What BAP Software does

BAP Software (legal name BAP IT JSC, or Công Ty Cổ Phần Đầu Tư Và Công Nghệ BAP) is a Vietnamese-headquartered offshore software development and digital transformation services company founded in 2016, with primary delivery operations in Da Nang and additional engineering hubs in Hue, Hanoi, and Ho Chi Minh. The company sells predominantly into Japanese enterprises via wholly-owned BAP Solution Japan (Tokyo headquarters, Osaka secondary office) and into Korean enterprises via BAP KOREA Inc. (Seongnam), with US market coverage through the DatumX agency (Long Beach, CA). CEO and founder Dao Ngoc Thanh leads a 251–500-person organization in which roughly 70% of staff are software engineers.

The business delivers a full-stack service portfolio spanning web and mobile application development, Microsoft Power Apps and Power Platform implementations, SAP (FI, SD, PS/PP, MM, CO modules) and Salesforce consulting and development, OutSystems low-code, legacy system migration (COBOL, NEC A-VX, AS/400), automation testing, and 24/7 system operations and maintenance. Alongside services, the firm maintains a portfolio of approximately 22 proprietary technology products — including AI Workflows, an Adaptive Learning Platform, an AI Logistics Platform (Movex), AI in Manufacturing Execution Systems, AI in Hospitality (HotelAgent), AI Fashion Tech (SmartFashion.ai), an AI-powered Real Estate Platform Japan, Virtual Office, and blockchain-based games — generating a mix of professional services fees and emerging subscription revenue. AI/ML capabilities are delivered through a 20+ person team covering NLP, computer vision, generative AI, predictive analytics, anomaly detection, AI agents, and multimodal applications (including VR training with 360-degree video); data labeling for model training is operated as an in-house BPO function. The technology stack spans Java, Python, Lisp, Prolog and integrates Microsoft Power Platform, Azure, SAP, and Salesforce ecosystems.

Revenue is generated primarily through project-based professional services engagements sold via direct enterprise sales teams in Tokyo and Seoul, supplemented by custom-quotation work won through the website inquiry channel ([email protected], [email protected]). The customer base is concentrated in named Japanese enterprises (Panasonic, Rakuten, Mizuno, Murc, Wellup, Dokidoki) plus undisclosed Fortune 500 manufacturing and pharmaceutical accounts, with reported outcomes including a 65% reduction in employee onboarding time (Power Apps), $150K annual savings, 99.9% uptime on nationwide POS systems, 80% reduction in inspection errors with FDA compliance, and a 60% acceleration in financial audits. ISO 9001:2015 and ISO 27001:2013 certifications anchor the firm's positioning for regulated Japanese buyers, and key technology alliances include Microsoft, SAP, Salesforce, QUICK E-Solutions, Airfob, and Bemo.

Name

BAP Software

Legal name

BAP IT JSC

Website

https://bap-software.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

BAP Software is a Vietnam-headquartered offshore software development and digital transformation services firm, employing 251–500 people (70% engineers) and delivering custom software, AI, SAP, Salesforce, and Microsoft Power Platform projects primarily to Japanese and Korean enterprises via offices in Tokyo, Osaka, and Seoul.

Ownership category

akta.pro rank

Headquarters

HQ city

Da Nang

HQ country

Vietnam

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Offshore Software Development Services: Custom software development services delivered by Vietnam-based teams to international clients (primarily Japan and Korea). Services span web/mobile development, enterprise systems, AI, blockchain, and gaming projects.
2. Digital Transformation Consulting: Consulting and implementation services for enterprise systems including SAP, Salesforce, Microsoft PowerApps, and OutSystems platforms.
3. Technology Products: Proprietary SaaS and technology products including Adaptive Learning Platform, Elearning System, AI Workflows, Blockchain platforms, Virtual Office, and industry-specific AI solutions.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

BAP Software is an offshore IT development services company that builds custom enterprise software for international clients, primarily in Japan and Korea, from Vietnam-based development hubs. Its core offerings span website and mobile application development, ERP/SAP and Salesforce consulting, AI/IoT and AI Agents development, blockchain engineering, game development, system migration, automation testing, Microsoft PowerApps, and 24/7 system operations and maintenance. The company also markets a portfolio of proprietary products (Adaptive Learning Platform, Virtual Office Platform, AI-powered Real Estate Platform Japan, Smart Education Platform, AI Logistics Platform, AI Manufacturing Execution System, AI Fashion Tech, and others) on top of these services.

Product overview

BAP Software operates as an offshore IT development services company with two main offerings: (1) Professional Services including website/smartphone app development, business application development, ERP/SAP consulting, Salesforce development, game development, blockchain technology, AI/IoT development, OutSystems development, automation testing, AI agents development, system migration, operations & maintenance, SaaS development, and Microsoft Power Apps services; and (2) Technology Startup Products including Adaptive Learning Platform, Elearning System, Blockchain Horse Racing Game, Telegram Game, Order Management System, Automation Testing Tools, E-Commerce Solutions, Virtual Office Platform, AI Workflows, Blockchain Platform, Multi Matching Platform, Smart Education Platform, AI Learning Management System, AI-powered Real Estate Platform Japan, Digital Transformation & AI in Energy Management, Global Virtual Office, Operating System Services, AI Logistics Platform, AI in Manufacturing Execution System, AI in Hospitality Industry, AI Fashion Tech, and Game Development Studio. The company primarily serves Japanese and Korean markets with development hubs in Vietnam (Hanoi, Hue, Da Nang, Ho Chi Minh) and offices in Japan (Tokyo, Osaka), Korea, and the US.

Differentiator

Problem solved

Functional benefit

Products and services

• Website/Smartphone App Development Custom web and mobile application development services using latest technologies, from idea phase through design, development, and operation, targeted at enterprise clients primarily in Japan and Korea.
• Business Application Development Custom business application development services that support digital transformation initiatives across small, medium, and large enterprises.
• ERP, SAP System Development & Consulting End-to-end SAP and ERP development and consulting services covering consulting, design, development, testing, and maintenance across MM, FI, CO, SD, and PP/PS modules for enterprise clients.
• Salesforce Development & Consulting Salesforce CRM development and consulting services including AI and automation integration, intelligent self-service, and personalized customer care for enterprise clients.
• Game Development Services Comprehensive game development services from idea to live operation, covering game art, engineering, and live operations across social, mobile, and blockchain-based games.
• Blockchain Technology Development Blockchain technology application and smart contract development services, positioned as a pioneer offering in Vietnam and supporting NFT, decentralized app, and Solana-based implementations.
• AI Technology Development AI and IoT development services supported by 20+ engineers specializing in Data Science, Deep Learning, and Machine Learning, including BPO data labeling, with proficiency in Java, Python, Lisp, and Prolog.
• OutSystems Development OutSystems low-code platform development services including consulting, digital roadmap, design, implementation, deployment, and application maintenance for enterprise clients.
• Automation Testing Services Full-cycle QA and test automation services for software quality assurance and accelerated release schedules.
• AI Agents Development Development of autonomous AI agent systems capable of reasoning, learning, and making decisions to automate tasks and business processes for enterprise clients.
• System Migration Services Legacy system transformation and migration services that modernize older systems into scalable, efficient solutions, including COBOL, NEC A-VX, and AS/400 to modern platform migrations.
• System Operations & Maintenance Services 24/7 system operations, infrastructure monitoring, and maintenance services for enterprise systems, trusted by major Japanese corporations across retail and other industries.
• SaaS Development Services End-to-end SaaS development services from proof of concept to maintenance, with cost-effective lab contracts available for Japanese and Korean companies.
• Microsoft PowerApps Services Microsoft Power Apps, Power Automate, SharePoint, Power BI, and Azure development services to build custom low-code applications, automate workflows, and drive enterprise digital transformation.
• Adaptive Learning Platform AI-powered learning platform that adapts to individual learner needs and progress, providing personalized educational content delivery.
• Virtual Office Platform Digital workspace platform enabling remote collaboration and virtual office operations for distributed teams.
• AI Workflows AI-powered workflow automation solution for business process optimization and efficiency improvement.
• Blockchain Platform Blockchain technology development platform for building decentralized applications and blockchain-based solutions.
• Smart Education Platform AI-powered smart education platform for enhanced learning experiences and educational content delivery.
• AI Learning Management System AI-integrated learning management system (LMS) combining artificial intelligence with educational platform capabilities.
• AI-powered Real Estate Platform Japan AI-powered real estate platform specifically designed for the Japanese market, leveraging artificial intelligence for property matching and analysis.
• AI Logistics Platform AI-powered logistics platform optimizing shipment tracking, warehouse management, and supply chain operations using IoT and data analytics.
• AI in Manufacturing Execution System AI integration in Manufacturing Execution Systems (MES) for optimizing production processes and manufacturing operations.
• AI in the Hospitality Industry AI solution designed for the hospitality sector, enhancing guest services and operational efficiency in hotels.
• AI Fashion Tech AI-powered fashion technology platform combining artificial intelligence with fashion retail and styling services.
• Smart Game Studio Game development studio creating games across mobile, blockchain, and social platforms.

Quantifiable outcome

• 65% reduction in onboarding time (from 3 weeks to less than 1 week)
• +9 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability16 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• AirfobcoreTechnology or IntegrationPartnership for Digital Key Management (DKM) system - Revolutionizing Access Control Systems. BAP combined Bemo's digital transformation capabilities with Airfob's innovative access control system to offer cloud-based security infrastructure with credential management and meeting room access control.
• BemocoreTechnology or IntegrationStrategic partnership for digital transformation solutions. Bemo and BAP collaborated on the Digital Key Management (DKM) system combining comprehensive digital transformation with access control systems.
• QUICK E-SolutionscoreStrategic or Co-development PartnerVietnam-Japan technology collaboration partnership. In June 2025, BAP IT officially opened a Development Room at BAP Hue branch with QUICK E-Solutions, marking a significant milestone in Vietnam-Japan technology cooperation.
• PXU (Phu Xuan University)minorStrategic or Co-development PartnerMOU partnership for education and technology collaboration. BAP signed MOU with PXU for cooperation in technology and education sectors.
• PLZminorStrategic or Co-development PartnerPartnership and signing ceremony for technology collaboration. BAP & PLZ signing ceremony documented as a strategic partnership.
• MicrosoftcoreTechnology or IntegrationMicrosoft Partner Network member providing Power Apps, Power Automate, SharePoint, Power BI, and Azure-based solutions. BAP delivers Microsoft Power Platform implementations for enterprise clients.
• SAPcoreTechnology or IntegrationSAP implementation partner delivering SAP S/4HANA implementations covering FI, SD, PS/PP, MM, CO modules. BAP provides end-to-end SAP services from consulting to development and maintenance.
• SalesforcecoreTechnology or IntegrationSalesforce development and consulting partner. BAP provides Salesforce CRM implementation, customization, and integration services leveraging AI and automation capabilities.
• DatumXminorChannel Partner/ Reseller/ DistributorUS agency representing BAP in the American market. Located in Long Beach, California.

Scale indicators4 records

Recent moves14 records

Expansion highlights7 records

Direct peers

• KMS Technology: Vietnam-based IT services and software development company serving US and global enterprises with custom development, QA, and AI solutions. Comparable offshore delivery model and similar engineering-heavy talent base.
• Rikkeisoft: Vietnamese-founded offshore IT services firm with deep focus on Japanese enterprise clients, including dedicated Japan offices and a similar full-stack delivery model spanning SAP, AI, and digital transformation. Closest comparable to BAP in geography, customer segment, and service mix.
• TMA Solutions: Vietnamese offshore software development firm offering custom software, AI/IoT, embedded systems, and digital transformation services for global clients. Highly comparable in business model, talent base, and service portfolio.
• Saigon Technology: Vietnam-based offshore software development company with offices in the US, Japan, and Australia, offering custom development, AI, blockchain, and SAP services. Direct comparable in service portfolio and global delivery footprint.
• Orient Software: Vietnam-based software outsourcing firm offering custom development, AI, cloud, and enterprise software services to international clients, particularly in Japan and Europe. Comparable in size, geography, and customer mix.
• Sun Asterisk: Vietnam-based digital transformation and offshore development firm with a strong Japan-focused GTM and similar emphasis on enterprise digital transformation. Comparable in size, customer profile, and service scope to BAP.

Broad incumbents

• CMC Corporation: Major Vietnamese IT conglomerate providing cloud, BPO, telecommunications, and software development services across global enterprise and government clients. Comparable as a broader Vietnamese IT services incumbent.
• FPT Software: Largest Vietnamese IT services company with global delivery, broad enterprise offerings across AI, cloud, SAP, and digital transformation. Comparable as a broader Vietnamese incumbent operating in many of the same enterprise and offshore markets as BAP.
• NashTech (Harvey Nash Vietnam): Global IT services firm with major delivery presence in Vietnam, providing custom software, cloud, and digital transformation services to enterprise clients. Comparable offshore delivery model and enterprise customer profile.
• VNG Corporation: Leading Vietnamese technology company with software, AI/cloud, and digital services businesses serving regional enterprise and consumer markets. Broader incumbent peer with overlap in software services and AI capabilities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/bapsoftware
• Facebookfacebook.com/bap32
• LinkedInlinkedin.com/company/bap-it-co.-ltd

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BAP Software