Emergency Dentists

What Emergency Dentists does

Emergency Dentists USA, operated by M&M Web Developers, is a privately held dental referral service founded in 2013 by Michael Plambeck and headquartered at 9557 Eastview Rd, Lincoln, Nebraska. The company connects consumers experiencing dental emergencies — toothaches, chipped or broken teeth, abscesses, lost fillings or crowns, and soft tissue injuries — with vetted partner dental clinics that are available 24/7, including nights and holidays. Its core products are a 24/7 toll-free helpline (1-888-420-6826) staffed by referral specialists who match patients by location, dental problem, and income level and assist with appointment scheduling, and an online directory of partner emergency dentists searchable by state and city. The platform is complemented by the Dentably educational blog, bilingual English/Spanish content, and category-specific verticals covering sedation dentistry, denture repair, oral surgery, holistic dentistry, periodontics, root canals, wisdom-tooth removal, and no-insurance care.

Under the hood, Emergency Dentists USA does not operate a proprietary technology platform; the offering is functionally a call center plus a large SEO-optimized directory of state and city landing pages. The business model is affiliate/referral-based: the helpline is free to consumers, and the company earns referral fees from partner dental clinics that pay for patient leads. Revenue is not publicly disclosed, the company is founder-owned with no external institutional capital, and headcount is reported at 1-10 employees. The customer base is entirely consumer (B2C), segmented into individuals with urgent dental needs, uninsured patients, Spanish-speaking patients, and denture patients, served through a nationwide 50-state network of partner clinics.

Name

Emergency Dentists

Legal name

M&M Web Developers

Website

https://emergencydentistsusa.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Emergency Dentists USA is a privately held, founder-owned dental referral service that connects consumers in dental emergencies with vetted partner clinics via a 24/7 toll-free helpline and a nationwide online directory spanning all 50 US states.

Ownership category

akta.pro rank

Product category

Dental Referral Services

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Health Services (8000)

akta.pro primary industry

24/7 & Overnight Emergency Dental Clinics (HLABALAB)

Keywords

• Emergency dental referral
• Dental helpline services
• Dentist directory listing
• Dental marketing services
• Oral health education

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Referral Services: The company connects patients with emergency dental clinics and earns referral fees from partner dental practices. The primary service (helpline) is free to consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Emergency Dentists USA operates a 24/7 toll-free helpline and an online directory that connect patients with dental emergencies to vetted partner dental clinics across all 50 U.S. states. Referral specialists match callers with local emergency dentists based on location, dental problem, and income level, and assist with appointment booking. The service is provided free to consumers and is supported by referral arrangements with partner dental practices.

Product overview

Emergency Dentists USA operates as a dental referral service platform consisting of three interconnected offerings: (1) a 24/7 toll-free emergency dental referral helpline staffed by trained specialists, (2) an online directory of partnered emergency dental clinics searchable by state and city, and (3) the Dentably Blog providing educational content about dental emergencies and procedures. The platform connects patients experiencing dental emergencies—including toothaches, chipped or broken teeth, abscesses, lost fillings or crowns, and soft tissue injuries—with qualified emergency dentists in their area. The company also provides a Spanish-language version of its directory for Spanish-speaking patients.

Differentiator

Problem solved

Functional benefit

Brands

• Dentably: A dental health education blog providing information about emergency dental procedures, symptoms, and oral care tips.

Products and services

• Emergency Dental Referral Service A 24/7 toll-free helpline (1-888-420-6826) staffed by referral specialists who connect patients with emergency dentists based on location, dental problem, and income level, and who can schedule appointments on behalf of patients. The service is provided free to consumers and is targeted at individuals experiencing dental emergencies such as toothaches, chipped or broken teeth, abscesses, lost fillings or crowns, and soft tissue injuries.
• Emergency Dentist Online Directory An online searchable directory listing partnered emergency dental clinics across the United States, filterable by state and city, allowing patients to find emergency dental care without calling the helpline. Includes a Spanish-language version of the directory for Spanish-speaking patients.
• Dentably Blog An educational blog providing information about emergency dental procedures, symptoms, home care tips, and dental health topics to help patients understand what to expect when visiting an emergency dentist. Available in English and Spanish (Dentably Blog – Espanol / Spanish).

Quantifiable outcome

• Free referral service connecting patients with emergency dentists

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Partner Emergency Dental ClinicscoreChannel Partner/ Reseller/ DistributorEmergency Dentists USA partners with emergency dental clinics that are vetted for availability, reasonable prices, high quality work history, and accredited practitioners. The company recommends these partners to patients through its helpline and online directory.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Healthgrades: Major online healthcare directory that lets consumers search for doctors, dentists, and hospitals by location, insurance, and specialty. Comparable patient-side directory model and SEO-driven acquisition, though far broader in scope than the emergency dental niche.
• Sesame: Online healthcare marketplace connecting patients directly with providers for in-person and telehealth visits, including dental. Comparable business model of directory + booking + partner monetization, but at a much larger scale across many specialties.
• Zocdoc: Online healthcare appointment-booking marketplace that lets patients find and book doctors and dentists by insurance, location, and availability. Overlaps with Emergency Dentists USA on the patient-find-a-dentist funnel but operates across all specialties with a proprietary SaaS platform.
• Vitals: Online doctor and dentist directory with patient reviews and appointment booking. Overlaps with Emergency Dentists USA on the consumer-side provider directory model but spans all physician specialties rather than focusing on emergency dental.

Regional players

• Great Expressions Dental Centers: Large dental service organization (DSO) operating multi-location dental practices, including emergency and same-day services, with its own digital marketing and call center. Comparable as a provider of emergency dental care that competes for the same patients, while also illustrating the verticalization threat to independent referral services.

Direct peers

• Opencare: Online marketplace focused specifically on matching patients with vetted dentists and booking appointments online. Closely comparable model in the dental referral and booking space, with similar SEO-driven patient acquisition and partner-clinic monetization.
• 1-800-DENTIST: Long-running toll-free dentist referral service connecting consumers with local dentists via phone and online directory. Most direct comparable to Emergency Dentists USA given the 1-800 number model, free consumer service, and affiliate-referral revenue from partner practices.
• DentalPlans.com: Online marketplace for dental discount plans and savings programs, helping consumers find affordable dental care options. Comparable in helping uninsured patients access dental services and in monetizing via partner arrangements rather than direct consumer fees.

Others

• Careington International: Provider of dental and health discount plans referenced on Emergency Dentists USA's site. Adjacent peer rather than direct competitor, as Careington supplies the discount plan product that referral services like Emergency Dentists USA recommend to patients needing affordable care.
• Solstice Benefits (and similar dental referral hubs): Dental insurance and benefits administrator that helps members locate in-network dentists. Adjacent because it also operates as a patient-to-dentist matching layer, though monetized through insurance premiums rather than per-referral fees.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Emergency Dentists