RSVP
RSVP Singapore is a non-profit founded in 1998 that engages seniors aged 50+ in volunteerism across Health & Wellness and Learning programmes, serving over 200,000 beneficiaries annually in Singapore through donations, government grants, and corporate partnerships.
- Company typePrivate
- Founded1998
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingServices
What RSVP does
RSVP Singapore (The Organisation of Senior Volunteers) is a non-profit charitable organization founded in 1998 and headquartered in Bishan, Singapore. It is the designated National Centre of Excellence for Senior Volunteerism under the patronage of President Tharman Shanmugaratnam and holds Institution of Public Character (IPC) status (UEN S99SS0039L), which confers 2.5x tax-deductible donation privileges. The organization engages Singapore residents aged 50 and above in structured volunteerism, and reports serving more than 200,000 beneficiaries annually across four primary beneficiary segments: socially isolated seniors, children from low-income families, persons with special needs or mental health issues, and elderly patients recently discharged from hospital care.
The organization's programme portfolio is organized into two main categories: Health & Wellness (ELSP, Every Mind Matters, Nunchi Marine Smart Wellness, Age Well Everyday) and Learning (Digital and Applied Learning, Mentoring, Senior Guiding, Project PRAISE, Majestic SSALC). Service delivery occurs through direct volunteer-beneficiary matching at community partner sites including Senior Activity Centres, schools, hospitals (Khoo Teck Puat Hospital), nursing homes, and community clubs. Infrastructure includes the headquarters at Junction 8 Office Tower and the Majestic Smart Seniors Applied Learning Centre (MSSALC) in Chinatown, opened in February 2022 as Singapore's first smart applied learning community space for seniors, co-developed with Singapore Pools and CapitaLand Hope Foundation.
The business model is a non-profit donations-and-grants model rather than a revenue-generating commercial operation. RSVP must raise at least S$1,200,000 annually through corporate and individual donations and is partially supported by government grants. As of June 2024, the organization had raised over S$600,000 in charitable funds. Revenue streams include tax-deductible donations via PayNow and government grants, with no fees charged to beneficiaries. The go-to-market motion is community-led, relying on Open House sessions, roadshows, word-of-mouth referrals, and a network of over 50 social service agencies and corporate partners. Key partners include HSBC, Standard Chartered, OCBC, Google, Temasek Foundation, CapitaLand Hope Foundation, SG Cares, SNDGO, MCCY, and IMDA, alongside the Singapore Police Force for the Project PRAISE scam-prevention programme.
RSVP firmographics
Firmographics- Name
- RSVP
- Legal name
- RSVP Singapore The Organisation of Senior Volunteers
- Website
- https://rsvp.org.sg
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RSVP Singapore is a non-profit founded in 1998 that engages seniors aged 50+ in volunteerism across Health & Wellness and Learning programmes, serving over 200,000 beneficiaries annually in Singapore through donations, government grants, and corporate partnerships.
- Ownership category
- akta.pro rank
RSVP industry classification
Industry- Product category
- Community Volunteer Services
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Elder Services & Aging Support (BPAGAEAF)
- akta.pro secondary industry
- Civic Engagement, Volunteering & Leadership Education for Seniors (EDAAAMAK)
Keywords
Where RSVP is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
RSVP business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Donations and Fundraising: RSVP Singapore is a non-profit charitable organization that relies on donations from corporations and individuals to sustain and run community service programmes. Donations can be made via PayNow to UEN S99SS0039L. The organization is an Institute of Public Character, making donations of $50 and above 2.5 times tax deductible.
- Government Grants: RSVP Singapore is partially supported by government grants and must raise at least $1,200,000 each year to sustain and run community service programmes.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
RSVP product offering
Product offeringCore offering
RSVP Singapore is a non-profit charitable organization that recruits seniors aged 50 and above to serve as volunteers across structured community programmes. It matches trained senior volunteers with beneficiaries including socially isolated seniors, persons with special needs, children from low-income families, and elderly patients discharged from hospital care. Its portfolio includes health & wellness programmes (ELSP, AWE, Every Mind Matters, Nunchi Marine), digital and applied learning, intergenerational mentoring, befriending, senior guiding at museums, and scam prevention (Project PRAISE).
Product overview
RSVP Singapore operates as a non-profit charitable organization offering a portfolio of volunteer programmes and community services rather than a traditional technology product. The core offerings include Health & Wellness programmes (ELSP, Every Mind Matters, Nunchi Marine Smart Wellness, AWE), Learning programmes (Digital and Applied Learning/Cyberguide, Mentoring, Senior Guiding, Project PRAISE, Majestic SSALC), and episodic volunteering opportunities. The flagship programmes focus on senior empowerment through digital literacy, intergenerational mentoring, mental health support, and active ageing initiatives. The organization also runs the annual National Senior Volunteer Month and maintains the Majestic Smart Seniors Applied Learning Centre as a dedicated training facility.
Differentiator
Problem solved
Functional benefit
Products and services
- Enriching Lives of Seniors Programme (ELSP) A structured volunteer programme where senior volunteer teams engage socially isolated seniors at community centres through exercises, cognitive activities, karaoke, and handicrafts to promote active ageing.
- Digital and Applied Learning Programme (formerly Cyberguide) An IT literacy programme that equips seniors with digital skills including basic computer operations, smartphone usage, social media, and online safety, delivered by trained volunteer trainers.
- Mentally Disadvantaged Outreach Programme (MDOP) A volunteer programme that supports persons with mental health issues at care centres through befriending, activities, and social engagement.
- Mentoring Programme An intergenerational programme where senior volunteers mentor at-risk primary school children from low-income families through homework assistance, storytelling, and enrichment activities.
- MyBuddy Programme A befriending programme where volunteers visit socially isolated seniors, particularly those recently discharged from hospital care, providing companionship and support.
- Senior Guiding Programme A museum and cultural institution guiding programme where volunteers escort visitors and share knowledge about heritage and art at venues such as Singapore Art Museum and Indian Heritage Centre.
- Project PRAISE A scam awareness and prevention programme that trains senior volunteers to educate their peers about online fraud, digital safety, and cybersecurity practices, run in partnership with Singapore Police Force.
- Age Well Everyday Programme (AWE) A health and wellness initiative that promotes preventive healthcare among seniors through exercise programmes and healthy ageing education.
- Nunchi Marine Smart Wellness Programme A preventive healthcare programme that equips seniors with knowledge and skills to proactively manage their health and well-being.
- Majestic Smart Seniors Applied Learning Centre (MSSALC) A dedicated learning centre at The Majestic in Chinatown that provides digital literacy courses, applied learning, and smart technology training for seniors.
- Every Mind Matters Programme A mental wellness programme designed to support seniors' cognitive health and emotional well-being through targeted activities and engagement.
- Episodic Volunteering Programme Flexible, ad-hoc volunteering opportunities that allow volunteers to participate in one-time or short-term community service activities without long-term commitment.
- National Senior Volunteer Month (NSVM) An annual national campaign celebrating and promoting senior volunteerism, featuring coordinated activities across multiple community partners and social service agencies.
Quantifiable outcome
- Serves more than 200,000 beneficiaries each year
- +1 more outcomes
Companies that use RSVP
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
RSVP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RSVP partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core, flagship and supporting.
- HSBC SingaporecoreHSBC Singapore and RSVP Singapore launched a year-long initiative in June 2026 to help over 250 beneficiaries, mainly seniors and vulnerable households, improve their financial literacy, scam awareness, preventive health knowledge, and receive home improvements. About 25 households in Boon Lay were identified to receive home improvement services such as cleaning, decluttering, and minor repairs provided by Habitat for Humanity Singapore.
- Smart Nation and Digital Government Office (SNDGO)flagshipRSVP Singapore signed a Memorandum of Understanding (MoU) with Smart Nation and Digital Government Office to empower and equip seniors with digital literacy skills. This collaboration recruits and trains volunteers to become Smart Nation Ambassadors to help seniors harness and enhance their digital capabilities. Dr Janil Puthucheary witnessed the signing.
- Ministry of Culture, Community and Youth (MCCY)flagshipRSVP Singapore signed MoU with MCCY to grow senior volunteerism in Singapore as part of the SG Cares national movement. The target was to outreach up to 30,000 baby boomers in the first year. Minister Grace Fu witnessed the signing.
- Standard Chartered BankcoreStandard Chartered Bank partnered with RSVP Singapore to develop capabilities of seniors and build a stronger base of senior volunteers.
- Lions BefrienderscoreRSVP partners with Lions Befrienders for senior engagement initiatives including e-sports coaching sessions and other active ageing programs targeting social isolation and cognitive decline among seniors.
- Habitat for Humanity SingaporesupportingHabitat for Humanity Singapore provides home improvement services such as cleaning, decluttering, and minor repairs for beneficiaries identified through the HSBC-RSVP initiative.
- OCBCsupportingOCBC partnered with Lions Befrienders to provide e-sports coaching sessions as part of active ageing initiatives for seniors.
- Gex AcademysupportingGex Academy provides TikTok marketing training as part of technology engagement programs for seniors.
- Care Corner SingaporesupportingCare Corner Singapore organized a 5km ruckathon raising S$1 million for active ageing initiatives.
- Hong Leong FoundationsupportingHong Leong Foundation organizes social activities for seniors as part of active ageing programs.
- Allium Care SuitessupportingAllium Care Suites participates in social activities organized for seniors in active ageing initiatives.
- GooglecoreGoogle partnered with RSVP Singapore to help flag harmful YouTube content. RSVP is part of Google's priority reviewer scheme. Also runs courses on raising awareness of digital fraud among seniors.
- Infocomm Media Development Authority (IMDA)coreIMDA partners with RSVP for Silver IT Fest events and digital literacy programs for seniors. RSVP received the inaugural Digital Participation Pledge Award from IMDA in 2019.
- Singapore PoolscoreSingapore Pools partnered with RSVP Singapore and CapitaLand Hope Foundation to launch the Future-Ready Applied Learning Community Space for Seniors at The Majestic in February 2022.
- CapitaLand Hope FoundationcoreCapitaLand Hope Foundation partnered with RSVP Singapore and Singapore Pools to launch the Future-Ready Applied Learning Community Space for Seniors at The Majestic.
- Temasek FoundationcoreTemasek Foundation collaborated with RSVP Singapore during COVID-19 for the #BYOBClean initiative distributing hand sanitisers to residents across over 30 community clubs.
- SG CaresflagshipSG Cares helps develop RSVP Singapore's capability to grow the number of volunteers aged 50 and above and expands RSVP's network to engage baby boomers upstream at their workplaces.
- Down Syndrome Association SingaporesupportingRSVP collaborates with Down Syndrome Association Singapore for cooking and baking workshops conducted by RSVP's Gourmet Activity Circle.
- Beyond Social ServicessupportingRSVP helped set up a satellite Silver IT Care centre at Beyond Social Services' Whampoa centre in 2016, benefiting young children and seniors from low-income families.
- Khoo Teck Puat HospitalsupportingRSVP partners with Khoo Teck Puat Hospital for volunteer training programs and befriending services.
- South West CDCsupportingSouth West CDC and RSVP Singapore signed MoU to appoint 3,500 RSVP volunteers to be part of SkillsFuture Advice (SFA) @ CDC network.
- Council for Third Age (C3A)supportingC3A supported NSVM events and works with RSVP to promote active ageing among seniors.
- National Council of Social Service (NCSS)supportingNCSS supports RSVP as part of Singapore's social service ecosystem for volunteerism.
- Singapore Police ForcecoreRSVP partners with SPF on Project PRAISE - a scam prevention initiative where senior volunteers act as advocates to help other seniors avoid scams.
- Qingjian RealtysupportingLeading property developer Qingjian Realty adopted RSVP Singapore in 2018 for CSR activities.
- Institute of Mental Health (IMH)supportingRSVP partners with IMH for the Mentally Disadvantaged Outreach Programme (MDOP), including mobile library reading sessions.
- Various Social Service AgenciessupportingRSVP works with over 50 Social Service Agencies, corporate partners and government agencies for NSVM events and ongoing programs.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
RSVP competitors and assessment
Company assessmentDirect peers
- AWWA (Asian Women's Welfare Association): Singapore social service agency providing community support, eldercare, and disability programmes. Comparable IPC-status nonprofit operating in the same funder/beneficiary ecosystem as RSVP.
- Thye Hua Kwan Moral Charities: Large Singapore charity delivering community-based eldercare, family services, and disability programmes. Comparable as a fellow IPC-status nonprofit operating senior and community-services programmes in the same donor and beneficiary pool.
- Tsao Foundation: Singapore nonprofit focused on successful ageing, integrating medical, psycho-social, and community support for seniors. Similar active-ageing mandate and comparable donor/funder ecosystem to RSVP.
- Care Corner Singapore: Singapore nonprofit delivering active-ageing and family services. Listed as an explicit RSVP partner that co-organized a S$1 million ruckathon for active ageing, serving overlapping beneficiaries and competing for similar CSR funding.
- Montfort Care: Singapore charity delivering eldercare, family services, and community programmes under NCSS. Comparable as another IPC-status nonprofit serving overlapping senior and low-income populations in Singapore.
- Lions Befrienders Service Association Singapore: Direct peer in Singapore active-ageing and senior befriending. RSVP explicitly partners with Lions Befrienders on e-sports coaching and active-ageing programmes, and both organizations target the same socially isolated seniors population.
Others
- Habitat for Humanity Singapore: Partner in the 2026 HSBC-RSVP initiative delivering home improvement services (cleaning, decluttering, minor repairs) to senior and vulnerable households. Adjacent enabling partner rather than direct competitor.
Emerging players
- Council for Third Age (C3A): Singapore agency promoting active ageing that supported NSVM events alongside RSVP. Directly comparable as a specialized active-ageing advocacy body operating in the same domain.
Broad incumbents
- National Council of Social Service (NCSS): Umbrella body for Singapore's social service sector that supports RSVP as part of the volunteerism ecosystem. NCSS is comparable as the broader enabling institution governing the same social-service agenda RSVP operates within.
Regional players
- SG Cares: National movement under MCCY that helps grow RSVP's senior volunteer pool and engages baby boomers upstream at workplaces. Operates at the national-policy layer that channels funding and volunteers to organizations like RSVP.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RSVP social profiles
Digital presenceRSVP compliance and trust
Trust signalCompliance1 record
RSVP financial estimates
Financial estimateRevenue estimate
Valuation estimate
RSVP leadership team
Management profileNumber of profiles
Profiles2 records
RSVP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RSVP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RSVP
What does RSVP do?
RSVP Singapore is a non-profit charitable organization that recruits seniors aged 50 and above to serve as volunteers across structured community programmes. It matches trained senior volunteers with beneficiaries including socially isolated seniors, persons with special needs, children from low-income families, and elderly patients discharged from hospital care. Its portfolio includes health & wellness programmes (ELSP, AWE, Every Mind Matters, Nunchi Marine), digital and applied learning, intergenerational mentoring, befriending, senior guiding at museums, and scam prevention (Project PRAISE).
Is RSVP a public or private company?
RSVP is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was RSVP founded?
RSVP was founded in 1998. It employs 11 to 50 people.
Where is RSVP based?
RSVP is headquartered in Singapore, Singapore, in the Asia region.
How does RSVP make money?
Two revenue lines are on record. Donations and Fundraising is the primary driver. The others are government Grants.
Who are RSVP's main competitors?
Direct peers on record are AWWA (Asian Women's Welfare Association), Thye Hua Kwan Moral Charities, Tsao Foundation, Care Corner Singapore, Montfort Care and Lions Befrienders Service Association Singapore. Habitat for Humanity Singapore is listed as an others. Council for Third Age (C3A) is listed as an emerging player. National Council of Social Service (NCSS) is listed as a broad incumbent. SG Cares is listed as a regional player.
Does RSVP have an API?
No public API is recorded for RSVP.
What industry is RSVP in?
RSVP's product category is Community Volunteer Services. Its primary akta.pro industry code is BPAGAEAF, Elder Services & Aging Support, with a secondary code of EDAAAMAK, Civic Engagement, Volunteering & Leadership Education for Seniors. Its NAICS code is 624120 and its SIC code is 8300.