What Pyramid Research does

Pyramid Research, per its firmographic record, is a private for-profit company headquartered in London, United Kingdom, founded in 1986, with 101–250 employees. Its stated brief is to offer practical solutions for the global telecommunications, media, and technology industries. The wider aggregated dataset, however, describes operations that diverge substantially from this profile: a free, Vietnamese-language sports streaming and information platform (operating under names including Xoilac TV, Xoilac86.tv, and Xoi Lac TV), founded in 2020, run from Ho Chi Minh City, Vietnam. The discrepancy between the firmographic profile and the operational data is unresolved in the source material.

The platform described delivers live streaming of football and adjacent sports (basketball, tennis, badminton, volleyball, esports) across 40+ leagues and competitions, including the UEFA Champions League, Premier League, La Liga, Serie A, Bundesliga, Ligue 1, World Cup, Euro, and Copa America. Architecture is a web-based streaming surface with multi-device support (smartphones, tablets, laptops, desktops) and no registration requirement; reliability is engineered through multi-server backup links (minimum 3 per match) and adjustable Full HD resolution. Real-time match data (scores, schedules, standings, betting odds, news) is ingested via the SportPulse API, and content surfaces include highlights, replays, livescore, betting-odds comparison, and a recruiting ("Tuyen dung") page.

Revenue is generated exclusively through on-site advertising, anchored by betting-operator demand (8XBET and other "nha cai" partners) and a betting-affiliate funnel ("Top nha cai", "Soi keo", "Ty le keo"). Distribution is driven by Vietnamese-language organic SEO and a broad social presence across Facebook, Twitter, Instagram, Telegram, and several secondary platforms. DMCA.com is engaged for content protection. Notably, the brand "Xoilac TV" is held under common law only and is not a registered trademark, which is a structural IP risk.

Name

Pyramid Research

Legal name

Xoilac TV

Website

https://pyramidresearch.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Pyramid Research (firmographic record) is a London-based private company in telecom, media, and technology research; aggregated data additionally describes a free, ad-supported Vietnamese-language sports streaming platform (Xoilac TV) operating from Ho Chi Minh City since 2020.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Advertising Revenue: The platform generates revenue through advertisements displayed on the website. The content explicitly states that all advertisements are personal opinions of customers and the platform provides information for reference purposes only.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pyramid Research offers practical solutions for the global telecommunications, media, and technology industries. The firm delivers research, analysis, and consulting services to clients seeking market intelligence and advisory support within the TMT sector. It has operated continuously since 1986 from its London headquarters.

Differentiator

Problem solved

Functional benefit

Products and services

• Telecommunications Industry Research Research and analysis solutions focused on the global telecommunications industry, delivered to enterprise clients seeking market intelligence on telecom operators, services, and infrastructure trends.
• Media Industry Research Research and analysis offerings covering the global media industry, providing enterprise clients with market intelligence on media markets, business models, and content distribution trends.
• Technology Industry Research Research and analysis services covering the global technology industry, offering enterprise clients market intelligence and insights on technology vendors, platforms, and emerging technology trends.
• TMT Consulting Services Practical consulting solutions for clients in the global telecommunications, media, and technology industries, complementing the firm's research portfolio with bespoke advisory engagements.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor and core.

• 8XBETminorOthers8XBET is a betting/gambling company that appears as an advertiser on the Xoilac TV platform. The platform displays 8XBET advertisements and provides links to 8XBET betting services, suggesting a commercial advertising relationship.
• DMCA.comminorOthersDMCA.com provides content protection services to Xoilac TV, as indicated by the DMCA protection badge displayed on the website footer.
• SportPulse APIcoreTechnology or IntegrationThe platform integrates SportPulse API for real-time sports data including match schedules, live scores, team information, and competition data across football, basketball, tennis, and esports.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• FPT Play: FPT Play is a leading Vietnamese OTT streaming service with a sports tier that competes directly with Xoilac TV for live football viewership in Vietnam, although it operates on a licensed, paid model.
• K+ (K Plus Vietnam): K+ holds premium rights to major European football leagues in Vietnam and is the principal licensed sports pay-TV offering, directly competing with Xoilac TV for football viewership.
• VTVcab ON: VTVcab ON is a major Vietnamese pay-TV and OTT platform carrying licensed sports channels (including K+), directly competing with Xoilac TV for the same Vietnamese football audience via a legitimate distribution model.
• MyTV (Viettel): MyTV is Viettel's IPTV/streaming service offering live sports content in Vietnam, comparable as a domestic streaming alternative to Xoilac TV.

Emerging players

• LiveScore: LiveScore is a global real-time sports scores and data platform with a strong following in Vietnam; comparable to Xoilac TV on the live scores, schedules, and data integration side (both rely on similar third-party sports data APIs).

Broad incumbents

• VTV (Vietnam Television): VTV is Vietnam's national public broadcaster offering free-to-air coverage of selected sports, including World Cup and national team matches, serving as a legitimate free alternative to Xoilac TV.
• DAZN: DAZN is a global sports streaming subscription service; comparable as a broad sports streaming incumbent demonstrating the scale benchmark Xoilac TV would need to reach in a licensed model.
• ESPN+: ESPN+ is a major subscription sports streaming service with broad league coverage; relevant as a benchmark for legitimate, multi-sport streaming monetization versus an ad-supported pirate model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pyramidresearch
• Facebookfacebook.com/pyramidresearch
• Instagraminstagram.com/xoilactvnet
• LinkedInlinkedin.com/company/pyramid-research

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pyramid Research