Upturn Digital

What Upturn Digital does

Upturn Digital is a private, full-service digital marketing agency headquartered in Kyiv, Ukraine, offering SEO, PPC, social-media marketing (SMM), content marketing, app-store optimization (ASO), brand development, integrated marketing, and e-commerce marketing services. The firm operates on a professional-services model combining project-based fees (e.g., SEO audits at 14,000–25,000 UAH) with monthly retainers that start at 20,000 UAH for ASO, 50,000 UAH for integrated marketing, and 80,000 UAH for brand awareness, and serves a mix of enterprise and SMB clients across verticals that include IT outsourcing (SoftServe, Cloudfresh, UIS), logistics (Meest), consumer apps (Vetonline.pro, Moon X), e-commerce (Cooker.ua, Bereg.ua), real estate (Kovaliska), and hospitality (BonApArt, MySports).

The agency's service portfolio has broadened materially in recent years through discrete product launches: an E-commerce 360° bundled offering, a Mobile Apps Marketing / ASO practice, and Brand Relaunch and Brand Awareness packages. The website is published in Ukrainian, Russian, and English, and a notable co-marketing partnership with monobank on the Vetonline.pro product demonstrates ability to land tier-1 Ukrainian consumer-brand collaborations. Recognition is limited to a DesignRush 2022 Best PPC Agency listing; the firm has not disclosed any external funding rounds, acquisitions, or M&A activity.

Underlying technology is conventional: the page source reveals use of standard analytics, Firebase, and Google Maps API integrations rather than proprietary ML/AI infrastructure. The team is small (1–10 per firmographic data, with roughly 9 named practitioners on the management page including CEO Konstantin Losobyk / Костянтин Лособюк), and no AI/ML or data-science hires are visible in the leadership roster. The business is therefore best characterized as a senior-led boutique agency monetizing human expertise across performance and brand marketing rather than a technology or platform business.

Name

Upturn Digital

Legal name

Upturn Digital

Website

https://upturn.online

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Upturn Digital is a Kyiv-based boutique digital marketing agency offering SEO, PPC, social media, content marketing, ASO, and brand development services to enterprise and SMB clients across IT, e-commerce, logistics, real estate, and consumer-app verticals on project and retainer contracts.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Media Buying Agencies (54183), Media Representatives (541840)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Automation Platforms & Services (BPAFAFAC)

akta.pro secondary industries

Marketing Automation & Lifecycle/Drip Campaign Management (MPAAAIAC), Attribution, Measurement, Analytics & Incrementality (BPAMALAF)

Keywords

• Digital marketing services
• Search engine optimization
• Pay-per-click advertising
• Social media marketing
• App store optimization

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Digital Marketing Services: Integrated digital marketing services including SEO, PPC advertising, social media marketing, content marketing, brand development, and web analytics. Revenue is generated through project-based fees and retainer contracts for ongoing marketing support.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Upturn Digital is a full-cycle digital marketing agency that delivers integrated digital marketing services to businesses, including SEO, PPC advertising, social media marketing, content marketing, mobile app marketing (ASO), e-commerce marketing, brand development, and rebranding. The agency operates as an outsourced digital marketing department for clients, taking full responsibility for strategy, execution, analytics, and scaling across multiple online channels on a project-based or retainer basis.

Product overview

Upturn Digital is a full-service digital marketing agency offering integrated digital marketing services. The core offerings include E-commerce 360° (comprehensive e-commerce marketing solution), Integrated Marketing (covering PPC, SEO, PR, SMM, Facebook/Instagram Ads, Email/Viber), Mobile Apps Marketing/ASO, Brand Relaunch, and Brand Awareness services. Additional specialized services include SEO Audit, with the agency operating as a comprehensive digital marketing department for clients rather than a single unified software product.

Differentiator

Problem solved

Functional benefit

Products and services

• Integrated Marketing (Комплексний маркетинг) Full-service digital marketing product covering PPC, SEO, PR, SMM, Facebook/Instagram Ads, and Email/Viber marketing, with the agency functioning as the client's external digital marketing department. Priced from 50,000 UAH on a multi-year subscription.
• E-commerce 360° Comprehensive e-commerce marketing solution combining contextual advertising, SEO, social media advertising, price aggregators, and email marketing for online stores, designed to lift traffic, transactions, and revenue for e-commerce businesses.
• Mobile Apps Marketing (ASO) App Store Optimization service for Google Play and App Store including keyword research, icon and screenshot design, Firebase analytics setup, and advertising campaigns via Facebook, Instagram, Apple Search Ads, and Google App Campaigns. Priced from 20,000 UAH on a multi-year subscription and includes pre-launch activities and app campaign management.
• Brand Awareness (Узнаваемость бренда) Brand recognition service utilizing Google DV360, YouTube Ads, Facebook/Instagram Ads, TikTok Ads, influencer integrations, and SMM across all communication channels, delivered as a unified multi-channel strategy. Priced from 80,000 UAH on a multi-year subscription.
• Brand Relaunch (Перезапуск бренда) Brand rebranding service including research, brand identity development, value articulation, visual elements, and brand book creation for companies undertaking a brand relaunch.
• SEO Audit Comprehensive technical SEO audit including site analysis, competitor research, and market/niche analysis to optimize site performance for Google. Tiered one-time pricing at 14,000 UAH for multi-page B2C/B2B sites and 25,000 UAH for online stores with many categories and product groups.

Quantifiable outcome

• +5800% SEO traffic growth for Vetonline.pro
• +7 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• monobankminorOthersCollaborated with monobank for social media marketing and brand collaborations for the Vetonline.pro project. This was a marketing collaboration for content creation and brand visibility.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Elama: Eastern European digital marketing agency and affiliate network offering PPC, SEO, and media buying. Comparable in multi-channel paid media execution and cross-border client base.
• Promodo: Ukrainian digital marketing agency offering SEO, PPC, content marketing, and ASO. Headquartered in a similar Eastern European market, with a comparable multi-channel, full-service positioning targeting e-commerce and enterprise clients.
• ADCONSULT: Ukrainian digital agency offering SEO, PPC, and social media marketing with a focus on enterprise and B2B clients. Comparable in geography and integrated service mix.
• Livepage: Ukrainian SEO and digital marketing agency serving international clients. Overlaps with Upturn Digital in SEO-led service delivery and Eastern European delivery model.
• WebPromo: Ukrainian digital agency providing SEO, PPC, SMM, and content marketing services. Directly comparable in geography, service offering, and SMB-to-mid-market client focus.
• Netpeak: Ukrainian-founded digital marketing agency offering SEO, PPC, ASO, and analytics services across multiple markets. Comparable to Upturn Digital in geography, service mix (SEO, PPC, ASO), and mid-market/enterprise client focus.

Emerging players

• Elephate: Polish SEO and content marketing agency with strong technical SEO focus. Comparable in SEO depth and EU/CIS market reach, though smaller and more specialized than Upturn.
• B2B Family: Ukrainian B2B marketing agency offering digital strategy, content, and demand generation. Overlaps with Upturn in B2B-focused digital marketing services in the Ukrainian market.

Regional players

• Lemon.io: Ukrainian-origin tech/digital services company. While focused on tech talent matching, it shares the Ukrainian ecosystem and overlapping client base of digital-services buyers in the region.

Others

• DesignRush: B2B marketplace that ranks agencies, including Upturn Digital as a 'Best PPC Agency'. Relevant as a channel/ecosystem comparator in how agencies are evaluated and discovered by buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/upturn.online
• LinkedInlinkedin.com/company/upturn-digital

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Upturn Digital