Flybird Tourism

What Flybird Tourism does

Flybird Tourism (legal entity FBT Adventures (I) Pvt Ltd) is a privately held, full-service Indian outbound and domestic travel agency founded in 2012 and headquartered in Noida, with a registered office in New Delhi, a regional office in Mumbai, and a UAE office in Dubai. The company serves Indian leisure travelers, families, couples and honeymooners, senior citizens, corporate clients requiring MICE services, and inbound foreign nationals and NRIs, offering more than 2,500 vacation options across 40+ Indian destinations and 40+ international countries. Its product portfolio spans pre-packaged group tours, customized independent holidays, honeymoon packages, city breaks, corporate MICE, inbound tourism, and ancillary services including visa processing, airline ticketing, hotel bookings, train reservations, cruise packages, destination weddings, and private charters, priced across Standard, Deluxe and Premium tiers starting from INR 6,999 for short domestic trips and reaching INR 900,000 for luxury Maldives stays.

The business relies on a hybrid distribution model: direct consumer sales through flybirdtourism.com and a toll-free number, a nationwide network of sales partners / franchise agents using the proprietary FBTFarebox booking portal, a dedicated corporate sales division, and an inbound tourism division. The technology stack is functional rather than differentiated — a configurator-based Customized Holiday Planner, the FBTFarebox B2B reservation system, and a CRM (travovertex.com) — backed by GDS integrations with Amadeus and Sabre and industry partnerships with airlines (Emirates, Indigo, SpiceJet), hotel chains (Taj, Club Mahindra, Lemon Tree, Sarovar), payment platforms (Google Pay, Paytm, PhonePe, HDFC, ICICI), and OTAs (MakeMyTrip, Expedia, Travel Triangle).

Revenue is generated through one-time package sales, transaction fees on customized holidays, commissions on standalone ticketing (INR 250 domestic / INR 500 international per ticket), MICE service fees, and affiliate / referral revenue share with sales partners. The company reports 500+ to 900+ travel professionals across 150+ touch points, 350,000+ satisfied guests over the last five years, and 4.9+ star ratings, with no disclosed funding, no enterprise customer concentration, and no AI/ML capabilities of note.

Name

Flybird Tourism

Legal name

FBT ADVENTURES (I) PVT LTD

Website

https://flybirdtourism.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Flybird Tourism is a privately held Indian full-service travel agency founded in 2012, offering 2,500+ group tours, customized holidays, MICE, and inbound tourism to Indian leisure travelers, corporates, and NRIs through a direct-to-consumer site, a Dubai office, and a nationwide sales partner network.

Ownership category

akta.pro rank

Product category

Tour and Travel Agency Services

NAICS

Tour Operators (561520), Travel Agencies (561510), Scenic and Sightseeing Transportation (487)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Inbound/Local Retail Travel Agencies (Destination Booking Offices) (THAKABAH)

Keywords

• Group tour packages
• Customized holiday packages
• Corporate MICE travel
• Honeymoon tour packages
• Inbound tourism services

Headquarters

HQ city

Andheri

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Group Tour Packages: Pre-designed escorted group tours with fixed itineraries, departing from multiple Indian cities. Pricing varies by destination, duration, and accommodation tier (Standard/Deluxe/Premium). Revenue earned through package pricing minus supplier costs.
2. Customized Holidays: Tailor-made independent holidays booked through their Customized Holidays division. Customers can book flights, hotels, transfers, and experiences separately or as complete packages.
3. Corporate Tours (MICE): Specialized corporate travel services including meetings, incentives, conferences, and exhibitions for business clients.
4. Standalone Services: Air ticket booking (INR 250 per domestic ticket, INR 500 per international ticket), visa processing, passport guidance, and train ticket booking services.
5. Inbound Tourism: Tours designed for foreign nationals and Non-Resident Indians visiting India.
6. Sales Partner Network: Revenue share or commission model with sales partners who resell tour packages across India.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Flybird Tourism is a full-service Indian travel agency that sells pre-packaged group tours, fully customized holidays, honeymoon packages, and corporate MICE (meetings, incentives, conferences, exhibitions) services across 40+ domestic Indian destinations and 40+ international countries. The company also offers ancillary travel services including visa processing, airline ticketing (domestic and international), hotel reservations, train bookings, cruise packages, destination weddings, and private charters. It distributes these offerings through its own website, toll-free phone line, dedicated corporate division, and a nationwide franchise-style sales partner network.

Product overview

Flybird Tourism operates as a full-service travel agency offering a portfolio of travel products organized into core service categories and platform tools. The core offerings include Group Holiday Packages (with 2500+ options covering domestic India and international destinations), Honeymoon Tours, Customized Holidays, City Break Tours, Corporate/MICE travel, and Inbound Tourism for foreign visitors. These are complemented by add-on services such as Visa Processing, Airline Ticketing, Hotel Bookings, Train/Rail Bookings, Cruise Packages, Transfers, Destination Weddings, and Private Charters. The company also provides B2B platforms including FBT Farebox (an agent portal for online reservations and booking management) and a Sales Partner Program for entrepreneurs to launch travel businesses under the FlyBird brand. The service model combines over 2500 vacation options across 150+ touch points with a network of 500+ travel professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Group Tour Packages Pre-packaged escorted group travel itineraries covering domestic India destinations (Kashmir, Himachal, Kerala, Goa, Rajasthan, Ladakh, and 40+ more) and international destinations (Dubai, Singapore, Maldives, Thailand, Bali, Europe, USA, and 35+ more) with fixed dates, itineraries, and group pricing. Targeted at Indian travelers seeking structured group travel experiences.
• Customized Holidays Tailor-made individual holiday packages allowing travelers to customize itineraries, departure cities, dates, hotel preferences, and activities according to personal preferences. Built using the proprietary Customized Holiday Planner and targeted at individual travelers and families seeking bespoke itineraries.
• Honeymoon Tours Specialized couple-focused travel packages including domestic destinations (Andaman, Kerala, Shimla, Manali, Darjeeling, Ooty, Goa) and international destinations (Maldives, Dubai, Singapore, Thailand, Bali, Europe, Switzerland, Santorini). Designed for newlyweds and couples seeking romantic getaways with exclusive inclusions.
• City Break Tours Short-duration weekend getaway packages covering domestic cities (Mumbai, Delhi, Hyderabad, Pune, Jaipur, Kolkata, and 20+ more) and international cities (Rome, Venice, Florence, Singapore, Amsterdam, Cairns). Targeted at urban professionals and weekend travelers seeking short recreational breaks.
• Corporate Tours / MICE Specialized business travel services for corporates and institutions including meetings, incentives, conferences, exhibitions, seminars, and team building events. Sold through a dedicated corporate sales division targeting organizations, institutions, and businesses across India.
• Inbound Tourism Travel packages designed for foreign nationals and Non-Resident Indians visiting India, showcasing India to non-residents and outsiders. Sold through the exclusive India Inbound division with specially designed tours.
• Visa Processing Services Assistance with visa applications for international travel, including document preparation and consulate communication. Offered as a standalone service to travelers booking international tours or independently.
• Airline Ticketing Standalone flight booking services for domestic and international travel, with service charges of INR 250 per domestic ticket and INR 500 per international ticket. Leverages GDS partnerships with Amadeus and Sabre for inventory access.
• Hotel Bookings Standalone accommodation reservation services across a wide range of hotels and resorts, available independently or as part of tour packages.
• Cruise Packages Cruise vacation packages including Cordelia Cruises for domestic sailings and international cruise options for ocean and luxury cruise experiences.
• Sales Partner Program Entrepreneur partnership program allowing individuals to launch travel businesses with Flybird Tourism's brand, training, operational tools, marketing materials, and access to the FBTFarebox agent portal for booking. Franchise-style revenue share/commission model.

Quantifiable outcome

• Over 3.5 lakh (350,000) satisfied guests served in the last 5 years
• +2 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

16 partnerships are on record, tiered core, major and minor.

• EmiratescoreGTM or Marketing PartnerAirline partnership providing flight services for international tour packages to Dubai and other destinations
• MakeMyTripcoreGTM or Marketing PartnerOTA partnership for expanded online reach and booking capabilities
• Taj HotelscoreGTM or Marketing PartnerLuxury hotel partnership providing accommodation options for premium tour packages
• Club MahindramajorGTM or Marketing PartnerHoliday resort partnership offering timeshare and resort accommodation options
• AirbnbminorGTM or Marketing PartnerAlternative accommodation partnership for unique stay experiences
• ExpediamajorGTM or Marketing PartnerOTA partnership for flight and hotel booking integration
• Google PayminorGTM or Marketing PartnerPayment integration for customer transactions
• HDFC BankmajorGTM or Marketing PartnerBanking partnership potentially offering EMI options and payment solutions
• ICICI BankmajorGTM or Marketing PartnerBanking partnership for payment solutions and potentially credit card offers
• IndigocoreGTM or Marketing PartnerDomestic airline partnership for flights within India
• SpiceJetcoreGTM or Marketing PartnerBudget airline partnership for domestic flight services
• RedBusminorGTM or Marketing PartnerBus booking partnership for ground transportation within tour packages
• AmadeuscoreTechnology or IntegrationGDS technology partnership for flight and hotel inventory systems
• Sabre Travel NetworkcoreTechnology or IntegrationGDS technology partnership for booking and reservation systems
• TripadvisorminorGTM or Marketing PartnerReview and travel content platform partnership for visibility
• ZoomcarminorGTM or Marketing PartnerSelf-drive car rental partnership for ground transportation

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Veena World: India-focused tour operator offering group tours, honeymoon packages, customized holidays, and corporate MICE across 100+ destinations — comparable in mid-premium tier product structure and Indian leisure/outbound customer focus.
• Thomas Cook (India): One of India's largest heritage tour operators offering group tours, customized holidays, MICE, and forex services across domestic and international destinations — directly comparable to Flybird in product mix and target customer (Indian outbound and inbound tourists).
• Kesari Tours: Mumbai-based Indian tour operator specializing in group tours (domestic and international) and customized holidays with strong Tier-2/3 city distribution — comparable in product offering, group tour leadership, and offline/franchise-style partner model.
• SOTC Travel: Established Indian tour operator providing packaged group tours, customized holidays, and corporate MICE with both B2C and B2B distribution — closely comparable in business model, group-tour focus, and Indian outbound positioning.
• Cox & Kings: Historic Indian-origin tour operator offering group tours, customized holidays, and MICE for outbound and inbound travelers — directly comparable in tour operating model and long-tenured Indian outbound market presence.

Broad incumbents

• Yatra: Major Indian OTA with holiday packages, flights, hotels, and corporate travel — comparable in offering packages and corporate travel but competing as a horizontal platform rather than a curated tour specialist.
• MakeMyTrip: India's largest OTA offering flights, hotels, holiday packages, and corporate travel — overlapping with Flybird on holiday packages and corporate segment, but a much broader online travel marketplace rather than a tour-specialist.
• Expedia: Global OTA platform with flights, hotels, packages, and activities — overlapping with Flybird on international holiday packaging for Indian travelers, but as a much broader horizontal platform serving global demand.
• Club Mahindra: Indian hospitality/timeshare operator that bundles domestic and international vacation experiences for members — comparable as a partner and in family/leisure vacation positioning, though anchored to a membership/timeshare model rather than open-market tour packages.

Emerging players

• Travel Triangle: India-based online marketplace connecting travelers with customized holiday quotes from multiple tour operators and agents — overlaps with Flybird's customized holiday offering and India outbound focus, though uses a different marketplace/lead-gen model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/flybirdtourism

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flybird Tourism