SBM International

What SBM International does

SBM International is a privately held French manufacturer of energy-efficient heating solutions, founded in the 1950s and headquartered in Clénay, Burgundy, where all products are made. The company designs and produces gas and electric radiant heaters (XFR, SX, RI, XD, XDI, XLA series), gas radiant tube systems (TAU, TAL), modulating condensing gas air heaters (AMC, AM Plus), electric air heaters, destratifiers (DXP, AIRMIX), air curtains (AirProtect), industrial process burners, and intelligent control modules (Visiolon, Hyperlon). Its core technology is ceramic-burner radiant infrared heating and Premix gas combustion, delivering radiation factors up to 85% and document energy savings of 20-50% versus conventional convection systems.

SBM serves three primary verticals: industrial facilities (warehouses, factories, workshops), the tertiary sector (terrace restaurants, sports halls, churches, showrooms, automobile garages), and agricultural/livestock buildings (poultry and pig farming), with a secondary industrial process heat application. Named customers include IVECO (automotive), LYDMAR Hotel (hospitality), Everlast, UCELIA, and Manitowoc (industrial manufacturing). The company operates with 11-50 employees and holds ISO 9001:2015 certification.

The business model combines hardware sales (equipment primarily manufactured-to-quote) with complementary service revenue streams: free thermal studies as lead generation, on-site maintenance and preventive service contracts, and spare parts management. Distribution is delivered through an enterprise field sales team providing thermal studies, a wholly-owned German subsidiary (SBM Infrarotstrahler GmbH) for DACH markets, and a network of 50+ distributors and resellers reaching 65+ countries across Europe, Africa, the Americas, Asia, and Oceania. Pricing is quote-based and not publicly disclosed.

Name

SBM International

Legal name

SBM

Website

https://sbm.fr

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

11–50 employees

Short description

SBM International is a French family-owned manufacturer of gas and electric radiant heating solutions for industrial, tertiary/commercial, and livestock buildings, distributing through 50+ partners across 65+ countries from its Burgundy headquarters.

Ownership category

akta.pro rank

Product category

Industrial Heating Equipment

NAICS

Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Heating Equipment, Except Electric & Warm Air Furnaces (3433)

akta.pro primary industry

Gas Turbines (Industrial & Utility-Scale) (IMAHAFAA)

Keywords

• Industrial heating solutions
• Gas radiant heaters
• Radiant tube systems
• Air curtain systems
• Process infrared burners

Headquarters

HQ city

Clénay

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Heating Equipment Sales: Sale of gas and electric radiant heaters, air heaters, air curtains, destratifiers, and control modules. Products are sold directly to end customers through the partner network and via thermal study consultations.
2. Maintenance and Service Contracts: On-site maintenance, repair services, and preventive maintenance contracts for installed heating equipment. Includes spare parts management and technical support.
3. Thermal Study Services: Free thermal studies provided as lead generation, with detailed proposals including heat requirement calculations, technology selection, gas consumption reports, and implementation drawings.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SBM International designs, manufactures, and sells energy-efficient gas and electric heating equipment—including high-performance gas radiant heaters, electric radiant heaters, gas radiant tube systems, modulating gas air heaters, electric air heaters, destratifiers, modular air curtains, and industrial infrared process burners—for industrial, commercial (tertiary), and agricultural (livestock) buildings. All products are manufactured in France at the company's Burgundy factory and distributed to more than 65 countries through an international partner network, complemented by thermal study, installation, and maintenance services.

Product overview

SBM International is a manufacturer of energy-efficient heating solutions offering a comprehensive portfolio of gas and electric heating products for industrial, tertiary (commercial), and agricultural (livestock) applications. The product range includes high-performance gas radiant heaters (XFR, SX, RI, XD, XDI, XLA series), electric radiant heaters (E-SUN, E-ADR), gas radiant tube systems (TAU, TAL), modulating gas air heaters (AMC, AMplus), electric air heaters (AEM), air destratifiers (DXP, AIRMIX), air curtains (AirProtect), process burners, and control/regulation systems (VisioLon, HyperLon). Products are 100% manufactured in France and exported to 65+ countries. The company also provides complementary services including free thermal studies, technical support, spare parts management, and maintenance contracts.

Differentiator

Problem solved

Functional benefit

Products and services

• High-Performance Gas Radiant Heaters (XFR and XFR-I) High-performance gas radiant heaters with ceramic burners achieving a radiation factor up to 85%, designed for large industrial spaces and targeted overhead heating.
• Standard Gas Radiant Heaters (SX and RI) Standard gas radiant heaters for general industrial and tertiary (commercial) heating applications.
• Design Gas Radiant Heaters (XD and XDI) Aesthetic design-oriented gas radiant heaters for visual integration into commercial spaces such as restaurants and terraces.
• Low-Building Gas Radiant Heaters (XLA-T and XLA-I) Gas radiant heaters engineered for low-ceiling buildings with limited height clearance.
• Agricultural Gas Radiant Heaters (XLA) Gas radiant heaters in the XLA series configured for agricultural applications including poultry farming and pig breeding.
• Electric Radiant Heater with Low Glare (E-SUN) Electric radiant heater with low-glare technology for indoor and outdoor heating applications.
• Electric Radiant Heater 6kW (E-ADR) 6kW electric radiant heater designed for targeted indoor heating.
• Gas Radiant Tube Systems (TAU and TAL) Gas radiant tube systems in U-shaped (TAU) and L-shaped (TAL) configurations for overhead heating in large-volume spaces.
• Modulating Condensing Gas Air Heater (AMC) Modulating condensing gas air heater with high energy efficiency for industrial hall heating.
• Modulating Gas Air Heater (AMplus) Modulating gas air heater with Premix technology, destratifier function, and stainless steel monobloc heat exchanger, adapting output between minimum and maximum flow rates based on temperature settings.
• Electric Air Heater (AEM) Electric air heater for heating industrial and commercial spaces.
• Destratifiers (DXP and AIRMIX) Air destratification units that redistribute warm air from ceiling level to working areas, improving temperature uniformity and reducing energy consumption in high-ceiling buildings.
• Modular Air Curtain (AirProtect) Modular air curtain system that creates a thermal barrier at doorways, reducing heat loss by up to 80% and preventing cold or hot air infiltration.
• Industrial Process Burners Infrared process burners for manufacturing applications including cooking, drying, and forming operations.
• Maintenance and Service Contracts On-site maintenance, repair services, and preventive maintenance contracts for installed heating equipment, including spare parts management and technical support.

Quantifiable outcome

• Energy savings of up to 50% on heating bills
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered core and minor.

• SBM Infrarotstrahler GmbH (Germany)coreChannel Partner/ Reseller/ DistributorGerman subsidiary of SBM handling sales, installation, and support for German-speaking markets including Austria. Located in Saarbrücken, Germany.
• Leitenberger Energiesysteme (Germany)minorChannel Partner/ Reseller/ DistributorGerman distributor based in Reutlingen handling SBM product sales in southern Germany.
• EVERS GmbH (Germany)minorChannel Partner/ Reseller/ DistributorGerman distributor based in Kleve handling product sales and support in the Kleve region.
• INHEAT (Germany)minorChannel Partner/ Reseller/ DistributorGerman distributor based in Reutlingen handling sales and support for SBM products.
• Radiant Heating Supplies (UK)minorChannel Partner/ Reseller/ DistributorUK distributor based in Birmingham handling sales and support for the British market.
• TGV (Austria)minorChannel Partner/ Reseller/ DistributorAustrian distributor with offices in Linz and Vienna handling sales and support.
• Soper (Belgium)minorChannel Partner/ Reseller/ DistributorBelgian distributor based in Rotselaar handling industrial heating product sales.
• Hurll Nu-Way (Australia)minorChannel Partner/ Reseller/ DistributorAustralian distributor and installer of SBM burners for industrial process heating applications, handling installation and maintenance.
• Centaurus Solutions and Service (Poland)minorChannel Partner/ Reseller/ DistributorPolish distributor handling sales and support for industrial heating solutions.
• AKRETOR (Belarus)minorChannel Partner/ Reseller/ DistributorBelarusian distributor based in Minsk handling sales for the Eastern European market.
• Climatprom (Russia)minorChannel Partner/ Reseller/ DistributorRussian distributor based in Moscow handling sales and support for the Russian market.
• Hytem (Japan)minorChannel Partner/ Reseller/ DistributorJapanese distributor based in Kakamigahara handling sales for the Japanese market.
• Supergas (Israel)minorChannel Partner/ Reseller/ DistributorIsraeli distributor based in Netanya handling sales for the Israeli market.
• Ov ergas (China)minorChannel Partner/ Reseller/ DistributorChinese distributor with offices in Beijing and Shanghai handling sales and support for the Chinese market.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Modine Manufacturing: Global HVAC and thermal management manufacturer with broader portfolio of unit heaters, radiant heating, and commercial HVAC. Larger incumbent competing at the high end of SBM's industrial heating addressable market.
• Viessmann: German-headquartered heating, industrial and refrigeration systems manufacturer. Broader incumbent with overlapping industrial/commercial heating portfolio and far greater scale.

Direct peers

• Roberts Gordon: US-based manufacturer of gas infrared radiant tube heaters and industrial heating equipment. Direct competitor in gas radiant tube heating for warehouses, industrial, and commercial spaces.
• Superior Radiant Products: Canadian/US manufacturer of gas-fired infrared radiant heating equipment. Direct peer in the infrared/radiant heating segment serving industrial and agricultural end markets.
• Fraccaro: Italian manufacturer of radiant heating systems for industrial and commercial buildings. Direct European peer with comparable ceramic radiant tube and burner technology.
• Kübler GmbH: German manufacturer of industrial gas-fired infrared and radiant heating systems. Direct competitor in the European industrial and commercial radiant heating market.
• Schwank: German manufacturer of gas infrared and radiant heating systems for industrial and commercial buildings. Closest direct competitor to SBM in ceramic and tube radiant heater technology and target applications.
• Reznor: North American manufacturer of gas and electric unit heaters, duct furnaces, and infrared heating for commercial and industrial applications. Competes with SBM's air heater and radiant product lines.
• Solaronics: French-headquartered manufacturer of gas-fired infrared and radiant heating equipment for industrial process and comfort applications. Direct French and European competitor in SBM's core radiant heating category.

Regional players

• Systema Polis: Greek-based industrial heating equipment manufacturer with overlapping product portfolio in air heaters and radiant systems, primarily serving Southeastern European markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sbm-chauffage

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SBM International