helllicht

What helllicht does

helllicht medien GmbH is an owner-operated digital agency (Inhabergef\u00fchrte Digitalagentur) headquartered at Hanauer Landstra\u00dfe 153 in Frankfurt am Main, Germany, founded in 2014. The company positions itself as 'one of the leading digital agencies in Germany' and serves enterprise and mid-market clients it describes as 'Hidden Champions' and specialized companies, spanning banking, government, healthcare, food service, music, energy, legal, certification, and publishing sectors. Named clients include Hessen Tourismus, ProCredit Bank, Commerzbank (via subsidiary Commerz Business Consulting), MED-EL, SALOMON FoodWorld (Vion Food Group), WELLA, Mainova, Deutsche Grammophon, GLOBUS, IREB, Hessische Landesregierung, Sparkasse Wuppertal, Br\u00f6dermann Jahn, Kontist, Alnavit, Simon-Kucher & Partners, Max Raabe, and Frank Sch\u00e4tzing.

The agency operates as a full-service digital studio combining strategy, UX/UI design, and technology implementation under one roof. Core deliverables include corporate and entertainment websites, online magazines and blogs, web and mobile applications (including progressive web apps), conversion-optimized landing pages, custom solutions (portals, knowledge bases, social media hubs), social recruiting campaigns, and strategic 'Explore Digital Workshops' sprints. The underlying technology stack is built on PHP with the Laravel framework, Vue.js for frontend, headless CMS architectures, and AWS infrastructure, with integrations to Algolia (full-text search), Auth0 (authentication), GitHub (version control), HubSpot CRM, Mailchimp, Hotjar, and Google/Meta/LinkedIn advertising and analytics tooling. The agency has developed proprietary assets including a modular CMS with 30 modules and over 100 variants, a design pattern library derived from corporate brand guidelines, an AI-powered semantic search engine, multilingual content localization systems (deployed across 30+ languages and 160+ countries for MED-EL), and data aggregation systems handling product, pricing, and SEO data in five languages.

Revenue is generated through project-based professional services engagements with budgets ranging from EUR 8,000 to over EUR 50,000 per project. The go-to-market is sales-led: the CEO and Managing Director (Nicolai Goschin) drives direct enterprise outreach via telephone and LinkedIn prospecting, supported by an inbound content engine (164+ blog articles, monthly newsletter, social channels), workshop-led conversion, and referral-based expansion from existing clients. The team consists of approximately 15 professionals combining strategy, design, and engineering without layered hierarchies. The company has accumulated at least 10 CSS Design Awards across projects for Hessen Tourismus, MED-EL, and SALOMON FoodWorld, plus Onepagelove recognition. No external funding, institutional investors, M&A activity, or subsidiary structures are disclosed; the firm appears to be independently bootstrapped and owner-operated.

Name

helllicht

Legal name

helllicht medien GmbH

Website

https://helllicht.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

helllicht medien GmbH is a Frankfurt-based, owner-operated digital agency of approximately 15 professionals serving enterprise and mid-market clients across banking, government, healthcare, and other sectors with strategy, UX/UI design, and full-stack web development using Laravel, Vue.js, and proprietary modular CMS technology.

Ownership category

akta.pro rank

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Digital Agency Services: helllicht operates as a full-service digital agency generating revenue through project-based professional services. Services include strategy consulting, UX/UI design, web development, content creation, and digital marketing campaigns. Projects range from corporate websites, web applications, online magazines, to social media campaigns and landing pages. The agency works with budgets starting from 8,000 EUR up to over 50,000 EUR per project.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

helllicht is a full-service digital agency that designs, develops, and launches web-based solutions for B2B clients. Core deliverables include mobile-optimized corporate and entertainment websites, online magazines and editorial content platforms, interactive web and mobile applications, conversion-optimized landing pages, custom portals and knowledge bases, and social recruiting campaigns. The agency also runs Explore Digital Workshops (Ideation, Strategy, Concept) as structured sprint engagements for prospective clients.

Product overview

helllicht is a full-service digital agency offering a comprehensive portfolio of web-based solutions. The core offerings span Corporate- und Entertainment-Websites (mobile-optimized, multilingual), Online-Magazine und Blogs (content marketing platforms), Web- und Mobile-Applications (interactive web apps), Onepager und Landingpages (conversion-optimized), Custom Solutions (portals, knowledge bases), and Digitales Recruiting mit Social Media (employer branding through social platforms). Additionally, Explore Digital Workshops provides strategic consulting through intensive sprint workshops. The agency combines strategy, User Experience Design, and technology to create sustainable marketing effects for clients including Hidden Champions and specialized companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Onepager und Landingpages E-commerce microsites and conversion-optimized landing pages for targeted digital marketing campaigns, designed for mid-market and enterprise B2B clients.
• Corporate- und Entertainment-Websites Mobile-optimized, multilingual, complex corporate and entertainment websites built on a modular CMS architecture for Hidden Champions and specialized companies.
• Online-Magazine und Blogs Corporate publishing and content marketing platforms delivered in editorial magazine format, enabling content-driven audience engagement.
• Web- und Mobile-Applications Browser-based applications and highly interactive websites including progressive web apps, such as the Vermögens-Kompass interactive WebApp for Sparkasse Wuppertal and the ehrenamtssuche-hessen.de volunteer matching WebApp.
• Custom Solutions Highly customized digital solutions including social media hubs, portals, knowledge bases, and enterprise platforms such as the MED-EL Explore Life multilingual awareness platform and the IREB bilingual multisite.
• Digitales Recruiting mit Social Media Social recruiting services that leverage social media platforms to support employer branding and talent acquisition for enterprise clients such as Commerz Business Consulting.
• Explore Digital Workshops Structured sprint workshops (Ideation, Strategy, Concept variants, 45–90 minute sessions) that provide clarity and orientation for prospective digital projects and serve as a client acquisition mechanism for larger engagements.

Quantifiable outcome

• 75% conversion rate for CBC online test campaign
• +3 more outcomes

Named customers20 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Neofonie: Berlin-based digital agency offering web development, UX design, and AI-driven digital products. Comparable as a German mid-sized agency with overlapping technical capabilities and enterprise client targeting.
• Scholz & Volkmer: Frankfurt-based digital agency offering brand strategy, UX design, and digital platform development. Direct geographic and capability peer to helllicht, serving similar enterprise clients with comparable project budgets and award-recognized design work.
• KircherBurkhardt: Berlin-based digital agency combining strategy, branding, and digital product development. Comparable boutique German agency serving enterprise clients with similar project scopes and creative positioning.
• Kolle Rebbe: Hamburg-based creative digital agency combining brand strategy, UX, content, and digital product development. Comparable as a German mid-sized full-service digital agency with a strong creative reputation and enterprise client base.
• denkwerk: Cologne-based full-service digital agency offering strategy, design, technology, and digital marketing for enterprise clients. Comparable to helllicht in service breadth and enterprise focus, with a similar award-driven positioning.
• Elastique: Cologne-based digital agency specializing in web design, UX, and digital product development for corporate clients. Comparable boutique German agency with similar project-based delivery model and enterprise client focus.
• UEBERNET: German digital agency focused on strategy, UX, and web platform development for enterprise clients. Comparable as a mid-sized German competitor with similar service offerings and enterprise client base.
• Zum goldenen Hirsagen: Munich-based digital agency offering full-service digital solutions including web development, UX design, and digital marketing. Comparable mid-sized German agency with similar enterprise client focus and project-based delivery.

Broad incumbents

• SinnerSchrader (Accenture Song): Long-established German digital agency now part of Accenture Song, offering strategy, design, and technology services to enterprise clients across multiple verticals. Directly comparable in service mix to helllicht but with significantly larger scale and a global delivery footprint.
• AVENGE (formerly known as Customlytics/Part of Avenga): Larger European digital services group offering strategy, design, and software development across multiple markets. Comparable service portfolio but at significantly larger scale and broader geographic footprint than helllicht.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/helllicht

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about helllicht