Bradley Insurance Agency

What Bradley Insurance Agency does

Bradley Insurance Agency is an independent, privately held insurance agency founded in 1982 and headquartered in Fort Worth, Texas, serving individual consumers and small-to-mid-sized businesses in the local market. The agency operates as an intermediary, placing policies on behalf of customers across multiple unnamed insurance carriers and earning commission-based revenue on each sale and renewal. Its service model emphasizes traditional, relationship-driven distribution: live phone answering, in-person office visits, and consultative quote generation via dedicated Personal Quotes and Commercial Quotes web forms.

The agency is organized into three specialized departments. Personal Lines covers homeowner's, renter's, automobile, Mexico, motorcycle/RV, condo, travel trailer/boat, life, and family health insurance. Commercial Lines covers general liability, commercial property, commercial vehicle, group health, and worker's compensation. Health, Life & Annuity Insurance is handled as a separate department offering individual and group health coverage alongside retirement annuity products. Pricing is quote-based and varies by carrier underwriting; the agency bills on a monthly cadence but does not publicly disclose commission rates or premiums.

From a technology and operating standpoint, Bradley Insurance Agency runs a WordPress-based website with no proprietary technology, no disclosed AI tooling, no mobile app, and no integrations beyond standard web quote forms. Distribution is single-channel-dominant (one physical Fort Worth office plus phone and basic web forms), with limited digital marketing and no evidence of recent investment in automation, data analytics, or platform expansion. The business is founder- and family-owned, with no disclosed external funding, parent company, subsidiaries, or M&A activity.

Name

Bradley Insurance Agency

Legal name

Bradley Insurance Agency

Website

https://bradleyinsurance.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Bradley Insurance Agency is a privately held independent insurance agency founded in 1982 in Fort Worth, Texas, placing personal, commercial, and life/health insurance policies through multiple carriers for local consumers and small businesses.

Ownership category

akta.pro rank

Product category

Independent Insurance Agency

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Ancillary & Supplemental Health Products (Accident/Critical Illness/Hospital Indemnity) (HLAEABAJ)

akta.pro secondary industries

Personal Accident Insurance (Injury, Disability & Income Benefit) (FSAJAJAD), Annuity + LTC / Long-Term Care Riders (FSAIAJAC)

Keywords

• Independent insurance agency
• Personal insurance lines
• Commercial insurance coverage
• Life and annuity insurance
• Multi-carrier insurance brokerage

Headquarters

HQ city

Fort Worth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Insurance Commissions: As an independent insurance agency, Bradley Insurance Agency earns commissions from insurance carriers when policies are sold and renewed. The agency has access to multiple insurance companies, allowing them to match customers with appropriate coverage providers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Bradley Insurance Agency is an independent insurance agency acting as an intermediary connecting customers with insurance carriers. The agency operates three specialized departments — Personal Lines (home, auto, life, Mexico, motorcycle/RV, health), Commercial Lines (general liability, property, vehicle, group health, workers' comp), and Health, Life & Annuity — and earns commissions from multiple carrier partners when policies are placed and renewed. Service is delivered via a Fort Worth office, live phone support, and online quote forms.

Product overview

Bradley Insurance Agency is a traditional insurance agency with 42+ years of experience that acts as an intermediary connecting customers with insurance products from multiple carrier partners. The agency operates three specialized departments: Personal Lines (covering homeowner's, renter's, automobile, motorcycle, RV, condo, life, and health insurance), Commercial Lines (covering general liability, commercial property, commercial vehicle, group health, and worker's compensation), and Health, Life & Annuity Insurance. The agency emphasizes personalized service with live phone support and in-person assistance.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Lines Insurance Insurance coverage for individuals and families including homeowner's, renter's, automobile, motorcycle, RV, condo, travel trailer, boat, Mexico, personal liability, tenant dwelling, annuities, life insurance, and family health insurance. Sold and serviced through the agency's dedicated Personal Lines department.
• Commercial Lines Insurance Insurance coverage for businesses including general liability, commercial property, commercial vehicle, group health, and worker's compensation. Sold and serviced through the agency's dedicated Commercial Lines department.
• Health, Life & Annuity Insurance Specialized department offering individual and group health insurance coverage, life insurance policies, and retirement annuity products for individuals and families.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Multiple Insurance Carriers (unnamed)coreOthersBradley Insurance Agency has access to many great insurance companies, allowing them to match customers with optimal coverage providers. The specific carrier names are not disclosed on their website. This multi-carrier access enables competitive quoting and diverse product offerings across personal, commercial, and life/health insurance lines.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Hub International: National insurance brokerage built through agency acquisitions across the U.S. and Canada. Comparable as an independent-agency-style intermediary placing personal and commercial coverage with multiple carriers for similar SMB and individual customers.
• Aon: Global insurance brokerage and advisory firm providing risk management and insurance placement for commercial clients. Comparable as a multi-line insurance intermediary serving the same commercial customer base Bradley's Commercial Lines department addresses.
• USI Insurance Services: National insurance brokerage offering commercial and personal lines through acquired regional agencies. Comparable as an agency-roll-up model placing coverage with multiple carriers across the same product mix Bradley distributes.
• Alera Group: National firm providing insurance and financial services through a network of acquired local agencies. Comparable as a roll-up of independent insurance agencies accessing multiple carriers, sharing Bradley's multi-carrier, multi-line agency model.
• Brown & Brown Insurance: National insurance brokerage distributing through acquired regional agencies and direct teams across commercial and personal lines. Comparable as a multi-line insurance intermediary built on the same independent-agency model Bradley operates, but at significantly greater scale.
• Marsh: Global insurance broker and risk advisor placing commercial insurance coverage with carriers for businesses of all sizes. Comparable as a multi-line insurance intermediary serving commercial clients with carrier-partnered distribution.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm serving commercial, personal, and employee benefits clients. Comparable as an insurance intermediary that places coverage with carrier partners for the same commercial and personal customer segments Bradley serves.

Direct peers

• Burns & Wilcox: Independent specialty insurance brokerage providing wholesale brokerage, binding authority, and surplus lines placements. Comparable to Bradley as an independent insurance intermediary model placing coverage with multiple carriers for retail agents and direct customers.
• Goosehead Insurance: Texas-based independent personal-lines insurance agency operating through a franchise agent network across the U.S. Highly comparable as an independent agency model with multi-carrier access selling primarily personal lines, originating in the same Texas market where Bradley operates.
• Higginbotham: Fort Worth-headquartered independent insurance and risk management firm offering personal, commercial, and employee benefits coverage through multiple carriers. Directly comparable to Bradley as a multi-line Texas-based independent agency placing coverage with diverse carriers for similar small-business and personal customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bradley-insurance-group-colorado

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bradley Insurance Agency