Tutor2You
Tutor2You is an Australian private tutoring company founded in 2012 that delivers personalised one-on-one in-home and online tutoring to Years 1-12 students across five major Australian cities, supported by a proprietary curriculum-aligned diagnostic assessment platform.
- Company typePrivate
- Founded2012
- HeadquartersBrisbane, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Tutor2You does
Tutor2You is an Australian private education services company founded in 2012 and headquartered in Camp Hill, Queensland. It delivers personalised one-on-one tutoring to students in Years 1-12 across five major Australian cities (Brisbane, Gold Coast, Melbourne, Adelaide, and Canberra), with delivery modes spanning in-home visits, online sessions, and subject coverage in Maths, English, Science, Physics, Chemistry, and Biology. The company operates a curated tutor network of '100s' of qualified tutors, all holding Working With Children Checks, and supports customers through dedicated Regional Managers, a Tutor Fit Guarantee, and a no-lock-in-contract policy.
The company's differentiator is a proprietary diagnostic assessment platform (Maths & English, Learning Style, and Learning IQ assessments) developed through an AusIndustry Research and Development project and aligned to the Australian Curriculum (P-12), which identifies knowledge gaps and informs personalised learning programs. Pricing is offered through multiple mechanics: 15- and 20-lesson prepaid packages (5-10% discounts), weekly direct debit, pay-as-you-go, and casual one-off sessions, with blended hourly rates of approximately $76-$90 AUD. The go-to-market is direct-to-consumer, sales-led, beginning with a free in-home consultation and diagnostic assessment, and reinforced by a 27+ page content marketing footprint, multi-channel social presence, and parent referral.
Revenue is generated primarily from B2C tutoring hours, supplemented by institutional channel volume from NDIS- and DVA-funded families and a multi-NGO referral network. Tutor2You was named sole preferred tutoring provider by Anglicare Queensland in 2026, a flagship relationship that anchors its social services channel strategy. The company is privately held by founders, with no disclosed institutional investment, M&A activity, or public revenue figures. Cumulative scale includes 13,000+ families served and 250,000+ tutoring hours delivered since inception.
Tutor2You firmographics
Firmographics- Name
- Tutor2You
- Legal name
- Tutor2You Australia Pty Ltd
- Website
- https://tutor2you.com.au
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Tutor2You is an Australian private tutoring company founded in 2012 that delivers personalised one-on-one in-home and online tutoring to Years 1-12 students across five major Australian cities, supported by a proprietary curriculum-aligned diagnostic assessment platform.
- Ownership category
- akta.pro rank
Tutor2You industry classification
Industry- Product category
- K-12 Tutoring Services
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)
- akta.pro secondary industries
- Homework Tutoring & Academic Support (Subject Tutoring) (HSAAAHAC), Math Remediation & Numeracy Intervention (EDAKADAB), Content-Area Remediation (Science & Social Studies Academic Support) (EDAKADAE)
Keywords
Where Tutor2You is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
Tutor2You business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- One-on-One Tutoring Sessions: Hourly billing for personalised 1-on-1 in-home or online tutoring sessions. Multiple pricing tiers with upfront packages offering discounts (5-10%), pay-as-you-go options, weekly direct debit, and casual session rates.
- Lesson Package Subscriptions: Prepaid lesson blocks (15 or 20 lessons) with volume discounts. Provides recurring revenue with upfront payment. Weekly direct debit plans also available for consistent billing.
- Pay-As-You-Go Sessions: Flexible hourly sessions without prepayment requirements, with discounted rate for minimum 2 hours/week commitment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Upfront Standard Rate - Flexible ongoing support without fixed lesson block commitment |
| Subscription | Multi-year contract | 15-Lesson Package - Medium-term prepaid block with 5% discount |
| Subscription | Multi-year contract | 20-Lesson Package - Long-term prepaid block with 10% discount |
| Usage-based | Pay-as-you-go | Pay-As-You-Go Standard Rate - Flexible session booking |
| Usage-based | Monthly | Pay-As-You-Go 2 Hours/Week - Discounted rate for weekly commitment |
| Subscription | Weekly | Weekly Direct Debit - Automated convenience plan |
| Usage-based | Pay-as-you-go | Casual/One-Off Sessions - Trial or occasional support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Tutor2You product offering
Product offeringCore offering
Tutor2You delivers personalised one-on-one in-home and online tutoring for students in Years 1-12 across core subjects including Maths, English, Science, Physics, Chemistry, and Biology in five major Australian cities. The service is supported by a proprietary diagnostic assessment platform aligned to the Australian Curriculum that identifies knowledge gaps and informs tailored learning programs. Pricing options include pay-as-you-go, prepaid lesson packages, and weekly direct debit, with a complimentary in-home consultation and Tutor Fit Guarantee.
Product overview
Tutor2You operates as a tutoring service provider offering a portfolio of educational support products. The core offering consists of personalised one-on-one in-home tutoring and online tutoring for students in Years 1-12 across Brisbane, Gold Coast, Melbourne, Adelaide, and Canberra. Supporting the tutoring service are diagnostic assessment tools including Maths & English Diagnostic Assessments, Learning Style Assessments (based on Gardner's multiple intelligences), and Learning IQ Assessments, all designed to identify knowledge gaps and tailor instruction. Customers can choose from multiple pricing structures: Upfront Lesson Packages (15 or 20 lessons with discounts), Pay-As-You-Go, Weekly Direct Debit, and Casual/One-off Sessions. The company was founded in 2012 and has served over 13,000 families with over 250,000 tutoring hours delivered.
Differentiator
Problem solved
Functional benefit
Products and services
- One-on-One In-Home Tutoring
Quantifiable outcome
- 98%+ client recommendation rate
- +4 more outcomes
Companies that use Tutor2You
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Tutor2You technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Tutor2You partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Anglicare QueenslandflagshipTutor2You named sole preferred tutoring provider by Anglicare Queensland. This prestigious designation follows sustained service delivery to Anglicare-referred families demonstrating consistent outcomes in student confidence, academic improvement, and family satisfaction. Anglicare Queensland exclusively refers families to Tutor2You across Queensland.
- NDIS (National Disability Insurance Scheme)coreTailored in-home support for students with additional needs under the NDIS scheme. Provides specialised tutoring services for families with children requiring additional support.
- DVA (Department of Veterans Affairs)coreSupported NDIS & DVA families with tailored in-home tutoring for veteran families. Provides academic support for students from veteran families.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Tutor2You competitors and assessment
Company assessmentBroad incumbents
- Kumon Australia: Global after-school maths and English programme delivered through franchise centres, focused on worksheet-based self-learning rather than 1-on-1 tutoring. Competes for the same Australian parent-spend pool as Tutor2You but with a fundamentally different pedagogy, scale, and brand presence.
- 3P Learning (Mathletics / Reading Eggs): Australian-founded global EdTech company behind Mathletics, Reading Eggs, and other K-12 digital learning platforms. Indirectly comparable to Tutor2You through its curriculum-aligned, diagnostic-driven learning content, but operates a software/SaaS model with a school and parent channel rather than 1-on-1 human tutoring.
Direct peers
- Kip McGrath Education Centres: Established Australian and global tutoring franchise providing primarily in-centre remedial tutoring in maths, English, and reading for primary and secondary students. Closely comparable to Tutor2You on target audience (struggling K-12 learners), curriculum alignment, and diagnostic-led remediation, though delivered through a franchise centre model rather than in-home.
- Better Tuition: Australian in-home and online tutoring service for primary and secondary students across core subjects. Directly comparable to Tutor2You on geography, target segment, and delivery model, making it one of the closest head-to-head competitors for the same family customer.
- Tutoring Australasia: Australia-wide in-home and online tutoring service covering K-12 and specialist subjects. Directly comparable to Tutor2You on geography, delivery model, and customer segment, and is one of the most obvious head-to-head competitors in the in-home tutoring category.
- NumberWorks'nWords: Australian tutoring franchise offering after-school maths and English tuition with computer-assisted diagnostic assessments and personalised learning programmes. Highly comparable to Tutor2You in its use of curriculum-aligned diagnostics to identify gaps and structure remediation for primary and secondary students.
- Cluey Learning: Australia-based online tutoring platform offering personalised 1-on-1 sessions across core K-12 subjects. Cluey is Tutor2You's most direct competitor, with a similar target customer (Australian parents of school students) and curriculum-aligned diagnostic approach, differentiated mainly by an online-only delivery model and venture-backed scale.
- Ezy Math Tutoring: Australia-focused online maths tutoring service providing 1-on-1 sessions for school students. Comparable to Tutor2You on curriculum alignment and individual instruction, with a more subject-narrow, online-only focus that competes for the same maths-tutoring wallet share.
Emerging players
- Success Tutoring: Growing Australian tutoring franchise offering small-group and individual tuition in maths, English, and sciences with a strong local-marketing footprint. Comparable to Tutor2You in target customer and curriculum, with a centre-based model that competes for the same household tutoring budget.
- Studiosity: Australian EdTech providing on-demand study support, including feedback on writing and subject-specific homework help, with a strong B2B channel into universities and schools. Adjacent to Tutor2You's offering and competes for the same student/parent attention in supplemental education.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Tutor2You social profiles
Digital presenceTutor2You financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tutor2You leadership team
Management profileNumber of profiles
Tutor2You funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tutor2You M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tutor2You
What does Tutor2You do?
Tutor2You delivers personalised one-on-one in-home and online tutoring for students in Years 1-12 across core subjects including Maths, English, Science, Physics, Chemistry, and Biology in five major Australian cities. The service is supported by a proprietary diagnostic assessment platform aligned to the Australian Curriculum that identifies knowledge gaps and informs tailored learning programs. Pricing options include pay-as-you-go, prepaid lesson packages, and weekly direct debit, with a complimentary in-home consultation and Tutor Fit Guarantee.
Is Tutor2You a public or private company?
Tutor2You is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tutor2You founded?
Tutor2You was founded in 2012. It employs 101 to 250 people.
Where is Tutor2You based?
Tutor2You is headquartered in Brisbane, Australia, in the Oceania region.
How does Tutor2You make money?
Three revenue lines are on record. One-on-One Tutoring Sessions are the primary driver. The others are lesson Package Subscriptions and pay-As-You-Go Sessions.
Who are Tutor2You's main competitors?
Broad incumbents on record are Kumon Australia and 3P Learning (Mathletics / Reading Eggs). Direct peers are Kip McGrath Education Centres, Better Tuition, Tutoring Australasia, NumberWorks'nWords, Cluey Learning and Ezy Math Tutoring. Emerging players are Success Tutoring and Studiosity.
Does Tutor2You have an API?
No public API is recorded for Tutor2You.
What industry is Tutor2You in?
Tutor2You's product category is K-12 Tutoring Services. Its primary akta.pro industry code is EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors), with a secondary code of HSAAAHAC, Homework Tutoring & Academic Support (Subject Tutoring). Its NAICS code is 611691 and its SIC code is 8200.