Holistic Billing Services
Holistic Billing Services (Holbie) provides outsourced medical billing, credentialing, medical coding, and a web-based EHR platform to solo and small holistic healthcare practices — primarily acupuncturists, massage therapists, and chiropractors — across the United States from its Orlando, Florida headquarters.
- Company typePrivate
- Founded1999
- HeadquartersAltamonte Springs, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Holistic Billing Services does
Holistic Billing Services, operating under the brand name "Holbie," is a privately held medical billing and practice management company founded in 1999 and headquartered in Orlando, Florida. The company focuses exclusively on holistic healthcare practitioners in the United States — specifically acupuncturists, massage therapists, and chiropractors — providing HIPAA-compliant billing infrastructure and outsourced back-office services to a long-tail of small and solo practices that lack in-house revenue cycle management teams.
The company's core product is the Holbie EHR System, a web-based electronic health records platform augmented by outsourced insurance billing, credentialing, and medical coding services. The platform integrates with Google Calendar, Apple Calendar, Mailchimp, and Canva, indicating a product strategy oriented around practitioner workflow tooling rather than enterprise-grade RCM automation. CEO Antonio Arias leads the 11-50 employee organization.
Holistic Billing Services operates a hybrid SaaS-plus-professional services business model. Recurring subscription revenue is generated by the Holbie EHR platform, while transactional revenue comes from outsourced billing, credentialing, and medical coding engagements. Pricing is not publicly disclosed; prospective clients are directed to contact the company for custom pricing, consistent with an SMB-focused, sales-assisted go-to-market motion. The customer base consists of individual holistic practitioners and small practices distributed across three narrow vertical segments, with no named enterprise accounts in the available evidence.
Holistic Billing Services firmographics
Firmographics- Name
- Holistic Billing Services
- Legal name
- Holistic Billing Services
- Website
- https://holisticbillingservices.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Holistic Billing Services (Holbie) provides outsourced medical billing, credentialing, medical coding, and a web-based EHR platform to solo and small holistic healthcare practices — primarily acupuncturists, massage therapists, and chiropractors — across the United States from its Orlando, Florida headquarters.
- Ownership category
- akta.pro rank
Holistic Billing Services industry classification
Industry- Product category
- Medical Billing Services
- SIC
- Services-Prepackaged Software (7372), Insurance Agents, Brokers & Service (6411), Services-Health Services (8000)
- akta.pro primary industry
- Healthcare Billing & Patient Payments Presentment (FSAMAJAH)
Keywords
Where Holistic Billing Services is headquartered
LocationHeadquarters
- HQ city
- Altamonte Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Holistic Billing Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Medical Billing Services: Outsourced insurance billing and coding services for holistic healthcare practices. The company handles claims submission, denial management, and revenue cycle optimization on behalf of practitioners.
- EHR/Software Subscriptions: Web-based electronic health records and practice management software provided as a platform solution for holistic practitioners to manage their own practices.
- Credentialing Services: Assistance with provider credentialing and enrollment with insurance companies and government programs like Medicare and VA.
- Medical Coding Services: Medical coding services for integrative healthcare practices, handling the translation of healthcare services into billable claims.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Contact for custom pricing based on practice needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Holistic Billing Services product offering
Product offeringCore offering
Holistic Billing Services (brand: Holbie) provides outsourced insurance billing, medical coding, and provider credentialing services for holistic healthcare practitioners, alongside a proprietary web-based Electronic Health Records (EHR) and practice management platform. Its services are purpose-built for three specialty verticals: acupuncturists, chiropractors, and massage therapists, addressing CPT coding, claims submission, denial management, and payer enrollment (including Medicare and VA) within those niches.
Product overview
Holistic Billing Services (operating as Holbie) offers a unified practice management platform for holistic healthcare providers. The core offering consists of web-based Electronic Health Records (EHR), Insurance Billing Services, and Complementary Services including credentialing and practice management tools. Services are tailored for three specialty areas: Acupuncture Insurance Billing, Massage Therapy Insurance Billing, and Chiropractic Insurance Billing. The platform streamlines patient management, documentation, compliance, claims processing, and reimbursements for acupuncturists, chiropractors, and massage therapists.
Differentiator
Problem solved
Functional benefit
Products and services
- Insurance Billing Services Outsourced insurance billing services for holistic healthcare practitioners that manage claims, ensure accurate CPT coding, and pursue timely reimbursements; supports real-time claim tracking through to payment.
- Holbie Electronic Health Records (EHR)
- Medical Credentialing Services
- Medical Coding Services
- Acupuncture Insurance Billing
- Massage Therapy Insurance Billing
- Chiropractic Insurance Billing
Quantifiable outcome
- Practitioners can track claims in real-time as they move toward payment
- +1 more outcomes
Companies that use Holistic Billing Services
Customer profileSegments3 records
Ideal customer profiles1 record
Holistic Billing Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Holistic Billing Services partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights3 records
Holistic Billing Services competitors and assessment
Company assessmentDirect peers
- ACOM Health: Chiropractic-specific practice management and EHR solution with integrated billing and documentation. Direct competitor to Holbie's chiropractic billing practice.
- ChiroTouch: Chiropractic-specific EHR and practice management platform with integrated billing and documentation. Direct competitor within Holbie's chiropractic billing vertical.
- SimplePractice: Leading practice management and billing platform for health and wellness practitioners, including acupuncturists, chiropractors, and massage therapists. Closest direct competitor to Holbie's combined EHR + billing offering for holistic providers.
- MassageBook: Practice management and marketing platform purpose-built for massage therapists, including online booking, SOAP notes, and payments. Directly competes with Holbie's massage therapy specialty offering.
- ClinicSense: Practice management software built for massage therapists and small wellness clinics, offering scheduling, SOAP notes, and billing. Direct competitor in Holbie's massage therapy billing segment.
- Jane App: Practice management software widely used by holistic and integrative health practitioners, offering scheduling, charting, and online billing comparable to Holbie's Holbie EHR. Direct overlap in the acupuncture, massage, and chiropractic segments.
Broad incumbents
- Tebra (Kareo): Large-scale combined EHR and medical billing platform serving a broad range of specialties. Overlaps with Holbie in outsourced billing and practice management but is not specialized in holistic modalities.
- DrChrono: Cloud-based EHR and medical billing platform serving ambulatory practices. Offers comparable EHR + RCM functionality to Holbie but lacks holistic-modality specialization.
- Mindbody: Wellness and fitness business management software with scheduling, payments, and client management. Broadly competes with Holbie for massage therapy and wellness practice wallets, though it is oriented toward fitness and spa businesses.
Emerging players
- TherapyNotes: Practice management and EHR for behavioral health providers with insurance billing capabilities. Comparable in billing workflow and EHR structure, but focused on mental health rather than holistic specialties.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Holistic Billing Services social profiles
Digital presenceHolistic Billing Services compliance and trust
Trust signalCompliance1 record
Holistic Billing Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holistic Billing Services leadership team
Management profileNumber of profiles
Profiles1 record
Holistic Billing Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holistic Billing Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holistic Billing Services
What does Holistic Billing Services do?
Holistic Billing Services (brand: Holbie) provides outsourced insurance billing, medical coding, and provider credentialing services for holistic healthcare practitioners, alongside a proprietary web-based Electronic Health Records (EHR) and practice management platform. Its services are purpose-built for three specialty verticals: acupuncturists, chiropractors, and massage therapists, addressing CPT coding, claims submission, denial management, and payer enrollment (including Medicare and VA) within those niches.
Is Holistic Billing Services a public or private company?
Holistic Billing Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Holistic Billing Services founded?
Holistic Billing Services was founded in 1999. It employs 11 to 50 people.
Where is Holistic Billing Services based?
Holistic Billing Services is headquartered in Altamonte Springs, United States, in the North America region.
How does Holistic Billing Services make money?
Four revenue lines are on record. Medical Billing Services are the primary driver. The others are EHR/Software Subscriptions, credentialing Services and medical Coding Services.
Who are Holistic Billing Services's main competitors?
Direct peers on record are ACOM Health, ChiroTouch, SimplePractice, MassageBook, ClinicSense and Jane App. Broad incumbents are Tebra (Kareo), DrChrono and Mindbody. TherapyNotes is listed as an emerging player.
Does Holistic Billing Services have an API?
No public API is recorded for Holistic Billing Services.
What industry is Holistic Billing Services in?
Holistic Billing Services's product category is Medical Billing Services. Its primary akta.pro industry code is FSAMAJAH, Healthcare Billing & Patient Payments Presentment. Its SIC code is 7372.