City of Clayton

Municipal Government Servicesclaytonmo.gov

The City of Clayton is a municipal government providing police, fire, EMS, parks, recreation, public works, planning, permitting, and licensing services to approximately 17,000 residents across 2.5 square miles in St. Louis County, Missouri, operating under a Council-Manager form since 1957.

Company typePublic
Founded1892
HeadquartersClinton, United States
Headcount51–100
GTM typeB2C
OfferingServices

What City of Clayton does

The City of Clayton is a municipal government entity providing comprehensive public services to approximately 17,000 residents across a 2.5-square-mile jurisdiction in St. Louis County, Missouri. Incorporated in 1892 and operating under a Council-Manager form of government since 1957, the city delivers police protection, fire and emergency medical services, parks and recreation, public works (street maintenance, snow plowing, forestry, sewer lateral program), planning and development, economic development, business and liquor licensing, permitting, municipal court, refuse collection, and an extensive community-programming portfolio. Customers comprise three primary groups: residents in mixed residential neighborhoods, business owners operating in the central business district (including restaurants, retail, and professional offices), and visitors and commuters who use recreation facilities, attend signature events (Clayton Jazz Festival, Restaurant Week, Music and Wine Festival, Dia de los Muertos), and access the public art collection. The city coordinates with regional partners including St. Louis County, Clayton School District, Washington University, Fontbonne University, Concordia Seminary, MetroLink/Bi-State Development, and a network of utility providers.

The city's technology infrastructure relies on third-party municipal platforms rather than proprietary systems. Tyler Technologies provides the CitizenServe Permitting Portal (building, demolition, fence, solar, special event, right-of-way, sewer lateral, parking permits) along with TylerPortico for payment processing, used historically for EMS billing and miscellaneous invoicing. Everbridge powers emergency notifications, ingesting National Weather Service feeds for distribution to residents via phone, text, email, and mobile app. Granicus powers the website infrastructure; PassportParking handles mobile parking payments and resident parking discounts; Flock Safety cameras support police surveillance; OtoCast delivers audio walking tours for the public art collection; and Lime integrates bike and scooter sharing. No proprietary AI/ML capabilities, no in-house data-science team, and no developer-facing API are evident. Sustainability is a defining positioning pillar: Tree City USA since 1992, the second Missouri municipality to earn Bird City designation, SolSmart Silver designation in 2024 (upgraded from Bronze in 2023), and the first LEED Platinum certified law enforcement facility in Missouri at the Police Headquarters (2014).

Revenue is generated through a diversified portfolio of taxation and fee mechanisms. Property taxes form the primary revenue source, funding municipal operations, police, fire, parks and recreation, and general government services. Sales taxes from commercial businesses, business licensing (gross-receipts licenses at $1.25 per $1,000 with a $50 minimum), liquor licensing fees ($22.50 to $750 depending on type), permits and one-time fees (event permits at $25, garage sale permits at $1), EMS transport billing (transitioning from TylerPortico to the EMSMC patient portal effective October 1, 2025), parking fines ($20 to $225 depending on violation type and payment timing), and recreation facility user fees (Center of Clayton memberships, Shaw Park field rentals tiered for resident/corporate/non-resident at $20-$40 per hour, aquatic and tennis center usage) provide supplementary income. The city operates on an annual budget cycle from October 1 to September 30. A May 2025 tornado triggered ongoing recovery operations that continue into 2026.

City of Clayton firmographics

Firmographics

Name: City of Clayton
Legal name: City of Clayton
Website: https://claytonmo.gov
Company type: Public
Founded year: 1892
Operating status: Operating
Headcount range: 51–100 employees
Short description: The City of Clayton is a municipal government providing police, fire, EMS, parks, recreation, public works, planning, permitting, and licensing services to approximately 17,000 residents across 2.5 square miles in St. Louis County, Missouri, operating under a Council-Manager form since 1957.
Ownership category
akta.pro rank

City of Clayton industry classification

Industry

Product category: Municipal Government Services
NAICS: Police Protection (92212), Courts (922110), Parking Lots and Garages (81293), Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (92615), Justice, Public Order, and Safety Activities (9221)
SIC: Services-Automotive Repair, Services & Parking (7500), Sanitary Services (4950), Services-Amusement & Recreation Services (7900), Services-Misc Health & Allied Services, Nec (8090)
akta.pro primary industry: City Clerk/Records, Elections & Civic Engagement (BPAIACAB)
akta.pro secondary industries: Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities) (BPAIACAF), Parking & Curbside Management Authorities (Municipal Parking, Permits, Loading Zones) (BPAIALAL)

Keywords

Municipal government services
Public safety services
Parks and recreation
Permitting and licensing
Community services

Where City of Clayton is headquartered

Location

Headquarters

HQ city: Clinton
HQ country: United States
HQ region: North America

Offices3 records

Markets served

City of Clayton business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Others

Revenue model

Property Taxes: Property taxes form a primary revenue source for municipal operations, police, fire, parks and recreation, and general government services.
Sales Taxes: Sales tax revenue from commercial businesses within the city limits.
Business and Liquor Licensing: Business licenses are renewed annually (July 1 - June 30) with fees based on gross receipts ($1.25 per $1,000) or set fee schedules. Liquor licenses range from $22.50 to $750 depending on type.
Permits and Fees: Revenue from building permits, event permits ($25), special event fees, right-of-way permits, and various application fees.
Emergency Medical Services: Ambulance transport services billed to patients. For transports made 09/30/2025 or prior, bills processed through TylerPortico. For transports 10/01/2025 or after, processed through EMSMC patient portal.
Fines and Violations: Revenue from parking tickets, traffic violations, and municipal court fines. Parking fines range from $20-$225 depending on violation type and payment timing.
Recreation Services: Fees for recreation programs, facility rentals, aquatic center, tennis center, and memberships at The Center of Clayton.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Annual	Gross Receipts Business License
Unit Pricing	Annual	Set Fee Business License
One time/ perpetual license	Annual	Liquor Licenses (Type A - All kinds by drink including Sunday)
One time/ perpetual license	Annual	Liquor Licenses (Type B through N, various)
Transaction based/ take rate	Pay-as-you-go	Expired Meter Parking Fine
Transaction based/ take rate	Pay-as-you-go	Overtime Parking Fine
Transaction based/ take rate	Pay-as-you-go	Disabled Space Parking Fine
Usage-based	Pay-as-you-go	Parking Meter Rental
One time/ perpetual license	Pay-as-you-go	Special Event Permit
Usage-based	Pay-as-you-go	Shaw Park Field Rental (Day)
One time/ perpetual license	Pay-as-you-go	Garage Sale Permit

Go-to-market motion1 record

Distribution channels9 records

Marketing channels10 records

City of Clayton product offering

Product offering

Core offering

The City of Clayton is a municipal government that delivers essential public services to approximately 17,000 residents and businesses within its 2.5 square mile jurisdiction in St. Louis County, Missouri. Core offerings include police, fire and emergency medical services, parks and recreation facilities and programs (including The Center of Clayton, Shaw Park Aquatic and Tennis Centers), permitting and business/liquor licensing, municipal court, parking services, refuse and recycling collection, public works, and economic development.

Product overview

The City of Clayton operates as a municipal government providing comprehensive public services to residents and businesses within its 2.5 square mile jurisdiction. The city's online presence centers on its website (claytonmo.gov) which serves as a digital hub for government services rather than a commercial product. Core service offerings include public safety (police, fire, emergency medical services), parks and recreation facilities (Center of Clayton, Shaw Park complexes, Historic Hanley House), permitting and licensing (building permits, business licenses, liquor licenses), parking services, municipal court, refuse collection, sustainability programs, and community initiatives. The city integrates with multiple third-party platforms including CitizenServe for permitting, Everbridge for emergency notifications, PassportParking for parking payments, TylerPortico for billing, and Lime for bike sharing. The city's technology infrastructure is designed for citizen service delivery rather than developer-facing products.

Differentiator

Problem solved

Functional benefit

Products and services

City Government Services Core municipal services including police, fire, emergency medical services, public works, planning and development, finance, and municipal court, delivered to approximately 17,000 residents and businesses within the 2.5 square mile city limits.
Parks & Recreation Programs Parks and recreation facilities and programs including The Center of Clayton, Shaw Park Aquatic Center, Shaw Park Tennis Center, Shaw Park Ice Rink, Historic Hanley House, and Ruth Park Golf Course, offering sports leagues, camps, and fitness programs to residents and visitors.
Online Permitting System Digital permitting platform for building permits, demolition permits, fence permits, solar permits, special event permits, right-of-way permits, and land disturbance permits, integrated with the Citizenserve portal.
Clayton Emergency Alerts System Everbridge-powered emergency notification system delivering weather alerts, public safety alerts, and emergency updates via email, text, voice call, and mobile app to residents and businesses.
Parking Services City parking services including metered parking, residential parking permits, parking meter rentals, valet parking permits, and PassportParking mobile pay integration.
Business Licensing Business license issuance and renewal including gross receipts licenses, set fee licenses, vending machine licenses, and 15 liquor license types (Type A through Type N, plus Type CL and Type DL).
Municipal Court Services Municipal court for parking tickets and traffic violations, with online payment options available via ipaycourt.com and credit card support.
Refuse Collection Services Trash collection, single-stream recycling, yard waste composting, bulk pickup, and Christmas tree pickup services for residents and businesses, with a yard waste tag system and waste collection financial assistance program.
Sustainability Programs Environmental sustainability initiatives including Bird City Missouri designation, SolSmart Silver designation for solar, LEED Platinum certified police headquarters, tree preservation programs, and the Lights Out Heartland dark skies campaign.
Special Events City special events including the Clayton Jazz Festival, Clayton Restaurant Week, Clayton Music and Wine Festival, Dia de los Muertos, and neighborhood block parties; event permits required through CitizenServe.

Quantifiable outcome

Clayton Police Headquarters achieved first law enforcement facility Platinum LEED Certification in Missouri (2014)
+2 more outcomes

Companies that use City of Clayton

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles3 records

City of Clayton technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration7 records

City of Clayton partnerships and signals

Strategic signal

Partnerships

15 partnerships are on record, tiered minor, core and moderate.

Ameren MissouriminorOthersUtility partnership. Ameren Missouri provides electricity services to Clayton residents and businesses. Contact: Customer Service 800-552-7583.
AT&TminorOthersTelecommunications partnership providing phone and internet services to Clayton.
Charter CommunicationsminorOthersCable and internet service provider for Clayton area. Customer Service 888-438-2427.
Spire EnergyminorOthersNatural gas utility serving Clayton. Customer Service 800-887-4173.
Metropolitan St. Louis Sewer District (MSD)minorOthersRegional sewer and wastewater services. Clayton participates in Project Clear MSD initiative for stormwater management. Customer Service 314-768-6260.
Missouri American WaterminorOthersWater utility serving Clayton residents. Customer Service 866-430-0820.
St. Louis CountycoreOthersRegional government partnership. Clayton operates within St. Louis County. County maintains major roads (Hanley Road, Shaw Park Drive, Big Bend, Forest Park Parkway, Clayton Road). County Health Department provides mosquito and rodent control. Coordinates on MetroLink transit and various services.
MetroLink / Bi-State DevelopmentcoreTechnology or IntegrationRegional light rail transit system. MetroLink provides access to central St. Louis corridor, Lambert International Airport, and other destinations. Clayton station provides connectivity for residents and visitors.
Washington UniversityminorOthersMajor educational institution located in or near Clayton. Referenced as community resource alongside Fontbonne University and Concordia Seminary.
RideFindersminorStrategic or Co-development PartnerRegional carpool matching program connecting commuters to share rides to work or class. Part of sustainable transportation initiatives.
Audubon Society (Bring Conservation Home Program)moderateStrategic or Co-development PartnerClayton has been a partner of the Audubon Society's Bring Conservation Home Program since 2012, providing on-site advice to private landowners for restoration of native plant and animal habitat.
National Weather ServicecoreTechnology or IntegrationWeather alerts are automatically sent from NWS through Clayton's Everbridge emergency notification system. Provides tornado warnings, flash flood warnings, and other severe weather notifications.
Clayton School DistrictcoreOthersK-12 public school district serving Clayton residents. Includes Captain Elementary, Glenridge Elementary, Meramec Elementary, and Wydown Middle School. City provides parks, recreation programs, and community services to district students and families.
St. Louis County LibraryminorOthersPublic library services. Mid-County Branch located in Clayton. Provides classes, clubs, books, movies, and music to community.
Tyler TechnologiescoreTechnology or IntegrationMunicipal technology platform provider. Tyler Technologies provides CitizenServe permitting portal, TylerPortico payment processing, and other municipal software solutions.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

City of Clayton competitors and assessment

Company assessment

Direct peers

City of Creve Coeur: St. Louis County municipality with similar commercial-residential mix, comparable municipal service breadth, and a similar mid-sized workforce delivering police, planning, and parks services.
City of Kirkwood: Inner-ring St. Louis County municipality with a Council-Manager form, comparable population (~27,000), and similar full-service municipal structure including police, fire, parks, and recreation.
City of Town and Country: Affluent St. Louis County municipality of similar size and service scope. Operates comparable police, public works, and planning functions within a compact jurisdiction.
City of Brentwood: Immediately adjacent to Clayton with shared I-64 corridor exposure. Operates comparable municipal services on a small footprint with a similar license, permit, and parking revenue mix.
City of Ladue: Adjacent inner-ring St. Louis County suburb with comparable population, demographics, and Council-Manager governance. Most directly comparable peer due to shared border, similar services, and similar high-end residential tax base.
City of Olivette: Small St. Louis County municipality with a comparable population and service mix. Operates under a council-manager structure with a similar revenue model emphasizing property tax and license fees.
City of Webster Groves: St. Louis County inner-ring suburb with a Council-Manager form of government, similar full-service municipal portfolio, and a comparable parks and recreation delivery model.
City of Frontenac: Small, affluent St. Louis County municipality neighboring Clayton with similar service portfolio and demographic profile. Comparable scope of police, planning, and recreation services for a small footprint.

Regional players

City of University City: Larger St. Louis County municipality with a more urban profile but overlapping service portfolio (police, fire, recreation, permitting). Comparable Council-Manager governance and revenue structure.
City of Maplewood: Nearby St. Louis County municipality with similar small-footprint governance and service mix, including active commercial district management analogous to Clayton's business licensing and parking operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

City of Clayton compliance and trust

Trust signal

Compliance7 records

City of Clayton financial estimates

Financial estimate

Revenue estimate

Valuation estimate

City of Clayton leadership team

Management profile

Number of profiles

Profiles10 records

City of Clayton funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

City of Clayton M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City of Clayton

What does City of Clayton do?

Is City of Clayton a public or private company?

City of Clayton is a public company. It is classified as public and is currently operating.

When was City of Clayton founded?

City of Clayton was founded in 1892. It employs 51 to 100 people.

Where is City of Clayton based?

City of Clayton is headquartered in Clinton, United States, in the North America region.

How does City of Clayton make money?

Seven revenue lines are on record. Property Taxes are the primary driver. The others are sales Taxes, business and Liquor Licensing, permits and Fees, emergency Medical Services, fines and Violations and recreation Services.

Who are City of Clayton's main competitors?

Direct peers on record are City of Creve Coeur, City of Kirkwood, City of Town and Country, City of Brentwood, City of Ladue, City of Olivette, City of Webster Groves and City of Frontenac. Regional players are City of University City and City of Maplewood.

Does City of Clayton have an API?

No public API is recorded for City of Clayton.

What industry is City of Clayton in?

City of Clayton's product category is Municipal Government Services. Its primary akta.pro industry code is BPAIACAB, City Clerk/Records, Elections & Civic Engagement, with a secondary code of BPAIACAF, Public Works & Municipal Infrastructure (Streets, Stormwater, Facilities). Its NAICS code is 92212 and its SIC code is 7500.