Estate 360
- Company typePrivate
- Founded-
- HeadquartersSan Luis Obispo, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Estate 360 firmographics
Firmographics- Name
- Estate 360
- Legal name
- Estate 360™ Estate Sales & Downsizing
- Website
- https://estate360.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Estate 360 industry classification
Industry- Product category
- Estate Sale Services
- NAICS
- Other Activities Related to Real Estate (531390)
- SIC
- Real Estate (6500)
- akta.pro primary industry
- Bankruptcy, Probate & Estate Property Auctions (BPAJAEAG)
- akta.pro secondary industries
- Packing, Unpacking & Set-Up Services (HSAFAFAB), Estate Inventorying, Cataloging & Documentation (HSAFAFAF), Moving, Downsizing & Estate Organization (HSAFAAAF), Estate Cleanout Services (HSAKALAD)
Keywords
Where Estate 360 is headquartered
LocationHeadquarters
- HQ city
- San Luis Obispo
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Estate 360 business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Commission on Sales: Estate 360 operates on a commission-only basis with no upfront costs or hidden fees. The company earns revenue based on performance, taking a percentage of total sales generated. This aligns the company's incentives with maximizing client returns.
- Referral Partner Program: Referral rewards program where partners (real estate agents, attorneys, fiduciaries) earn $100 per referral, scaling up to $400 for sales over $10,000, $800 for sales over $20,000, and $1,500 for sales over $50,000
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Commission-Only Model |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels10 records
Estate 360 product offering
Product offeringCore offering
Estate 360 operates an online-only estate sale and downsizing service, running a proprietary auction platform (bid.estate360.com) where clients' household contents are cataloged, photographed, and sold to a nationwide pool of buyers. The company manages the entire workflow including appraisal, listing, bidding, payment, pickup coordination, settlement reporting, and post-sale clean-out, on a commission-only basis with no upfront fees.
Product overview
Estate 360 is a modern estate sale and downsizing company operating a unified online auction platform (bid.estate360.com) combined with full-service liquidation offerings. The core product is the Online Estate Sale Platform, which enables sellers to list household contents for digital auctions reaching nationwide buyers. This platform integrates with ancillary services including professional Estate Sales & Downsizing Services (appraisal, cataloging, staging, pickup coordination), a Referral Rewards Program for partner referrals, an optional Clean-Out Service for post-sale property clearing, and a Franchise Program enabling entrepreneurs to replicate the model. The company differentiates through its non-intrusive online-only approach versus traditional in-person estate tag sales, claiming a 98% average sell-through rate and ability to liquidate contents in as little as two weeks.
Differentiator
Problem solved
Functional benefit
Products and services
- Estate 360 Online Estate Sale Platform Consumer-facing online auction platform at bid.estate360.com where buyers browse, register, and bid on estate items; sellers (clients) work directly with Estate 360's team and reach a nationwide buyer pool.
- Estate Sales & Downsizing Services Full-service estate liquidation including professional appraisal, item cataloging, photography, marketing, online auction management, buyer coordination, pickup scheduling, and final settlement reporting, serving families and fiduciaries across California and Arizona.
- Estate 360 Clean-Out Services Post-sale property clearing service that handles leftover items, coordinates charitable donations for tax benefits, and prepares homes for listing or transition.
- Referral Rewards Program Partner referral program for real estate agents, attorneys, fiduciaries, and senior move managers that pays scaled referral rewards per completed sale; referred clients receive a discount.
- Estate 360 Franchise Program Franchise opportunity offering exclusive territory rights, training, proprietary tools, marketing support, and operational guidance for entrepreneurs; initial investment ranges $75,000 to $125,000.
- Estate 360 Mobile Bidding Application Mobile-optimized bidding experience integrated with bid.estate360.com that allows buyers to browse sales, set budgets, and receive event notifications from smartphones.
Quantifiable outcome
- 98% average sell-through rate of home contents (vs 40-50% for traditional estate sales)
- +2 more outcomes
Companies that use Estate 360
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
Estate 360 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Estate 360 partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Estate 360 competitors and assessment
Company assessmentBroad incumbents
- Bonhams: Bonhams is a global auction house handling estate contents, fine art, and collectibles. It is a broader incumbent competing for premium estate mandates rather than serving the mid-market household liquidation Estate 360 targets.
- Heritage Auctions: Heritage is one of the largest U.S. auction houses covering collectibles, fine art, and estate contents. It overlaps with the high-end of Estate 360's catalog but operates at much greater scale and breadth.
- Christie's: Christie's is a global incumbent auction house for estate and fine art auctions. Its scope is much broader and higher-end than Estate 360's household-contents focus, but they intersect in handling estate consignments.
- Sotheby's: Sotheby's is a global incumbent auction house for estate, art, and luxury goods. It overlaps with Estate 360 only at the high end and does not directly serve the downsizing/probate retail estate sale market.
Regional players
- Leland Little Auctions & Appraisals: Leland Little is a regional auction house in the Carolinas that handles estate, fine art, and antique auctions. It competes with Estate 360 for estate mandates in its geography but does not serve California/Arizona.
- Selkirk Auctioneers & Appraisers: Selkirk is a Pacific Northwest-based regional auction house running online estate and antique auctions. Its online format and estate-content focus are comparable to Estate 360, though its geographic footprint does not overlap.
Direct peers
- Everything But The House (EBTH): EBTH operates an online estate sale and consignment auction platform very similar to Estate 360's bid.estate360.com, connecting sellers of household contents with online buyers nationwide — a near-identical business model targeting the same downsizing and estate liquidation customers.
- MaxSold: MaxSold runs an online estate sale auction model that combines professional on-site cataloging with online bidding, directly comparable to Estate 360's full-service digitization and auction approach.
Others
- Estatesales.net: Estatesales.net is the largest U.S. directory and listing platform for estate sale companies. Estate 360 already lists on it, and the platform serves as both an indirect marketing channel and a competitive aggregator of alternative estate sale providers.
Emerging players
- iSold It: iSold It pioneered eBay drop-off and consignment resale storefronts. While its focus is broader resale rather than estate-specific auctions, it competes for downsizing and liquidation sellers in some segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Estate 360 social profiles
Digital presenceEstate 360 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Estate 360 leadership team
Management profileNumber of profiles
Profiles2 records
Estate 360 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Estate 360 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Estate 360
What does Estate 360 do?
Estate 360 operates an online-only estate sale and downsizing service, running a proprietary auction platform (bid.estate360.com) where clients' household contents are cataloged, photographed, and sold to a nationwide pool of buyers. The company manages the entire workflow including appraisal, listing, bidding, payment, pickup coordination, settlement reporting, and post-sale clean-out, on a commission-only basis with no upfront fees.
Is Estate 360 a public or private company?
Estate 360 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Estate 360 founded?
Estate 360 was founded in -1. It employs 1 to 10 people.
Where is Estate 360 based?
Estate 360 is headquartered in San Luis Obispo, United States, in the North America region.
How does Estate 360 make money?
Two revenue lines are on record. Commission on Sales are the primary driver. The others are referral Partner Program.
Who are Estate 360's main competitors?
Broad incumbents on record are Bonhams, Heritage Auctions, Christie's and Sotheby's. Regional players are Leland Little Auctions & Appraisals and Selkirk Auctioneers & Appraisers. Direct peers are Everything But The House (EBTH) and MaxSold. Estatesales.net is listed as an others. iSold It is listed as an emerging player.
Does Estate 360 have an API?
No public API is recorded for Estate 360.
What industry is Estate 360 in?
Estate 360's product category is Estate Sale Services. Its primary akta.pro industry code is BPAJAEAG, Bankruptcy, Probate & Estate Property Auctions, with a secondary code of HSAFAFAB, Packing, Unpacking & Set-Up Services. Its NAICS code is 531390 and its SIC code is 6500.