Aectra Agrochemicals
Aectra Agrochemicals, founded in 1994 in Romania, manufactures and distributes plant nutrition products — biostimulators, foliar fertilizers, adjuvants, and nutrient deficiency correctors — to Romanian field-crop and horticultural farmers via a regional distributor network, a 30+ agronomist field force, and direct e-commerce.
- Company typePrivate
- Founded1994
- HeadquartersBucurestii Noi, Romania
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Aectra Agrochemicals does
Aectra Agrochemicals is a Romanian private limited company (SRL), founded in 1994, that manufactures and distributes plant nutrition products — principally biostimulators and foliar fertilizers — for agricultural and horticultural producers. It self-describes as the market leader in Romania for biostimulators and foliar fertilizers, operating a portfolio that includes proprietary-distributed global brands such as BlackJak (humic/fulvic/ulmic acids from North Dakota leonardite), Atonik (one of the world's oldest biostimulators, in use since 1945 across 70+ countries), Terra-Sorb (amino-acid biostimulators via exclusive partnership with Bioiberica), Ecofertil (Bacillus megaterium microbial biostimulator), and the NHDelta line of stabilized urea-nitrogen foliar fertilizers. The company also produces its own FertiCig, NutriCig, PowerCig, and CalCig foliar fertilizer lines at a manufacturing facility in Câmpia Turzii, Romania, where it offers custom-formulated products with short delivery cycles.
The business operates a multi-channel distribution model combining an authorized regional distributor network (covering Argeș, Bihor, Brăila, Buzău, Dolj, Iași, Mureș, Satu Mare, Teleorman, and Timiș counties), a direct enterprise salesforce of 30+ agronomists providing on-farm technical consulting, and a proprietary e-commerce storefront (aectra-shop.ro) offering 25% discounts to end customers. Aectra complements commercial sales with an agronomic content platform ("Tehnologiile Profitului") consisting of crop-specific integrated nutrition protocols, on-farm demonstration trials, regional workshops (Grupul Experților în Nutriția Plantelor), and the Academia Aectra annual event hosted at the Palace of Parliament in Bucharest. Reporting lines lead to President Dan Popescu and Technical Director Aurelian Palade; the company is privately held with no disclosed external funding or parent entity, and operates with 101-250 employees headquartered in Bucharest.
Revenue is generated almost entirely from one-time product sales (biostimulators, foliar fertilizers, adjuvants, deficiency correctors, and custom-formulated blends); pricing is quote-based and not publicly disclosed. Customer mix is dominated by Romanian small-to-medium field-crop and horticultural farmers, with a smaller tier of named enterprise customers (e.g., Agromec, Munprod SRL); customer testimonials indicate multi-year retention on individual farms. Aectra does not disclose revenue figures, has no public valuation or institutional investors, and shows no AI/ML capability stack in any evidence block.
Aectra Agrochemicals firmographics
Firmographics- Name
- Aectra Agrochemicals
- Legal name
- AECTRA AGROCHEMICALS SRL
- Website
- https://aectra.ro
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Aectra Agrochemicals, founded in 1994 in Romania, manufactures and distributes plant nutrition products — biostimulators, foliar fertilizers, adjuvants, and nutrient deficiency correctors — to Romanian field-crop and horticultural farmers via a regional distributor network, a 30+ agronomist field force, and direct e-commerce.
- Ownership category
- akta.pro rank
Aectra Agrochemicals industry classification
Industry- Product category
- Crop nutrition / agrochemical biostimulants and foliar fertilizers
- NAICS
- Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Fertilizer (Mixing Only) Manufacturing (325314), Nitrogenous Fertilizer Manufacturing (325311), Pesticide and Other Agricultural Chemical Manufacturing (32532)
- SIC
- Agricultural Chemicals (2870), Industrial Organic Chemicals (2860)
- akta.pro primary industry
- Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends) (AFABACAK)
- akta.pro secondary industries
- Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts) (AFABAKAJ), Foliar Fertilizers & Foliar Nutrition Programs (AFABACAC), Liquid Specialty Fertilizers (Suspensions, Solutions, UAN Blends) (AFABACAF), Agronomy Advisory & Field Services (Retailer-Affiliated) (AFABAJAH)
Keywords
Where Aectra Agrochemicals is headquartered
LocationHeadquarters
- HQ city
- Bucurestii Noi
- HQ country
- Romania
- HQ region
- Europe
Offices2 records
Markets served
Aectra Agrochemicals business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Biostimulators: Revenue from biostimulator products including BlackJak, Atonik, Terra-Sorb (Root, Foliar, Complex), Ecofertil, Aminoquelant, Millerplex, Equilibrium, and Amino products. These are applied to seeds, soil, or foliage to stimulate plant growth.
- Foliar Fertilizers: Revenue from FertiCig product lines (FertiCig-R for root, FertiCig FOS, FertiCig General, FertiCig Microelemente, FertiCig Zinc, FertiCig Calcium, FertiCig Sulfur, FertiCig Boron), NutriCig (NutriCig 20-20-20, NutriCig Maize, NutriCig Hortifer, NutriCig Oil, NutriCig Gold, NutriCig Cereal), PowerCig (PowerCig Complex, PowerCig Humic, PowerCig Amino), Nu-Film P, and CalCig products.
- Adjuvants: Revenue from adjuvant products like Nu-Film P, which increases efficacy of plant protection treatments and improves foliar fertilizer performance by forming a protective film.
- Nutrient Deficiency Correctors: Revenue from specialized deficiency corrector products targeting specific nutrient deficiencies (Boron, Zinc, Calcium, Magnesium, Iron/Manganese, Sulfur) for various crops.
- Customized Fertilizer Manufacturing: Aectra produces custom-formulated fertilizers at their Câmpia Turzii facility based on specific farmer requirements, with delivery within days of request.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product pricing through distributor network and e-commerce |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Aectra Agrochemicals product offering
Product offeringCore offering
Aectra Agrochemicals manufactures and supplies plant nutrition and biostimulation products — biostimulators (BlackJak, Atonik, Terra-Sorb, Ecofertil, Aminoquelant, Millerplex, Equilibrium, Nutrient Express), foliar fertilizers (FertiCig, NutriCig, PowerCig, NHDelta K/Ca, Nutri-Leaf, CalCig) and adjuvants (Nu-Film P) — produced at its Câmpia Turzii facility for Romanian farmers in field crops and horticulture. The company combines its proprietary formulations with technical consulting from 30+ agronomists to deliver crop-specific nutrition protocols.
Product overview
Aectra Agrochemicals este liderul pietei romanesti de stimulatori si fertilizanti foliari, oferind o gama complexa de produse pentru nutritia plantelor si biostimulare. Portofoliul include biostimulatori precum ATONIK, BLACKJAK, TERRA-SORB (COMPLEX, FOLIAR, RADICULAR), AMINOQUELANT, MILLERPLEX, ECOFERTIL si EQUILIBRIUM, alaturi de fertilizanti foliari din gamele FertiCig, NUTRICIG, POWERCIG, NHDelta (K si Ca), NUTRI-LEAF si CalCig. Compania produce fertilizanti atat lichizi cat si hidrosolubili la fabrica din Campia Turzii, destinati aplicarii foliare sau prin fertirigare. Produsele sunt certificate pentru agricultura ecologica (ECOFERTIL contine Bacillus megaterium, TERRA-SORB este certificat BIO). Tehnologiile integrate de biostimulare si nutritie foliara sunt validate prin sute de testari in camp cu fermierii romani.
Differentiator
Problem solved
Functional benefit
Brands
- BlackJak: Biostimulator based on humic, fulvic and ulmic acids, 100% natural, made from leonardite. Improves soil quality and increases agricultural productivity by over 35%.
- Atonik
- NHDelta
- Terra-Sorb
- FertiCig
- NutriCig
Products and services
- Atonik Plant growth and fruiting biostimulator that stimulates rooting, seed and pollen germination, photosynthesis, and fruit formation under biotic and abiotic stress. Composition: sodium ortonitrophenolate 0.2%, sodium paranitrophenolate 0.3%, sodium 5-nitroguaiacolate 0.1%. For Romanian field crop and horticultural farmers.
- BlackJak Concentrated suspension of humic, ulmic and fulvic acids (20%) derived from North Dakota leonardite, 100% natural and certified for organic agriculture. Improves soil structure, reduces salinity, unlocks nutrient absorption, increases cation exchange capacity and delivers over 35% agricultural productivity increase. For Romanian farmers across field crops and horticulture.
- Terra-Sorb Radicular Rooting biostimulator with free and essential L-amino acids obtained via enzymatic hydrolysis of proteins, BIO-certified. Composition: L-amino acids 6.0%, total N 3.0%, P2O5 1.0%. For farmers seeking improved root development and transplant recovery.
- Terra-Sorb Foliar BIO-certified biostimulator based on free and essential L-amino acids that combats biotic and abiotic stress. Complete aminogram includes ASP, SER, GLU, GLY, HIS, ARG, THR, ALA, PRO, CIS, TYR, VAL, MET, LYS, ILE, LEU, PHE, TRP. Ideal for rapeseed, eggplants/peppers, root vegetables and lettuce.
- Terra-Sorb Complex Biostimulator with free essential amino acids that helps plants overcome stress induced by post-emergence herbicides and abiotic stress conditions. Contains readily available nitrogen and microelements. For rapeseed, wheat and other crops under chemical or environmental stress.
- Aminoquelant B Amino acid-based biostimulator with essential free L-amino acids from enzymatic hydrolysis and Boron chelated with ethanolamine. Composition: free amino acids 5.0%, Boron 8.0%, total nitrogen 3.0%. Improves Boron translocation to growing tips. For Romanian farmers correcting Boron deficiency.
- Millerplex 3-3-3 Complex growth biostimulator with 14% Ascophyllum nodosum seaweed extract, amino acids, phyto-hormones, carbohydrates, multivitamins and balanced NPK. Contains complete microelements and helps shift growth from vegetative toward early flowering and fruiting. For horticultural and field crop farmers.
- Nutrient Express Complex growth biostimulator with seaweed extract, amino acids, carbohydrates, multivitamins and high NPK 18-18-18 content. Used to increase plant vigor, support early flowering/fruiting, and build stress resistance. For farmers needing intensive growth support.
- Ecofertil Microbial biostimulator containing Bacillus megaterium bacteria (1 x 10^11 UFC/ml) for conventional and organic agriculture. Increases phosphorus and potassium absorption rates by unlocking inaccessible forms in soil, guaranteeing 10-35% production increases. For Romanian farmers seeking biological alternatives.
- NHDelta K Foliar fertilizer with smart nitrogen — stabilized ureic nitrogen NH2 bound to the K+ cation to inhibit bacterial biodegradation in soil. Composition: ureic N 13.7%, nitric N 1.3%, total N 15.0%, K2O 8.5%. Reduces nitrogen losses through leaching and volatilization. For field crop farmers.
- NHDelta Ca Foliar fertilizer with smart nitrogen — stabilized ureic nitrogen NH2 bound to the Ca++ cation delivering calcium to roots, stems, leaves and fruits. Composition: ureic N 10.0%, nitric N 5.0%, CaO 9.0%, Boron 0.2%. Improves post-harvest quality and shelf life. For fruit and vegetable growers.
- Nutri-Leaf 20-20-20 Balanced foliar fertilizer with NPK 20-20-20 macroelements and microelements. Specially designed to maximize crop yields across the full growing cycle. Applied locally on leaves or via fertigation. For Romanian farmers looking for balanced macronutrient delivery.
- FertiCig FOS Water-soluble foliar fertilizer with high phosphorus (P2O5 26%) and nitrogen (N 11%) content. Supports rooting, increases production, prevents and corrects phosphorus deficiency symptoms, and favors root system growth. For Romanian farmers addressing phosphorus deficiency.
- PowerCig Humic Differentiated foliar fertilizer based on essential free amino acids and humic acids from pure leonardite. Composition: N 12%, P2O5 15%, K2O 3.5%, humic/fulvic acids 10%, plus microelements. Stimulates balanced plant growth. For Romanian farmers seeking combined amino acid + humic acid nutrition.
- PowerCig Complex Differentiated foliar fertilizer with essential free amino acids and humic acids with biostimulant and anti-stress effects. Composition: N 15%, P2O5 5%, K2O 5%, humic acids 5%, L-alpha essential amino acids 4%. Ensures rapid re-entry into vegetation for autumn crops. For farmers recovering crops from stress.
- NutriCig Hortifer Foliar fertilizer for preventing and addressing iron deficiency in agricultural and horticultural crops on calcareous soils. Composition: N 6%, Fe 7%, Mn 3%, S 15%. Stimulates photosynthesis and plant growth. For Romanian farmers with calcareous soil conditions.
- FertiCig Boron Ecological foliar fertilizer with 15% Boron chelated with ethanolamine. Corrects Boron deficiency and improves pollination and fruit formation. Composition: Boron 7%, nitrogen 5%. For farmers addressing Boron deficiency in crops.
- FertiCig Maize Foliar fertilizer developed for corn with rich content of zinc, nitrogen and sulfur. Applied at 4-6 true leaves to boost enzymatic activity inside the plant. For Romanian corn growers.
- FertiCig-R Start Rooting fertilizer with high phosphorus content for healthy root development. Part of the FertiCig-R product range for vegetable cultivation, produced at the Câmpia Turzii facility. For Romanian vegetable growers.
- FertiCig-R Echilibrat Rooting fertilizer with 20-20-20 phosphorus-nitrogen-potassium content and microelements. Suited for the vegetative growth period. Part of the FertiCig-R product range for vegetable cultivation, produced at the Câmpia Turzii facility. For Romanian vegetable growers.
- CalCig Ca-Mg Liquid foliar fertilizer with high calcium, nitrogen and magnesium content. Ensures fruit flesh firmness and longer shelf life. Composition: CaO 22.5%, N 18%, MgO 3%, Mn 0.15%. For Romanian fruit and vegetable growers addressing calcium/magnesium deficiency.
- Nu-Film P Adjuvant that increases efficacy of phytosanitary treatments and improves foliar fertilizer performance by forming a thin, elastic, semi-permeable film that polymerizes under sunlight within an hour of application. Insoluble in water, it prevents washing-off and degradation of crop protection products. For Romanian farmers seeking improved spray treatment efficacy.
- Equilibrium Complex fruiting biostimulator with free essential amino acids, polysaccharides, phyto-hormones and betaines from Ascophyllum nodosum seaweed extract. Composition: free L-amino acids 15%, seaweed extract 10%, total N 3.5%, K 2.5%. Ideal for fruit formation and development period. For Romanian fruit growers.
- Customized Fertilizer Manufacturing Bespoke fertilizer formulation service at the Câmpia Turzii manufacturing facility, producing tailored liquid, water-soluble and suspension foliar fertilizers based on specific farmer or crop requirements, with delivery within days of request. Operated in partnership with Chemical Independent Group. For Romanian farmers and agricultural holdings needing tailored nutrition solutions.
Quantifiable outcome
- Over 200% return on investment at wheat cultivation, based on 5-year average including 2 drought years
- +6 more outcomes
Companies that use Aectra Agrochemicals
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Aectra Agrochemicals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Aectra Agrochemicals partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BioibericacoreBioiberica is the manufacturer of Terra-Sorb biostimulator products. Aectra Agrochemicals is the exclusive representative of Bioiberica products in Romania, distributing Terra-Sorb (Root, Foliar, Complex) product lines to Romanian farmers.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Aectra Agrochemicals competitors and assessment
Company assessmentDirect peers
- Bioiberica: Spanish biotechnology company and manufacturer of Terra-Sorb amino acid biostimulators. Direct upstream partner to Aectra (exclusive Romanian distributor) and a competitor in the broader biostimulator category in other markets.
- Haifa Group: Israeli global manufacturer of specialty plant nutrition products including water-soluble foliar fertilizers. Directly comparable to Aectra's FertiCig/NutriCig/NHDelta foliar fertilizer product lines in formulation and channel.
- Tradecorp (Rovensa Group): Spanish global player in biostimulants, specialty fertilizers and crop nutrition, owned by Rovensa. Directly competes with Aectra in biostimulator and foliar fertilizer categories across European and emerging markets.
- Biolchim Group: Italian manufacturer of biostimulants, foliar fertilizers and specialty plant nutrition products. Closely comparable to Aectra's biostimulator and foliar fertilizer portfolio, serving similar European farmer and distributor channels.
- Valagro (now Syngenta Biologicals): Italian-origin global leader in biostimulants and specialty plant nutrition, acquired by Syngenta in 2020. Closely comparable to Aectra in product category (biostimulators, micronutrients, foliar nutrition) though at significantly larger global scale.
- COMPO Expert (Grupa Azoty): German-based specialty fertilizer manufacturer offering slow-release, foliar, and biostimulant products. Comparable to Aectra in foliar fertilizer and specialty crop nutrition categories, particularly across European markets.
Broad incumbents
- ICL Group: Israeli multinational specialty fertilizers and crop nutrition company with broad portfolio. Overlaps with Aectra in specialty foliar fertilizers and micronutrient correctors, but operates at much larger global scale across multiple crop input categories.
- UPL Limited: Indian-headquartered global agrochemical major with growing biostimulant and biosolutions portfolio (post Arysta acquisition). Competes with Aectra in crop protection adjuvants and increasingly in biostimulators, but at far broader geographic and product scale.
Regional players
- Chemark Rom Group: Romanian distributor and formulator of fertilizers and crop nutrition products. Directly comparable to Aectra in the Romanian foliar fertilizer and specialty crop nutrition market, with overlapping distribution channels and customer segments.
- Alcedo: Romanian agricultural inputs distributor and crop protection company with a portfolio that includes foliar fertilizers and biostimulants. Comparable to Aectra as a fellow Romanian crop-inputs player competing for the same farmer base, though Alcedo is more distribution-focused versus Aectra's manufacturing-plus-distribution model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Aectra Agrochemicals social profiles
Digital presenceAectra Agrochemicals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aectra Agrochemicals leadership team
Management profileNumber of profiles
Profiles2 records
Aectra Agrochemicals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aectra Agrochemicals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aectra Agrochemicals
What does Aectra Agrochemicals do?
Aectra Agrochemicals manufactures and supplies plant nutrition and biostimulation products — biostimulators (BlackJak, Atonik, Terra-Sorb, Ecofertil, Aminoquelant, Millerplex, Equilibrium, Nutrient Express), foliar fertilizers (FertiCig, NutriCig, PowerCig, NHDelta K/Ca, Nutri-Leaf, CalCig) and adjuvants (Nu-Film P) — produced at its Câmpia Turzii facility for Romanian farmers in field crops and horticulture. The company combines its proprietary formulations with technical consulting from 30+ agronomists to deliver crop-specific nutrition protocols.
Is Aectra Agrochemicals a public or private company?
Aectra Agrochemicals is a private company. It is classified as family owned and is currently operating.
When was Aectra Agrochemicals founded?
Aectra Agrochemicals was founded in 1994. It employs 101 to 250 people.
Where is Aectra Agrochemicals based?
Aectra Agrochemicals is headquartered in Bucurestii Noi, Romania, in the Europe region.
How does Aectra Agrochemicals make money?
Five revenue lines are on record. Biostimulators are the primary driver. The others are foliar Fertilizers, adjuvants, nutrient Deficiency Correctors and customized Fertilizer Manufacturing.
Who are Aectra Agrochemicals's main competitors?
Direct peers on record are Bioiberica, Haifa Group, Tradecorp (Rovensa Group), Biolchim Group, Valagro (now Syngenta Biologicals) and COMPO Expert (Grupa Azoty). Broad incumbents are ICL Group and UPL Limited. Regional players are Chemark Rom Group and Alcedo.
Does Aectra Agrochemicals have an API?
No public API is recorded for Aectra Agrochemicals.
What industry is Aectra Agrochemicals in?
Aectra Agrochemicals's product category is Crop nutrition / agrochemical biostimulants and foliar fertilizers. Its primary akta.pro industry code is AFABACAK, Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends), with a secondary code of AFABAKAJ, Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts). Its NAICS code is 3253 and its SIC code is 2870.