Red Eagle Foundation

What Red Eagle Foundation does

Red Eagle Foundation is a UK-registered children's charity (registered charity no. 1179117) headquartered in Folkestone, Kent, founded in April 2018 by Wayne Hodgson and merged with Kent Wish Foundation in 2023. It operates two core service lines: (1) specialist equipment grants (typically £100-£5,000 per award) funding mobility and medical equipment not provided by the NHS for Kent-based children with disabilities and complex medical needs, and (2) wish fulfilment for children under 18 with life-threatening illnesses or under 30 in end-of-life care, including Disneyland trips and meetings with sports personalities. The foundation runs an annual grant budget of approximately £25,000-£50,000, awarded to individuals and organisations based in Kent only.

The foundation has no proprietary technology and operates as a traditional grant-making trust with a small core team, a board of trustees, and a roster of celebrity ambassadors (Scott Minto, Eddie 'The Eagle' Edwards, Lucy Robson). The go-to-market model is event-driven fundraising, with charity golf days featuring football legends (Frank Lampard, Graeme Souness, John Terry, Paul Gascoigne) generating £29,000-£40,000 per event, supplemented by corporate partnerships (Pentland Homes, BTCC Exchange, Burgess Hodgson, The Entertainer), individual donations via PayPal and JustGiving, and gifts in kind (free storage from Armadillo Self Storage, pro-bono accountancy from Burgess Hodgson). The geographic remit is intentionally restricted to Kent, UK.

Name

Red Eagle Foundation

Legal name

Red Eagle Foundation

Website

https://redeaglefoundation.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Red Eagle Foundation is a UK-registered Kent-based children's charity that funds specialist disability equipment not provided by the NHS and grants wishes to children with life-limiting illnesses, supported by celebrity-led golf events and corporate partnerships.

Ownership category

akta.pro rank

Product category

Children's Charity Services

NAICS

Grantmaking Foundations (813211), Voluntary Health Organizations (813212)

akta.pro primary industry

Grantmaking & Philanthropic Funds (Institutional Donors) (BPADAOAB)

akta.pro secondary industry

Maternal, Child & Family Health Program Funding (HLAJALAG)

Keywords

• Children's charity services
• Wish granting programs
• Specialist equipment grants
• Community fundraising events
• Corporate charity partnerships

Headquarters

HQ city

Folkestone

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Donations: Individual donations received online via PayPal, over the phone, or in person at their Folkestone office. Donations are tax-deductible (Gift Aid eligible in the UK).
2. Corporate Partnerships: Charity of the Year partnerships, event sponsorships, cause-related marketing, and gifts in kind from businesses who want to support the foundation's mission.
3. Fundraising Events: Revenue generated from charity golf days, quiz nights, fun runs, and other events organized throughout the year. Events feature celebrity appearances (football legends, sports stars) to attract participants and sponsors.
4. Gifts in Kind: Corporate donations of products, services, or professional advice (e.g., free storage from Armadillo Self Storage, pro-bono accounting services from Burgess Hodgson).

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Red Eagle Foundation is a Kent-based UK children's charity that grants wishes to children with life-limiting illnesses (such as Disneyland Paris trips and meetings with sports idols) and provides specialist equipment grants (wheelchairs, buggies, car seats, sensory equipment) that are not available through the NHS to disadvantaged children with disabilities. The charity raises funds through individual donations, corporate partnerships, and events such as charity golf days featuring football legends, then awards single-payment grants typically ranging from £100 to £5,000 from an annual budget of approximately £25,000–£50,000.

Product overview

Red Eagle Foundation is a UK-based children's charity (registered charity no. 1179117) that operates as a single unified charitable organization offering wish granting services and specialist equipment grant programs. The foundation merged with Kent Wish Foundation in 2023 and now provides two core service offerings: Wish Granting Services for children with life limiting illnesses (including dream holidays to Disneyland, meetings with sports celebrities), and Specialist Equipment Grants for mobility and medical equipment not provided by the NHS. The organization also operates fundraising events including charity golf days and corporate partnership programs to fund its grant-making activities.

Differentiator

Problem solved

Functional benefit

Products and services

• Wish Granting Services Grants wishes to children under 18 with life-limiting illnesses — including dream holidays (e.g. Disneyland Paris), meetings with sports idols, and visits to favourite football teams — providing joyful experiences at no cost to the family.
• Specialist Equipment Grants Single-payment grants (£100–£5,000, with larger awards possible in exceptional cases) funding specialist disability equipment that the NHS does not provide, including specialist buggies, wheelchairs, car seats, sensory equipment and therapy resources for children in Kent with mobility, mental health or learning difficulties.
• Charity Golf Days Organised golf events featuring sports celebrities and football legends (Frank Lampard, Graeme Souness, Paul Gascoigne, John Terry) to raise funds for the foundation's grant and wish programmes.
• Corporate Partnership Program Structured partnership offerings for businesses including Charity of the Year partnerships, employee engagement programmes, sponsorship packages, cause-related marketing collaborations and gifts in kind.
• Wish Application Program Online application route for children under 18 with life-threatening illnesses or under 30 in end-of-life care, and for individuals needing medical equipment not provided by the NHS, who live in Kent, to apply for a wish or equipment grant.
• Grant Application Program Online grant application programme for individuals and organisations in Kent, awarding single payments between £100 and £5,000 from an annual budget of £25,000–£50,000 for physical and mental health support.

Quantifiable outcome

• 100% of annual grant budget (£25,000-£50,000) awarded to Kent individuals and organisations
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core and minor.

• BTCC ExchangecoreGTM or Marketing Partner · 9 October 2025BTCC Exchange supported the Red Eagle Foundation's charity golf day in London on October 9, 2025, helping raise £40,000 for children with disabilities and terminal illnesses. The event featured football legend John Terry as headline guest.
• Armadillo Self StorageminorGTM or Marketing PartnerProvided free storage space to the foundation to keep all equipment for events. This is an in-kind donation that helps the charity reduce overhead costs as it grows.
• Pentland Homes LtdcoreGTM or Marketing PartnerCharity Golf Day sponsor and supporter. Raised £29,275 at their annual golf day event for disabled, disadvantaged and terminally ill children.
• D&D Drylining South East LtdminorGTM or Marketing PartnerEvent sponsor for Pentland Homes Charity Golf Day supporting the foundation.
• D&D Carpentry South East LtdminorGTM or Marketing PartnerEvent sponsor for Pentland Homes Charity Golf Day supporting the foundation.
• BarclaysminorGTM or Marketing PartnerEvent sponsor for Pentland Homes Charity Golf Day supporting the foundation.
• Kingsheath Construction LimitedminorGTM or Marketing PartnerEvent sponsor for Pentland Homes Charity Golf Day supporting the foundation.
• ENCADE PhotographyminorGTM or Marketing PartnerProvides photography services for charity events, documenting golf days and other fundraising activities.
• London Golf ClubcoreGTM or Marketing PartnerVenue for the inaugural Kent Construction Cup, raising £30,000 for the foundation.
• ESD RecruitmentcoreGTM or Marketing PartnerCo-organiser of Kent Construction Cup at London Golf Club, helping raise £30,000.
• AIMISminorGTM or Marketing PartnerTeam winner of Kent Construction Cup golf event.
• Clean Slate DemolitionminorGTM or Marketing PartnerSecond place team at Kent Construction Cup golf event.
• Copper Jax Contract Maintenance LtdminorGTM or Marketing PartnerEvent sponsor for Kent Construction Cup.
• Ovenden Plant Hire LimitedminorGTM or Marketing PartnerEvent sponsor and participant team at Kent Construction Cup.
• Jason Raggatt/BarclaysminorGTM or Marketing PartnerBarclays team at Kent Construction Cup, with Jason Raggatt leading organisational support.
• The EntertainercoreGTM or Marketing PartnerPartnered with Red Eagle Foundation to organise a trolley dash at their new Bluewater store opening for child leukemia survivor Maisie.
• CA Drillers LtdminorGTM or Marketing PartnerCorporate sponsor that helped make Ella's Disneyland Paris dream trip come true.
• Burgess Hodgson LLPcoreGTM or Marketing PartnerAccountancy firm providing pro-bono accounting services. Managing Partner Colin Reid serves as charity Treasurer, and Head of Marketing Amanda Selmon serves as Trustee.
• Scott MintocoreGTM or Marketing PartnerFormer Chelsea, Benfica, and Charlton Athletic footballer, now TV/radio presenter and commentator. Serves as Charity Ambassador, endorsing the foundation and participating in fundraising events.
• Eddie 'The Eagle' EdwardscoreGTM or Marketing PartnerBritish sporting hero who represented Great Britain in 1988 Winter Olympics. Film 'Eddie the Eagle' made about his life. Serves as Charity Ambassador supporting the foundation.
• Lucy RobsoncoreGTM or Marketing PartnerFormer professional golfer, model, and social media influencer. Serves as Charity Ambassador, previously advertised Bang Energy, Swag Golf, Fashion Nova.
• Armadillo Self Storage (Canterbury)minorGTM or Marketing PartnerCanterbury branch providing free self-storage units for the charity's event equipment.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Starlight Children's Foundation: UK charity granting wishes and providing distraction, entertainment, and grants to seriously ill children. Operates the same dual model of wish-granting plus support grants that Red Eagle Foundation adopted post-Kent Wish Foundation merger.
• Dreams Come True: UK wish-granting charity for children and young people aged 2-21 with serious and terminal illnesses. Comparable in eligibility criteria, life-limiting illness focus, and experiential wish delivery.
• Caudwell Children: UK charity providing equipment, treatment, and family support to disabled and autistic children. Comparable on the equipment-grant mission and the wish/experience element via Caudwell's annual destination events.
• Make-A-Wish UK: The UK's largest children's wish-granting charity. Directly comparable to Red Eagle Foundation's wish-fulfillment arm, serving children with critical illnesses through dream experiences — but at national scale rather than Kent-only.
• Rays of Sunshine: UK charity granting wishes to seriously ill children aged 3-18, including hospital visits, celebrity meet-and-greets, and special days out. Comparable wish-granting model with celebrity-driven events.
• Newlife Foundation: UK charity providing specialist equipment (wheelchairs, buggies, car seats) to disabled children whose needs are not met by the NHS. Most directly comparable to Red Eagle Foundation's specialist equipment grant programme, though operating nationally.
• When You Wish Upon A Star: UK wish-granting charity for children with life-threatening illnesses, granting holidays, bedroom makeovers, and special days out. Closely comparable in beneficiary age range, eligibility criteria, and wish categories.
• Variety, the Children's Charity: UK children's charity helping disabled and disadvantaged children through provision of specialist equipment (wheelchairs, sensory equipment) and memorable experiences. Operates a similar dual equipment-plus-experience model with regional chapters.

Broad incumbents

• Together for Short Lives: UK charity for children with life-limiting and life-threatening conditions and their families. Broader palliative-care mission but overlapping with Red Eagle's life-limited-children beneficiary segment.

Emerging players

• Children's Heart Federation: UK charity supporting children with congenital and acquired heart conditions and their families, including equipment grants and family support. Partial overlap with Red Eagle's medical-equipment grant mission but narrower disease focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/RedEagleCharity
• Facebookfacebook.com/redeaglefoundation1
• LinkedInlinkedin.com/company/redeaglefoundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Eagle Foundation