Red Frog Media

What Red Frog Media does

Red Frog Media is a privately held digital marketing agency founded in 2017 by Mark Hopps and headquartered in Middlesbrough, United Kingdom. The company operates as a boutique, founder-led services firm offering three core lines: pay-per-click (PPC) advertising management covering Google Ads and Microsoft Ads (Bing), search engine optimisation (SEO) with tiered packages covering technical SEO, content, link building, and reporting, and website design and development with hosting and email bundled in. Red Frog Media is a fully certified Google Ads Partner agency, which provides platform-level access and a credibility signal for client acquisition. Services are delivered remotely with worldwide capability, though the primary customer base consists of UK-based small and medium-sized businesses.

The business model is built on subscription-based monthly retainers with no long-term contracts, offering low-cost entry points of £200 + VAT per month for PPC management and £500 + VAT per month for SEO, supplemented by one-time fees for website design projects. Go-to-market is consultative and sales-led, initiated through free consultations with inside sales outreach via phone, email, and website contact forms, with each client assigned a personal account manager. Marketing relies primarily on content marketing through the company blog, organic SEO for its own service pages, social media presence on Facebook, and free consultations as the primary conversion mechanism. The agency monetises standard digital marketing deliverables rather than proprietary technology, with differentiation resting on the founder's 15+ years of industry experience and a 20+ years combined team background.

Name

Red Frog Media

Legal name

Red Frog Media

Website

https://redfrogmedia.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Red Frog Media is a UK-based digital marketing agency founded in 2017, providing PPC, SEO, and website design services to small and medium-sized businesses. The agency operates on subscription-based monthly retainers with no long-term contracts.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183), Media Buying Agencies (541830), Media Representatives (541840)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Print Media Buying (Newspapers & Magazines) (BPAFABAF)

akta.pro secondary industry

Affiliate & Partner Media Buying (BPAFABAJ)

Keywords

• Pay-per-click advertising
• Search engine optimization
• Website design services
• Digital marketing agency
• Paid search management

Headquarters

HQ city

Middlesbrough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. SEO Services: Monthly recurring SEO management services with tiered pricing starting from £500 + VAT per month. Services include technical SEO, content optimization, link building, and reporting.
2. PPC Management Services: Monthly recurring PPC campaign management starting from £200 + VAT per month. Includes Google Ads and Microsoft Ads management with performance-based results.
3. Website Design Services: One-time website design and development services with various package options. Includes hosting, domain registration, and email setup as part of packages.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Red Frog Media is a UK digital marketing agency that manages PPC campaigns (Google Ads and Microsoft Ads), delivers SEO services (technical, on-page, content, and link building), and designs bespoke websites for small and medium-sized businesses. Services are sold as managed monthly retainers or one-off builds with no long-term contracts and fixed-fee pricing.

Product overview

Red Frog Media is a digital marketing agency offering three core services: PPC (Pay-Per-Click Advertising), SEO (Search Engine Optimisation), and Website Design. The agency operates as a service-based business rather than a software product platform, providing managed marketing services to help businesses improve their online presence, drive website traffic, and convert leads into sales. Services are offered as standalone offerings with package-based pricing.

Differentiator

Problem solved

Functional benefit

Products and services

• PPC (Pay-Per-Click Advertising) Managed Google Ads and Microsoft Ads (Bing) PPC service that helps small and medium-sized businesses secure top search-result placement through paid advertising. Includes geolocation targeting down to specific postcodes, towns, counties, countries, or continents, and ROAS-focused optimization. Packages start from £200 + VAT per month.
• SEO (Search Engine Optimisation) Comprehensive ongoing SEO service for small and medium-sized businesses covering technical SEO, content and meta optimization, link building, design and UX, and reporting and analysis. Packages start from £500 + VAT per month and include a free in-depth SEO audit.
• Website Design Ground-up website design and development service building bespoke, mobile-responsive websites with SEO optimization, cross-device and cross-browser compatibility testing, page-load speed optimization, and bundled domain hosting and email accounts.

Quantifiable outcome

• 700-1000% ROAS typical, with some clients achieving nearly 4000% ROAS on PPC campaigns
• +4 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationRed Frog Media is a fully certified Google Ads partner agency. This accreditation enables the agency to manage Google Ads and Microsoft Ads campaigns on behalf of clients, with access to Google's advertising platform, tools, and support resources.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Clicky Media: UK-based digital marketing agency offering SEO, PPC, and web design services to SMBs, closely matching Red Frog Media's service mix, target segment, and consultative sales model.
• Croud: UK-headquartered digital marketing agency delivering paid media, SEO, and content services globally, comparable in core offering but operating at a larger scale and with broader geographic reach.
• Koozai: UK boutique agency specialising in SEO and PPC for SMB and mid-market clients, with a comparable service portfolio and price positioning to Red Frog Media.
• The SEO Works: Sheffield-based UK agency offering SEO, PPC, and web design with a strong SMB and regional focus, directly comparable in geography, service mix, and target customer.
• Hallam Internet: Nottingham-based UK digital marketing agency delivering PPC, SEO, and web development to mid-market and SMB clients, with a similar multi-service offering and recurring engagement model.
• WordStream: PPC-focused agency and software provider historically targeting SMBs, comparable in its paid search specialism and SMB customer orientation.
• Aira: UK digital marketing agency focused on SEO, content, and paid media for B2B and SMB clients, with a comparable service mix and mid-market price positioning.
• Brainlabs: London-based digital media agency with a heavy emphasis on paid search and PPC performance marketing, comparable in core PPC specialism and Google Ads partner positioning.

Broad incumbents

• Dentsu Creative: Global advertising and marketing services group whose digital offerings overlap with Red Frog Media's PPC and SEO services, but operating at vastly larger scale and enterprise focus.
• Jellyfish: Global digital marketing agency offering paid media, SEO, and web design as part of a much broader portfolio, competing for the same client types but at enterprise scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/redfrogmedia
• LinkedInlinkedin.com/company/red-frog-media-uk

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Frog Media