AIC
AIC (OOO AIS MEDIA) is a privately held Russian service-design and consulting agency that delivers product design, CX strategy, digital consulting, and custom software to large Russian enterprises and government institutions, while operating proprietary products Brave Manager and trends.aic.ru.
- Company typePrivate
- Founded2009
- HeadquartersMoscow, Russia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What AIC does
AIC (legal entity OOO AIS MEDIA / ООО «АИС МЕДИА») is a privately held Russian service-design and consulting agency founded in 2009 and headquartered in Moscow, with a second office in St. Petersburg. The company sells five core practice areas — product design, CX strategy and digital consulting, inclusive design, navigational design, and brand & communications — to large Russian enterprises and government institutions, with a named client base spanning Sberbank, VTB, Tbank, Gosuslugi, the Central Bank of Russia, MTS, RT, KIA, Kalashnikov, and KFC Russia, among others. AIC has completed over 500 projects and accumulated more than 150 industry awards over roughly 25 years of market presence, including 9 awards at Tagline Awards 2023.
Underlying technology combines conventional full-stack web development (PHP, Python, Go, TypeScript; React, Vue, Next.js; PostgreSQL, MySQL, MongoDB; Docker/Kubernetes; 1C-Bitrix and Bitrix24) with two proprietary software products: Brave Manager, a SaaS project and resource management system with state registration certificate No. 2023685896 and entry in the Unified Register of Russian Software (No. 24202, 04.10.2024); and Plaic 2.0, a registered software program. The company also operates trends.aic.ru, a curated trends research platform launched in April 2024.
AIC's business model rests on custom project-based pricing for design and consulting engagements (multi-year contracts, individually quoted), supplemented by subscription-based licensing of Brave Manager (annual billing, quote-based). GTM is enterprise field sales executed through direct outreach, professional referrals, industry award recognition, and content marketing via trends.aic.ru and a VK/Telegram/YouTube/Behance presence. No public pricing tiers, no disclosed revenue, and no institutional funding are recorded.
AIC firmographics
Firmographics- Name
- AIC
- Legal name
- Obshchestvo s ogranichennoy otvetstvennostyu «AIS MEDIA» (ООО «АИС МЕДИА»)
- Website
- https://aic.ru
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AIC (OOO AIS MEDIA) is a privately held Russian service-design and consulting agency that delivers product design, CX strategy, digital consulting, and custom software to large Russian enterprises and government institutions, while operating proprietary products Brave Manager and trends.aic.ru.
- Ownership category
- akta.pro rank
Where AIC is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices2 records
Markets served
AIC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Software Development: Development of custom software including web applications, corporate portals, information systems, and mobile applications. Projects are quoted individually based on technical requirements and scope.
- UX/UI Design Services: Product design, user experience in digital products, design systems, digital guides, web and mobile app design. Billed as part of project engagements.
- CX Strategy and Digital Consulting: Customer experience strategy, employee experience, market and trend analysis, digital transformation, design thinking, data analytics and big data services.
- Brave Manager Licensing: SaaS-based project management tool licensed on subscription basis to organizations. Cost determined individually per request.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
| Subscription | Annual | Brave Manager SaaS licensing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
AIC product offering
Product offeringCore offering
AIC is a Russian service design and consulting agency that designs and develops digital products for enterprises, government institutions, and major brands. Its core offerings include UX/UI design, CX strategy and digital consulting, custom software development (web, mobile, corporate portals), inclusive and navigational design, and brand communications. The company also licenses its proprietary Brave Manager SaaS project management platform and operates the trends.aic.ru research platform.
Product overview
AIC is a design and consulting agency offering professional services organized around five core practice areas: product design, CX strategy and digital consulting, inclusive design, navigational design, and brand & communications. In addition to its consulting services, the company develops and maintains two proprietary software products — Brave Manager (a SaaS project and resource management platform) and Plaic 2.0 (a registered program for electronic computing, certificate No. 2023663882) — both owned by OOO AIS MEDIA. The overall offering combines design services, digital consulting, and owned software products under a single company.
Differentiator
Problem solved
Functional benefit
Brands
- Brave Manager: Project and resource management system for automation of planning, team management, and tracking human-hours on tasks and projects.
- trends.aic
Products and services
- Custom Software Development
- UX/UI Design Services
- CX Strategy and Digital Consulting
- Brave Manager
- Plaic 2.0
- trends.aic.ru Trends Research Platform
Companies that use AIC
Customer profileNamed customers19 records
Segments4 records
Ideal customer profiles4 records
AIC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
AIC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ДалееcoreAIC collaborated with Далее company to develop the Central Bank of Russia Museum website. Далее contributed to digitizing tours, virtual collections, and other materials for the museum digital platform.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
AIC competitors and assessment
Company assessmentDirect peers
- Surf: Russian design and mobile/web development studio serving enterprise and consumer clients. Comparable offering (UX/UI design, mobile and web dev) and enterprise GTM.
- Digital Design (DigDes): Russian enterprise-focused digital services firm delivering custom software, UX/UI, and digital transformation to banks, government, and large corporates. Comparable in customer segmentation (state, banking, industrial) and custom-development delivery.
- Red Collar: Russian design and development studio known for award-winning enterprise and consumer digital products. Comparable scope of practice (UX, UI, custom web and mobile) and recognition profile (multiple Tagline/Red Dot style awards).
- AGIMA: Russian digital agency combining UX/UI design, custom development, and digital product engineering across enterprise and consumer clients. Closely comparable in service mix (design + development) and enterprise focus.
- UsabilityLab: Russian UX research and design agency with strong enterprise and government client base. Comparable in UX-led service model and Russian enterprise/government access.
- Art. Lebedev Studio: Russia's most established independent design firm, offering product/UX design, web development, and branding for Russian enterprises and government clients. Directly comparable as a Russian-rooted design agency with a multi-decade track record and broad vertical reach.
- TutDesign: Russian digital design and branding agency producing websites, corporate identity, and digital products. Comparable as a Russian boutique design agency with enterprise clients.
Broad incumbents
- McKinsey Design (McKinsey & Company): Global consulting arm focused on customer experience, service design, and digital transformation at the very top of the enterprise market. Comparable in C-suite CX/EX strategy engagements but vastly larger scope and budgets.
- IDEO: Global design and innovation consultancy with deep CX/EX, service design, and digital product practices. Comparable in human-centered, multi-disciplinary design methodology, though operates at much larger scale and global footprint.
Regional players
- Rusprofile-listed 'Студия дизайна №1' peers (generic web studios): Numerous smaller Russian regional web/digital studios compete for the same mid-market contracts but typically lack the state/SOE access, award portfolio, and proprietary IP that differentiate AIC. Useful as a competitive fringe rather than a directly named peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
AIC social profiles
Digital presenceAIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
AIC leadership team
Management profileNumber of profiles
Profiles10 records
AIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AIC
What does AIC do?
AIC is a Russian service design and consulting agency that designs and develops digital products for enterprises, government institutions, and major brands. Its core offerings include UX/UI design, CX strategy and digital consulting, custom software development (web, mobile, corporate portals), inclusive and navigational design, and brand communications. The company also licenses its proprietary Brave Manager SaaS project management platform and operates the trends.aic.ru research platform.
Is AIC a public or private company?
AIC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AIC founded?
AIC was founded in 2009. It employs 1 to 10 people.
Where is AIC based?
AIC is headquartered in Moscow, Russia, in the Europe region.
How does AIC make money?
Four revenue lines are on record. Custom Software Development is the primary driver. The others are UX/UI Design Services, CX Strategy and Digital Consulting and brave Manager Licensing.
Who are AIC's main competitors?
Direct peers on record are Surf, Digital Design (DigDes), Red Collar, AGIMA, UsabilityLab, Art. Lebedev Studio and TutDesign. Broad incumbents are McKinsey Design (McKinsey & Company) and IDEO. Rusprofile-listed 'Студия дизайна №1' peers (generic web studios) is listed as a regional player.
Does AIC have an API?
No public API is recorded for AIC.