Moss Dental

What Moss Dental does

Moss Dental is a privately held, single-location family dental practice operating from 143 Moss Street in the Fairfield neighborhood of Victoria, British Columbia, founded circa 2000 and owned by Dr. Meet Thakkar (DMD, University of Manitoba). The practice delivers comprehensive dental services across preventive, restorative, cosmetic, orthodontic, pediatric, periodontal, sedation, and emergency categories, supported by three dentists (Thakkar, Kampasi, Kaur), hygienists, dental assistants, and administrative staff totaling 1-10 employees per disclosed headcount range.

The underlying technology stack is industry-standard rather than proprietary: digital X-rays, intraoral cameras, Curve Dental cloud-based practice management software with patient portal access, and licensed-inbound brand systems including ZOOM! professional whitening and SureSmile/Invisalign clear aligners. There is no in-house R&D, no proprietary AI/ML tooling, and no patents; the practice operates as a consumer of established dental technologies rather than a builder.

The business model is a fee-for-service clinical practice following the British Columbia Dental Association (BCDA) Fee Guide for transparent pricing, supplemented by direct billing to most dental insurers, financing partnerships with Humm (up to $30,000 CAD, 5-year terms) and Dentalcard, and participation in the federal Canadian Dental Care Plan (CDCP) administered by Sun Life. Customer acquisition is local and direct-to-consumer through Google local SEO, Google reviews, Facebook, Instagram, and content marketing via the practice blog. The go-to-market is single-channel and geographically narrow: one physical clinic, with revenue concentrated in the Fairfield catchment area. There are no funding rounds, no institutional investors, and no disclosed M&A activity; the practice operates as an independent owner-operator entity.

Name

Moss Dental

Legal name

Moss Dental

Website

https://mossdental.ca

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Moss Dental is a privately held, single-location family dental practice in Victoria, BC, offering comprehensive preventive, restorative, cosmetic, orthodontic, sedation, and emergency dental services to local families and individuals, with three dentists and direct billing to insurers and the federal CDCP program.

Ownership category

akta.pro rank

Product category

General Dentistry Services

NAICS

Offices of Dentists (621210)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Restorative General Dentistry (Fillings/Crowns/Bridges) (HLABAAAB), General Dentistry with Sedation Services (Nitrous/IV/Oral Sedation) (HLABAAAD), Special Needs Pediatric Dentistry (HLABAGAD), Emergency/Urgent General Dentistry (Walk-In/After-Hours General Care) (HLABAAAJ)

Keywords

• General dentistry
• Family dental care
• Cosmetic dentistry
• Dental implants
• Orthodontic services

Headquarters

HQ city

Victoria

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Dental Services - Fee-for-Service: Traditional fee-for-service dental care model where patients pay for services at time of treatment. Follows BCDA Fee Guide for transparent pricing. Accepts direct insurance billing.
2. Dental Insurance Billing: Direct billing to insurance companies for covered procedures, maximizing convenience for patients. Accepts most dental insurance plans.
3. Financing Plans: Partnered with Humm (up to $30,000, up to 5 years) and Dentalcard for patient financing options, enabling payment over time for treatments.
4. CDCP (Canadian Dental Care Plan): Federal government program coverage administered by Sun Life. Co-payment structure based on adjusted family net income (no co-pay under $70,000, 40% for $70-79,999, 60% for $80-89,999).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Moss Dental is a single-location family dental practice in Victoria, BC providing comprehensive dental care for patients of all ages. Services span general and preventive dentistry, restorative care (crowns, bridges, dentures, dental implants), cosmetic dentistry (porcelain veneers, composite bonding, ZOOM! whitening), orthodontics (SureSmile and Invisalign clear aligners), pediatric dentistry, periodontal therapy, sedation dentistry for anxious patients, oral surgery, and emergency dental care. The practice participates in the Canadian Dental Care Plan (CDCP) and follows the BCDA Fee Guide.

Product overview

Moss Dental is a family dentistry practice in Victoria, BC offering a comprehensive range of dental services. The practice provides General & Family Care including comprehensive exams, preventative care, oral cancer screening, and custom mouth guards; Restorative Care services such as crowns, bridges, dentures, dental implants, and composite restorations; Cosmetic Care featuring porcelain veneers, composite bonding, and ZOOM teeth whitening; Orthodontics with SureSmile and Invisalign clear aligners; Sedation Dentistry options including oral sedation, IV sedation, and nitrous oxide for anxious patients; Children's Care with specialized pediatric services including first visits, space maintainers, sealants, and fluoride treatments; Periodontal Treatment and Scaling & Root Planing for gum disease; Urgent Dental Care including root canal treatment and tooth extractions; and Additional Care services such as bone grafting and TMJ treatment. The practice also participates in the Canadian Dental Care Plan (CDCP) for patients without dental coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• General & Family Dental Care Comprehensive dental services for patients of all ages including comprehensive exams, preventative care (cleanings, scaling and root planing), oral cancer screening, and custom-made mouth guards and night guards. Designed for families and individuals seeking a dental home for routine check-ups and preventive oral health maintenance.
• Restorative Dental Care Dental treatments to repair or replace damaged or missing teeth, including tooth-colored composite restorations (fillings), crowns and bridges, and custom full or partial dentures. Designed to restore function, strength, and appearance for patients with decayed, damaged, or missing teeth.
• Dental Implants Artificial tooth roots made from biocompatible titanium placed in the jawbone to support replacement teeth, providing a stable, long-term solution for missing teeth that looks, feels, and functions like natural teeth. Includes associated procedures such as bone grafting where required.
• Cosmetic Dental Care Aesthetic dental treatments including porcelain veneers, composite bonding, and ZOOM! professional teeth whitening to address chips, cracks, gaps, stains, worn teeth, and mild misalignment, producing natural-looking smile enhancements.
• Orthodontics (SureSmile / Invisalign Clear Aligners) Clear orthodontic aligners (SureSmile and Invisalign) for discreet teeth straightening, providing a comfortable and aesthetic alternative to traditional braces for adults and teens seeking orthodontic correction.
• Sedation Dentistry Anxiety-alleviating dental treatment options including oral sedation, IV sedation, and nitrous oxide (laughing gas) for both children and adults who experience fear or anxiety about dental procedures.
• Children's Dental Care Specialized dental services for children including first-visit appointments (recommended by age one or within six months of first tooth), space maintainers, sealants, and fluoride treatments, delivered with compassionate care tailored to children's unique dental needs.
• Gum Disease and Bad Breath Treatment Periodontal care including treatment for gum disease and bad breath, with scaling and root planing procedures to remove plaque and tartar buildup from around and below the gum line to treat gingivitis and moderate to severe gum disease.
• Urgent Dental Care Emergency dental services providing prompt evaluation and treatment for dental emergencies, including root canal therapy to remove infection or inflammation from tooth roots, tooth and wisdom tooth extractions, pain relief, and infection management.
• Additional Specialized Care (Bone Grafting & TMJ Treatment) Specialized dental procedures including bone grafting to replace lost bone tissue and create a stable base for dental implants, and TMJ treatment to diagnose and address temporomandibular joint disorders affecting jaw function, clicking, jaw pain, headaches, and facial discomfort.
• Canadian Dental Care Plan (CDCP) Participation Participation in the federal Canadian Dental Care Plan (CDCP) administered by Sun Life, enabling Moss Dental to provide direct billing for covered preventive, diagnostic, restorative, endodontic, prosthodontic, periodontal, and oral surgery services for eligible Canadian residents without private dental benefits and with household income under $90,000/year.

Quantifiable outcome

• Teeth whitening up to 8 shades lighter with ZOOM!

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Smile Brands: US-based DSO supporting hundreds of affiliated dental practices across multiple brands. Comparable as a multi-location comprehensive dental services provider with DSO-style infrastructure, though US-focused.
• Altima Dental: Canadian dental group with multiple clinic locations, primarily in Ontario, offering general and specialty dentistry. Comparable in operating a network of comprehensive family dental clinics, but at larger scale.
• 123Dentist: Canadian dental group supporting a network of family practices primarily across Western Canada. Comparable in offering comprehensive family dentistry, but operates at multi-location scale through a DSO-style model.
• dentalcorp: Canada's largest dental support organization (DSO), supporting hundreds of practices nationwide with comprehensive general, cosmetic, and specialty services. Highly comparable as a Canadian dental practice operator, though at vastly greater multi-location scale and with a DSO support model.
• Pacific Dental Services: Major US-based DSO supporting hundreds of practices with comprehensive general and specialty dentistry. Comparable in enabling full-scope family dental practices, though at much larger US scale.
• Dawson Dental Centres: Canadian dental group with multiple Ontario clinics providing general, cosmetic, and orthodontic care. Comparable in offering comprehensive family dental services including cosmetic treatments, but at larger scale.
• Heartland Dental: Largest US-based DSO supporting thousands of dental practices with comprehensive general and specialty services. Comparable as a multi-location comprehensive dental services operator, though operating in the US market.
• Aspen Dental: Large US-based dental practice chain offering comprehensive general, cosmetic, and specialty dentistry with strong brand recognition. Comparable as a multi-location family dental provider, but US-focused and substantially larger.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Moss-Dental-114955057302429
• Instagraminstagram.com/moss_dental

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moss Dental