Gregg Orr Marine of Destin

What Gregg Orr Marine of Destin does

Gregg Orr Marine of Destin (DBA Gregg Orr Marine & RV) is a privately held, founder/family-owned multi-location retail dealership of boats and recreational vehicles. The company operates four showrooms spanning three states — Destin FL, Santa Rosa Beach FL, Hot Springs AR, and Texarkana TX — stocking an inventory of 15+ boat brands alongside Jayco and KZ RV franchises. Its core customer is a consumer buyer of mid-to-upper-range watercraft (observed pricing roughly $14K-$89K+) and towable RVs (roughly $14K-$70K+), with secondary demand from boat renters in coastal Florida.

The company's offerings extend beyond unit sales into an integrated retail stack: in-house or arranged boat and RV financing, a service and parts operation across locations, boat rentals at the Florida rooftops, and an on-site accessories pro shop branded Lake Hamilton Outfitters at the Hot Springs AR location. This mix allows the business to capture margin across the customer lifecycle (sale, finance, service, consumables) rather than relying solely on gross profit on new units. The brand portfolio's depth — more than fifteen boat OEMs — supports cross-shop appeal versus single-line competitors.

The business model is conventional multi-line retail: inventory is acquired from OEMs and sold to consumers at margin, supplemented by F&I attach, aftermarket service, and rental utilization. The firm operates with 11-50 employees, has no disclosed equity funding, and has not announced any M&A, technology platform, or AI/ML capability in the available data. Underlying technology consists of standard dealer-management and CRM tooling rather than proprietary IP.

Name

Gregg Orr Marine of Destin

Legal name

Gregg Orr Marine & RV

Website

https://greggorrmarinedestin.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Gregg Orr Marine of Destin is a privately held, multi-location boat and RV dealership operating four showrooms across Florida, Arkansas, and Texas, serving consumer buyers with new and pre-owned watercraft, Jayco and KZ RVs, financing, service, parts, and boat rentals.

Ownership category

akta.pro rank

Product category

Marine and RV Dealership

NAICS

Boat Dealers (441222), Recreational Vehicle Dealers (44121)

SIC

Ship & Boat Building & Repairing (3730), Retail-Mobile Home Dealers (5271)

akta.pro primary industry

Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB)

akta.pro secondary industry

Marine & Boat Finance (FSAKADAH)

Keywords

• Marine dealership
• Boat sales
• RV sales
• Boat rentals
• Recreational vehicles

Headquarters

HQ city

Destin

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Boat Sales: New and pre-owned boat sales across multiple brands including Nautique, G3 Boats, Regulator Marine, Sea Fox, and others. Revenue generated through one-time unit sales with varying price points from entry-level to premium vessels.
2. RV Sales: New and certified pre-owned recreational vehicle sales including travel trailers, fifth wheels, and motor homes from brands like Jayco and KZ.
3. Financing Services: In-house financing department assisting customers with boat and RV purchases through partnerships with lenders.
4. Service and Parts: Maintenance, repair services, and genuine parts sales for boats and RVs through dedicated service departments at each location.
5. Boat Rentals: Boat rental services available to customers wanting to experience vessels before purchasing or for short-term recreational use.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Gregg Orr Marine of Destin (operating as Gregg Orr Marine & RV) is a multi-location marine and recreational vehicle dealership. The company sells new and certified pre-owned boats and RVs from a broad portfolio of manufacturers, and complements sales with in-house financing, trade-in services, dedicated service and parts departments, and short-term boat rentals.

Product overview

Gregg Orr Marine & RV operates as a multi-location marine and recreational vehicle dealership offering new and certified pre-owned boats and RVs. The company sells an extensive portfolio of boat brands including Avid Boats, Chaparral, Crownline, G3 Boats, Gator-Tail, Godfrey Pontoons, Harris, Hurricane, Phoenix, Regulator Marine, Sea Fox, Sea Pro, Starcraft, Sylvan, and Veranda. The RV portfolio includes Jayco and KZ brands. The dealership provides complementary services including financing, trade-in, service and parts, and boat rentals. The business operates four locations across Destin FL, Santa Rosa Beach FL, Hot Springs AR, and Texarkana TX.

Differentiator

Problem solved

Functional benefit

Brands

• Lake Hamilton Outfitters: Pro Shop associated with Gregg Orr Marine & RV

Products and services

• New Boat Sales Retail sale of new boats from multiple manufacturers including Nautique, G3 Boats, Havoc, Moomba, Skeeter, Supra, Phoenix, Regulator Marine, and others, offered to individual recreational buyers.
• Certified Pre-Owned Boat Sales Retail sale of certified pre-owned boats with quality verification, providing consumers an alternative to new boat purchases.
• New RV Sales Retail sale of new recreational vehicles including travel trailers, fifth wheels, and motor homes from Jayco and KZ brands.
• Certified Pre-Owned RV Sales Retail sale of certified pre-owned RVs with quality verification for budget-conscious recreational vehicle buyers.
• Financing Services In-house financing department assisting customers with boat and RV loan applications through partnerships with lenders, with online application availability.
• Service & Parts Department Maintenance, repair services, and genuine parts sales for boats and RVs at dedicated service departments across each dealership location, with extended hours at select locations.
• Trade-In Services Trade-in assessment and purchase of customer-owned boats and RVs as credit toward new or used purchases.
• Boat Rentals Short-term boat rental services available at dealership locations for customers wanting recreational boat access without ownership commitment.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• OneWater Marine: Public recreational marine dealer group operating dozens of locations across the U.S. Sells new and pre-owned boats across many of the same brands (Regulator, Chaparral, Sea Fox, Hurricane, etc.) with financing, service, and parts — directly comparable model.
• Lazydays Holdings: Specialty RV dealership chain focused on destination-style superstores. Comparable on the RV side of the business (Jayco, KZ brands) with full service, parts, and financing offerings.
• MarineMax: Largest U.S. recreational boat and yacht dealer with a national footprint. Directly comparable as a multi-brand marine retailer selling new and pre-owned boats with financing, service, and parts — operating at materially greater scale.
• General RV Center: Large multi-state family-owned RV dealer operating multiple superstores across the Midwest and Eastern U.S. Comparable on multi-brand RV retail with service, parts, and financing — a family-owned operator at larger scale.
• Camping World Holdings: Largest U.S. RV dealer chain, with hundreds of locations. Directly comparable on the RV side of Gregg Orr's business (Jayco, KZ overlap) and increasingly adjacent on marine. Operates financing, service, parts, and trade-in programs similar to Gregg Orr's model.

Others

• Nautique Boat Company: Manufacturer of premium wake/surf boats that Gregg Orr carries. Listed as a peer because Nautique's dealer network strategy and brand positioning directly affect Gregg Orr's premium product mix and competitive set.
• Boat Trader: Dominant online boat marketplace that aggregates dealer and private listings. Functions as both a customer-acquisition channel and a structural threat to traditional dealership models, shaping how Gregg Orr must invest in digital.

Broad incumbents

• Brunswick Corporation: Major boat manufacturer with growing retail/powersports dealer footprint. Comparable as both a potential brand partner and channel competitor, operating some of its own dealer brands overlapping with Gregg Orr's premium categories.
• Bass Pro Shops / Cabela's: Vertically integrated outdoor recreation retailer (including Tracker Marine boats) with massive scale and a national store footprint. Comparable as a destination retailer for boating/fishing customers, though much broader in scope than Gregg Orr's marine/RV focus.

Emerging players

• Big Tex Trailers: Texas-headquartered trailer and small recreational marine/RV-adjacent dealer with multi-location retail. Comparable as a regional multi-store outdoor recreation retailer in Texas, geographically overlapping with Gregg Orr's Texarkana location.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/GreggOrrMarineDestin
• Instagraminstagram.com/greggorrmarine
• LinkedInlinkedin.com/company/gregg-orr-marine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gregg Orr Marine of Destin