Total Restoration

What Total Restoration does

Total Restoration is a family-owned property damage restoration contractor headquartered at 615 Superior Rd, Magnolia, Texas, serving the greater Houston metropolitan area including The Woodlands, Conroe, and Tomball. Founded around 1996 and operating for nearly 30 years, the company provides integrated restoration services across six core lines: fire damage repair, water damage repair, mold remediation, content cleaning and pack-out, storm damage repair, and roofing, supported by a 24/7/365 emergency response capability with documented arrival within two hours of a call.

The technical foundation is professional-grade restoration equipment rather than proprietary software. The company deploys industrial dehumidifiers, water extraction pumps, moisture meters, infrared cameras, high-powered fans, wet vacuums, HEPA filtration systems, and specialized mold remediation techniques including dry ice blasting, soda blasting, steam cleaning, and ozone treatment. Field crews carry industry certifications from IICRC (water, fire, mold), HAAG (commercial and residential roof inspection), the EPA, and TMRA, which collectively qualify the firm for the documentation standards required by insurance carriers. The company has no public API, no software products, and no AI/ML capabilities.

The business model is project-based professional services revenue, with each restoration engagement priced via free on-site estimates and funded primarily through homeowner or commercial property insurance claims. Customer acquisition relies on local SEO and an active educational blog (publishing through 2025), BBB credibility, and referrals from insurance adjusters — the latter functioning as a bottom-of-funnel channel where Total Restoration representatives meet adjusters directly to help customers maximize settlements. The company recently added customer financing to broaden the addressable market beyond fully insured work. End customers are residential homeowners and small commercial property owners; there are no disclosed enterprise accounts, franchise operations, or geographic expansion beyond the Houston metro.

Name

Total Restoration

Legal name

Total Restoration

Website

https://totalrestoration.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Total Restoration is a family-owned property damage restoration contractor in Magnolia, Texas, serving residential and commercial customers across the greater Houston metro with 24/7 emergency fire, water, mold, storm, and roofing restoration services funded primarily through insurance claims.

Ownership category

akta.pro rank

Product category

Property Damage Restoration Services

NAICS

Residential Building Construction (23611), Remediation Services (562910)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Disaster Recovery & Restoration General Contracting (IMAFAAAJ)

akta.pro secondary industries

Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA), Insurance Claims Estimation, Documentation & Managed Repair (HSAPAOAL)

Keywords

• Property damage restoration
• Water damage repair
• Fire damage restoration
• Mold remediation services
• Storm damage repair

Headquarters

HQ city

Magnolia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Property Restoration Services: Total Restoration generates revenue through providing comprehensive restoration and repair services for properties damaged by fire, water, mold, storms, and other disasters. Services include water extraction, structural drying, mold remediation, fire damage repair, smoke odor removal, content cleaning and pack-out, storm damage repair, and roofing. Revenue is project-based, driven by emergency service calls and insurance claim work. They also offer financing options for customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Total Restoration is a family-owned property damage restoration contractor providing emergency and scheduled restoration services to residential and commercial properties in the greater Houston area. The company delivers fire damage repair, water extraction and structural drying, mold remediation, content cleaning and pack-out, storm damage repair, and roofing services, supported by 24/7 emergency response with on-site arrival within two hours.

Product overview

Total Restoration is a family-owned restoration services company offering a unified portfolio of disaster recovery services for residential and commercial properties. The core offering consists of six integrated service lines: Fire Damage Repair, Water Damage Repair, Mold Remediation, Content Cleaning & Packout, Storm Damage Repair, and Roofing. These services are supported by 24/7 Emergency Restoration capabilities that enable rapid response within two hours. The company leverages industry certifications (IICRC, HAAG) and works with insurance companies to guide clients through claims and construction. Services range from emergency mitigation (water extraction, tarping, board-up) through complete structural repair and reconstruction.

Differentiator

Problem solved

Functional benefit

Products and services

• Fire Damage Repair

Quantifiable outcome

• Emergency response within two hours of a call
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• IICRCcoreTechnology or IntegrationInstitute of Inspection Cleaning and Restoration Certification (IICRC) certified firm. Technicians hold IICRC certifications demonstrating training and competency in water damage restoration, fire damage restoration, mold remediation, and related fields.
• ICATcoreTechnology or IntegrationICAT (Insurance Corporation of Barbados or similar inspection/certification body) powered logo displayed on website. Appears to be a certification or inspection partner providing technical expertise or training for restoration professionals.
• HAAG CertifiedcoreTechnology or IntegrationHAAG Certified for both commercial and residential roof inspections. HAAG Global provides training and certification for roofing professionals to properly assess and document storm damage and roof conditions for insurance claims.
• EPA (Environmental Protection Agency)coreTechnology or IntegrationEPA logo displayed on website, indicating compliance with EPA standards for lead-safe renovation, repair and painting, and/or mold remediation best practices.
• TMRA (Texas Mold Assessment and Remediation Association)coreTechnology or IntegrationTMRA logo displayed on website, indicating membership or certification with the Texas Mold Assessment and Remediation Association, the state's primary industry association for mold professionals.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Interstate Restoration: Large commercial-focused disaster restoration firm serving property owners, insurance carriers, and facility managers across North America. Comparable in service depth and insurance-industry orientation, though more commercial-skewed than Total Restoration.
• AdvantaClean: National franchise focused on water damage, mold remediation, moisture control, and air quality services for residential and commercial properties. Direct overlap with Total Restoration's water damage and mold remediation core offerings.
• Paul Davis Restoration: National franchise network offering residential and commercial restoration for fire, water, mold, and storm damage, plus reconstruction services. Comparable to Total Restoration in scope and customer targeting.
• BluSky Restoration Contractors: National restoration contractor providing water, fire, mold, and storm damage repair, plus reconstruction, for commercial and residential customers. Comparable integrated service model and insurance-carrier orientation to Total Restoration.
• Restoration 1: National franchise restoration company specializing in water damage, fire restoration, mold remediation, and sewage cleanup. Comparable service portfolio and residential/commercial customer mix to Total Restoration.
• PuroClean: National franchise system providing commercial and residential restoration services including water damage, fire, mold, and biohazard cleanup. Directly matches Total Restoration's full-service restoration model and customer base.
• Rainbow International Restoration: Neighborly brand franchised restoration provider offering water, fire, and mold damage restoration for residential and commercial customers. Operates in overlapping customer segments and service categories as Total Restoration.

Broad incumbents

• BELFOR Property Restoration: The world's largest disaster recovery and property restoration company, serving commercial, industrial, and residential customers globally. Overlaps directly with Total Restoration in water, fire, and storm restoration, but at vastly larger scale.
• ServiceMaster Restore: Long-established national restoration brand offering water, fire, smoke, and mold remediation through a franchise network. Comparable to Total Restoration's core service lines, with stronger brand recognition and broader geographic reach.
• SERVPRO: The largest national franchise network for fire, water, mold, and storm restoration, with extensive insurance-carrier relationships. Highly comparable to Total Restoration in service offering, but operates at scale through a franchise model across thousands of territories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Restoration