What Gullane Entretenimento does

Gullane Entretenimento is a Brazilian audiovisual production company headquartered in São Paulo that produces feature films, television series, and documentaries, with a content library spanning more than 60 feature films, 40 series, and 280 hours of produced content. Its core productions are delivered to global streaming platforms — primarily Netflix (Sintonia, Senna, Emergência Radioativa, Ninguém Tá Olhando) — alongside Prime Video, Star+, and traditional Brazilian broadcasters TV Globo, Globoplay, and Canal Brasil. The company also operates a vertically integrated infrastructure including Gullane PóS, a post-production laboratory with LTO/RAID storage, HDR 4K color grading on Flanders 2000-nit monitors, VFX, motion graphics, and quality control workflows, and Gullane+, a distribution arm launched in 2025 that handles theatrical and streaming distribution with a 40-title catalog. Founded by brothers Caio and Fabiano Gullane, the company is privately held with no external institutional investment disclosed, and maintains long-term creative partnerships with directors including Fernando Coimbra, Cao Hamburger, Karim Aïnouz, Sergio Machado, Hector Babenco, Vicente Amorim, and Anna Muylaert.

The business operates across three revenue streams: production services billed against platform/broadcaster commissions, distribution revenue (theatrical box office and streaming licensing) captured through Gullane+, and coproduction revenue sharing with partners such as Globo Filmes, Telecine, Canal Brasil, and international co-producers including India's Symbiosys. GTM motion is enterprise field sales: securing commissioning deals with streaming and broadcast partners, structuring co-productions, and arranging international sales through agents such as Playtime. The company has accumulated 300+ awards and festival selections across Cannes, Sundance, Berlin, Venice, Toronto, an International Emmy (Ninguém Tá Olhando, 2019), and an Oscar shortlist (Que Horas Ela Volta?, 2015), with Gullane films screened in 100+ countries.

Recent traction demonstrates commercial scale: Emergência Radioativa became the #1 most-watched non-English series globally on Netflix with 19.4 million hours in premiere week, Senna emerged as a major global hit in H2 2025 with 17 Brazilian titles from Gullane appearing in Netflix Global Top 10, and 20 million cinema tickets have been sold across the company's theatrical catalog. The 2025 launch of Gullane+ marks a strategic pivot from pure production into downstream distribution, intended to capture additional economics from theatrical and streaming windows. Revenue is not publicly disclosed; the company operates with 101-250 employees.

Name

Gullane Entretenimento

Legal name

Gullane Entretenimento

Website

https://gullane.com.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Gullane Entretenimento is a São Paulo-based Brazilian audiovisual production company producing feature films, TV series, and documentaries for global streaming platforms — primarily Netflix — with vertically integrated post-production (Gullane PóS) and distribution (Gullane+) arms.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Production Services: Gullane produces films, series, and documentaries as a production company, partnering with streaming platforms, broadcasters, and distributors who fund and distribute the content.
2. Distribution Revenue: Through Gullane+ distributor, the company handles theatrical and streaming distribution of films, earning revenue from box office and streaming licensing deals.
3. Coproduction Revenue Sharing: Revenue from coproductions with Globo Filmes, Telecine, Canal Brasil, and international partners, sharing in the success of productions across multiple windows.

Go-to-market motion1 record

Distribution channels8 records

Marketing channels5 records

Core offering

Gullane Entretenimento is a Brazilian audiovisual production company that develops, produces, and distributes feature films, television series, and documentaries for global streaming platforms, broadcast networks, and theatrical release. The company operates an end-to-end production pipeline including a proprietary post-production laboratory (Gullane Pós) and a distribution service (Gullane+) handling theatrical and streaming distribution.

Product overview

Gullane Entretenimento is a Brazilian film, series, and documentary production company operating across the entire audiovisual production chain from development to distribution. The company operates through distinct offerings: feature films (longa-metragens), television series (séries), and documentaries (documentários) as its core content categories; Gullane+ as its proprietary distribution service handling theatrical and streaming releases; and Gullane Pós as a full-service post-production laboratory offering editing, color grading, VFX, and quality control. The company has produced over 60 feature films and 40 series, with works distributed globally through Netflix, Star+, Prime Video, and theatrical release. Notable productions include Senna, Sintonia, Emergência Radioativa, Carandiru, Motel Destino, and Arca de Noé.

Differentiator

Problem solved

Functional benefit

Brands

• Gullane+: Distribution arm of Gullane focused on theatrical and streaming distribution of Brazilian films and series
• Gullane Pós

Products and services

• Gullane+ Distribution Distribution service operated by Gullane that handles commercial theatrical and streaming distribution of films, including Gullane's own productions and content from other producers. The distributor has 40 titles in its catalog at launch and includes plans for documentary film releases and restoration of classic Brazilian cinema.
• Gullane Pós (Post-Production Laboratory) Full-service post-production laboratory offering digital storage via LTO tapes and RAID servers, hybrid remote and in-person editing, color grading with 2000 nits Flanders monitoring and HDR 4K capability, visual effects and motion graphics using Nuke, Fusion, After Effects, and Blender, plus automated and visual quality control for audiovisual productions.
• Feature Film Production Production of feature-length narrative films across genres including drama, thriller, comedy, animation, and biography. Notable titles produced include Carandiru, Que Horas Ela Volta?, Senna, Motel Destino, and Arca de Noé. Films are produced for theatrical release, streaming platforms, and international distribution.
• Television Series Production Production of television series for streaming platforms, broadcast TV, and pay TV. Produced series include Sintonia (Netflix, 5 seasons plus film), Senna (Netflix), Carcereiros, O Rei da TV, and Hard, spanning drama, biography, and comedy genres for both Brazilian and international audiences.
• Documentary Production Production of documentary films and series exploring Brazilian identity and cultural themes. Titles include Milton e o Clube da Esquina, A Última Floresta, Ex-Pajé, and Babenco — Alguém Tem Que Ouvir o Coração e Dizer: Parou, produced for streaming, broadcast, and theatrical release.

Quantifiable outcome

• Emergência Radioativa reached #1 position on Netflix global chart as most-watched non-English series
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

24 partnerships are on record, tiered core, flagship and minor.

• NetflixcoreStrategic or Co-development Partner · 2 July 2026Netflix is Gullane's primary streaming partner, distributing series like Sintonia (5 seasons plus film), Senna (miniseries), Emergência Radioativa, and Ninguém Tá Olhando (which won International Emmy). Netflix Brazil announced multiple new titles including first medical series 'Med' in partnership with Gullane.
• Gullane+coreChannel Partner/ Reseller/ DistributorGullane's own distribution company launched to handle theatrical and streaming distribution of films. Currently has 40 titles in catalog including own productions and content from other producers. Plans to release documentary films and restore classic Brazilian cinema.
• Senna BrandsflagshipStrategic or Co-development PartnerSenna Brands and the family of Ayrton Senna partnered with Gullane and Netflix for the production of the Senna miniseries. This partnership enabled access to the Senna brand, family stories, and authentic representation of the racing legend.
• SymbiosysminorStrategic or Co-development PartnerIndian animation studio that coproduced Arca de Noé animation with Gullane, contributing to the largest 3D animation ever made in Brazil.
• VarietyminorGTM or Marketing PartnerVariety provides media coverage and feature stories on Gullane productions, including the 'Made Here – Born in Brazil, Travels the World' showcase highlighting Brazilian content.
• VideoFilmescoreStrategic or Co-development PartnerBrazilian production company that coproduced Arca de Noé animation with Gullane.
• Globo FilmescoreStrategic or Co-development PartnerMajor Brazilian film production and distribution company that coproduces numerous Gullane productions including Arca de Noé, Carcereiros, and many others.
• TelecinecoreStrategic or Co-development PartnerBrazilian pay-TV channel and production company that coproduces Gullane films and series including Arca de Noé.
• ParanoidminorStrategic or Co-development PartnerProduction company partnering with Netflix Brazil on new titles announced at Rio2C, including projects with Gullane involvement.
• Banijay Entertainment's A FábricaminorStrategic or Co-development PartnerProduction company under Banijay Entertainment producing content for Netflix Brazil.
• Maria Farinha FilmesminorStrategic or Co-development PartnerBrazilian production company partnering on Netflix Brazil productions.
• PlaytimecoreChannel Partner/ Reseller/ DistributorInternational sales agent representing Gullane films including Os Enforcados for international distribution and sales.
• RioFilmeminorChannel Partner/ Reseller/ DistributorMunicipal film fund of Rio de Janeiro that provides financing and distribution support for productions including Os Enforcados.
• Paris FilmesminorChannel Partner/ Reseller/ DistributorBrazilian distributor associated with Os Enforcados and other theatrical releases.
• Cinemateca BrasileiraminorStrategic or Co-development PartnerBrazilian film archive partnering with Gullane+ for restoration of classic Brazilian films including works by Tata Amaral and Castelo Rá-Tim-Bum.
• Vicente AmorimcoreStrategic or Co-development PartnerDirector and showrunner who serves as general director for Senna series and director for The Pilgrimage adaptation. Long-term creative partner with Gullane.
• Fernando CoimbracoreStrategic or Co-development PartnerAcclaimed director who has directed multiple Gullane productions including O Lobo Atrás da Porta, Os Enforcados, and Emergência Radioativa (which reached #1 globally on Netflix).
• Warner Bros. DiscoverycoreStrategic or Co-development PartnerMajor media company that coproduced Familia de Sorte with Gullane, demonstrating partnership on film projects.
• Imagem FilmescoreChannel Partner/ Reseller/ DistributorBrazilian film distributor handling theatrical release of Arca de Noé and other Gullane productions.
• NIPminorStrategic or Co-development PartnerProduction company involved in Arca de Noé coproduction and international sales.
• Julia RezendecoreStrategic or Co-development PartnerDirector who co-directed Senna series with Vicente Amorim, continuing partnership with Gullane.
• Fado FilmesminorStrategic or Co-development PartnerProduction company that coproduced Os Enforcados with Gullane.
• Pavuna PicturesminorStrategic or Co-development PartnerProduction company that coproduced Os Enforcados with Gullane.
• TC FilmesminorStrategic or Co-development PartnerProduction company associated with Os Enforcados and other Gullane projects.

Scale indicators13 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Zazen Produções: Brazilian independent production company with extensive film, series, and documentary portfolio for global streamers and broadcasters. Comparable as a mid-to-large Brazilian premium-content producer.
• Prodigo Films: Brazilian production company producing premium series and films for global streamers including Netflix. Comparable in scale and target market — Brazilian auteur content for global SVOD platforms.
• O2 Filmes: One of Brazil's largest production companies, producing feature films, series, documentaries, and branded content for Brazilian and international clients. Comparable in operating model, scale, and customer base.
• Conspiração Filmes: Major São Paulo-based Brazilian film and series production company producing premium content for Netflix and other streamers, including competing Netflix Brazil original series. Most direct production-model peer in the Brazilian market.
• Globo Filmes: Brazil's largest film production and distribution company, partnered with Gullane on Arca de Noé, Carcereiros, and many other productions. Most directly comparable as a domestic premium-content producer with theatrical distribution capabilities.

Broad incumbents

• Fremantle: Global production and distribution company (RTL Group subsidiary) producing premium drama, entertainment, and documentary content worldwide. Comparable as a competing supplier to global streamers with Brazilian/regional production arms.
• Warner Bros. Discovery Latin America: Global media major that coproduced Família de Sorte with Gullane and operates HBO Max/Discovery+ in Latin America. Comparable as both a partner and a competitor for premium Brazilian content commissions.
• Banijay (A Fábrica): Global content production and distribution giant operating across 20+ territories. Its Brazilian arm (A Fábrica) is explicitly identified as a Netflix Brazil coproduction partner alongside Gullane. Comparable as a global format/IP owner competing for the same streamer commissions.

Regional players

• Imagem Filmes: Major Brazilian theatrical film distributor that handles Arca de Noé and other Gullane releases domestically. Comparable as the incumbent Brazilian distribution channel that Gullane+ must compete against.

Emerging players

• Maria Farinha Filmes: Brazilian production company partnering on Netflix Brazil productions alongside Gullane and Conspiração Filmes. Comparable as a focused emerging Brazilian content producer targeting premium streamer commissions.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/GullaneEntretenimento
• LinkedInlinkedin.com/company/gullaneentretenimento

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gullane Entretenimento