nPoint
nPoint (legal name Motion Solutions) is a Middleton, Wisconsin-based designer and manufacturer of piezo flexure stages, linear stages, Z-focus stages, and nanopositioning electronics serving genomic, life science, medical robotics, semiconductor, and industrial automation customers under Novanta ownership.
- Company typePrivate
- Founded1997
- HeadquartersMiddleton, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What nPoint does
nPoint, operating under the legal name Motion Solutions, designs and manufactures precision motion control hardware including piezo flexure stages, linear motion stages, Z-focus stages, and supporting nanopositioning software and electronics. The company was founded in 1997 and is headquartered in Middleton, Wisconsin, with 11-50 employees. It is a wholly-owned subsidiary of Novanta, a publicly traded precision technology company, and operates within Novanta's Precision Medicine segment, which supplies optical subsystems, light, and imaging engines for life science and diagnostic instrumentation. The core technology centers on piezoelectric and linear motion stages capable of nanoscale positioning, supported by a broad partner network of 40+ component manufacturers covering motors, gearboxes, bearings, couplings, encoders, controllers, and drives.
The company's commercial focus is on custom-engineered motion control solutions co-developed with enterprise customers from product concept through full-scale production, supplemented by a catalog offering that includes LGS Express Stages with two-week turnaround. It serves genomic solutions, life sciences, medical robotics, medical equipment, semiconductor, automation and robotics, and packaging and converting end markets, with primary verticals being genomic sequencing instrumentation, microscopy/lab automation, and surgical robotics. The company is ISO 13485:2016 certified for medical device design and manufacturing, a key credential for medical robotics and diagnostic equipment customers.
The business model is sales-led, direct enterprise, and consultative: sales engineers engage customer engineering teams to define requirements and deliver custom or configured solutions on a project/quote basis. Revenue is generated through one-time sales of custom motion control products and systems; pricing is not publicly disclosed and contracts are negotiated directly. Distribution is global direct enterprise sales with no disclosed channel partners. End customers include medical device OEMs, surgical robot manufacturers, life science instrument makers, semiconductor equipment builders, and industrial automation integrators. The company is led by CEO Max Lagally.
nPoint firmographics
Firmographics- Name
- nPoint
- Legal name
- Motion Solutions
- Website
- https://npoint.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- nPoint (legal name Motion Solutions) is a Middleton, Wisconsin-based designer and manufacturer of piezo flexure stages, linear stages, Z-focus stages, and nanopositioning electronics serving genomic, life science, medical robotics, semiconductor, and industrial automation customers under Novanta ownership.
- Ownership category
- akta.pro rank
Where nPoint is headquartered
LocationHeadquarters
- HQ city
- Middleton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
nPoint business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Custom Motion Control Products and Systems: Revenue generated from design, engineering, and manufacturing of custom motion control systems, linear stages, piezo stages, and precision motion components. Products are sold directly to enterprise customers in medical, life sciences, and industrial sectors with co-innovation approach from concept to production.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
nPoint product offering
Product offeringCore offering
nPoint, doing business as Motion Solutions, designs and manufactures precision motion control products including linear stages, piezoelectric stages, and Z-focus stages for industrial and scientific applications. The company provides custom design and build engineering services, co-innovating with customer teams from product concept to full-scale production. Its solutions are ISO 13485:2016 certified for medical device applications and serve genomic, life sciences, medical equipment, semiconductor, automation, and packaging industries.
Product overview
Motion Solutions is a motion control system design and linear motion component engineering company, operating as a subsidiary of Novanta. The company offers a portfolio of precision motion products including Linear Stages, Piezo Stages, and Z-Focus Stages, alongside custom design and build engineering services. Their products serve industries including genomic solutions, life sciences, medical equipment, automation and robotics, and semiconductor manufacturing. The company is ISO 13485:2016 certified for medical device design and manufacturing.
Differentiator
Problem solved
Functional benefit
Brands
- LGS Express Stages: Linear stages with two-week turnaround time
- Linear Stages
- Piezo Stages
- Z-Focus Stages
Products and services
- Linear Stages Precision linear motion stages that deliver controlled positioning for industrial and scientific applications. Sold to enterprise customers across genomic, life sciences, medical, semiconductor, automation, and packaging industries.
- Piezo Stages Piezoelectric motion stages that provide high-resolution, nanoscale positioning capabilities for ultra-precise motion control applications in research and industry.
- Z-Focus Stages Specialized stages designed for focus adjustment and Z-axis motion control in imaging and detection systems, including microscopy and precision alignment applications.
- LGS Express Stages Linear stages from the Novanta LGS product line offered with a two-week turnaround for expedited delivery needs.
- Custom Motion Control Design and Build Engineering Services Custom design and build engineering services in which the company co-innovates with customer teams to develop motion control solutions from product concept through full-scale production.
Quantifiable outcome
- Two-week turnaround available on LGS Express Stages
Companies that use nPoint
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles3 records
nPoint technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
nPoint partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NovantacoreNovanta is the parent company of Motion Solutions. Motion Solutions is a Novanta Company, providing access to Novanta's precision medicine, optical subsystems, light and imaging engine technologies for life science and diagnostic instrumentation.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
nPoint competitors and assessment
Company assessmentBroad incumbents
- Novanta: Novanta is the publicly traded parent of Motion Solutions and a broad incumbent in precision motion, photonics, and medical technology, providing corporate-level context for the subsidiary's positioning.
- Thorlabs: Thorlabs is a broad incumbent in photonics and life-sciences components, offering an extensive catalog of motorized stages, piezo actuators, and nanopositioning hardware that overlaps with Motion Solutions' product portfolio.
- Parker Hannifin: Parker Hannifin is a diversified industrial motion and control leader offering precision stages, actuators, and automation components that overlap with Motion Solutions' industrial automation and packaging verticals.
- Moog Inc. Moog is a broad incumbent in precision motion control, including animatics-class integrated servos and custom electromechanical motion subsystems, competing with Motion Solutions in medical robotics and industrial automation.
Direct peers
- Mad City Labs: Mad City Labs specializes in nanopositioning piezo stages and atomic force microscopy scanners, directly comparable to Motion Solutions' piezo flexure stages and Z-focus stages.
- SmarAct: SmarAct produces high-precision piezoelectric and stick-slip nanopositioning systems for microscopy and life-sciences instrumentation, directly competing with Motion Solutions in nanopositioning workflows.
- PI (Physik Instrumente): PI is the global leader in piezo-based nanopositioning stages and hexapods, directly overlapping with Motion Solutions' piezo flexure stages and nanopositioning software for life sciences and photonics applications.
- Prior Scientific: Prior Scientific manufactures precision motorized stages, focus systems, and microscopy automation components, directly competing with Motion Solutions' Z-focus and linear stages for life-sciences imaging.
- Aerotech: Aerotech designs and manufactures high-precision linear and rotary motion stages, controllers, and positioning systems used in medical, semiconductor, and research applications, making it a direct competitor to Motion Solutions' precision stage portfolio.
Emerging players
- New Scale Technologies: New Scale Technologies develops miniature piezoelectric motion systems for embedded applications such as smartphone camera autofocus and micro-robotics, overlapping with Motion Solutions' piezo motion expertise in a focused niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
nPoint social profiles
Digital presencenPoint compliance and trust
Trust signalCompliance1 record
nPoint financial estimates
Financial estimateRevenue estimate
Valuation estimate
nPoint leadership team
Management profileNumber of profiles
Profiles1 record
nPoint funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
nPoint M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about nPoint
What does nPoint do?
nPoint, doing business as Motion Solutions, designs and manufactures precision motion control products including linear stages, piezoelectric stages, and Z-focus stages for industrial and scientific applications. The company provides custom design and build engineering services, co-innovating with customer teams from product concept to full-scale production. Its solutions are ISO 13485:2016 certified for medical device applications and serve genomic, life sciences, medical equipment, semiconductor, automation, and packaging industries.
Is nPoint a public or private company?
nPoint is a private company. It is classified as corporate owned and is currently operating.
When was nPoint founded?
nPoint was founded in 1997. It employs 11 to 50 people.
Where is nPoint based?
nPoint is headquartered in Middleton, United States, in the North America region.
How does nPoint make money?
One revenue line is on record: custom Motion Control Products and Systems.
Who are nPoint's main competitors?
Broad incumbents on record are Novanta, Thorlabs, Parker Hannifin and Moog Inc.. Direct peers are Mad City Labs, SmarAct, PI (Physik Instrumente), Prior Scientific and Aerotech. New Scale Technologies is listed as an emerging player.
Does nPoint have an API?
No public API is recorded for nPoint.