GLS Campus

What GLS Campus does

GLS Campus Berlin is a family-owned multi-venue event complex and boutique hotel operator headquartered in Berlin Prenzlauer Berg, founded in 1983 by Barbara Jaeschke as a language school and now structured as GLS Campus Berlin GmbH & Co.KG. The company owns and operates a 16,000 m² heritage-protected campus comprising six interconnected buildings, including the 1898 Stadtbad Oderberger — a Neorenaissance former public bath reopened in 2015 as the Hotel Oderberger with 70 rooms, 2 apartments, and 5 tower suites. Core event infrastructure spans the 656 m² Poolhalle (with a hydraulic lift floor that transforms the historic pool into an event floor for up to 800 persons in 20 minutes), the 165 m² Aula, 107 m² Lounge, multiple meeting rooms (16-91 m²), outdoor areas, Restaurant Oderberger, Kaminbar, Salon, and Library.

Revenue is generated through transactional venue rental (€350-€9,950+ per event based on space and season), hotel accommodation (from €129/night), and coordinated event management services spanning catering, AV, furniture, and floristry delivered through a 15+ partner network rather than in-house teams. The go-to-market motion is primarily direct-to-consumer via the company website, virtual tours, organic search, WhatsApp Business, and earned media coverage (VOGUE, Forbes, BBC, The Guardian). Customer segments span corporate event planners, private event organizers, entertainment/media productions, and association/institutional event hosts, with named logos including LASCANA, Wempe, ARD, and IFA. The current leadership team comprises founder Barbara Jaeschke, co-owners Dr. Reemda Jaeschke and Dr. Verena Jaeschke, Director of Event Management Michael Hess, and Sales & Convention Manager Silke Schlicht.

Name

GLS Campus

Legal name

GLS Campus Berlin GmbH & Co.KG

Website

https://gls-campus-berlin.de

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

101–250 employees

Short description

GLS Campus Berlin is a family-owned event venue and boutique hotel operator in Berlin Prenzlauer Berg, operating a 16,000 m² heritage campus including the historic Poolhalle and Hotel Oderberger to host corporate events, galas, weddings, and conferences for clients across fashion, media, and corporate sectors.

Ownership category

akta.pro rank

Product category

Event Venue Rental and Hospitality

NAICS

Historical Sites (712120)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Specialty & Historic Venues (Landmarks, Estates) (THAHAAAK)

akta.pro secondary industries

Historic/Heritage Conference Hotels (THAGALAL), Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Event venue rental
• Conference meeting rooms
• Heritage event location
• Wedding and gala venue
• Boutique hotel hospitality

Headquarters

HQ city

Prenzlauer Berg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Venue Rental: Hourly and daily rental of event spaces including the Poolhalle (656 m², up to 700 persons), Aula (165 m², up to 220 persons), Lounge (107 m², up to 120 persons), meeting rooms, restaurant, Kaminbar, Salon, Library, and outdoor areas. Pricing varies by season (peak: May-June, Sep-Nov; off-peak: Jan-Apr, Jul-Aug, Dec).
2. Hotel Accommodation: The Hotel Oderberger offers 70 rooms, two apartments, and five tower suites. Hotel guests have priority access to venue facilities for events and conferences.
3. Food & Beverage Service: Catering services through partner providers (GANS & GAR, Fuchs + Gans, aveato, Hoflieferanten Berlin, FLORIS Catering, Wild & Wiese, Berlin Cuisine, Flavour Union) for events ranging from 30 to 100+ persons.
4. Event Equipment & Services: Additional revenue from equipment rental (furniture, AV technology via TALLY), floristry services (Zinnober, Blumenfisch), and event management services (Event Lobby).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

GLS Campus Berlin rents out more than ten distinct event spaces across a 16,000 m² heritage campus in Prenzlauer Berg, including the hydraulic-floored Poolhalle, Aula, Lounge, Meetingräume, outdoor garden, and the 70-room Hotel Oderberger. The company also sells integrated event services covering catering coordination, AV equipment, floristry, and furniture rental through a network of partner providers, serving corporate conferences, private celebrations, fashion productions, and association events.

Product overview

GLS Campus Berlin is a multi-venue event complex and boutique hotel operated by GLS Campus Berlin GmbH & Co.KG, founded by Barbara Jaeschke in 1983 as part of the GLS language school group. The campus spans 16,000 m² with 6 buildings in Berlin Prenzlauer Berg. The portfolio centers on the Hotel Oderberger, a heritage-protected Neorenaissance building from 1898 featuring the spectacular Poolhalle (historic pool hall with hydraulic lift floor), and the adjacent GLS Campus buildings with additional event spaces. Key venues include: the Poolhalle (656 m², up to 700 persons) for galas and concerts; the Aula (165 m², up to 220 persons) and Lounge (107 m², up to 120 persons) for conferences; multiple Meetingräume (39-63 m², up to 50 persons) and Raum 101 (91 m², up to 90 persons) for workshops; Outdoor Areas (up to 300 persons) for summer events; and Hotel Oderberger's Salon, Kaminbar, Bibliothek, Restaurant (160 m², up to 120 persons), and additional meeting rooms. Event Management services coordinate catering, equipment, floristry, and technology through partner network. The venue is codex-compliant (Kodex-konform) and supports hybrid events.

Differentiator

Problem solved

Functional benefit

Products and services

• Poolhalle (Stadtbad Oderberger) Historic cathedral-style pool hall with a hydraulic lift floor that can transform the pool into an event space without draining water. Suitable for galas, premieres, concerts, parties, photo shoots, and conferences. 656 m², capacity up to 700 persons.
• Aula

Quantifiable outcome

• Poolhalle can accommodate up to 700 persons for conferences and 800 persons for standing events
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

14 partnerships are on record, tiered minor.

• GANS & GARminorGTM or Marketing PartnerLong-term catering partner specializing in fine dining experiences for events from 30 persons. Combines traditional cuisine with innovative trends from high-end gastronomy experience.
• Fuchs + GansminorGTM or Marketing PartnerCatering partner for events from 70 persons, specializing in creative, quality-focused fusion of modern, international, and traditional cuisine using fresh produce from sustainable regional sources.
• aveatominorGTM or Marketing PartnerCatering partner from 50 persons, offering concepts including grill classics and vegan BBQ catering with 'as-it-should-be' quality dining experience.
• Hoflieferanten BerlinminorGTM or Marketing PartnerPremium catering in Berlin since 1990, processing handmade regional products into flavorful dishes with excellent service, bringing quality from farm to city.
• FLORIS CateringminorGTM or Marketing PartnerExclusive quality catering since 1994 with exquisite ingredients from the region. Offers climate-neutral and sustainable event catering.
• Wild & WieseminorGTM or Marketing PartnerHigh-caliber culinary experiences from elegant press events to sustainable brand experiences. Full-service event caterer with 10+ years experience offering complete event packages.
• Berlin CuisineminorGTM or Marketing PartnerExclusive catering service in Berlin specializing in events in unique venues, serving events from 100 persons.
• Flavour UnionminorGTM or Marketing PartnerCatering for Berlin with international or regional, creative and innovative menus. Serves events from 75 persons with full flavor experiences.
• Event LobbyminorImplementation/ SI/ Consulting PartnerFull-service event agency handling planning, consulting, execution, and follow-up for meetings, team-building, incentive events, gala evenings, and congresses.
• PROFIMIETminorGTM or Marketing PartnerFurniture rental provider offering comprehensive and versatile rental program with complete service including reliable, flexible, needs-oriented solutions and creative offerings beyond basic rental.
• EventRentalminorGTM or Marketing PartnerFurniture rental for events with decades of experience outfitting trade shows, large events, receptions, weddings, film rentals, and music events in Berlin/Brandenburg region.
• KALUZA + SCHMIDminorGTM or Marketing PartnerFurniture rental and decoration service offering set construction, interior and graphic design, conception, and production for extraordinary events.
• ZinnoberminorGTM or Marketing PartnerFlorist partner providing optimal plants for respective spaces based on size, light conditions, and orientation requirements.
• BlumenfischminorGTM or Marketing PartnerFlorist partner offering competent and friendly consultation, diverse decorative items, fresh cut flowers, potted plants, handmade wreaths, and bouquets for all occasions.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Radialsystem V: Berlin event and cultural venue housed in a former pump station on the Spree. Comparable as a heritage/industrial special-event location serving corporate events, galas, and productions in central Berlin.
• Kraftwerk Berlin: Berlin industrial power station venue hosting corporate events, conferences, and large-format productions. Comparable as a heritage industrial Berlin venue with comparable capacity and event use cases.
• Tipi am Kanzleramt: Berlin event venue for corporate functions, dinners, and conferences near the government district. Comparable as a special-purpose event venue serving corporate conferences and gala clients in Berlin.
• Spindler & Klatt: Berlin premium event venue with restaurant and waterfront location. Comparable as a high-end Berlin event venue targeting corporate, private, and brand events with integrated F&B.
• Umspannwerk Berlin: Berlin historic transformer station turned event venue. Directly competes for premium corporate events, brand launches, and galas with similar heritage architecture and central location positioning.
• Kühlhaus Berlin: Berlin historic industrial/event venue offering large-format corporate events, weddings, and conferences. Comparable as a heritage-protected venue in Berlin targeting the same enterprise and private event segment.
• Alte Münze Berlin: Berlin heritage building complex hosting events, exhibitions, and corporate functions. Comparable as a historic Berlin venue complex with multiple bookable spaces for similar customer segments.

Broad incumbents

• Soho House Berlin: Global premium members club with Berlin location offering event spaces, dining, and accommodation. Overlaps with GLS on corporate events, weddings, and private celebrations for premium clientele.
• Hotel de Rome: Luxury Berlin hotel with extensive meeting, conference, and event facilities. Comparable as a heritage-building hotel venue in central Berlin targeting the same corporate and high-end event segment.

Regional players

• Eventhotel Pyramide / Austria Center Vienna (MICE reference): Large-scale conference and event hotel complex in the DACH region. Comparable as a MICE-focused venue with integrated hotel, multiple event spaces, and conference capacities, though Austria-based rather than Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/gls-campus-berlin

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GLS Campus