IN LEASE s.r.o.

What IN LEASE s.r.o. does

IN LEASE s.r.o. is a Czech private limited company (společnost s ručením omezeným) that provides operational leasing, used vehicle sales, fleet management, and short-term car rental services to businesses, entrepreneurs, and private individuals across the Czech Republic. The company operates as a specialized entity within AUTO IN | GROUP, a domestic automotive conglomerate with 20 years of market presence, and is headquartered in Pardubice with a customer-facing store in Prague-Průhonice. Its core product is operational leasing — fixed monthly payments over 6–60 month contracts that bundle insurance (liability and comprehensive), maintenance, and optional GAP coverage — supplemented by the IN LEASE Selection program for selling returned and demonstration vehicles, the Fleetové centrum (Fleet Center) for B2B fleet management, and the RENT CAR NOW (rentcarnow.cz) car rental sub-brand.

The company distributes vehicles from more than 14 brands, with material exposure to Ford (70 vehicles in stock), Hyundai (16), Kia (16), Volvo (9), Škoda (8), Mazda (6), Peugeot (3), and BYD, sourced through franchise-style partnerships with Ford Motor Company, Volvo Car Czech Republic, Škoda Auto, Hyundai Motor Czech, and other OEM Czech entities. Distribution is sales-led and concentrated through the Prague-Průhonice store, supported by a WordPress-based website with brand, model, body-style, fuel-type, and price-range search filters feeding an online inquiry form; sales representatives then verify availability, prepare individualized lease offers, and arrange test drives. Marketing channels include organic search, Facebook, YouTube, and Google customer reviews (34 reviews, 'Excellent' rating).

Revenue is generated from three streams: recurring monthly operational lease payments (primary), one-time used vehicle sales commissions, and short-term rental income from RENT CAR NOW. IN LEASE reports over 1,000 cumulative clients with a 98% customer return rate and an active operational leasing fleet of 165 vehicles alongside 153 demonstration vehicles. There is no proprietary technology platform; the business is a relationship-driven intermediary connecting Czech customers with OEM vehicle supply, financing partners, and insurance/maintenance services under a single bundled contract.

Name

IN LEASE s.r.o.

Legal name

IN LEASE s.r.o.

Website

https://inlease.cz

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

IN LEASE s.r.o. is a Czech vehicle leasing company within AUTO IN | GROUP, offering operational leasing, used vehicle sales, fleet management, and car rental to businesses, entrepreneurs, and individuals across the Czech Republic, distributing 14+ brands including Ford, Hyundai, Volvo, Škoda, Kia, and BYD.

Ownership category

akta.pro rank

Product category

Vehicle Leasing Services

NAICS

Passenger Car Leasing (532112), Automotive Equipment Rental and Leasing (5321), Passenger Car Rental (532111)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510), Finance Lessors (6172)

akta.pro primary industry

Consumer/Private Lease & Subscription (Personal Contract Hire) (TLABAAAC)

akta.pro secondary industries

Corporate/Enterprise Car Leasing (Closed-End/Open-End) (TLABAAAA), Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)

Keywords

• Operational vehicle leasing
• Fleet management services
• Vehicle sales
• Car rental services
• Automotive financing

Headquarters

HQ city

Central

HQ country

Hong Kong SAR China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel

Revenue model

1. Operational Leasing: Monthly rental payments for vehicles over fixed contract periods (6-60 months), including insurance and optional maintenance services. Primary revenue stream for the company.
2. Vehicle Sales: Sales of demonstration vehicles and annual vehicles (previously leased vehicles) through their IN LEASE Selection program. Includes both direct sales and commission-based mediated sales.
3. Car Rental: Short-term vehicle rentals through rentcarnow.cz platform, operated as part of their mobility services ecosystem.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

IN LEASE s.r.o. is a Czech vehicle leasing and sales company providing operational leasing of new vehicles from brands such as Ford, Hyundai, Volvo, Kia, Mazda, Peugeot, Škoda, and BYD, with fixed monthly payments that include insurance and optional maintenance. The company also sells pre-owned annual vehicles under the IN LEASE Selection program, manages corporate fleets, and operates a short-term car rental service called RENT CAR NOW.

Product overview

IN LEASE s.r.o. is a Czech vehicle leasing company operating as part of AUTO IN | GROUP with 20 years of market experience. The company offers a portfolio of vehicle-related services centered around operational leasing (operativní leasing) as its core product, supplemented by annual vehicle sales (roční vozy) under the IN LEASE Selection program, fleet management services (fleetové centrum), and car rental through RENT CAR NOW. Additional services include test drives, trade-ins, vehicle purchases, and financing options. The company offers vehicles from 14+ world-renowned brands including Ford, Hyundai, Kia, Mazda, Peugeot, Škoda, Volvo, and BYD, serving both businesses and private individuals across the Czech Republic with a reported 98% customer return rate.

Differentiator

Problem solved

Functional benefit

Brands

• IN LEASE Selection: Annual vehicles program offering pre-owned vehicles that are either demonstration vehicles or previously leased vehicles in excellent condition.
• RENT CAR NOW

Products and services

• Operational Leasing (Operativní leasing)

Quantifiable outcome

• 98% customer return rate demonstrates high satisfaction with services
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• AUTO IN s.r.o.coreStrategic or Co-development PartnerParent company within AUTO IN GROUP. IN LEASE leverages 20 years of market experience gained through association with AUTO IN. The same controlling entity governs both companies, providing operational synergy and shared resources.
• HYUNDAI AUTO IN s.r.o.coreStrategic or Co-development PartnerHyundai franchise dealer within AUTO IN GROUP. Provides exclusive access to Hyundai vehicles and brand support for operational leasing offerings.
• Ford Motor Company, s.r.o.majorChannel Partner/ Reseller/ DistributorFord brand representation for vehicle supply and sales support. IN LEASE offers extensive Ford fleet including Transit, Puma, Kuga, Explorer, Capri models.
• VOLVO CAR CZECH REPUBLIC s.r.o.majorChannel Partner/ Reseller/ DistributorVolvo brand representation for vehicle supply. IN LEASE offers Volvo vehicles including EX30, XC40, XC60, XC90, V60, and ES90 models.
• ŠKODA AUTO a.s.majorChannel Partner/ Reseller/ DistributorŠkoda brand representation for vehicle supply. Models offered include Fabia, Kamiq, Karoq, Kodiaq, Octavia, Scala.
• Hyundai Motor Czech s.r.o.majorChannel Partner/ Reseller/ DistributorHyundai brand representation for vehicle supply. Models offered include i30, Bayon, Tucson, and related variants.
• Nissan Sales CEE Kft.minorChannel Partner/ Reseller/ DistributorNissan brand representation for vehicle supply in Czech Republic market.
• MAXX CREATIVE s.r.o.minorGTM or Marketing PartnerMarketing services provider for promotional activities and creative services.
• Friends Agency s.r.o.minorGTM or Marketing PartnerMarketing agency providing advertising and promotional services.
• F TRUCKS a.s.minorStrategic or Co-development PartnerTruck and commercial vehicle specialist within the AUTO IN ecosystem for commercial fleet solutions.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ayvens (ALD Automotive): Societe Generale-owned full-service operational leasing provider active across Europe including the Czech Republic. Offers the same bundled operational leasing model (insurance, maintenance, replacement vehicle) and competes directly for IN LEASE's corporate fleet customers.
• LeasePlan: Large European multi-brand operational leasing company (now owned by ALD/Ayvens). Provides car-as-a-service subscriptions and operational leasing across European markets including Czechia, competing for the same enterprise and SME fleet customers.
• Sixt: German-headquartered mobility provider offering short-term rentals, long-term leasing, and car subscriptions across Europe. Directly comparable through its Czech leasing operations and competes with RENT CAR NOW for short-term rental demand.
• Arval: BNP Paribas-owned global operational leasing and fleet management company operating in the Czech Republic. Directly comparable to IN LEASE in providing multi-brand operational leasing with insurance and maintenance bundled, but at significantly larger scale and broader geographic footprint.
• Drivomatic: Czech operational leasing and fleet management company offering multi-brand operational leasing to businesses and individuals in the Czech Republic. Direct competitor for IN LEASE's corporate and personal leasing segments.

Broad incumbents

• Škoda Auto (Volkswagen Group) Czech operations: Domestic Czech OEM with captive leasing arm (Škoda Financial Services) and dealer network. Comparable as both a supply partner of IN LEASE and a competitor for Škoda vehicle leasing customers in the Czech Republic.
• Europcar Czech Republic: European car rental incumbent operating in the Czech market. Comparable to IN LEASE through short-term rental offerings and flexible mid-term lease products that compete with IN LEASE's 6-12 month operational leasing contracts.
• Hertz Czech Republic: Global car rental incumbent with Czech operations. Competes with IN LEASE for short-term rental revenue (RENT CAR NOW), and offers long-term rental products that overlap with IN LEASE's operational leasing at the short-duration end.

Emerging players

• Coface Fleet Services: Czech-based fleet leasing and management provider offering operational leasing, full-service leasing, and fleet administration. Smaller but functionally similar to IN LEASE and operating in the same Czech SME and corporate segment.
• Carvago: Czech online used-car marketplace. Indirectly comparable to IN LEASE's IN LEASE Selection annual vehicle resale business and competes for customers trading out of leased vehicles in the Czech second-hand market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/in-lease-s-r-o

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IN LEASE s.r.o.