Foccus

What Foccus does

Foccus Digital (operating as Foccus) is a privately held Brazilian value-added distributor and system integrator founded in 2005, headquartered in the Alphaville business district of Barueri, São Paulo, with a branch office in Santa Rita do Sapucaí, Minas Gerais. The company exclusively represents a portfolio of international broadcast equipment manufacturers in Brazil — including GatesAir, Haivision, Dielectric, ERI, Sencore, Grass Valley, Telos Alliance, VideoSwitch, Triveni Digital, Belden, Ateme, Enensys, 3Way, and Kathrein — and resells their products to Brazilian TV and radio broadcasters. Its technical focus is anchored in Brazilian digital TV standards (ISDB-Tb and the emerging TV 3.0/DTV+), spanning transmission (high-power liquid-cooled and air-cooled transmitters up to 29 kW), RF antenna systems (including MIMO for extended UHF bands), multiplexing for SFN/MFN networks, video contribution encoders with 4G/5G cellular bonding, ATSC 3.0 transcoding and signal analysis, IP intercom, cloud-based live production, and broadcast cabling infrastructure.

The company's revenue model combines hardware resale of partner products (transmitters, antennas, encoders, multiplexers, signal analyzers, cabling) with professional services including SFN network design, system integration, and on-site technical support. Sales are quote-based ("Solicitar Orçamento") direct to enterprise broadcast customers, consistent with B2B capital equipment distribution. The firm has no disclosed external funding, no public listing, and operates exclusively within the Brazilian market. Its go-to-market combines a product-catalog website, industry events (notably NAB Show), and direct field engagement with Brazilian broadcasters, positioning itself as the single point of accountability for multi-vendor, standards-compliant broadcast infrastructure rollouts.

Name

Foccus

Legal name

Foccus Digital

Website

https://foccusdigital.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Foccus Digital is a Brazilian value-added distributor and system integrator that exclusively represents international broadcast equipment manufacturers (GatesAir, Haivision, Dielectric, ERI, Sencore, and others) for the Brazilian TV and radio broadcasting market, specializing in ISDB-Tb and TV 3.0/DTV+ transmission infrastructure.

Ownership category

akta.pro rank

Product category

Broadcast Equipment Distribution and Integration

NAICS

Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220), Audio and Video Equipment Manufacturing (3343)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663)

akta.pro primary industry

Broadcast Transmission & Operations Services (Transmitters, Towers, Playout, Engineering) (MPAIAEAJ)

akta.pro secondary industries

Consumer Electronics (Audio/Video/TV) Distribution (CRAOACAC), Partner Integrations & Distribution (App Stores, Channels, OEM/Carrier Bundles) (MPAHAJAO)

Keywords

• Broadcast equipment distribution
• Digital TV transmitters
• FM radio transmission
• Video contribution encoders
• Broadcast system integration

Headquarters

HQ city

Barueri

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Broadcast Equipment Sales: Sale of broadcast transmission equipment including TV transmitters, FM radio transmitters, antennas, video encoders, multiplexers, and related broadcast infrastructure hardware from partner brands (GatesAir, Haivision, Dielectric, Sencore, Grass Valley, etc.) to Brazilian broadcasters and TV stations.
2. System Integration Services: Technical integration, configuration, and support services for broadcast equipment deployments in Brazil, including SFN network setup, antenna system installation, and digital TV transmission optimization.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Foccus Digital distributes and integrates broadcast transmission equipment in Brazil as the exclusive representative for multiple international manufacturers. It sells TV transmitters, FM radio transmitters, antennas, video encoders, multiplexers, transcoders, and related broadcast infrastructure to Brazilian broadcasters, providing technical integration, configuration, and support services for digital TV (ISDB-Tb, ATSC 3.0, TV 3.0/DTV+) and radio deployments.

Product overview

Foccus Digital is a Brazilian distributor and integrator of broadcast, IP, video, and audio technology solutions, representing multiple international manufacturers. Their portfolio is organized as a multi-vendor distribution model rather than a single unified platform. Key product categories include: encoding/transmission equipment (Haivision Makito One, Falkon X2; GatesAir MAXIVA TLVU, UAXTE, IMTX-70, FLEXIVA FLX/Compact); multiplexing solutions (VideoSwitch DMUX-510, MCMP-DCMP compressors); antenna systems (Dielectric Television Extended Band MiMO; ERI broadcast antennas); signal processing and analysis (Sencore TXS 3800, MRD 2600, SDI2X, DSA 1491, OmniHub 6/16, OTT Decrypt); production tools (Grass Valley AMPP Live Producer X, Event Producer X, EDIUS Cloud); content management (Triveni Digital GuideBuilder; 3Way Clipping); accessibility solutions (VideoSwitch Closed Caption Server); and cabling infrastructure (Belden video cables). They serve the Brazilian broadcast, DTV+, and radio industries with products from GatesAir, Dielectric, Haivision, VideoSwitch, Sencore, Grass Valley, Telos Alliance, Belden, ERI, Triveni Digital, Enensys, Ateme, and 3Way.

Differentiator

Problem solved

Functional benefit

Products and services

• GatesAir MAXIVA TLVU Liquid-cooled high-power solid-state digital TV transmitter operating from 250 MHz to 322 MHz, supporting ATSC 3.0 and TV 3.0/DTV+ standards with power levels ranging from 3.6 kW to 29.0 kW. Sold to Brazilian TV broadcasters adopting next-generation digital TV.
• Dielectric Television Extended Band MiMO Antenna MIMO antenna with Horizontal and Vertical polarization for the 300 MHz extended band and Band III, designed for TV 3.0/DTV+ standard applications with simplified design featuring reduced connections and failure points. For Brazilian broadcasters deploying next-generation digital TV.
• Haivision Falkon X2 4K UHD broadcast encoder and mobile 5G transmitter with cellular bonding technology, supporting HEVC and H.264 video encoding up to 4:2:2 10-bit with HDR at sub-second latency over 5G networks. For live production companies and broadcasters needing mobile video contribution.
• ERI Broadcast Antennas Complete line of broadcast antenna products including UHF and VHF antenna systems, filters, and combiners. For television broadcasters in Brazil, distributed exclusively through Foccus Digital.
• GatesAir FLEXIVA FLX with PowerSmart 3D Water-cooled solid-state FM transmitter with PowerSmart 3D technology providing a single platform for analog FM and digital operation with high energy efficiency and compact design. For Brazilian radio broadcasters.
• GatesAir FLEXIVA COMPACT Air-cooled FM analog/digital transmitter/exciter designed for low-power requirements from 50W to 3.5 kW, serving as either a standalone transmitter or exciter for larger Flexiva systems. For radio broadcasters with low-power FM requirements.
• GatesAir MAXIVA UAXTE with PowerSmart Air-cooled UHF digital TV transmitter supporting ATSC, ATSC MDTV, DVB-T/H, DVB-T2, ISDB-Tb, and future digital standards with up to 44% AC-to-RF efficiency. For Brazilian TV broadcasters.
• GatesAir MAXIVA IMTX-70 Compact intra-mast (tower) UHF/VHF transmitter/transposer/low-power gap filler supporting ATSC, DVB-T, DVB-T2, and ISDB-Tb modulations with up to 6 separate transmitter modules at 70W each. For broadcasters needing low-power gap-filler transmission.
• VideoSwitch DMUX-510 Multiplexer ISDB-T multiplexer compatible with MPEG and ISDB-T International standards, prepared for MFN and SFN networks, capable of generating and retransmitting PSI and SI tables with built-in GPS option. For Brazilian TV broadcasters deploying ISDB-T networks.
• VideoSwitch MCMP-DCMP BTS Compressor Advanced compression equipment for creating ISDB-T SFN networks via satellite links, supporting up to 4 BTS per device with ASI and IP interfaces with automatic redundancy. For Brazilian TV broadcasters deploying SFN networks.
• VideoSwitch Closed Caption Server Server solution for inserting closed captions in ISDB-T digital terrestrial television, supporting ABNT NBR 15606-1 and ARIB STD-B24 standards with configurable display properties. For Brazilian TV broadcasters needing closed caption compliance.
• Sencore TXS 3800 Multichannel ATSC 3.0 to transport stream transcoder in 1RU format, designed to help MVPDs convert ATSC 3.0 signals for cable, IPTV, and satellite distribution systems. For cable, IPTV, and satellite operators in Brazil.
• Sencore MRD 2600 Modular professional-grade receiver supporting satellite, terrestrial (8VSB, QAM-B, DVB-T/T2/C/C2/ISDB-T), ASI, and IP input modules with dual CAM DVB-CI descrambling and BISS support. For professional broadcast reception environments.
• Sencore DSA 1491 All-format TV/RF signal analyzer offering portable testing capabilities for digital satellite, digital TV broadcast, cable QAM channels, and MPEG transport streams with integrated spectrum analyzer. For broadcast engineering and field testing teams.
• Sencore SDI2X Conversion platform bridging SDI baseband infrastructure and uncompressed IP networks using SMPTE 2110 and SMPTE 2022-6 standards, available in standalone or openGear card format. For broadcasters transitioning from SDI to IP infrastructure.
• Sencore OmniHub 6/16 Next-generation modular video processing platform available in 4RU (16-slot) and 1RU (6-slot) chassis with built-in IP switch and hot-swappable input/output modules for encoding, signal reception, and distribution. For broadcast operators requiring flexible video processing.
• Sencore OmniHub OTT Decrypt High-density bulk decryption module for converting encrypted OTT streams to clear IP output for multicast and unicast distribution, designed for hospitality, MDU, and corporate network environments. For hospitality operators and corporate network distributors.
• AMPP Live Producer X Intuitive live production application functioning as a traditional production switcher supporting multiple layers of graphics, text, prerecorded clips, and live video sources, powered by Grass Valley's AMPP platform. For broadcasters and live production teams.
• AMPP Event Producer X All-in-one live event production suite for single operator, featuring a 2 M/E Maverik X production switcher, multiviewer, clip player, graphics integration, audio management, and streaming capabilities. For live event production teams.
• Grass Valley EDIUS Cloud Cloud-based professional video editing solution running on Amazon AWS infrastructure using AppStream 2.0, enabling remote editing directly from S3 storage with support for 4K HDR export and multi-camera editing. For broadcasters and post-production teams.
• BeOnAIR Complete mobile broadcast streaming package including Haivision Air220 cellular bonded transmitter, MOJO PRO mobile application, cloud-based receiver, and distribution gateway service for streaming to multiple online platforms. For live production companies and broadcasters needing mobile streaming.
• Triveni Digital GuideBuilder Cable TV Linux-based electronic program guide (EPG) generation and management platform for cable TV operators, supporting PSIP/DVB-SI/SCTE-65 standards with automatic program listing downloads from multiple sources. For cable TV operators.
• Belden 1694A Digital Video Cable Precision coaxial digital video cable with solid bare copper conductors, HDPE gas injection insulation, dual foil and tinned copper braid shielding (95% coverage), designed for UHDTV applications at 3Gb/s and 6Gb/s. For broadcast infrastructure cable installations.
• Belden 1855A Video Cable Sub-miniature precision video cable with solid copper conductors, HDPE gas injection insulation, and dual shielding for UHDTV1 and UHDTV2 applications at 3Gb/s and 6Gb/s. For broadcast infrastructure cable installations.
• 3Way Clipping Radio and TV recording and clipping extraction software allowing operators to create segments, join clips, add blur, logos, and automatically publish to social networks with 100% web-based operation in HTML5. For newsrooms and broadcasters.
• Haivision Makito One Single-blade platform combining 4K/UHD dual-channel encoding and decoding with HDR and ultra-low latency. Configurable as dual encoder, dual decoder, or one of each, with hybrid connectivity via native SDI and SMPTE ST 2110. For broadcasters and live production teams requiring 4K contribution.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core, major and standard.

• HaivisioncoreTechnology or IntegrationHaivision is a strategic partner of Foccus Digital in Brazil. Foccus Digital distributes Haivision products including the Makito One video transport platform, Falkon X2 mobile video encoder/transmitter, and related video contribution solutions. Products support 4K/UHD encoding with ultra-low latency for live broadcast contribution.
• GatesAircoreChannel Partner/ Reseller/ DistributorGatesAir is a major brand represented by Foccus Digital in Brazil. Product portfolio includes MAXIVA TLVU liquid-cooled digital TV transmitters (3.6-29 kW for TV 3.0/DTV+), UAXTE air-cooled UHF transmitters, FLEXIVA FM radio transmitters with PowerSmart technology, and IMTX-70 intra-mast low-power transmitters.
• DielectriccoreChannel Partner/ Reseller/ DistributorDielectric is a strategic partner for TV 3.0/DTV+ implementation in Brazil. Foccus Digital distributes Dielectric TEM (Television Extended Band MIMO) antennas designed for Brazilian digital TV standards. Products feature simplified design, high reliability, and MIMO polarization for next-generation broadcast transmission.
• ERI (Electronics Research Inc.)coreChannel Partner/ Reseller/ DistributorERI (Electronics Research, Inc.) is represented and exclusively distributed by Foccus Digital in Brazil. ERI is a world leader in broadcast antennas, providing UHF and VHF antenna systems for television transmission. ERI's anechoic chamber and field testing center is globally recognized for excellence in antenna radiation pattern optimization.
• SencoremajorChannel Partner/ Reseller/ DistributorFoccus Digital distributes Sencore products including the TXS 3800 ATSC 3.0 transcoder, MRD 2600 modular receiver, DSA 1491 signal analyzer, OmniHub video processing platforms, SDI2X baseband-to-IP converters, and Centra video distribution gateway.
• Grass ValleymajorChannel Partner/ Reseller/ DistributorFoccus Digital distributes Grass Valley AMPP (Agile Media Processing Platform) products including Live Producer X, Event Producer X production switchers, and EDIUS Cloud video editing solutions. Products support cloud-based live production workflows and operator-single production scenarios.
• Telos AlliancemajorChannel Partner/ Reseller/ DistributorFoccus Digital distributes Telos Alliance products including Infinity Link IP intercom software and hardware, connecting remote Infinity systems using OPUS codec. Solutions include desktop panels, beltpacks, and high-density 1RU gateway platforms.
• VideoSwitchmajorChannel Partner/ Reseller/ DistributorFoccus Digital distributes VideoSwitch products including DMUX-SE next-generation ISDB-Tb multiplexers, DMUX-3100 and DMUX-510 multiplexers for TV digital standards, and BTS compression equipment (MCMP/DCMP) for SFN satellite links.
• Triveni DigitalstandardChannel Partner/ Reseller/ DistributorFoccus Digital distributes Triveni Digital GuideBuilder EPG generation and management platforms for cable TV operators, supporting PSIP/DVB-SI/SCTE-65 standards for electronic program guide metadata.
• BeldenstandardChannel Partner/ Reseller/ DistributorFoccus Digital distributes Belden broadcast cables including video cables (1694A, 1855A, 1505A), digital audio cables (9451, 1800F), and Ethernet cables for broadcast infrastructure applications.
• AtemestandardChannel Partner/ Reseller/ DistributorAteme video compression and broadcast solutions distributed by Foccus Digital in Brazil for broadcast encoding and transcoding applications.
• EnensysstandardChannel Partner/ Reseller/ DistributorEnensys Technologies broadcast solutions distributed by Foccus Digital in Brazil, providing test and monitoring equipment for digital TV standards.
• 3WaystandardChannel Partner/ Reseller/ Distributor3Way video logging and clipping software distributed by Foccus Digital, providing radio and TV recording with segment extraction, social media publishing, and OCR capabilities for news applications.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Ateme: Video compression and broadcast/OTT encoding vendor whose products Foccus distributes. Ateme competes with Haivision, Sencore, and others in the contribution/distribution encoder space and has its own LATAM channel for direct sales to Brazilian broadcasters.
• Haivision: Video contribution and encoding specialist (Makito, Falkon, Kraken) whose products Foccus distributes as strategic partner in Brazil. Haivision has global direct sales and competing distribution arrangements in other LATAM territories, offering overlap with Foccus on cellular-bonded contribution and 4K/UHD encoding.
• GatesAir: Manufacturer of radio and TV transmission equipment including the MAXIVA TLVU and FLEXIVA lines that Foccus distributes. GatesAir operates its own direct sales force in Brazil and Latin America, competing with Foccus for broadcaster relationships on the exact same product lines.
• Imagine Communications: Large broadcast infrastructure vendor offering playout, routing, advertising management, and networking for TV and radio. Directly comparable because it sells baseband/IP conversion, processing, and distribution equipment to the same Brazilian broadcasters that Foccus serves.
• Telos Alliance: Broadcast audio specialist (Axia, Linear Acoustic, Telos) whose products Foccus resells in Brazil. Telos has well-established direct sales and distribution channels globally, with overlap in Brazilian radio broadcasters — a primary Foccus customer segment.
• Evertz: Canadian broadcast and media infrastructure manufacturer with extensive IP and SDI router/switcher product lines. Similar buyer profile (broadcast and playout infrastructure) and active presence in Latin America via direct sales and regional partners, often competing against Foccus-led vendor stacks.
• Grass Valley: Major broadcast technology manufacturer (switchers, routers, cameras, cloud-based AMPP platform) whose products Foccus resells. Grass Valley maintains direct sales and channel operations across Latin America and competes for Brazilian broadcaster capex on production and routing infrastructure.

Emerging players

• Net Insight: Swedish broadcast networking and IP transport specialist (Nimbra, Aperi) operating in live production contribution and media transport — directly overlapping the Haivision Falkon/Makito category that Foccus sells. Active in sports and live event contribution where Brazilian broadcasters are investing.
• TAG Video Systems: IP-based broadcast monitoring, probing, and multiviewer specialist with growing footprint in live production. Comparable customer base (broadcasters and playout facilities) and adjacent product overlap with Sencore and Grass Valley lines carried by Foccus.
• Sencore: US-based broadcast equipment vendor (transcoders, receivers, analyzers, OmniHub platform) whose product portfolio Foccus resells. Sencore's MRD, TXS, and SDI2X lines compete in the same ATSC 3.0 and IP conversion space as products Foccus bundles for Brazilian buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/foccusdigital360

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foccus