Integrative Physical Therapy Services
Integrative Physical Therapy Services operates a Bellingham-based manual physical therapy clinic offering cash-pay 1-on-1 treatments, nationwide telehealth consultations, and digital content products including a YouTube channel, Udemy courses, and a senior fitness book.
- Company typePrivate
- Founded2004
- HeadquartersBellingham, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Integrative Physical Therapy Services does
Integrative Physical Therapy Services (IPTS) is a privately-held, founder-owned manual physical therapy practice based in Bellingham, Washington, operating from a single clinic at 2114 James St. Founded in 2004 by co-founders and licensed physical therapists Ed Deboo and Elizabeth Deboo, the practice specializes in Structural Manual Physical Therapy, a methodology that treats the body as one functional unit by identifying and addressing movement restrictions as the primary cause of pain and dysfunction. Service delivery is structured entirely around 1-on-1 hands-on treatment sessions with the two co-founder clinicians, with published rates of $200 for a 75-minute initial evaluation and $125 for a 45-minute follow-up visit (effective June 1, 2026).
The company operates a strictly cash-pay model with no insurance billing, accepting cash, check, or credit card at time of service. Beyond in-person clinic visits, IPTS extends reach through nationwide screen-share telehealth PT consultations. Supporting the clinical core, IPTS has built an educational content ecosystem including a YouTube channel ('Front Row with Ed & Elizabeth') with 125-130+ free videos and 50,000+ subscribers, downloadable PDF home exercise programs, Udemy online courses on posture, breathing, and senior fitness, and an Amazon affiliate storefront for recommended equipment. In 2024 Ed Deboo authored '10-Minute Strength Training Exercises for Seniors,' which reached #1 on Amazon's exercise and fitness bestseller list.
IPTS serves SMB/individual consumer customers across four primary segments: seniors (50+) focused on aging strong, fall prevention, and osteoporosis management; youth athletes needing injury prevention and rehabilitation; general adults with musculoskeletal pain; and children requiring pediatric PT. Distribution is direct-to-consumer with no enterprise contracts and no third-party reimbursement. The company has a minor partnership with the Pilates Studio of Bellingham for in-clinic stretch and posture workshops, and was profiled in Northwest Health magazine in 2009. No funding history, acquisitions, or external investors are recorded; the practice appears bootstrapped and self-sustaining under co-founder control.
Integrative Physical Therapy Services firmographics
Firmographics- Name
- Integrative Physical Therapy Services
- Legal name
- Integrative Physical Therapy Services
- Website
- https://integrativephysicaltherapyservices.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Integrative Physical Therapy Services operates a Bellingham-based manual physical therapy clinic offering cash-pay 1-on-1 treatments, nationwide telehealth consultations, and digital content products including a YouTube channel, Udemy courses, and a senior fitness book.
- Ownership category
- akta.pro rank
Integrative Physical Therapy Services industry classification
Industry- Product category
- Outpatient Physical Therapy Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)
- SIC
- Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB)
- akta.pro secondary industry
- Digital Rehabilitation & Physical Therapy Therapeutics (HLACANAJ)
Keywords
Where Integrative Physical Therapy Services is headquartered
LocationHeadquarters
- HQ city
- Bellingham
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Integrative Physical Therapy Services business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- In-Person Physical Therapy Services: Fee-for-service manual physical therapy treatments. Patients pay at time of service. No insurance billing. Initial evaluations and follow-up visits.
- Online Classes (Udemy): Online video courses on posture, breathing, shoulder strength, and senior fitness sold through Udemy platform.
- YouTube Content: Free educational content on YouTube channel 'Front Row with Ed & Elizabeth' to build audience and drive client acquisition.
- Amazon Affiliate Store: Referral fees from Amazon store featuring trigger point tools, supplements, and exercise equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Initial Evaluation - 75 minutes, $200 |
| Unit Pricing | Pay-as-you-go | Follow-up Visits - 45 minutes, $125 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Integrative Physical Therapy Services product offering
Product offeringCore offering
Integrative Physical Therapy Services delivers 1-on-1 Structural Manual Physical Therapy treatments to adults and children at its Bellingham, WA clinic, supplemented by nationwide screen-share telehealth consultations. The practice also distributes supporting educational content through a YouTube channel (Front Row with Ed & Elizabeth), Udemy online courses, PDF home exercise programs, an Amazon equipment storefront, and a published book on senior strength training.
Product overview
Integrative Physical Therapy Services operates as a physical therapy clinic founded in 2004 in Bellingham, WA by Ed and Elizabeth Deboo, PTs. The practice offers a unified service model centered on Structural Manual Physical Therapy, combining in-person clinic treatments with telehealth consultations. Supporting the core therapy services, the company has developed multiple digital educational products including the 'Front Row with Ed & Elizabeth' YouTube channel (130+ free videos), PDF home exercise programs, Udemy online classes, and an Amazon equipment store. In 2024, Ed Deboo published a bestselling book '10-Minute Strength Training Exercises for Seniors'. The company does not bill insurance and operates on a fee-for-service model with treatments priced at $200 for initial evaluation (75 min) and $125 for follow-up visits (45 min).
Differentiator
Problem solved
Functional benefit
Brands
- Front Row with Ed and Elizabeth: YouTube channel featuring over 125 free videos on health, fitness, and self-care for seniors
Products and services
- In-Person Manual Physical Therapy Sessions One-on-one structural manual physical therapy treatment sessions delivered at the Bellingham, WA clinic, treating adults and children for movement restrictions, chronic pain, and musculoskeletal conditions. Initial evaluation is 75 minutes at $200 and follow-up visits are 45 minutes at $125 as of June 1st, 2026.
- Telehealth PT Consultations Nationwide screen-share physical therapy consultations for clients who cannot visit the Bellingham clinic in person, providing exercise consultation and movement guidance remotely.
- Online Classes on Udemy Paid online video courses covering posture, breathing, and shoulder strengthening delivered through the Udemy marketplace platform.
- Amazon Equipment Storefront (Affiliate) Affiliate referral storefront on Amazon featuring trigger point tools, science-based supplements, and exercise equipment recommended by the IPTS therapists.
- 10-Minute Strength Training Exercises for Seniors (Book) Book authored by Ed Deboo, PT providing structured strength training exercises and routines designed for seniors to build muscle, balance, and stamina. Reached #1 bestseller on Amazon's list for exercise and fitness.
Quantifiable outcome
- Children can safely improve their strength by 30% to 50% after 8-12 weeks of a well designed strength training program
- +1 more outcomes
Companies that use Integrative Physical Therapy Services
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Integrative Physical Therapy Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature3 records
Integrative Physical Therapy Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Pilates Studio of Bellingham (Maria and Geoffrey Knight)minorMaria and Geoffrey Knight from the Pilates Studio of Bellingham offer stretch and posture workshops at the IPTS clinic. Classes include posture stretch therapy classes and 1-day stretch workshops taught at the clinic location.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Integrative Physical Therapy Services competitors and assessment
Company assessmentBroad incumbents
- U.S. Physical Therapy: Public operator of over 600 outpatient physical and occupational therapy clinics. Comparable outpatient PT service model, though at vastly greater geographic and operational scale.
- Select Medical: Large diversified healthcare services company operating outpatient rehab clinics, inpatient rehab hospitals, and occupational health centers. Comparable outpatient PT segment, but embedded in a much broader healthcare portfolio.
- ATI Physical Therapy: Large U.S. outpatient physical therapy chain with hundreds of clinic locations offering orthopedic, sports, and post-surgical rehab. Comparable as a multi-site PT provider, though ATI operates at vastly greater scale and accepts insurance broadly.
- FYZICAL Therapy & Balance Centers: Franchised outpatient PT network with strong emphasis on balance, vestibular, and senior fitness services. Closely comparable in targeting the same senior fall-prevention and balance niche that IPTS emphasizes.
- Athletico Physical Therapy: National outpatient PT chain providing orthopedic rehabilitation, sports therapy, and manual therapy across hundreds of clinics. Directly comparable outpatient rehab model, but operates at far larger scale with insurance-based billing.
Emerging players
- Luna Physical Therapy: On-demand in-home and virtual physical therapy provider delivering 1-on-1 outpatient PT at patients' homes. Comparable in offering 1-on-1 outpatient PT with telehealth options, but operates at a larger scale through a tech-enabled platform.
- Physitrack: Digital platform for physical therapists offering home exercise program delivery, telehealth, and patient engagement tools. Comparable as a digital PT delivery channel, but positioned as a B2B tool for clinicians rather than a direct patient-facing clinic.
- Hinge Health: Well-capitalized digital musculoskeletal care platform offering app-based exercise therapy, AI motion tracking, and virtual PT. Comparable in serving adults with chronic MSK pain, but competes via technology and employer contracts rather than in-person manual therapy.
- Sword Health: Digital PT and MSK care company using AI-enabled wearable technology to deliver at-home virtual physical therapy. Comparable in providing virtual PT consultations and exercise programs for MSK conditions, targeting a similar patient demographic.
Regional players
- Bellingham Physical Therapy (private local competitors): Other independent outpatient PT practices operating in Bellingham, WA competing for the same local patient pool. Directly comparable in service offering and geography, representing the most immediate competitive set for in-person visits.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Integrative Physical Therapy Services social profiles
Digital presenceIntegrative Physical Therapy Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Integrative Physical Therapy Services leadership team
Management profileNumber of profiles
Profiles2 records
Integrative Physical Therapy Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Integrative Physical Therapy Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Integrative Physical Therapy Services
What does Integrative Physical Therapy Services do?
Integrative Physical Therapy Services delivers 1-on-1 Structural Manual Physical Therapy treatments to adults and children at its Bellingham, WA clinic, supplemented by nationwide screen-share telehealth consultations. The practice also distributes supporting educational content through a YouTube channel (Front Row with Ed & Elizabeth), Udemy online courses, PDF home exercise programs, an Amazon equipment storefront, and a published book on senior strength training.
Is Integrative Physical Therapy Services a public or private company?
Integrative Physical Therapy Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Integrative Physical Therapy Services founded?
Integrative Physical Therapy Services was founded in 2004. It employs 11 to 50 people.
Where is Integrative Physical Therapy Services based?
Integrative Physical Therapy Services is headquartered in Bellingham, United States, in the North America region.
How does Integrative Physical Therapy Services make money?
Four revenue lines are on record. In-Person Physical Therapy Services are the primary driver. The others are online Classes (Udemy), youTube Content and amazon Affiliate Store.
Who are Integrative Physical Therapy Services's main competitors?
Broad incumbents on record are U.S. Physical Therapy, Select Medical, ATI Physical Therapy, FYZICAL Therapy & Balance Centers and Athletico Physical Therapy. Emerging players are Luna Physical Therapy, Physitrack, Hinge Health and Sword Health. Bellingham Physical Therapy (private local competitors) is listed as a regional player.
Does Integrative Physical Therapy Services have an API?
No public API is recorded for Integrative Physical Therapy Services.
What industry is Integrative Physical Therapy Services in?
Integrative Physical Therapy Services's product category is Outpatient Physical Therapy Services. Its primary akta.pro industry code is HLAFABAB, Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers, with a secondary code of HLACANAJ, Digital Rehabilitation & Physical Therapy Therapeutics. Its NAICS code is 62134 and its SIC code is 8000.