Name

Qeeboo

Legal name

Qeeboo Milano S.r.l

Website

https://qeeboo.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Designer Furniture and Lighting

NAICS

Furniture and Related Product Manufacturing (337), Household and Institutional Furniture Manufacturing (33712), Carpet and Rug Mills (31411), Resin, Synthetic Rubber, and Artificial and Synthetic Fibers and Filaments Manufacturing (3252)

SIC

Household Furniture (2510), Miscellaneous Plastics Products (3080)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

akta.pro secondary industry

Carpet Tile Manufacturing (Modular) (IMAOAJAB)

Keywords

• Designer furniture
• Polyethylene lighting
• Rotational molding products
• Sculptural home accessories
• Contract specification furniture

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Product Sales: Qeeboo generates revenue through the sale of design furniture, lighting, and accessories. Products are sold as one-time purchases with prices ranging from approximately $238 to over $6,000 depending on the product type and complexity. The company operates both B2C (direct consumer sales) and B2B channels including project/specification sales through their B2B portal.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Qeeboo designs, manufactures, and distributes narrative-driven designer furniture, lighting, accessories, and carpets across 70+ collections, produced primarily through rotational molding and gas-assisted injection molding of 100% recyclable polyethylene, with proprietary PVD metallization for metal-finish effects on plastic. Products are sold direct-to-consumer via qeeboo.com and a Milan flagship store, and through international design retailers and a dedicated B2B portal serving architects, designers, and hospitality/contract projects in 50+ countries.

Product overview

Qeeboo is an Italian design brand founded in 2016 in Milan by Stefano Giovannoni. The company offers a diverse portfolio of narrative objects organized across five main product categories: Lighting (lamps, chandeliers, wall lamps including Rabbit, Teddy, Giraffe in Love, Kong, Malibu, Abyss, Hoodie, Empire, Lullaby, and specialty lamps), Seating (chairs, armchairs, sofas including Rabbit, Bacana, Toto/Tata, Filicudi, Ribbon, XOXO, Ghoda, Don't F**k with the Mouse, Wing Armchair, Cobble Chair, Loop Chair), Tables (dining tables, low tables, side tables including Toto, Nami, Walking Table, Koibuchi Bookcase, Pako, Tronco, Helpyourself), Accessories (cushions, poufs, candlesticks, wall clocks, vases including Marco Oggian and Shantell Martin collections), and Carpets (various designer collections). The brand collaborates with over 24 international designers including Stefano Giovannoni, Marcantonio, Studio Job, Nika Zupanc, Philippe Starck, Ron Arad, and others. Qeeboo's products are characterized by pop aesthetics, emotional storytelling, and sustainability, with most items made from recyclable polyethylene using rotational molding technology. The company operates B2B portals for professionals offering 3D files and product specifications.

Differentiator

Problem solved

Functional benefit

Brands

• Qeeboo: Italian design brand creating narrative objects for lighting, seating, tables, accessories, and carpets with a focus on pop, wonder, and cultural design.

Products and services

• Rabbit Collection Iconic chair family designed by founder Stefano Giovannoni, featuring a rabbit silhouette whose ears form the backrest. Symbolizes love and fertility and is available in multiple sizes (including adult and child versions), colors, and finishes — used as seating and as a decorative sculpture in homes and contract venues.
• Giraffe in Love Collection Sculptural floor lamp designed by Marcantonio featuring a dreamy giraffe holding a Marie-Thérèse-style chandelier; produced in XL, M, XS, and wall-lamp versions for indoor and outdoor use in residential and contract settings.
• Teddy Collection Luminous teddy-bear family of lamps designed by Stefano Giovannoni in Boy and Girl versions, available in multiple colors and finishes including velvet and metal.
• Turtle Carry Collection Multipurpose turtle-shaped accessories designed by Marcantonio where the carapace serves as support for accessories including trays, bed tables, valet stands, lamps, planters, and bookcases.
• Tronco Multifunctional container designed by Furf Design Studio inspired by a tree-trunk shape, manufactured in recyclable polyethylene. Stackable for sculptural configurations and used as a storage unit; listed at $304 in pricing data.
• Walking Table Versatile low table designed by Maum Studio for indoor and outdoor use, made in recyclable polyethylene with a stackable design that allows flexible configurations as a side table or display stand; listed at $238.
• Toto & Tata Collection Dynamic dining tables and chairs designed by Stefano Giovannoni featuring pillar-shaped legs and configurable round and rectangular tops in multiple sizes.
• Sherwood Lamp 2-meter-high deer lamp designed by Marcantonio with antlers forming crystal-decorated chandeliers, creating a magical glow for indoor and outdoor spaces with IP55 rating; listed at $6,240 as the brand's flagship piece.
• Koibuchi Bookcase Versatile free-standing bookcase designed by Stefano Giovannoni configured as a wall of sectioned and pierced stones, placeable horizontally or vertically in recyclable polyethylene; listed at $3,040.
• Bacana Chair Twisted-design chair designed by Brazilian designers Estudio Campana, the first Campana project industrially developed using 100% recyclable polypropylene; represents freedom and sustainability themes.
• Ghoda Chair Chair with energetic physical presence designed by Satyendra Pakhalé, industrial version of the B.M. Horse family; manufactured in recyclable polyethylene for indoor and outdoor use; listed at $478.
• Hungry Frog Lamp Small table/wall lamp designed by Marcantonio in frog shape with a lamp bulb lighting inside its stomach; made in PMMA with fabric-covered string; listed at $238.
• Abyss Lamp Bold fish-shaped table lamp designed by Dai Sugasawa inspired by the anglerfish with a luminous built-in rod; manufactured in recyclable polyethylene with multi-plug compatibility.
• Qeeboo x Fiat 500 Collection Licensed collaboration creating special editions of Rabbit Chair, Rabbit XS, Sweet Brothers Joe, and Pouf products in Fiat 500 branding and style, celebrating the iconic Italian car brand.
• Qeeboo x Fiorucci Collection Limited co-branded product line celebrating the meeting of two Italian creative universes; centers on a new collectible reinterpretation of the Rabbit Chair by Stefano Giovannoni dressed in Fiorucci's iconic Toys pattern.
• Qeeboo x Ichendorf Collection Glassware collaboration with Ichendorf comprising four glasses and a tumbler crafted in hand-worked borosilicate glass, with Qeeboo's iconic Rabbit by Stefano Giovannoni enclosed inside each piece as a sculptural detail.
• Monster Carpets Collection Carpets featuring imaginary monsters and creatures designed by Marco Oggian, including designs such as Italian Tiger, Big Bear, Crocopink, Blue Panther, Kinotto, Leo, Gira, Slip, Drillo, Gorillo, and Zibra.
• Mabelle Collection Chandeliers and lighting designed by Marcel Wanders featuring intricate decorative designs intended for premium interiors.
• Don't F**k with the Mouse Collection Iconic armchair originally created in 1988 by Ron Arad, now produced by Qeeboo in both indoor polyurethane-foam and outdoor recyclable-polyethylene versions.
• Helpyourself Collection Side tables and tables designed by Philippe Starck with a simple, functional design philosophy intended to make life better for the largest number of people.

Quantifiable outcome

• Products made from 100% recyclable polyethylene that can be completely recycled
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core, flagship and minor.

• FioruccicoreStrategic or Co-development Partner · 1 January 2026Collaboration celebrating the meeting of two creative universes united by Italian visual language. The project brings fashion and design together through a new collectible reinterpretation of the Rabbit Chair by Stefano Giovannoni, dressed in Fiorucci's iconic Toys pattern. Qeeboo x Fiorucci is presented at Milan Design Week 2026 as an expression of energy celebrating color and design narratives.
• IchendorfcoreStrategic or Co-development PartnerCollaboration transforms everyday gestures into colorful rituals through a set of four glasses and one tumbler crafted in hand-worked borosilicate glass. At the heart of the collection lies Qeeboo's iconic Rabbit by Stefano Giovannoni, delicately enclosed within each piece as a sculptural surprise.
• Fiat 500flagshipStrategic or Co-development PartnerLicensed collaboration creating special editions of Rabbit Chair, Rabbit XS, Sweet Brother Joe, and Pouf products in Fiat 500 branding and style, celebrating the iconic Italian car brand.
• Campari SodaminorStrategic or Co-development PartnerDedicated subdomain camparisoda.qeeboo.com featuring a special project collaboration with Campari Soda brand.
• OppominorStrategic or Co-development PartnerDedicated subdomain oppo.qeeboo.com featuring a special project collaboration with Oppo brand.

Scale indicators3 records

Direct peers

• Foscarini: Italian decorative lighting brand known for sculptural, designer-driven lamps. Closely comparable on design-led, designer-collaboration-driven approach, Made-in-Italy positioning, and presence in residential and contract channels.
• Magis: Italian premium design furniture brand producing plastic, metal, and wood indoor/outdoor pieces in collaboration with leading international designers (e.g., Stefano Giovannoni's previous employer). Closely comparable on product category, designer-led model, and Made-in-Italy positioning.
• Seletti: Italian design brand known for pop, narrative-driven furniture, lighting, and tabletop. Highly comparable on aesthetic (pop, design-forward, narrative objects), designer collaborations, and accessible premium pricing.
• Moroso: Italian high-end furniture brand known for designer-led seating and accessories. Comparable on premium positioning, Italian craftsmanship, designer collaborations (e.g., Ron Arad, who also works with Qeeboo), and indoor/outdoor collections.
• Kartell: Iconic Italian design furniture and lighting house specializing in molded plastic (polycarbonate, ABS) and acrylic. Directly comparable as a design-driven Italian peer producing plastic-based furniture, lighting, and accessories for residential and contract markets.

Broad incumbents

• Alessi: Established Italian design house best known for metal household objects and tableware, with growing lighting and small furniture. Comparable on designer-led Italian design model, premium positioning, and global distribution, though Alessi is a larger incumbent with broader category reach.
• Vitra: Swiss design furniture brand with deep designer collaborations (including the Eames and many others) serving residential and contract markets globally. Comparable on designer-driven model, premium design positioning, and global distribution, but at a much larger scale and broader portfolio.
• Artemide: Major Italian architectural and decorative lighting manufacturer. Comparable on premium designer-led lighting, Italian design heritage, and global distribution, but at a much larger scale with stronger contract/architectural lighting positioning.
• B&B Italia: Premium Italian furniture manufacturer specializing in upholstered and modular indoor/outdoor seating for residential and contract markets. Comparable on designer collaborations, premium positioning, and Italian manufacturing heritage, though at a much larger scale and higher price band.

Emerging players

• Fermob: French outdoor metal furniture brand with a strong design identity and color-driven collections. Comparable as a designer-led outdoor furniture peer, though in metal rather than polyethylene and primarily serving hospitality and residential outdoor markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/qeeboo.official
• LinkedInlinkedin.com/company/qeeboo
• Instagraminstagram.com/qeeboo_official
• Pinterestit.pinterest.com/qeeboo_official
• TikToktiktok.com/@qeeboo.official

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qeeboo