CONNECTICUT JUNIOR SOCCER ASSOCIATION

What CONNECTICUT JUNIOR SOCCER ASSOCIATION does

Connecticut Junior Soccer Association (CJSA) is the official state-level youth soccer association for Connecticut, affiliated with US Youth Soccer. The organization administers and governs youth soccer across the state through a network of member clubs, providing competitive tournament programming (Connecticut Cup and State Cup), an Olympic Development Program (ODP) pathway for ages 8U-17U, coaching education aligned to the U.S. Soccer license framework, referee development through the Connecticut State Referee Program, and inclusive programs such as TOPSoccer for players with disabilities. CJSA also recently launched afterschool soccer initiatives in underserved communities (Hartford, New Haven, Norwich) in partnership with Kwik Goal.

CJSA's technology stack is built on third-party platforms rather than proprietary infrastructure: SportsEngine's Sports Relationship Management (SRM) powers the public website, while SportsConnect and SportsAffinity handle player, coach, and club registration and invoicing. Playmetrics is referenced as the future state registration system, and the U.S. Soccer Learning Center is used for coaching course delivery. A Grassroots Training Session Tool, co-developed with U.S. Soccer, enables coaches to select training sessions by game format and team function.

CJSA operates as a private non-profit, governed by a Board of Directors, with no parent organization or institutional ownership. Revenue is generated primarily through per-player registration fees ($10.25-$15.25 per player depending on play type), tournament and event fees (Connecticut Cup, State Cup, Northeast Presidents Cup, Soccer Wars), and recurring monthly club affiliation invoices processed through SportsConnect/SportsAffinity. Commercial sponsorship from DICK'S Sporting Goods, Nike, PRIME Hydration, Hudl, Hartford Athletic, and others supplements program funding. Distribution is club-mediated: players register through affiliated clubs which remit fees to CJSA, creating a low-friction long-tail model.

Name

CONNECTICUT JUNIOR SOCCER ASSOCIATION

Legal name

Connecticut Junior Soccer Association

Website

https://cjsa.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Connecticut Junior Soccer Association (CJSA) is the official US Youth Soccer state association for Connecticut, administering youth soccer through member clubs via competitive tournaments, ODP development pathways, coaching education, referee programs, and inclusive initiatives like TOPSoccer and afterschool programs.

Ownership category

akta.pro rank

Product category

Youth Sports Administration

NAICS

Business Associations (813910), Spectator Sports (71121), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD)

akta.pro secondary industries

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Youth soccer administration
• Soccer tournament operations
• Player development programs
• Coaching education services
• Referee certification programs

Headquarters

HQ city

Farmington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Player Registration Fees: Registration fees charged per player based on play type - Recreational ($11.25), Competitive ($15.25), Premier ($15.25), Developmental ($15.25), High School Summer League ($10.25).
2. Tournament and Event Fees: Fees from Connecticut Cup, State Cup, and other tournament registrations.
3. Club Affiliation and Administration Fees: Monthly club invoices processed through SportsConnect or SportsAffinity platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Connecticut Junior Soccer Association (CJSA) is a non-profit state-level youth soccer association affiliated with US Youth Soccer that administers, develops, and promotes youth soccer across Connecticut. It organizes competitive tournaments (Connecticut Cup, State Cup), runs player development pathways (Olympic Development Program, Regional Training Centers), delivers coaching education aligned with U.S. Soccer licensing, and offers inclusive programs such as TOPSoccer for children with disabilities. Registration, payments, and member management are facilitated through the SportsConnect and SportsAffinity platforms.

Product overview

Connecticut Junior Soccer Association (CJSA) operates a unified platform of youth soccer programs and services across Connecticut. The core offerings include competitive tournament programs (Connecticut Cup and State Cup), player development pathways (ODP and Regional Training Centers), and inclusive programming (TOPSoccer). CJSA provides supporting infrastructure through the SportsConnect registration platform and delivers coach development via Grassroots Training Session Tools and U.S. Soccer-aligned coaching courses. Recent additions include the Kickin' It After School Programs expanding access to underserved communities, and the CJSA Leadership Symposium providing professional development for the soccer community.

Differentiator

Problem solved

Functional benefit

Products and services

• Connecticut Cup Residency-based tournament for teams meeting Connecticut residency requirements, featuring community town-versus-town rivalry. Open to CJSA-affiliated youth soccer clubs and their players.
• State Cup Non-residency competition for premier teams serving as a higher-level tournament for elite Connecticut soccer programs, with pathways to regional and national competitions.
• Olympic Development Program (ODP) Player development pathway for ages 12U-17U that can lead to representing Regional and National Teams, including summer camps and regional training opportunities.
• Regional Training Centers (8U-11U) Entry-level development program for ages 8U-11U introducing young players to the ODP development pathway.
• TOPSoccer Recreation program developed by US Youth Soccer for children with intellectual, emotional and physical disabilities, providing inclusive soccer opportunities across Connecticut.
• Coaching Education Coach licensing and development programs aligned with U.S. Soccer's Grassroots License Pathway, including D License, Grassroots courses (4v4, 7v7, 9v9, 11v11), and continuing education offerings.
• CJSA Leadership Symposium Annual educational event for club leaders, coaches, players, families, and administrators featuring workshops on college recruiting, injury prevention, mental performance, and referee programming.
• ODP Summer Camps Summer training camps offered through the ODP development pathway for Connecticut youth players seeking additional development opportunities.

Quantifiable outcome

• Nearly 200 young players participated in afterschool programs across Hartford, New Haven, and Norwich
• +1 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

17 partnerships are on record, tiered core and minor.

• DICK'S Sporting GoodscoreGTM or Marketing PartnerPresenting sponsor of Connecticut Cup and Fall Connecticut Cup. Provides visible sponsorship support at major tournaments and events.
• Kwik GoalcoreStrategic or Co-development PartnerOfficial equipment provider for CJSA afterschool soccer programs. Founded in 1981, Kwik Goal is an industry leading supplier of soccer goals, field equipment and training equipment. Official provider to U.S. Soccer, U.S. Soccer Foundation, ECNL and United Soccer Coaches.
• PRIME HydrationcoreGTM or Marketing PartnerSponsor of ODP Player of the Year awards (Male and Female) and supporter of TOPSoccer Festival. Provides product donations for events.
• NikeminorGTM or Marketing PartnerSponsor visible at CJSA events and programs.
• HudlminorGTM or Marketing PartnerVideo analysis and sports technology partner supporting Connecticut soccer clubs.
• Hartford AthleticminorStrategic or Co-development PartnerProfessional soccer team partnership for player development pathways and community engagement.
• Soccer WarsminorStrategic or Co-development PartnerCo-hosted unique competition format event in Newington, CT. Players register individually and rotate through small-sided matches. CJSA staff supported the first Soccer Wars event on the East Coast.
• US Youth SoccercoreStrategic or Co-development PartnerCJSA is the official state association for US Youth Soccer. Provides official ODP pathways, national tournament access (Presidents Cup), and coaching education frameworks.
• Simsbury Soccer ClubcoreStrategic or Co-development PartnerKey host partner for Connecticut Cup Finals and Northeast Presidents Cup regional tournament at Curtiss Park.
• Deep Breaths Counseling & Mental PerformanceminorGTM or Marketing PartnerMental health and performance counseling sponsor for Leadership Symposium and club support.
• GCI OutdoorminorGTM or Marketing PartnerOutdoor gear sponsor supporting CJSA events and programs.
• Bear's Smokehouse BBQminorGTM or Marketing PartnerCatering sponsor with onsite activations at Connecticut Cup events.
• Resolution PromotionsminorGTM or Marketing PartnerMarketing and social media support for clubs and CJSA events.
• Soccer & Rugby ImportsminorGTM or Marketing PartnerEquipment and apparel sponsor for Connecticut soccer community.
• SportsEnginecoreTechnology or IntegrationPowers the CJSA website with Sports Relationship Management (SRM) software. Platform used for website hosting and member management.
• U.S. SoccercoreTechnology or IntegrationLearning Center platform for coaching education courses and licenses. Grassroots Roadmap methodology adopted for CJSA training tools.
• Connecticut State Referee ProgramcoreStrategic or Co-development PartnerProvides referee officials for CJSA tournaments and events. Launched Referee Development Academy at Connecticut Cup Finals.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Kwik Goal: Official equipment provider for CJSA's afterschool programs and major USYS-aligned supplier of goals and training equipment. Ecosystem partner rather than competitor, but enables CJSA's outreach expansion to underserved Connecticut communities.
• Hartford Athletic: Professional USL soccer team based in Hartford with which CJSA partners for player development pathways and community engagement. Adjacent ecosystem participant providing pro-soccer inspiration and pathway visibility for CJSA members.

Broad incumbents

• US Club Soccer: Alternative national youth soccer body that sanctions clubs and leagues outside the USYS federation. Competes with CJSA/USYS for elite player registration in Connecticut and offers a comparable but parallel governance pathway.
• US Youth Soccer: National governing body of which CJSA is the official Connecticut state association. Operates the same membership/federation model across all USYS member states and grants CJSA its ODP and Presidents Cup authority, making it the structural umbrella peer.
• American Youth Soccer Organization (AYSO): National youth soccer organization operating its own region-based membership structure parallel to USYS. Targets the same recreational youth-player segment as CJSA's recreational tiers, making it a structural alternative for Connecticut families.

Emerging players

• ECNL (Elite Clubs National League): National elite girls' and boys' league that competes for the same top-tier Connecticut players CJSA aims to retain through ODP/Presidents Cup. Represents the alternative elite pathway against which CJSA's premier and developmental tiers must compete.

Direct peers

• Soccer Association of Connecticut (SAC) - SUSA: Connecticut-based competitive soccer league/association operating within the state, providing travel and competitive play opportunities. Shares the same player base and competes for club affiliations and tournament entries.
• New Jersey Youth Soccer: USYS state association for New Jersey with near-identical structure to CJSA: ODP pathway, Presidents Cup participation, club affiliation, and tiered player registration. Adjacent geography and shared Northeast Presidents Cup competition make it a direct comparable.
• Mass Youth Soccer Association: USYS state association for Massachusetts - same governance role within an adjacent state. Hosts matching programs (ODP, State Cup, TOPSoccer-equivalent, coaching education) and competes with CJSA's clubs for cross-border tournament participation.
• Eastern New York Youth Soccer Association: USYS state association serving the eastern New York region. Runs the same federation model - recreational/competitive registration, ODP, State Cup, coach education - making it the closest operational peer to CJSA within the Northeast.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/cjsa
• YouTubeyoutube.com/@usyouthsoccer/about
• Facebookfacebook.com/cjsasoccer
• Instagraminstagram.com/usyouthsoccer
• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CONNECTICUT JUNIOR SOCCER ASSOCIATION