Sero Consulting
Sero Consulting Ltd is a Sheffield-based marketing consultancy, founded in 2004 and led by Liz Wallis, providing market analysis, marketing strategy, and practical campaign delivery to UK education and training sector clients.
- Company typePrivate
- Founded2004
- HeadquartersSheffield, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Sero Consulting firmographics
Firmographics- Name
- Sero Consulting
- Legal name
- Sero Consulting Ltd
- Website
- https://sero.co.uk
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sero Consulting Ltd is a Sheffield-based marketing consultancy, founded in 2004 and led by Liz Wallis, providing market analysis, marketing strategy, and practical campaign delivery to UK education and training sector clients.
- Ownership category
- akta.pro rank
Sero Consulting industry classification
Industry- Product category
- Marketing Consulting Services
- NAICS
- Marketing Consulting Services (541613), Management Consulting Services (54161), Advertising Agencies (541810)
- SIC
- Services-Management Consulting Services (8742), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Strategy & Corporate Development Consulting (BPAHACAA)
- akta.pro secondary industry
- Public Sector & Policy Consulting (BPAHACAN)
Keywords
Where Sero Consulting is headquartered
LocationHeadquarters
- HQ city
- Sheffield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Sero Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Marketing Consultancy Services: Sero Consulting generates revenue through professional consulting services including market analysis, marketing strategy development, and practical marketing delivery for clients in the education and training sector. Revenue appears to be generated through project-based engagements rather than recurring subscriptions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Sero Consulting product offering
Product offeringCore offering
Sero Consulting Ltd is a digital marketing consultancy providing three integrated service lines: Market Analysis Services (strategic research and analysis), Marketing Strategy Services (development of marketing strategies for education and skills clients), and Practical Marketing Delivery (hands-on implementation and execution of marketing campaigns). The firm serves clients in the education and training sector, including government agencies, local authorities, multi-academy trusts, university technical colleges, further education colleges, higher education institutions, and major corporates. Engagements are project-based and initiated via direct email enquiry.
Differentiator
Problem solved
Functional benefit
Companies that use Sero Consulting
Customer profileSegments2 records
Ideal customer profiles2 records
Sero Consulting technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sero Consulting partnerships and signals
Strategic signalScale indicators1 record
Sero Consulting competitors and assessment
Company assessmentEmerging players
- PHA Group: PHA Group is a UK PR and communications consultancy focused on public sector, health and education clients; it has partial overlap with Sero's institutional client set but a wider communications emphasis.
- Newgate Communications: Newgate Communications is a UK consultancy providing strategic communications and public affairs services to public sector and corporate clients, including education institutions — partial overlap in client base and advisory scope.
Regional players
- Mando: Mando is a regional UK agency offering brand, digital and marketing strategy services to education and public sector clients outside the main London market, comparable in scope but operating in a different geographic niche.
Broad incumbents
- Bray Leino: Bray Leino is an established UK integrated marketing agency offering strategy, creative and digital services across multiple sectors; it competes for the same education clients as Sero but as part of a much broader portfolio.
- Hotwire: Hotwire is a global communications and marketing agency with a UK presence serving technology and B2B clients, including education-adjacent buyers; a broader incumbent with overlapping capabilities.
Direct peers
- SE10: SE10 is a UK higher-education marketing agency offering strategy, brand, and digital campaign execution to universities and education clients, closely matching Sero's strategy-plus-delivery model in the same UK market.
- Whitehouse Communications: Whitehouse Communications is a UK consultancy providing strategic communications and public affairs support to public sector and education clients, overlapping directly with Sero's institutional client base and advisory scope.
- Forster Communications: Forster Communications is a UK PR and marketing consultancy with strong public sector and education credentials, operating with the same strategy-plus-execution mix as Sero for institutional buyers.
- EdComs: EdComs is a marketing and communications agency dedicated to the education sector, serving higher education and corporate clients with strategy and creative delivery — a direct functional and vertical analogue to Sero Consulting.
- BlueSky Education: BlueSky Education is a UK agency focused on marketing for education, skills and workforce development clients, offering strategy and delivery services directly comparable to Sero's niche.
Market position
Customer concentration
Sero Consulting social profiles
Digital presenceSero Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sero Consulting leadership team
Management profileNumber of profiles
Profiles1 record
Sero Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sero Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sero Consulting
What does Sero Consulting do?
Sero Consulting Ltd is a digital marketing consultancy providing three integrated service lines: Market Analysis Services (strategic research and analysis), Marketing Strategy Services (development of marketing strategies for education and skills clients), and Practical Marketing Delivery (hands-on implementation and execution of marketing campaigns). The firm serves clients in the education and training sector, including government agencies, local authorities, multi-academy trusts, university technical colleges, further education colleges, higher education institutions, and major corporates. Engagements are project-based and initiated via direct email enquiry.
Is Sero Consulting a public or private company?
Sero Consulting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sero Consulting founded?
Sero Consulting was founded in 2004. It employs 11 to 50 people.
Where is Sero Consulting based?
Sero Consulting is headquartered in Sheffield, United Kingdom, in the Europe region.
How does Sero Consulting make money?
One revenue line is on record: marketing Consultancy Services.
Who are Sero Consulting's main competitors?
Emerging players on record are PHA Group and Newgate Communications. Mando is listed as a regional player. Broad incumbents are Bray Leino and Hotwire. Direct peers are SE10, Whitehouse Communications, Forster Communications, EdComs and BlueSky Education.
Does Sero Consulting have an API?
No public API is recorded for Sero Consulting.
What industry is Sero Consulting in?
Sero Consulting's product category is Marketing Consulting Services. Its primary akta.pro industry code is BPAHACAA, Strategy & Corporate Development Consulting, with a secondary code of BPAHACAN, Public Sector & Policy Consulting. Its NAICS code is 541613 and its SIC code is 8742.