Palladian at Daphne Apartment Homes

Name

Palladian at Daphne Apartment Homes

Legal name

Henssler Property Management, LLC

Website

https://palladianatdaphne.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Residential Multifamily Apartment Rentals

NAICS

Lessors of Residential Buildings and Dwellings (53111)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Co-Living / Hybrid Extended-Stay Residences (THAGAEAK)

Keywords

• Luxury apartment rentals
• Residential multifamily housing
• Apartment leasing services
• Property management services
• Suburban apartment community

Headquarters

HQ city

Aluskylä

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Rent: Monthly rental payments from tenants for 2-bedroom and 3-bedroom apartment units. Base rent varies by unit and floor plan, with 3-bedroom units ranging from $2,434 to $2,640 per month.
2. Pet Fees and Rent: One-time pet fee ($300 first pet, $200 second pet) and monthly pet rent ($20 per pet per month). Combined $500 fee for 2 pets.
3. Application and Administrative Fees: One-time application fee ($75 per applicant) and administrative fee ($250) charged during the application process.
4. Monthly Utility Services: Monthly billing for valet trash ($25), pest control ($5), utility billing fee ($4), and water/sewage (variable). Residents also pay non-refundable credit risk fee ($250 to full month's rent) at move-in.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Palladian at Daphne Apartment Homes is a residential apartment community offering luxury 2-bedroom/2-bath (1,580 sq ft) and 3-bedroom/2.5-bath (2,007 sq ft) rental units in Daphne, Alabama. The community combines private-home features (attached garages, private driveways, 17-ft vaulted ceilings, designer kitchens with granite-inspired countertops, custom maple cabinetry, stainless steel appliances) with resort-style shared amenities including an oversized pool deck, 15-seat movie theater, 24-hour fitness center, business center, gated pet park, pet grooming station, and outdoor fire pit. Operated by Henssler Property Management, LLC, the property is delivered through a digital-first leasing experience via the RentCafe platform with virtual tours, online applications, e-signatures, and resident portal services.

Product overview

Palladian at Daphne Apartment Homes is a residential apartment community offering two floor plan options: 2 Bedroom (1,580 sq. ft., 2 bath) and 3 Bedroom (2,007 sq. ft., 2.5 bath) units. The community provides resort-style amenities including a pool, 24-hour fitness center, 15-seat movie theater, business center, gated pet park, and outdoor entertainment spaces. Residents receive full-service property management with maintenance-free living.

Differentiator

Problem solved

Functional benefit

Products and services

• 2 Bedroom Floor Plan

Quantifiable outcome

• Zero maintenance costs for residents - all exterior and common area maintenance handled by property management
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Yardi Systems, Inc. (RentCafe)coreTechnology or IntegrationRentCafe property management and marketing platform provides the website infrastructure, online leasing tools, virtual tour hosting, resident portal, and payment processing. The property website is powered by RentCafe ILS (Internet Listing Service) and RentCafe Portal technologies.
• MatterportcoreTechnology or IntegrationProvides 3D virtual tour technology for immersive property walkthroughs of units and amenity spaces including clubhouse, pool, fitness center, and theater.
• Henssler Property Management, LLCcoreImplementation/ SI/ Consulting PartnerProperty management company that owns and operates Palladian at Daphne Apartment Homes. Manages all aspects of leasing, operations, and resident services. Contact: 2774 North Cobb Pkwy Suite 109-353, Kennesaw, GA 30152; Phone: 678-400-2270.

Scale indicators1 record

Recent moves1 record

Broad incumbents

• UDR, Inc. Diversified multifamily REIT operating class-A communities nationally. Comparable via recurring rent revenue model, digital-first leasing investments, and amenity-rich community positioning that aligns with Palladian's premium positioning.
• Greystar Real Estate Partners: Largest U.S. apartment property manager and operator. Comparable as the operator model that Henssler PM also reflects — third-party management of institutional apartment product with standardized digital leasing and resident platforms.
• Equity Residential: Large multifamily REIT operating urban and suburban Class-A apartments. Comparable via premium positioning, amenity-rich communities, and integrated digital leasing platforms similar to the RentCafe stack used at Palladian.
• Asset Living: Large multifamily property manager with material exposure to the Sun Belt and Gulf states. Comparable as a third-party operator that competes with Henssler Property Management for management assignments of class-A product in the region.
• AvalonBay Communities: Large-cap multifamily REIT operating class-A urban and suburban apartments nationwide. Comparable via high-end apartment positioning, premium amenity packages, and digital leasing infrastructure that mirrors Palladian's RentCafe-driven approach.
• Independence Realty Trust: Multifamily REIT focused on non-gateway Sun Belt markets including the Southeast. Directly comparable via Sun Belt Class-B/A garden-style apartments, recurring rent model, and value-add repositioning playbook relevant to a single-community asset.
• Camden Property Trust: Houston-based multifamily REIT operating class-A garden-style apartments across the Sun Belt, including markets in the Gulf region. Comparable via class-A apartment operations, recurring rent revenue model, and resort-style amenity positioning that overlaps with Palladian's premium strategy.
• Mid-America Apartment Communities (MAA): Multifamily REIT concentrated in the Southeast U.S., including Gulf Coast-adjacent markets. Closest comparable as a Sun Belt-focused apartment operator with similar suburban garden-style product and pet-friendly operating philosophy.
• Bell Partners: Multifamily owner/operator with a Southeastern U.S. footprint. Comparable as a regional apartment operator managing class-A product with embedded amenity, pet-friendly, and digital-leasing programs parallel to Palladian.

Regional players

• RangeWater Real Estate: Atlanta-based multifamily owner/operator with a concentrated Sun Belt footprint including the Gulf Coast and Alabama. Comparable as a regional third-party operator and acquirer of class-A suburban garden apartments in the same geographic corridor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/palladianatdaphne

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Palladian at Daphne Apartment Homes