DRIM Daniel Distributie FMCG
- Company typePrivate
- Founded1994
- HeadquartersArgeselu, Romania
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
DRIM Daniel Distributie FMCG firmographics
Firmographics- Name
- DRIM Daniel Distributie FMCG
- Legal name
- DRIM DANIEL DISTRIBUTIE FMCG S.R.L.
- Website
- https://drimfmcg.ro
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where DRIM Daniel Distributie FMCG is headquartered
LocationHeadquarters
- HQ city
- Argeselu
- HQ country
- Romania
- HQ region
- Europe
Offices8 records
Markets served
DRIM Daniel Distributie FMCG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Distribution and Logistics Services: Provides complete distribution and logistics services for FMCG products to retail stores. Operates own fleet of vehicles enabling efficient time and cost delivery. Takes full responsibility for distribution and logistics, helping partners focus on core activities.
- Private Label Brand Sales: Manufactures and sells own brands (Rezon, Foure, Armonia) through distribution network to retail customers
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
DRIM Daniel Distributie FMCG product offering
Product offeringCore offering
DRIM Daniel Distributie FMCG provides end-to-end distribution and logistics services for fast-moving consumer goods (FMCG) in Romania, using an owned fleet of approximately 380-500 vehicles to deliver to more than 10,000 retail stores monthly across 14 counties including Bucharest. The company distributes partner brands from major FMCG manufacturers and also manufactures and sells its own private label brands — Rezon (preserves, jams, sauces), Foure (bakery and confectionery), and Armonia (personal hygiene and household care).
Product overview
DRIM Daniel Distributie FMCG operates as a distribution and logistics company offering a comprehensive portfolio of consumer goods distribution services. The company distributes partner products and its own private label brands to over 10,000 stores monthly across Romania. Its product portfolio consists of three distinct private label brands: REZON (canned goods, pickles, jams, sauces, and preserves), FOURE (pastries, biscuits, and confectionery), and ARMONIA (personal hygiene and household care products). The company operates its own fleet of vehicles and uses SAP systems for operational integration.
Differentiator
Problem solved
Functional benefit
Brands
- Rezon: Rezon offers preserves and pickles, jams and sauces - everything best to put on the table, quick, tasty and appetizing.
- Foure
- Armonia
Products and services
- Distribution and Logistics Services End-to-end FMCG distribution and logistics services delivering consumer goods from manufacturers and Drim's own brands to over 10,000 retail stores monthly across 14 Romanian counties including Bucharest. Uses Drim's own fleet of approximately 380-500 vehicles to provide 24-hour delivery and retail-ready order preparation, integrated with SAP for sales, logistics, distribution, post-sale and commercialization services. Targeted at SMB retail stores and at FMCG manufacturer partners.
- REZON DRIM's private label brand of canned goods, pickles, jams, sauces, preserves, meat preserves, fish preserves, mustards, ketchups, and natural syrups, sold through Drim's distribution network to retail stores across Romania.
- FOURE DRIM's private label brand of bakery and confectionery products including rolls, cakes, cake bases, biscuits, cookies, and croissants, distributed through Drim's retail network in Romania.
- ARMONIA DRIM's private label brand of personal hygiene and household care products, including dish detergents, floor cleaners, toilet cleaners, hand soaps, paper products, and household bags, sold through Drim's distribution network.
Quantifiable outcome
- 24-hour maximum delivery time to retail customers
- +2 more outcomes
Companies that use DRIM Daniel Distributie FMCG
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
DRIM Daniel Distributie FMCG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
DRIM Daniel Distributie FMCG partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- FicosotacoreDistribution partnership for personal care and household products
- BICcoreDistribution partnership for stationery and consumer goods
- Kraft FoodscoreMajor FMCG distribution partnership; expanded to include Prahova distribution in 2013
- MarscoreMajor confectionery and pet care distribution partnership
- IntersnackcoreDistribution partnership for snack products
- StrausscoreDistribution partnership for coffee and beverage products
- RoStarcoreDistribution partnership for FMCG products
- NestlecoreMajor FMCG distribution partnership covering Nestle's product portfolio
- ScandiacoreDistribution partnership for processed meat products
- UlkercoreDistribution partnership for confectionery products
- Fuchs CondimentscoreDistribution partnership for condiment products in Romania
- Wrigley RomaniacoreDistribution partnership for confectionery products in Romanian market
- Kandia Dulce (fostul Excelent SA)coreFirst distribution contract signed in 1995 - the company's initial supplier partnership for FMCG distribution services
- Regal Corporation SA (cumpărată de Dr. Oetker)minorPartnership started in 1995, company was subsequently acquired by Dr. Oetker
Scale indicators9 records
Recent moves13 records
Expansion highlights4 records
DRIM Daniel Distributie FMCG competitors and assessment
Company assessmentRegional players
- Elgeka: Greek/Southeast European FMCG distribution and logistics group with a comparable third-party distribution model but serving different geographies.
- DKT (Distributie Kappa Trade): Regional Romanian FMCG distributor with owned logistics serving retail stores, comparable model to DRIM in a partly overlapping territory.
- Transilvania General Import Export: Romanian FMCG distributor operating primarily in Transylvania, comparable in offering but focused on a different region than DRIM's southern footprint.
Direct peers
- Whiteland Import Export: Romanian FMCG import and national distribution company serving retail, directly comparable in business model and customer base to DRIM.
- Aquila: Romania's largest independent FMCG distribution and logistics group with a national owned fleet, directly comparable to DRIM's third-party distribution model and private-label activity.
- Macromex: Romanian distributor of food (frozen/chilled) products with owned logistics and cold-chain fleet, comparable in FMCG distribution and own-brand strategy.
- Interbrands Marketing & Distribution: Major Romanian FMCG distributor for multinational principals across the country, competing directly with DRIM for distribution mandates from brands like Nestle and Mars.
- Parmafood Group: Romanian FMCG distribution company handling food and consumer goods to retail, overlapping strongly with DRIM's core distribution offering.
Broad incumbents
- Metro Cash & Carry Romania: Large wholesale/cash-and-carry operator supplying Romanian retailers and HoReCa; overlaps with DRIM's supply role to small stores but as a broad wholesaler rather than a specialized distributor.
- Selgros Cash & Carry Romania: Wholesale cash-and-carry chain serving Romanian retailers and businesses, an alternative supply channel for the small-store customers DRIM services.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
DRIM Daniel Distributie FMCG social profiles
Digital presenceDRIM Daniel Distributie FMCG compliance and trust
Trust signalCompliance1 record
DRIM Daniel Distributie FMCG financial estimates
Financial estimateRevenue estimate
Valuation estimate
DRIM Daniel Distributie FMCG leadership team
Management profileNumber of profiles
Profiles1 record
DRIM Daniel Distributie FMCG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DRIM Daniel Distributie FMCG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DRIM Daniel Distributie FMCG
What does DRIM Daniel Distributie FMCG do?
DRIM Daniel Distributie FMCG provides end-to-end distribution and logistics services for fast-moving consumer goods (FMCG) in Romania, using an owned fleet of approximately 380-500 vehicles to deliver to more than 10,000 retail stores monthly across 14 counties including Bucharest. The company distributes partner brands from major FMCG manufacturers and also manufactures and sells its own private label brands — Rezon (preserves, jams, sauces), Foure (bakery and confectionery), and Armonia (personal hygiene and household care).
Is DRIM Daniel Distributie FMCG a public or private company?
DRIM Daniel Distributie FMCG is a private company. It is classified as family owned and is currently operating.
When was DRIM Daniel Distributie FMCG founded?
DRIM Daniel Distributie FMCG was founded in 1994. It employs 501 to 1,000 people.
Where is DRIM Daniel Distributie FMCG based?
DRIM Daniel Distributie FMCG is headquartered in Argeselu, Romania, in the Europe region.
How does DRIM Daniel Distributie FMCG make money?
Two revenue lines are on record. Distribution and Logistics Services are the primary driver. The others are private Label Brand Sales.
Who are DRIM Daniel Distributie FMCG's main competitors?
Regional players on record are Elgeka, DKT (Distributie Kappa Trade) and Transilvania General Import Export. Direct peers are Whiteland Import Export, Aquila, Macromex, Interbrands Marketing & Distribution and Parmafood Group. Broad incumbents are Metro Cash & Carry Romania and Selgros Cash & Carry Romania.
Does DRIM Daniel Distributie FMCG have an API?
No public API is recorded for DRIM Daniel Distributie FMCG.