Pacific Sod
Southland SOD Farms, operating as Pacific Sod, is a family-owned Ventura County, California turfgrass grower founded in 1973/1974. It produces and distributes the Marathon® family of sod varieties and related lawn-establishment products to homeowners, contractors, and nursery centers across Southern California.
- Company typePrivate
- Founded1974
- HeadquartersCamarillo, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Pacific Sod does
Pacific Sod operates the Southland SOD Farms business from a single production site at 2599 E. Hueneme Rd in Oxnard, California (Ventura County). Founded in 1973/1974 by the Gramckow family, the company grows and distributes turfgrass — most prominently the proprietary Marathon® family of varieties — under a catalog of approximately ten turf cultivars. Production is supported by an on-site vacuum refrigeration facility, a patented seeder, laser-leveled fields, and reel-type mowing equipment intended to deliver fresh-cut sod across Southern California.
The company's product set centers on Marathon® sod (three named varieties within a broader ten-variety turf portfolio), complemented by seed, fertilizer, and starter products, plus a SOD Selection Tool that helps buyers identify an appropriate variety. Distribution runs through three channels: direct-to-consumer e-commerce with company delivery, a contractor and professional installer network, and nursery-center retail partners. Customers include homeowners establishing or renovating lawns and landscaping professionals sourcing sod for residential and commercial projects across Southern California.
Commercially, Pacific Sod is a privately held, family-owned operator with 11–50 employees. There is no record of outside fundraising, acquisitions, or major leadership transitions; the founders Jurgen Gramckow and Martin Gramckow remain associated with the business. Recent activity has centered on product-line broadening under the Marathon® brand, the launch of direct online ordering, and brand-protection communications, consistent with a mature, regionally focused turfgrass supplier rather than a venture-backed growth business.
Pacific Sod firmographics
Firmographics- Name
- Pacific Sod
- Legal name
- Southland SOD Farms
- Website
- https://pacificsod.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Southland SOD Farms, operating as Pacific Sod, is a family-owned Ventura County, California turfgrass grower founded in 1973/1974. It produces and distributes the Marathon® family of sod varieties and related lawn-establishment products to homeowners, contractors, and nursery centers across Southern California.
- Ownership category
- akta.pro rank
Pacific Sod industry classification
Industry- Product category
- Sod and Turfgrass Production
- NAICS
- Nursery and Tree Production (111421)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Sod, Turfgrass & Groundcover Production (AFAGAHAL)
- akta.pro secondary industries
- Landscape Installation (Plants, Sod & Soil) (HSAIABAB), Turf & Ornamental Specialty Fertilizers (Golf, Sports Turf, Landscaping) (AFABACAM)
Keywords
Where Pacific Sod is headquartered
LocationHeadquarters
- HQ city
- Camarillo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pacific Sod business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Sod Product Sales: Direct sales of Marathon sod products to consumers, contractors, and nursery centers. Products are sold cut fresh to order with delivery available directly to customers' locations. The company generates revenue through product sales with an emphasis on freshness and quality differentiation.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Pacific Sod product offering
Product offeringCore offering
Pacific Sod (dba Southland Sod Farms) cultivates and sells Marathon® brand turfgrass — proprietary grass varieties developed and tested for Southern California climate and soils — directly to homeowners, contractors, and nursery centers. The farm produces ten turf varieties, harvests sod to order, cools it in the industry's only on-site vacuum refrigeration facility, and delivers it to job sites within 24 hours. Supporting products include seed, fertilizer, and starter solutions for lawn installation and maintenance.
Product overview
Southland SOD Farms is a family-owned sod farming company with over 40 years of experience, offering a focused product portfolio centered on the Marathon® brand of premium turfgrass. The company produces ten varieties of proprietary grass specifically adapted for Southern California climate and soils. Their product line includes three Marathon varieties (with a selection tool to help customers choose the right variety), along with supporting products including seed, fertilizer, and starter solutions. The company differentiates through vacuum refrigeration facilities ensuring freshness, laser-leveled fields for uniformity, and reel-type mowing for clean cuts. Products are delivered fresh within 24 hours of harvest with a 2-hour delivery window.
Differentiator
Problem solved
Functional benefit
Brands
- Marathon®: Proprietary grass varieties rigorously tested for adaptability to Southern California climate and soils. Marathon has three main varieties of turf grass.
- sod.com
Quantifiable outcome
- All sod delivered within 24 hours of harvest
- +1 more outcomes
Companies that use Pacific Sod
Customer profileSegments3 records
Ideal customer profiles2 records
Pacific Sod technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Pacific Sod partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights3 records
Pacific Sod competitors and assessment
Company assessmentBroad incumbents
- SiteOne Landscape Supply: Largest US distributor of landscape supplies including sod, fertilizer, irrigation, and hardscape products. SiteOne competes indirectly by offering competing sod SKUs through its nursery and contractor channels across the same geography.
- BrightView Landscapes: Largest US commercial landscaping services company that both purchases and installs large volumes of sod across the country. BrightView is a key demand-side counterpart for Pacific Sod and a benchmark for the broader lawn-services end market.
Regional players
- Central Sod Farms: Mid-Atlantic (Maryland) sod producer serving the eastern US. While geographically distant, Central Sod operates a comparable family-owned sod farming business model with proprietary varieties and a similar mix of D2C, contractor, and retail channels.
- Hawaiian Turfgrass: Regional turfgrass producer serving Hawaii with branded varieties. Operates a comparable small-batch sod farming model with proprietary cultivars and locally-adapted products, analogous in scale and operational philosophy to Pacific Sod.
- NG Turf: Georgia-based sod producer serving the southeastern US with proprietary varieties. NG Turf competes in the same sod production category with similar family-business roots and multi-channel distribution, though in a different geographic territory.
Direct peers
- West Coast Turf: Western US sod producer with a strong California presence and several branded turf varieties. West Coast Turf competes with Pacific Sod for premium residential and commercial sod installations across the same Southern California geography.
- Evergreen Turf: Arizona-based sod producer with expansion into California and similar climate-adapted turf varieties. Evergreen serves overlapping customer segments (homeowners, contractors, landscape architects) in markets with Mediterranean climates analogous to Pacific Sod's territory.
- A-G Sod Farms: One of the largest sod producers in California with multiple farms serving both Northern and Southern California. A-G Sod Farms directly competes with Pacific Sod in the same regional sod market, with overlapping product categories and customer segments.
- Greenfield Turf: California-focused sod producer serving residential and commercial landscaping customers. Greenfield Turf directly competes for the same Southern California homeowners, contractors, and nursery channels that Pacific Sod serves.
Emerging players
- King Ranch Turfgrass: Texas-based turfgrass producer with proprietary varieties targeted at hot, dry climates analogous to Southern California. While not a direct geographic competitor, King Ranch pursues a similar playbook of climate-adapted proprietary sod varieties targeting premium residential and commercial customers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pacific Sod social profiles
Digital presencePacific Sod financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacific Sod leadership team
Management profileNumber of profiles
Profiles2 records
Pacific Sod funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacific Sod M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacific Sod
What does Pacific Sod do?
Pacific Sod (dba Southland Sod Farms) cultivates and sells Marathon® brand turfgrass — proprietary grass varieties developed and tested for Southern California climate and soils — directly to homeowners, contractors, and nursery centers. The farm produces ten turf varieties, harvests sod to order, cools it in the industry's only on-site vacuum refrigeration facility, and delivers it to job sites within 24 hours. Supporting products include seed, fertilizer, and starter solutions for lawn installation and maintenance.
Is Pacific Sod a public or private company?
Pacific Sod is a private company. It is classified as family owned and is currently operating.
When was Pacific Sod founded?
Pacific Sod was founded in 1974. It employs 11 to 50 people.
Where is Pacific Sod based?
Pacific Sod is headquartered in Camarillo, United States, in the North America region.
How does Pacific Sod make money?
One revenue line is on record: sod Product Sales.
Who are Pacific Sod's main competitors?
Broad incumbents on record are SiteOne Landscape Supply and BrightView Landscapes. Regional players are Central Sod Farms, Hawaiian Turfgrass and NG Turf. Direct peers are West Coast Turf, Evergreen Turf, A-G Sod Farms and Greenfield Turf. King Ranch Turfgrass is listed as an emerging player.
Does Pacific Sod have an API?
No public API is recorded for Pacific Sod.
What industry is Pacific Sod in?
Pacific Sod's product category is Sod and Turfgrass Production. Its primary akta.pro industry code is AFAGAHAL, Sod, Turfgrass & Groundcover Production, with a secondary code of HSAIABAB, Landscape Installation (Plants, Sod & Soil). Its NAICS code is 111421 and its SIC code is 100.