What Migrate Data does

Migrate Data Ltd is a UK-based, founder-led professional services firm headquartered in Salisbury, Wiltshire, that has specialized exclusively in data migration, data cleansing, data quality, and data storage for approximately 30 years. The company serves primarily UK charities, non-profits, and commercial businesses undertaking CRM or platform transitions, with a particularly strong track record migrating from legacy systems such as Raiser's Edge, Invenias, Zoho, HubSpot, SugarCRM, and Saleslogix into Salesforce (including NPSP and Nonprofit Cloud) and Microsoft Dynamics. Its flagship methodology is the Data Quality Review (DQR), a pre-migration audit that identifies missing, duplicate, and inconsistent records before go-live to reduce the risk of failed migrations.

The underlying technology is intentionally described as industry-standard rather than proprietary: deliverables are built using established SQL-based database tooling with hot and cold storage options for legacy archiving. The offering is a managed, services-led portfolio of four interconnected practices (Data Migration, Data Cleansing, Data Quality, Data Storage) plus a dedicated Salesforce Data Migration service line, delivered by in-house data specialists working alongside client teams.

The business model is project-based professional services with bespoke quotations, free initial assessments derived from sample data, and multi-year contracts that often include ongoing cleansing work or storage arrangements. Customer acquisition is consultative and direct, driven by website contact forms, phone outreach, email, and content marketing through the company's Insights blog, with no public pricing and no disclosed reseller or partner channel. The company is bootstrapped, privately held (company number 03168397), and operates exclusively in the United Kingdom, with a staff estimated at 11-50 employees and no disclosed institutional investment.

Name

Migrate Data

Legal name

Migrate Data Ltd

Website

https://migratedata.co.uk

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Migrate Data is a UK-based, founder-led professional services firm that provides data migration, cleansing, quality, and storage services to primarily UK charities, non-profits, and commercial businesses undergoing CRM or platform transitions.

Ownership category

akta.pro rank

Product category

Data Migration and Quality Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Enterprise Application Data Migration & Master Data Management Services (BPAEAGAJ)

akta.pro secondary industries

Cloud Architecture & Migration Integration (BPAEAAAH), Cloud Consulting & Migration (BPAHAEAE)

Keywords

• Data migration services
• Data cleansing services
• Data quality management
• CRM data migration
• Legacy data archiving

Headquarters

HQ city

Salisbury

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Data Migration: Project-based data migration services helping organisations move data from legacy systems to new platforms such as Salesforce, Microsoft Dynamics, and other CRMs. Pricing is based on scope, data volume, and complexity, with free initial assessments provided based on sample data.
2. Data Cleaning Services: Ongoing data cleansing services including deceased flagging, deduplication, MPS/TPS screening, address and phone validation, and wealth profiling. Services are priced per project or as part of retainer arrangements.
3. Data Quality Services: Data quality improvement services including standardisation, error correction, and ongoing quality control. Delivered as part of migration projects or as standalone services.
4. Data Storage Services: SQL-based hot and cold storage solutions for legacy data archiving. Flexible storage options balancing speed, security, and cost for organisations needing to archive historical data without slowing live systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Migrate Data provides professional data migration, cleansing, quality, and storage services to UK-based organisations, with a particular focus on charities, non-profits, and commercial businesses undergoing CRM or platform transitions. Services cover full discovery, data mapping, cleansing and transformation, test loads, quality assurance, and post-migration support, alongside ongoing cleansing (deceased flagging, deduplication, MPS/TPS screening, wealth profiling) and SQL-based hot/cold legacy data archiving. Engagements are delivered as managed projects beginning with a free initial assessment based on sample data, followed by bespoke scoping and quotation.

Product overview

Migrate Data offers a suite of four interconnected data services as a managed offering, not a software product. The core portfolio includes Data Migration (covering discovery, mapping, cleansing, test loads, and post-migration support), Data Cleansing (deceased flagging, deduplication, validation, MPS/TPS screening, wealth profiling), Data Quality (standardization, error correction, field formatting, ongoing quality control), and Data Storage (hot/cold SQL-based archive options). A specialized Salesforce Data Migration service provides dedicated expertise for Salesforce implementations. All services are delivered as managed engagements by the company’s data specialists, working alongside client teams with a focus on data quality review (DQR) as a key component of successful migrations.

Differentiator

Problem solved

Functional benefit

Products and services

• Data Migration Seamless, accurate data migration service covering full discovery, data mapping, cleansing and transformation, test loads, quality assurance checks, and post-migration support. Specialises in complex migrations to Salesforce and Microsoft Dynamics for UK charities, non-profits, and commercial organisations.
• Data Cleansing
• Data Quality
• Data Storage
• Salesforce Data Migration

Quantifiable outcome

• At least 80% of data-related issues stem from missing or inadequate client data, not technical problems with migration itself - resolved through proper Data Quality Review.
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Accenture: Global systems integrator delivering large-scale Salesforce, Microsoft Dynamics, and cloud data migration programmes. Overlaps with Migrate Data on enterprise CRM migrations but operates at much larger scale, often competing for the same UK charity and enterprise migration RFPs.
• Capgemini: Global IT services firm with deep Salesforce and data migration practices. Comparable to Migrate Data on CRM migration delivery, but addresses enterprise-scale projects with broader transformation scope and global delivery capacity.
• Blackbaud: Blackbaud is the dominant technology provider for UK and US nonprofits, including the Raiser's Edge CRM that Migrate Data's customers are migrating away from. While not a direct services competitor, its incumbent position shapes the migration pipeline Migrate Data serves and it offers its own implementation services.
• Precisely: Data integration, data quality, and master data management vendor with strong heritage in address verification, deduplication, and cleansing. Overlaps with Migrate Data's data cleansing and quality services, particularly for UK charity supporter-data workflows.
• Experian Data Quality: Global data quality and address validation provider offering cleansing files and services comparable to Migrate Data's deceased flagging, MPS/TPS screening, and address validation. Broad incumbent with substantially larger data assets and product footprint.
• Deloitte: Big Four consultancy with a sizable Salesforce and data transformation practice. Competes for UK nonprofit and enterprise CRM migration work, including Raiser's Edge-to-Salesforce programmes, but bundles migration into broader consulting engagements.
• Informatica: Enterprise data integration and migration platform vendor used in large-scale data movement programmes. Competes indirectly with Migrate Data by enabling customers to perform migrations in-house, displacing the need for specialist migration services.
• Slalom: Global consulting firm with a strong Salesforce practice including nonprofit cloud implementations. Comparable to Migrate Data on UK/US Salesforce migration delivery but operates at meaningfully larger scale with broader transformation capabilities.
• Salesforce Professional Services: Salesforce's own global professional services organisation delivers CRM implementations and migrations for enterprise and nonprofit customers. Directly competes with Migrate Data on Salesforce migrations, particularly Nonprofit Cloud / NPSP, but operates at much larger scale and with broader portfolio offerings.

Emerging players

• Persistent Systems: Global digital engineering and Salesforce migration services provider with growing nonprofit and enterprise CRM migration practices. Comparable to Migrate Data on Salesforce migration delivery, particularly cross-cloud and NPSP migrations, with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/about

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Migrate Data