Interclean
Interclean is a global B2B trade show and knowledge platform for the professional cleaning and hygiene industry, organized by RAI Amsterdam B.V. since 1967. It hosts biennial Amsterdam and annual Shanghai exhibitions, plus year-round digital content and matchmaking services for cleaning professionals and equipment manufacturers.
- Company typePrivate
- Founded1967
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Interclean does
Interclean is the world's leading B2B trade show and knowledge platform for the professional cleaning and hygiene industry, organized by RAI Amsterdam B.V. since 1967. Its core products are two physical exhibitions — Interclean Amsterdam (biennial, held at the RAI Convention Centre in the Netherlands, with the next edition scheduled for 4-7 April 2028) and Interclean Shanghai (annual, held in China, next edition 28-30 October 2026) — supplemented by a year-round digital knowledge-sharing platform that delivers news, trend reports, expert articles, newsletters, podcasts, and video content to cleaning and hygiene professionals globally.
The platform's technology stack combines event management infrastructure with a digital content delivery system, a matchmaking platform for exhibitor-visitor connections, and an exhibitor portal for participant management. Within the Amsterdam event, themed zones (Robot Experience, Healthcare Experience, Health & Hygiene Stage) and the Clean Hospitals Symposium structure the content surface. The Amsterdam Innovation Award is recognized as the world's premier competition for new cleaning equipment. Recent additions include a new AI Tournament launched at the April 2026 Amsterdam edition and an expanded matchmaking service.
Interclean generates revenue primarily through four streams: quote-based exhibition stand rental at Amsterdam and Shanghai, sponsorship and advertising (event sponsorships, awards, online advertising, newsletters, press releases), visitor registration, and recurring matchmaking platform services. Pricing is not publicly disclosed. Customer segments include cleaning equipment and chemical manufacturers, robotics and software vendors, facility management companies, healthcare cleaning operations, distribution and logistics operators, and cleaning service contractors. Interclean operates as a privately held brand within the RAI Amsterdam B.V. corporate group, alongside RAI subsidiaries in markets, mobility, water technology, marine technology, horticulture, and cleaning technology.
Interclean firmographics
Firmographics- Name
- Interclean
- Legal name
- RAI Amsterdam B.V.
- Website
- https://intercleanshow.com
- Company type
- Private
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Interclean is a global B2B trade show and knowledge platform for the professional cleaning and hygiene industry, organized by RAI Amsterdam B.V. since 1967. It hosts biennial Amsterdam and annual Shanghai exhibitions, plus year-round digital content and matchmaking services for cleaning professionals and equipment manufacturers.
- Ownership category
- akta.pro rank
Where Interclean is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Interclean business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Infrastructure, Personnel, Technology or R&D
Revenue model
- Exhibition Stand Rental: Exhibitors pay for booth/stand space at Interclean Amsterdam and Interclean Shanghai events. Pricing is quote-based and not publicly disclosed.
- Visitor Registration: Professional visitors register to attend the trade shows to discover products, innovations, and network with industry professionals.
- Sponsorship & Advertising: Companies can sponsor events, awards, or features to gain visibility. Additional advertising opportunities through the online platform, newsletters, and press releases.
- Matchmaking Platform Services: Digital platform services enabling exhibitors and visitors to connect, schedule meetings, and access event networking features.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Interclean product offering
Product offeringCore offering
Interclean is a trade show and event platform for the professional cleaning and hygiene industry, organized by RAI Amsterdam B.V. It operates two flagship exhibitions — Interclean Amsterdam (biennial) and Interclean Shanghai (annual) — and supplements them with a year-round online knowledge-sharing platform offering news, trend reports, podcasts, expert articles, and video content for cleaning professionals worldwide.
Product overview
Interclean is the world's leading platform for cleaning and hygiene professionals, providing both in-person event-based experiences and year-round digital knowledge sharing. The core offering consists of Interclean Amsterdam (founded 1967) and Interclean Shanghai events that bring together the global cleaning industry. The platform is augmented by an online knowledge-sharing platform offering newsletters, podcasts, expert articles, social media, and video content. Key product segments include robotics demonstrations (Robot Experience featuring autonomous cleaning machines from manufacturers like KEENON, Pudu, ECOVACS, Gausium), healthcare cleaning innovations (Healthcare Experience, Clean Hospitals Symposium, TASKI systems), digital solutions (ToolSense RoboHub API, CM2W IoT dosing platform, Kiehl App), VR training technologies, and the Amsterdam Innovation Award competition. The AI Tournament represents a new initiative exploring AI's role in cleaning operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Interclean Amsterdam Biennial international trade show held in April at RAI Convention Centre, Amsterdam, bringing together global cleaning industry professionals, manufacturers, distributors, contractors, and decision-makers from industrial, commercial, medical, institutional, hospitality, and foodservice facilities. Next edition: 4-7 April 2028.
- Interclean Shanghai Annual trade show held in Shanghai serving the Asian market, showcasing cleaning and hygiene innovations to international decision-makers and regional professionals.
- Online Knowledge Sharing Platform
Companies that use Interclean
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Interclean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability12 records
Interclean partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- CleanJack and FamocominorCleanJack (Zoetermeer, the Netherlands) and Famoco (Paris, France) announced a preferred partnership in facility services, combining their solutions for the cleaning and facility management industry.
- BICSc (British Institute of Cleaning Science)coreBICSc hosts live demonstrations at Healthcare Experience during Interclean Amsterdam, focusing on infection control including bed and wheelchair cleaning, spore removal, and high-risk surface management.
- European Cleaning JournalcoreOfficial media partner for Interclean events, providing industry coverage and editorial support for the cleaning and hygiene industry's leading trade show platform.
- UFIcoreInterclean is UFI certified, meeting international exhibition industry standards. UFI is the Global Association of the Exhibition Industry.
- Clean HospitalscoreClean Hospitals, led by Professor Brett Mitchell and Professor Martin Jordan, organizes the Clean Hospitals Symposium at Interclean Amsterdam focusing on environmental hygiene in healthcare settings. Dr Alexandra Peters, President of Clean Hospitals based at University of Geneva's Institute of Global Health, contributes expert perspectives.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Interclean competitors and assessment
Company assessmentBroad incumbents
- Deutsche Messe (Hannover): Operator of major industrial trade fairs including HANNOVER MESSE. Comparable to RAI Amsterdam as a major German/European exhibition organizer with global B2B trade show presence.
- Messe Frankfurt: One of the world's largest trade fair organizers with strong portfolio across consumer goods, textiles, and cleaning-related segments (e.g. Texcare, Cleantex). Comparable to RAI Amsterdam/Interclean as a major European-headquartered B2B exhibition company.
- GL Events: French-headquartered global event organizer operating venues and trade shows worldwide. Comparable to Interclean/RAI Amsterdam as a venue-based exhibition operator with international event portfolio.
- Koelnmesse: Major German trade fair organizer hosting events across multiple industries including cleaning-related verticals. Comparable to RAI Amsterdam as a venue-anchored European trade show operator with international reach.
- Reed Exhibitions (RX): One of the world's largest exhibition organizers, operating across 30+ sectors globally. Comparable to Interclean as a major trade show platform with global scale, though Interclean specializes narrowly in cleaning while RX operates across many verticals.
- Informa Markets: Division of Informa plc operating more than 450 B2B events annually. Closest broad incumbent peer to Interclean given global event scale, B2B trade show model, and knowledge/content platform extensions like Interclean's newsletter and podcast strategy.
- Messe Düsseldorf: Major German trade fair organizer with global portfolio. Comparable to RAI Amsterdam as a major European exhibition organizer running industry-leading B2B events with international exhibitor base.
Regional players
- Italian Exhibition Group (IEG): Italian-listed trade fair organizer operating multiple international B2B events including cleaning and hospitality verticals. Comparable to Interclean as a vertically-focused European B2B exhibition company.
- Hong Kong Trade Development Council (HKTDC): Asia-focused trade promotion organization hosting major international trade fairs. Comparable to Interclean Shanghai as a regional B2B exhibition platform with global exhibitor participation in Asia.
- Fira Barcelona: Major Barcelona-based venue and trade fair organizer hosting international events. Comparable to RAI Amsterdam as a European venue-owner/exhibition organizer with similar structural model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Interclean social profiles
Digital presenceInterclean compliance and trust
Trust signalCompliance6 records
Interclean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Interclean leadership team
Management profileNumber of profiles
Profiles1 record
Interclean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Interclean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Interclean
What does Interclean do?
Interclean is a trade show and event platform for the professional cleaning and hygiene industry, organized by RAI Amsterdam B.V. It operates two flagship exhibitions — Interclean Amsterdam (biennial) and Interclean Shanghai (annual) — and supplements them with a year-round online knowledge-sharing platform offering news, trend reports, podcasts, expert articles, and video content for cleaning professionals worldwide.
Is Interclean a public or private company?
Interclean is a private company. It is classified as corporate owned and is currently operating.
When was Interclean founded?
Interclean was founded in 1967. It employs 11 to 50 people.
Where is Interclean based?
Interclean is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Interclean make money?
Four revenue lines are on record. Exhibition Stand Rental is the primary driver. The others are visitor Registration, sponsorship & Advertising and matchmaking Platform Services.
Who are Interclean's main competitors?
Broad incumbents on record are Deutsche Messe (Hannover), Messe Frankfurt, GL Events, Koelnmesse, Reed Exhibitions (RX), Informa Markets and Messe Düsseldorf. Regional players are Italian Exhibition Group (IEG), Hong Kong Trade Development Council (HKTDC) and Fira Barcelona.
Does Interclean have an API?
Yes. ToolSense offers RoboHub - a vendor-agnostic API hub that enables management of robotic cleaning equipment and vehicles from multiple manufacturers in a single system. This API eliminates custom integrations and creates a single, consistent source of truth across increasingly complex operations. CM2W provides IoT-enabled dosing solutions with remote management and monitoring capabilities via a connected platform that integrates with internal business systems, offering a Platform-as-a-Service (PaaS) model with greater flexibility for company-specific workflows and visualisations.