M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Angostura
What does Angostura do?
Angostura manufactures, ages, blends, and distributes premium Caribbean spirits under the ANGOSTURA brand — most notably its flagship aromatic bitters (invented in 1824) and a portfolio of aged and flavoured rums. The company also produces bitters-based carbonated soft drinks (Angostura Chill), ready-to-drink rum beverages (420, Cubata, Puncheon Punch), ultra-premium limited-edition rums, liqueurs, brandy, and vodka, distributing these to over 170 markets worldwide.
Is Angostura a public or private company?
Angostura is a private company. It is classified as corporate owned and is currently operating.
When was Angostura founded?
Angostura was founded in 1824. It employs 251 to 500 people.
Where is Angostura based?
Angostura is headquartered in Lake Bluff, United States, in the North America region.
How does Angostura make money?
Four revenue lines are on record. Premium Spirits (Rum and Bitters) is the primary driver. The others are ready-to-Drink (RTD) Beverages, non-Alcoholic Beverages and premium Limited Edition Products.
Who are Angostura's main competitors?
Broad incumbents on record are Rémy Cointreau, Pernod Ricard, Diageo and Bacardi Limited. Direct peers are Mount Gay Distilleries, Maison Ferrand / Plantation Rum, Fee Brothers, Foursquare Rum Distillery and Rhum JM / Rhum Clément (Martinique). The Bitter Truth (and Peychaud's/Bittermens in bitters) is listed as an emerging player.
Does Angostura have an API?
No public API is recorded for Angostura.
What industry is Angostura in?
Angostura's product category is Premium Spirits and Beverages. Its primary akta.pro industry code is CRADAIAC, Spirits Distilling & Brands, with a secondary code of AFAFAAAE, Ready-to-Drink (RTD) Alcoholic Beverage Production (Canned Cocktails, Hard Seltzer). Its NAICS code is 312140 and its SIC code is 2080.